Merlin Cycles Ltd Reviews 

80,733
TrustScore 4.5 out of 5

4.7

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Looking at 2,420 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptionally competitive prices, remarkably fast delivery services, and the wide range of reliable bike parts available. People often mention that online ordering is simple and straightforward, while customer support representatives are always very helpful and knowledgeable. However, some customers also noted unexpected extra charges and high fees for international shipping and customs duties. A few other people experienced occasional delivery delays or received incorrect items that required returning to the store. Despite these specific issues, consumers remain very satisfied with the overall shopping experience and product quality.

What people talk about most

Price

Reviewers mention positive feedback about price, highlighting competitive rates and great bargains across a... See more

Delivery service

Reviewers highlight positive aspects of delivery service, consistently praising the fast shipping speeds,... See more

Product

Clients share positive opinions on product quality, noting that items arrive promptly and match descriptions.... See more

Service

Customers had positive experiences with service, often highlighting prompt delivery and helpful, polite... See more

Order

Consumers find ordering to be a smooth and straightforward experience overall. Reviewers frequently highlight... See more

Reviews shaping this summary

Rated 5 out of 5 stars

ZIPP 202 NSW wheel set. Quick delivery, great service. Super light (actual weight slightly less than Zipp advertise at 1083g inc tape and valves)climbing/ general purpose wheels. Much stiffer than I... See more

Rated 5 out of 5 stars

I'm in Australia, so quite literally on the other side of the planet. That said, the price of the Fox shock and crankset I purchased, the speed of delivery, and the communication from Merlin were al... See more

Rated 5 out of 5 stars

Purchased several items, all items were in stock and well priced. Ordering is simple and straightforward, goods were despatched quickly and I was able to collect from a local store; which saved having... See more

Rated 5 out of 5 stars

Bought a Castelli long sleeved thermal base layer size L, I'm 6'1" 70kg and it's a snug fit but stretches easily so it's the right size for me, soft fabric and warm for cold temperatures.


Company details

  1. Bike Accessories Store
  2. Bicycle Store

Information provided by various external sources

Merlin Cycles is one of the UK's leading internet bike shops. Established in 1993 and always specialising in the mail order of all the leading brands of cycling equipment. Road cyclist, mountain bikers, tourist and commuters are all catered for at merlincycles.com

merlincycles.com Details

Written by the company

Customer Service
We pride ourselves on customer service, unlike some online retailers we have a team of experienced staff ready to take you telephone call during office hours. You can also email us 24/7 and we guarantee a rapid reply.
Delivery and returns
We offer free UK shipping on over 90% of our product range. We also offer free worldwide shipping to Europe, USA, Australia and Japan plus many other destinations. 99% of orders recieved before 2.30pm are shipped the same day by 1st class post or courier. We offer a no quibble 30 day returns policy.

Contact info

4.7

Excellent

TrustScore 4.5 out of 5

81K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.7

All reviews

(80,733)

2,260 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

I'm in Australia, but still...

I'm in Australia, so quite literally on the other side of the planet. That said, the price of the Fox shock and crankset I purchased, the speed of delivery, and the communication from Merlin were all top-notch.

Well done, team. An outstanding experience from start to finish. You're clearly a business that genuinely cares about its customers.

July 16, 2026
Rated 1 out of 5 stars

didn’t work

July 6, 2026
Merlin Cycles Ltd logo

Reply from Merlin Cycles Ltd

Thank you for taking the time to share your feedback. We’re sorry to hear about your experience and appreciate you bringing this to our attention. Please reach out to our customer service team at sales@merlincycles.com and we’ll do our very best to assist you."

Rated 5 out of 5 stars

Great purchase

Great purchase. The product - Fox damper - is great, as described. Fast delivery. Would definitely recommend :)

June 25, 2026

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look