Online Mortgage Advisor Reviews 861

TrustScore 5 out of 5

4.8

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Review summary

Created with AI, based on recent reviews

Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their exceptional helpfulness, professionalism, and positive attitude, often describing them as knowledgeable and reassuring. The service provided is frequently highlighted as amazing from start to finish, with many people appreciating the efficiency and ease of the overall process. Reviewers are particularly impressed with the quick response times and the smooth user experience, noting that the team goes above and beyond to simplify complex situations and keep them informed. However, some customers also noted issues with communication, mentioning instances where advisors were unresponsive to emails or failed to provide promised information. A few people were dissatisfied when advisors became dismissive after realizing they couldn't assist with a particular case, leading to a lack of follow-up or explanation.

What people talk about most

Staff

Users describe positive interactions with staff, frequently highlighting their professionalism, knowledge,... See more

Service

Consumers find service to be positive, often describing it as professional, efficient, and personalized. Many... See more

Customer service

Reviewers highlight positive aspects of customer service, praising advisors for being helpful, professional,... See more

Response time

Customers had positive experiences with response time. Many reviewers praised the quick replies to queries,... See more

User experience

Clients share positive opinions on user experience, highlighting how easy and straightforward the process... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Although all online/over the phone I still received a very personal service - better than some Mortgage Advisors I have seen in the past in person! Sheridan was great and found a great deal for me,... See more

Company replied

Rated 5 out of 5 stars

I have used OMA to sort my life out. I wanted to remortgage my buy to let to release equity to fund a deposit oj a new mortgage. Let me tell you, I am countung my lucky stars after discovering Richa... See more

Company replied

Rated 5 out of 5 stars

Amazing service from start to finish. Got decision in principle in less than 3 hours and mortgage offer in less than a month. Luke Naylor was very knowledgeable, friendly, polite and found me bet... See more

Company replied

Rated 5 out of 5 stars

stephen and his team where great from start to when ever we finish which wont be to long They explained everything clearly If we wernt sure they would go through everything again They took a lot of st... See more

Company replied


Company details

  1. Mortgage Broker

Written by the company

We are an FCA-authorised and award-winning mortgage broker, serving customers nationwide since 2013. At Online Mortgage Advisor (OMA®), we connect you with specialist advisors from our team who focus on your exact type of mortgage situation, ensuring you get the best possible advice. We are on a mission to be the most-loved for mortgages, and our passion is understanding our customers and exceeding their expectations. Our website provides helpful tools, insightful guides, and informative content to empower borrowers to make the best possible decisions. We've proudly helped over 600,000 customers secure the right mortgage, often stepping in when other lenders or brokers have been unable to assist.


Contact info

4.8

Excellent

TrustScore 5 out of 5

861 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 91% of negative reviews

Typically replies within 48 hours

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Rated 5 out of 5 stars

I’ve used a number of mortgage advisors…

I’ve used a number of mortgage advisors over the years, but since working with Sheridan and Jenna, I wouldn’t go anywhere else.

I’m now on my 4th mortgage application with them, and every experience has been smooth, professional, and stress-free. Sheridan always finds great deals, and Jenna keeps everything moving quickly with excellent communication throughout.

Having tried many advisors before, I can honestly say I’ll never look back. Highly recommend to anyone looking for a mortgage team that genuinely gets things done.

April 27, 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

I have used OMA to sort my life out

I have used OMA to sort my life out. I wanted to remortgage my buy to let to release equity to fund a deposit oj a new mortgage. Let me tell you, I am countung my lucky stars after discovering Richard and Victoria, they have been superheros, guiding me seamlessly through 2 mortgages. I have ADHD and find reading forms and finding information highly stressful and difficult. No matter, I told Richard and next thing I knew I had easy to follow, detailed steps on where I needed to look to get the right info, a total life saver, really cannot stress how important that was for me. Any questions, and Richard has the right info at his fingertips, ready to deliver it in his calm, reassuring manner.

Thank you so so much for everything, I will not hesitate to come back in the future for any real estate matters!

April 24, 2026
Unprompted review
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Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

5 Stars

Although all online/over the phone I still received a very personal service - better than some Mortgage Advisors I have seen in the past in person! Sheridan was great and found a great deal for me, in what was not a straight forward case.

Communication was 5* throughout, very quick replies to all queries. I would recommend Sheridan.

April 24, 2026
Unprompted review
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Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Fantastic

Had the pleasure of Steve and April helping me. From start to finish I can’t recommend enough! My mortgage just been approved smoothly and quickly, thank you for everything.

Would definitely recommend this lovely firm

April 23, 2026
Unprompted review
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Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Ish and April were absolute superstars.

Ish and April were absolute superstars.

