I had a great experience learning how to sell on Amazon with this company. The training was clear, easy to follow, and very informative, especially for beginners. They explained the whole process... See more
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Helping people start Amazon businesses on a budget, with full support and guidance!
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9088 York Road London, EC79 5JD, London, United Kingdom
- support@amzheroes.com
- amzheroes.com
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I’ve found Amz Heroes really good so…
I’ve found Amz Heroes really good so far. The course is explained step by step, which makes it easy to follow and understand. Even though I haven’t finished it yet, I’ve already learned a lot. Laurence is always there to help and answer any questions, which is really reassuring when starting out. I would highly recommend it to anyone wanting to sell on Amazon.
This course taught me everything around…
This course taught me everything around Amazon selling as a business.I had tried to learn selling on Amazon before. But things changed when I started the AMZ Heroes course, It made everything clear and easy, I was able to identify products, list them, get barcodes, shipping including producing shipping labels . Not only was the course valuable then I will still continue to use it in the future as I grow my business.
I bought a course from Lawrence and…
I bought a course from Lawrence and it’s been amazing — so simple and easy to understand. Lawrence was really helpful throughout, and the step‑by‑step guidance made everything very clear, even for a beginner. I’ve already recommended the course to my friends.
Thank you, Lawrence!
AMZ Heroes
' I've been selling online now for some years on other platforms but always struggled to get to grips with Amazon . I found Laurence purely by chance on Instagram and his Amazon training and glad I did , I found his training has answered the questions I had about Amazon , each section is broken down into easy to understand videos , Laurence is personally there to answer any queries you might have so there's no getting stuck in any part of the course . After completing the training I now have a much better understanding about selling on Amazon and recently I've been able to finish paid work to concentrate fully on my Amazon business , many thanks Laurence , the best move I made in 2025 👍
Steve Wright '
The Amazon Assault course by Laurence…
The Amazon Assault course by Laurence Britten is a step by step breakdown of how to launch a product on Amazon. The videos take you by the hand and show you how to implement correctly the processes needed to set up an Amazon listing and get your first product live.
The course is ideal for beginners who have always wanted to try selling on Amazon but did not know where to start. The course is very comprehensive with great advice on business technicalities.
All you need to get up and running on Amazon is here with time saving bonus tools to make it easier and with Laurence an email away to answer any questions you may have it's a great choice for any budding Amazon sellers.
Laurence has been really helpful…
Laurence has been really helpful supporting me with my success journey . The course is easy to access and follow with bite size chunks of info . I like that I can fit it in with my schedule and can reach out with any questions. I also like that theres no pressure to perform.
The course is easy to learn information for starting out selling and sourcing for Amazon which doesn’t require advertising or networking. Have wanted to do this for a while so to have info and support on a reasonably priced course is really great . I recommend
AMZ heroes course
I first saw Laurence on a YouTube ad offering the AMZ heroes course to start selling products on Amazon.
The promise of an extra income sounded appealing to me, and the way the ad was presented caught my attention, so I thought it’s worth a shot.
I signed up to the AMZ heroes course a year ago, and found it to be very well delivered. The course gives you step by step instructions and is broken down into bite size parts and is easy to absorb and understand. I started with no knowledge on the subject at all, and have my normal day to day job.
I started selling my first product 6 months ago on a small budget, and I am selling products - maybe not as well as I was hoping but still making sales. I find the hardest part is getting customers to leave reviews!
This really is a learning curve that you need to be dedicated to and put the time and effort into to make it work. It takes patience and careful planning, and choosing the right product is key.
Laurence has responded well to any issues that have arisen and offered guidance when needed, which is exactly the support you need when starting a new venture.
I would recommend if you want to earn an extra income, but this is not a get rich quick scheme! I am still learning and improving week be week, but also enjoying the challenge of progressing further.
Jon Matthews
I came across Laurence's course online…
I came across Laurence's course online and was a little dubious at first as there are so many claims about starting this kind of business, som good and some bad. The course is very well laid out and walks you through everything you need to do, step by step. I would never have got to this stage without this guidance and have to say it is very exciting. The support is great and I'm intending to launch my own brand shortly with confidence. Highly recommend for anyone looking to start their own Amazon selling business.
THE CLEAREST PATH TO STARTING ON AMy
THE CLEAREST PATH TO STARTING ON AMAZON. I can’t recommend Lawrence and the Amazon Assault program enough.
Navigating the Amazon platform can be incredibly overwhelming, but Laurence has a unique ability to break down complex processes into simple, actionable steps.
His videos are not only high-quality and informative but also very easy to follow. What sets this apart is how helpful Laurence is—he genuinely cares about getting his students onto the platform successfully.
If you’re looking for a mentor who explains things clearly and offers real support, this is it.
Regards Nick.
AMZ heros personal point of view
To be completely honest, I haven’t yet used the course specifically to acquire and launch products on Amazon. However, the course has given me a lot of valuable insight into the overall selling process — especially the importance of presentation, product photography, packaging, branding, customer experience, and advertising.
While I haven’t fully gone down the Amazon route yet, I recently set up my own Ltd company for a business venture of my own, a lot of what I learned from this course has genuinely helped shape parts of my business model and future direction. Amazon may still become another sales platform for me moving forward; at the moment, it’s more a matter of timing while I continue building the foundations properly.
