The bikini looks really beautiful and the fabric feels nice and high quality. Unfortunately, I was disappointed after washing it. I washed the bikini at 30°C on a delicate cycle, and afterwards th... See more
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Lilja the Label is a sustainable Finnish swimwear brand established in 2016. Our aim is to create high-quality swimwear both ethically and sustainably. We don’t believe in seasonality and make products that are meant to last both time and use: these are pieces you will love for a long time. Wear them throughout your winter swims and throughout your warmest beach days. The well-being of the planet and the people are our utmost priorities. We believe that a business can only thrive when everyone and everything involved in the product chain is also thriving. Our collections consist of earthy and timeless colours paired with graphic and minimalistic prints that mix together elements from the nature and vintage influences from seasons past. These items are intended to bring you joy for a long time and stay as your swim staples for seasons to come.
Contact info
Fredrikinkatu 25, 00120, Helsinki, Finland
- info@liljathelabel.com
- www.liljathelabel.com
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Replied to 60% of negative reviews
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Highly recommend
Really quick delivery & I'm sooo happy with the product; potentially the nicest swimsuit I've ever owned.

Reply from Lilja the Label
No problems encountered
Shipping was fast, and giving the size worn by the model was really helpful.

Reply from Lilja the Label
I ordered two bikinis and am really…
I ordered two bikinis and am really happy with the quality! They fit nicely and held up really well after taking them with me on a beach holiday. The only „negative“ thing is that the farrah drawstring bra fits a little tighter I would reckon.
Would recommend!

Reply from Lilja the Label
Fast shipping with minimal packaging…
Fast shipping with minimal packaging and great products! I‘m so happy with my purchase!

Reply from Lilja the Label
I like that all products are sustainably made.
I like that all products are sustainably made, the customer support was super nice and the products are very beautiful and feel high quality. Unfortunally the bikini top didn’t fit. The cup size was too small but if i had replaced it with a size bigger one then the straps would have been too big.

Reply from Lilja the Label
Very fast delivery and the clothes are…
Very fast delivery and the clothes are of great quality and looked exactly the way I expected

Reply from Lilja the Label
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