Boring Money | Choose Better - Save More - Pay Less Reviews 461

TrustScore 4.5 out of 5

4.7

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

See what reviewers are saying

Rated 5 out of 5 stars

Boring Money has transformed how I think about and invest money. It’s given me information and know how about where to start investing for me and my kids and Holly’s weekly newsletter is handy to keep... See more

Company replied

Rated 5 out of 5 stars

Provides good information in clear everyday language. It doesn’t try to tell you to invest in x or y, and certainly will steer you away from big risks. It lets you know what you need to know to make... See more

Rated 5 out of 5 stars

Love Holly at Boring Money! Her straight talking energetic humorous approach cuts through the noise. And her mission is to get us women investing! I’ve done the free online course, and cautious... See more

Company replied

Rated 5 out of 5 stars

I subscribe to Holly's weekly blog which gives an excellent summary of major topics in the investment world. She has a knack for explaining complex topics in a very easy to understand lingo with a d... See more

Company details

  1. Publisher
  2. Investment Service
  3. Price Comparison Site

Written by the company

Boring Money helps normal people make smarter investment decisions - quickly and painlessly. We're an independent business founded in 2015 to cut through financial jargon and make investing accessible to everyone. No PhD required! Millions of Brits have used us as a trusted source for savings, investments, and pensions guidance. With over 24 years in the investment industry, our founder, Holly Mackay, got tired of watching people struggle through pages of gobbledygook. Here's the secret: once you get past the jargon, sensible investing is actually quite easy. What we do: ✔Compare ISAs, pensions, and investment platforms with independent ratings and reviews ✔Run annual Best Buy Awards based on 26,000+ customer ratings and rigorous testing. ✔Provide clear guides and articles explaining finance in normal language. ✔Offer tools like calculators and quizzes to help you make decisions. ✔Share honest customer reviews so you can learn from real experiences. ✔Help you take action - whether that's opening an ISA, choosing funds, or finding an adviser. We offer generic guidance, not personalised financial advice (we're not regulated advisers). If you've ever felt alienated, patronised, or exhausted by finance, you're in the right place!


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

461 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 100% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 2 out of 5 stars

Disappointing

Disappointing. Marketing drive was offering payment for research participation. Instead it’s a prize draw. For £50. Quality of research will be questionable and quality of what I’d hoped would be a decent platform for investment has failed at the first hurdle to convince me they are anything other than a product sales platform masquerading as something useful for customers.

Thank you for taking the time to reply and the explanation is good, however this is not made obvious or clear to users when recruiting. Have added a star for reply.

August 19, 2025
Unprompted review
Boring Money | Choose Better - Save More - Pay Less logo

Reply from Boring Money | Choose Better - Save More - Pay Less

Thank you for taking the time to share your feedback with us—we genuinely appreciate your input.
We would like to clarify how our research projects work. We run various research projects throughout the year, selecting panel members based on specific project criteria. Our research includes both qualitative and quantitative components, and participants receive market-rate compensation for their involvement.
For shorter surveys where individual payments would be quite small, we offer prize draws that typically provide better value to participants.
We hope this explanation addresses your concerns. Please don't hesitate to reach out if you have any additional questions.
Thank you again for your valuable feedback.

Rated 4 out of 5 stars

Jargon free and interesting

Refreshing to read analyses of the current economic situation that recognise realities. Some taxes will have to rise and impact large swathes of people who had not previously thought of themselves as the middle classes. Also good to read analyses that don’t simply attribute the cause to the current pm or chancellor but to a much wider UK malaise.

July 5, 2025
Unprompted review
Rated 5 out of 5 stars

Always a good read.

Always a good read, even if you don't think about investing now. But when you do, you will be more informed, of the ways of the invesment world.

May 16, 2025
Unprompted review
Rated 1 out of 5 stars

I am confused—I can't find this company's full details which I had presumed should be readily available

I have searched Companies House and found BoringMoney Ltd Number 0945832. On the most recent accounts, that company has negative shareholder equity of -£996,374

It is not clear to me if that is the same company as boringmoney.co.uk

I did look at the website of boringmoney/co.uk, but it was not immediately clear to me that that company is number 0945832

Perhaps broingmoney.co.uk could update their website to identify their true legal identity?

I may be wrong, but the Company, Limited Liability Partnership and Business (Names and Trading Disclosures) Regulations 2015 seem to indicate that companies should include full company name and company number on their website.

As I say, I am happy to be corrected and have any confusion removed.

Best wishes

May 12, 2025
Unprompted review
Boring Money | Choose Better - Save More - Pay Less logo

Reply from Boring Money | Choose Better - Save More - Pay Less

Thank you for your comment. We confirm that Boring Money Ltd's registration number is 09459832. While this information is detailed within our privacy policy on our website, we have now put these details on the main website. We apologise if this caused any confusion.

Rated 5 out of 5 stars

Retiree's view

Really enjoy reading Holly's take on the important issues. I retired a couple of years ago and just take a passing interest in money/investment issues but I have picked up a number of very useful pointers from time to time on Boring Money. Keep up the good work.

April 11, 2025
Unprompted review
Rated 5 out of 5 stars

Best investment blog out there

Best investment blog out there. I am a newbie and the tone and easy read scripts really hit the mark. One of the few blogs that also acknowledges and highlights the investment issues for women but also gives great advice. Highly recommend!!

February 8, 2025
Unprompted review
Rated 4 out of 5 stars

I have been with Boring money for a few…Enjoyed learning with Boring

I have been with Boring money for a few years now, and still enjoy reading the easy to understand stuff about how to beat the greedy tax man... keep it up, but get some sense, and stop swimming in the freezing cold sea.

January 24, 2025
Unprompted review
Boring Money | Choose Better - Save More - Pay Less logo

Reply from Boring Money | Choose Better - Save More - Pay Less

Hi Keith. Glad to hear you find the tips and the blog useful. I'm afraid to report I did swim in the sea this weekend, but I can't say it was that enjoyable! If I say I will stop, might that persuade you to give us a 5 star rating!? Thanks for the feedback. Holly

Rated 5 out of 5 stars

Informative, brief & easy read

An enjoyable, straightforward easy read - informative but humorous & light-hearted!

January 5, 2025
Unprompted review
Boring Money | Choose Better - Save More - Pay Less logo

Reply from Boring Money | Choose Better - Save More - Pay Less

Thanks for the review - glad to hear we get the right balance of being informative but sometimes fun as well. Holly

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look