Dealing with Ish was a pleasure in itself, he is a very professional and experienced mortgage broker who was able to explain the various different offers on the table for me. He found me a fantastic offer which resulted in an acceptance. April then dealt with the admin after that and guided me through the process of obtaining an EPC in order for mortgage to be approved. They were both superstars and I've now decided to use them again for my residential mortgage.

April 20, 2026
Unprompted review
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Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Professional service with good advice…

Professional service with good advice about options (and what to avoid) along the way. As an expat, my case wasn't straight forward, with few banks/building societies willing to take on the challenge. Scott found one regardless!

April 21, 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Excellent service from a truly hardworking and responsive broker

I recently worked with Mark O’Connor at Online Mortgage Advisor and couldn’t be more impressed.
Mark was incredibly responsive, replying quickly even outside normal hours. He was very hardworking and proactive throughout my non-standard case. The first lender raised their fees, Mark acted fast, switched to a second lender, and secured a great mortgage offer for me that suited my circumstances perfectly.

Thanks to his dedication and persistence, the process was handled well. I would highly recommend Mark to anyone needing a broker who genuinely puts in the extra effort.
Outstanding service — thank you!

April 16, 2026
Unprompted review
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Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

5 out of 5 — amazing

I am a first time buyer and have been looking to buy a house, Haydn was my mortgage advisor and he has been absolutely brilliant, everything has been quick and efficient and very professional, whenever I have needed him he has been there. I have also spoke to Chloe who was also amazing and very quick at getting things sorted and submitted, couldn’t fault them. Thank you so much guys, if I look to sell and buy again in the future I will definitely be using them again

April 15, 2026
Unprompted review
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Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Experience beyond expectation

Experience beyond expectation. Stephen and his team was great, took the stress and strain away, if not sure we go through everything again. We used them again anyday

April 14, 2026
Unprompted review
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Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

stephen and his team where great from…

stephen and his team where great from start to when ever we finish which wont be to long They explained everything clearly If we wernt sure they would go through everything again They took a lot of stress and strain away il use them again any day

March 9, 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Being a first time buyer I didn't know…

Being a first time buyer I didn't know what to expect but thankfully Donna Ambler was amazing, being so personable and considerate, searching the market to provide me multiple options to suit my needs. Getting me the best quote on life insurance and making a daunting decision straightforward. Extremely knowledgeable and genuine approach made it easy to understand the process and went above and beyond, highly recommend her services, thank you again.

April 13, 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Thanks to Richard and Victoria

Thanks to Richard and Victoria who are quick, efficient and super helpful. Richard went over and above to help me when I had an unexpected lease issue. Would highly recommend. Grateful and extremely happy with service. Will recommend to others.

April 2, 2026
Unprompted review
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Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Mark O'Connor was excellent

Mark O'Connor has provided excellent service throughout. He took the time to listen to my requirements, explain the process and the jargon - something I really appreciated as a first time buyer. He identified options meeting my requirements at the best rates and took the time to talk through the illustrations with me, before I confirmed I wanted to apply for the mortgage. He arranged the mortgage swiftly after receiving the necessary documentation from myself. He has always explained his fees up front and been very reasonable in that regard.

March 2, 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Amazing service by Stephen and his team…

Amazing service by Stephen and his team ! Wonderful people and highly helpful

April 8, 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Outstanding service

Outstanding service.
My remortgage situation was very complex & several brokers said they couldn't help, But Online Mortgage Advisor made it happen & I have now completed.
Big thanks to JP & April.

April 3, 2026
Unprompted review
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Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Ben and Jenna have been amazing…

Ben and Jenna have been amazing throughout the whole process ensuring good communication, good listening skills to what we wanted and proactive is searching for the best deal and taking away all the admin stress of our remortgage! Thank you Ben and Jenna

April 2, 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Oliver was brilliant

Oliver was an excellent advisor who perserved so long on our application. We cannot thank him enough .
He would spend so much extra time to get our case through when no other advisor could.He never gave up and I would recommend him to anybody who wants to deal with an honest and pleasant advisor.Thanks Oliver so much

April 1, 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

A very helpful company who helped me to…

A very helpful company who helped me to find a mortgage that fits my requirements.

March 27, 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Remortgage 2026

Richard Fowler provided various options (always appreciated) and excellent advice on these options based around my personal circumstances, which were quite dynamic. This enabled me to better understand which option was best for me and provided me the most flexibility should my situation change. The rest was made easy and the re-mortgage process very effective. Thank you Richard and the team.

April 2, 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

100% recommend these guys

100% recommend these guys, they made my remortgaging an absolute breeze. I found my situation of remortgaging very complicated and over whelming as I just went through a divorce but JP and April took care of everything, thank you. Well worth the money.

March 30, 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

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