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Insta360 Reviews 1,624

TrustScore 4 out of 5

4.1

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Review summary

Created with AI, based on recent reviews

Evaluating 647 reviews, reviewers had a great experience with this company. Customers are really happy with the quality of the products and the service provided, often describing them as high-spec and world-class. People appreciate the excellent customer service and repair service, noting the quick responses and efficient handling of issues. The user experience is also frequently praised, with many finding the products fun and easy to use. However, some customers were dissatisfied with specific product issues, such as watermarks appearing on videos or overheating in sunny conditions. A few other people also felt that customer service was not always helpful, citing instances of unfulfilled promises regarding replacements or difficulties with warranty claims.

What people talk about most

Product

Reviewers highlight ambiguous aspects of product. Many customers praise the high quality, durability, and... See more

Customer service

People report ambiguous experiences with customer service. Many customers praise the support, highlighting... See more

Quality

Users describe positive interactions with quality. Many reviewers praise the high quality of the products,... See more

Service

Reviewers mention positive feedback about service. Customers praise the prompt, helpful, and friendly... See more

User experience

Clients share positive opinions on user experience, highlighting the outstanding video quality and features,... See more

Reviews shaping this summary

Rated 4 out of 5 stars

After my initial frustration and dissapointment with the insta360 support (AI). I got through to the customer experiance team. Alisa couldnt of been more helpfull in addressing my concerns and we... See more

Rated 4 out of 5 stars

The only complaint I have is the length of time from ordering to shipping. It was almost one month from ordering until delivery which I think is excessive.

Rated 5 out of 5 stars

Very satisfied with the outcome. I decided to return my camera as I thought it's not what I was looking for. Although the 15 day return window passed they accepted my request. The team were very respo... See more

Rated 5 out of 5 stars

Amazing customer service, easy to deal with and are VERY quick to repair your product if it breaks. I got extended warranty luckily when I brought my camera (luckily) but I know other people who didn'... See more


Company details

  1. Electronics Company

Written by the company

Insta360 creates boldly innovative products that help people capture and share their lives. With a "Think bold" mindset, Insta360 is reimagining the limits of action cameras, 360 VR cameras and traditional photography solutions. Powered by AI, the brand's video editing software is revolutionizing the way creators make engaging content. Insta360 is dedicated to helping a new generation of athletes, creatives, adventure travelers and professionals bring their ideas to life.


Contact info

4.1

Great

TrustScore 4 out of 5

2K reviews

5-star
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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 97% of negative reviews

Typically replies within 48 hours

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Rated 5 out of 5 stars

Hiked Half Deme with this strapped to...

Hiked Half Deme with this strapped to my pack. Didn't have to touch it the whole way up, just let it record and picked the best angles at home. Battery had juice left for the descent. Way better than hauling a full camera rig and the footage looked way better too.

April 28, 2026
Rated 5 out of 5 stars

Excellent repair service

Excellent repair service. Sent a 4 year old X3 in for a fault repair and received it back as good as new within 1 week. And for a very modest repair charge.
Very happy with the service from Insta360.

April 29, 2026
Rated 5 out of 5 stars

Made the switch from GoPro after a...

Made the switch from GoPro after a couple years of frustration. The 360 thing took some getting used to since you don't aim it the same way. Once I figured out the workflow, shooting got way easier and editing got more fun. App is decent, not perfect, but it does the job. I still have my old HERO somewhere in a drawer and I haven't picked it up since I got the X5.

April 28, 2026
Rated 5 out of 5 stars

Excellent support and smooth replacement process

I had a very positive experience with Insta360 support. The team was responsive, professional, and kept me informed throughout the entire process.

I initially had an issue with an SD card causing recording interruptions, and they handled it efficiently by replacing it. Later, I also used the FlexiCare service after an accidental damage to my camera, and the replacement process was smooth and well managed.

What really stood out was their willingness to help beyond the basic repair, even assisting with small accessories. Communication was clear, and the whole experience felt reliable and customer-focused.

Overall, excellent customer service and a great support experience.

April 29, 2026
Rated 5 out of 5 stars

Put it on my helmet for a weekend moto...

Put it on my helmet for a weekend moto ride. No shake in the footage and my old action cam looks like a potato by comparison. The mount stayed locked through the whole trip, which was my main worry going in.