This course and content can be picked up and implemented very quickly. I’ve learned a huge amount from this whilst developing for my business behind the scenes, and I’m now approaching the stage of registering trademarks for company names and logos.
That said, this course has absolutely played an active role in how I now think about product presentation, packaging, customer experience, after-sales service, and brand identity in general, so it has definitely provided value to me beyond just Amazon itself.
On a personal level, I also want to say thank you. I can’t fault you, Laurence. I’ve had a few personal issues along the way, and you’ve always tried to help where you could, which I genuinely appreciate. I also know that if I ever need guidance or information in future, you’d be willing to help.
So to sum up, whether you take on the course for what it is meant for or to a gain better insight to work for your own goals, I personally found the course extremely helpful.
Working with AMZ Heroes gave me clearer…
Working with AMZ Heroes gave me clearer direction on improving my Amazon listings, and conversions. The advice has helped me make smarter decisions and improve product visibility. Laurence has been approachable, knowledgeable, and genuinely helpful. The help extends beyond the initial fee and response times to questions are promp.
I highly recommend Laurence Britten…
I highly recommend Laurence Britten from AMZ Heroes to anyone looking to learn how to source and sell products through the Amazon platform. His online training programme is excellent — clear, precise, knowledgeable, and very easy to follow.
What really stands out is that this is not a scam or a “get rich quick” scheme. Laurence teaches real, practical methods that genuinely work, and the course is worth every penny. He explains everything step by step in a way that makes it accessible, even for beginners.
Laurence is also extremely supportive and always replies promptly to any questions or queries. He genuinely wants to help others succeed and is passionate about sharing his knowledge and expertise so people can create more freedom in their lives, earn money independently, and move away from the stress of the traditional 9-to-5 rat race.
If you are serious about building an Amazon business and want guidance from someone trustworthy, experienced, and helpful, I would definitely recommend Laurence Britten and AMZ Heroes.
Thank you Lawrence
I stumbled across AMZ Heroes on Instagram, i did my research before I decided to join Lawrence and the team
My wife and I have no experience in selling on Amazon but after watching Lawrence's presentation we decided to give it a go.
We have chosen our product, created our brand and logo, set up a company, have been in negotiations with manufacturers and are now waiting on samples being delivered before we launch.
Lawrence replies to your emails promptly and professionally, overall it has been an interesting and enlightening process...my wife and I are now excited to launch our product and see where it takes us.
I would recommend AMZ to anyone
I had no previous experience or…
I had no previous experience or knowledge of how to sell on Amazon before I stumbled upon lawrence and amzheroes. I decided to sign up with him and give it a go.
His course is great for beginners, and led me through everything that I needed to start my business on Amazon.
I have since then started trading and have received my first orders.
I can absolutely recommend this course.
Jason
I really enjoyed your course and at…
I really enjoyed your course and at present am selling Fishing products an Amazon which I am making a tidy profit. This was started as I was looking for something to work on with little time during the day and to be my own boss after 10 years working in Leadership roles within Hospitality which was very stressful. I work a about 10 hours per week on this, and am nearly making in my second month as much as i was in my last role.
I found the AMZ Heroes course helped me step by step with every part of setting up my business and my Amazon sellers account and as the videos are always there, you can go at your own pace and always look back for reference. Laurence made this a very easy to understand as it is designed to include everyone whether you have a computer mind or not and as i don't I found this very easy to follow. When I reached out to Laurence with queries he always got back to me and explained in detail. Best thing I have ever done and am very thankful I took this chance as I was very sceptical at first as I had seen other people selling courses but when I had a small taste of training from AMZ Heroes I knew that this would be easier to follow so paid for the full course and could not be happier with my business
Laurence is very clear with his…
Laurence is very clear with his approach and talks you through in a step by step way which makes the learning process a lot easier.
I’m yet to complete the course but it’s clear that it can work for anyone who commits the time.
Laurence was really helpful
Laurence was really helpful, was taught how to sell via the course and find positive products! Was really respectful in his approach. Definitely recommend 👍🏼
I’ll be honest I was sceptical before…
I’ll be honest I was sceptical before joining, there are so many courses out there promising the world. Laurence’s is different though. The content is straight to the point, no fluff, and you can tell it’s been put together by someone who actually does this for real.
The support has been great. Any time I’ve had a question I’ve got a proper answer back quickly, not some copy paste response. That matters when you’re trying to keep things moving.
My FBA business is progressing well and I’ve got a much better process for finding and vetting products now which is directly down to this course.
Great Course!
The course was really beneficial and included a lot of detailed information to help get the business going. The walk through videos really helped to get a good understanding of how Amazon works and the important things to look out for. Laurence was really supportive with any questions we had and ongoing support. Our FBA business is now doing great and we’re really glad we did this course!
Great Support
I haven’t been working with Laurence too long but have found the course to be interesting, informative and very well presented in easy to watch bite sized videos. Laurence assumes no prior knowledge which is great and I am already working towards listing my first product and feel like I know what I’m doing. Most importantly he is excellent at replying to emails and you really feel supported and hand held throughout the process.
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