April 18, 2026
Unprompted review
Rated 1 out of 5 stars

AVOID - £35 return postage fee!!!

AVOID AVOID AVOID - £35 return fee from UK to Hong Kong

I ordered an insta360 from pro 2 for my wife’s birthday, she received 2 so I requested to return the one I brought for her. The request was on day 16 of receiving the camera, not realising they have a 15 day return policy, not 30 days like most businesses. However, insta agreed to accept the return for a £35 fee to send the return to Hong Kong from the UK!! The device is still in the sealed box.

This inflated return postage is clearly a scam to prevent people returning devices!!

I would now avoid insta360 given the chance, but if you must buy one of their products - I would NEVER BUY DIRECT, always use Amazon or similar where returns are 30 days and can be sent to a UK address rather than Hong Kong.

Order number INSSGCCD26040811195197513F - incase this review helps stop them ripping me off for return postage.

April 27, 2026
Unprompted review
Insta360 logo

Reply from Insta360

Hi there, we’re truly sorry to hear about your experience and the frustration this situation has caused.

We understand your concern regarding the return process and the shipping cost, particularly since the product is still in its sealed condition.

For context, we are currently in the process of completing a UK-based return warehouse setup, which is intended to make future returns more convenient and reduce cross-border shipping in situations like this. However, this setup is not yet fully in operation for all cases at this time.

We have located your order and our team will be reaching out to you via email to review the case in detail and assist you further with the return and refund process.

Thank you for bringing this to our attention. We appreciate the opportunity to look into this for you.

Rated 5 out of 5 stars

Clean 360 footage.

Took it to Tahoe in February. Cold didn't phase it and I got through a full morning run before the battery started dipping. Stitching on the 360 footage came out clean even with me flailing around. Lens Guards saved me from a couple of faceplants too, worth picking up with it.

April 21, 2026
Unprompted review
Rated 5 out of 5 stars

I love the product and appreciate the support

I love the product. Amazing idea and execution. When facing issue with my device Insta was fast and precise solving it. Kudos for the customer care as much as for the product itself!

April 26, 2026
Insta360 logo

Reply from Insta360

Hi, we really appreciate you taking the time to share this with us. And we’re so sorry this took longer than it should have —we know how frustrating it must have been to wait. While we’ve finally sorted things out, we completely understand if the experience left you disappointed. That’s not the level of service and product we aim for, and we’re already working to prevent similar delays in the future. Let us know if you need anything else—your experience matters to us.

Rated 5 out of 5 stars

Great customer service

I recently had a problem with my X5 camera, I unfortunately scratched a "lens guard" and I contacted the customer center to understand what to do since I purchased the insta360 care. They contacted me again in a very short time, the email exchanges took place within minutes of each other and in about half an hour I provided the necessary information and they sent me the parts As a free replacement, I received them at home within 5 days and now I am free to use my camera again without any problems.

April 22, 2026
Rated 5 out of 5 stars

Using this for travel vlogs and it...

Using this for travel vlogs and it changed how I shoot. I just film flat and pick angles in the app later, which means less time worrying about composition while I'm actually experiencing the trip. Took a couple of tries to figure out the reframing workflow but it clicked fast.

April 14, 2026
Unprompted review
Rated 1 out of 5 stars

Horrible customer service

I received a damaged bundle from Insta360 and this company will not provide the shipping label for a return, or offer a refund. I have gone back and forth for two weeks and they don't seem to care to correct the issue.

Insta360 also seems to only display curated reviews. I tried to leave a review on their Creator bundle on their website, but there is no option to. It is April and the last reviews are all five star from January. Odd.

5/7/26: Insta360 public reply below says they would help but radio silence after following up twice, so these are just empty words. Im stuck with a damaged bundle $425+ with no recourse. Haven't received a direct message either. ¯\_(ツ)_/¯

March 30, 2026
Unprompted review
Insta360 logo

Reply from Insta360

Hi there, we’re very sorry to hear about your experience.

For items that arrive damaged or with packaging issues within the return period, Insta360 will take full responsibility. This is definitely not the experience we want for our customers.

To make sure there hasn’t been any misunderstanding and to help resolve this as quickly as possible, we’ve reached out to you via direct message to collect your order details and move this forward with an appropriate solution.

Thank you for your patience and understanding.

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