British Pride Reviews 

540
•
TrustScore 3 out of 5

2.8

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Review summary

Created with AI, based on recent reviews

Looking at 35 reviews, most reviewers were somewhat happy with their experience overall. Consumers genuinely appreciate the interesting product selections available on the business website and find the initial ordering steps very straightforward. Many people note that order confirmations are typically sent promptly and tracking updates can be quite helpful. Some reviewers were not happy with delayed package deliveries and missing items that took several months to arrive. Others experienced frustrating communication issues when trying to get replies or status updates through email or web contact forms. Disappointed buyers frequently pointed out the complete absence of a phone number to resolve urgent matters more efficiently.

What people talk about most

Order

Clients share ambiguous opinions on orders, with many consumers highlighting severe delivery delays and... See more

Product

Consumers experience great frustration regarding product delivery and fulfillment, with many reviewers... See more

Customer communications

Customers consistently note frustration with customer communications, highlighting the complete lack of a... See more

Response time

Customers felt deep frustration regarding the extremely poor response time, reporting that emails sent on... See more

Delivery service

Users describe profound disappointment with the delivery service, citing severe delays and missing orders.... See more

Reviews shaping this summary

Rated 3 out of 5 stars

ordered a couple poppies from these guys last year and they did not disappoint and delivery was quick however this year, is a different story. ordered a few more poppies at least 2 weeks ago and they... See more

Rated 2 out of 5 stars

I hate to write something bad as I’m sure it will be a great product but it seems to be the trend here and the only way to flag an order to British Pride. I ordered a pocket watch on the 4th September... See more

Rated 4 out of 5 stars

I would have awarded zero stars if I could. I ordered the Spitfire and Roundels Winter Scarf on the 20th Nov, with the order being confirmed on the 20th. Despite sending four email... See more

Rated 1 out of 5 stars

RE Order 63479 placed on 23/7/25 the last I heard from British Pride was on the25/8/25 not heard any thing since despite sending numerous Emails several report forms and even letters. Still not recei... See more



Contact info

2.8

Average

TrustScore 3 out of 5

540 reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Hasn’t replied to negative reviews

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2.8

All reviews

(540)

20 reviews in the last 12 months

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Rated 5 out of 5 stars

Very quick delivery and easy to…

Very quick delivery and easy to purchase but needs a better pricing system as it was a bit confusing.

January 26, 2025
British Pride logo

Reply from British Pride

Dear Roger,

Thank you for your feedback! We're happy to hear that your delivery was quick and the purchase process was easy. We appreciate your comments about our pricing system and will certainly look into improving it for a clearer experience. Your input is invaluable to us!

Kind regards,

John

Rated 5 out of 5 stars

Great quality

Well made, quality badge and some of the money goes to charity

January 20, 2025
British Pride logo

Reply from British Pride

Dear Mr. Haywood,

Thank you for your great review! We're thrilled to hear you're happy with the quality of your badge, and we’re proud that your purchase supports charity. We truly appreciate your support!

Sincerely,

John

Rated 2 out of 5 stars

This company disappointingly did not…

This company disappointingly did not keep me informed of the order or delivery status. I've been waiting for about 3 weeks for delivery of items 'in stock' which were sent to Royal Mail, but have still not received. Not good at keeping customers informed or able t9 track any order

January 23, 2025
British Pride logo

Reply from British Pride

Dear Sue,

We understand how frustrating this must be and appreciate your patience. Please reach out to our support team, and we’ll do our best to resolve this as soon as possible.

Best regards,

John

Rated 4 out of 5 stars

Good company to buy from but I'm still…

Good company to buy from but I'm still waiting for a no surrender badge I paid for weeks ago

January 23, 2025
British Pride logo

Reply from British Pride

Dear Simon,

Thank you for your kind words about our company. We sincerely apologise for the delay in getting your order. We will make sure to prioritise your remaining order. Thank you!

Sincerely,

John

Rated 5 out of 5 stars

Yes they are doing veary well

Yes they are doing veary well

January 23, 2025
British Pride logo

Reply from British Pride

Dear Roy,

Thank you for your feedback! We’re glad to hear that everything is going well. We appreciate your support!

All the best,

John

Rated 5 out of 5 stars

Communication always knew status!

Communication! Always

January 23, 2025
British Pride logo

Reply from British Pride

Hi Michael,

Thank you for your feedback! We understand the importance of communication and are always working to improve it. We appreciate your support!

Many thanks,

John

Rated 5 out of 5 stars

Be proud of Britain

Looks of item.. Quality . Love it!!!

January 23, 2025
British Pride logo

Reply from British Pride

Dear Neill,

Thank you for your wonderful review! We’re so happy to hear that you love the item and are pleased with its quality. We truly appreciate your support!

Sincerely,

John

Rated 5 out of 5 stars

Best Quality Pin Badges !

I always use British Pride because it’s the best quality pin badges for the price.

January 22, 2025
British Pride logo

Reply from British Pride

Hi Pete!

Thank you for your loyalty! We're thrilled you love our pin badges and appreciate the quality.

Many thanks,

John

Rated 1 out of 5 stars

I have ordered the book … after 7 weeks…

I have ordered the book … after 7 weeks they send the movie back ..

January 22, 2025
British Pride logo

Reply from British Pride

Hi Luigi,

Sorry to hear about this experience. Please reach out to our customer service team, and we’ll be happy to assist you. We will do our best to resolve any issues.

Kind regards,

John

Rated 5 out of 5 stars

YOU SELL QUALITY PRODUCTS THAT ARE WELL…

YOU SELL QUALITY PRODUCTS THAT ARE WELL MADE
A GOOD COMBINATION

January 22, 2025
British Pride logo

Reply from British Pride

Hi Kevin!

Thank you for your kind words! We're delighted you appreciate the quality of our products.

Appreciate your support!

Many thanks,

John

Rated 5 out of 5 stars

Prompt delivery as promised

Prompt delivery as promised

January 21, 2025
British Pride logo

Reply from British Pride

Hi Janice,

Thanks for your feedback! We are glad to hear that your order arrived on time. Thanks for the support!

Best regards,

John

Rated 5 out of 5 stars

Good and quick

Good and quick. Awoke memories from age 19 when I was posted to Bergan/Belsen

January 20, 2025
British Pride logo

Reply from British Pride

Hi Neil!

Thank you for your review. We're glad your order arrived quickly and that it brought back meaningful memories for you.

Many thanks,

John

Rated 5 out of 5 stars

Simple 5 stars,decent price and arrived…

Simple 5 stars,decent price and arrived on time.The free gift was so nice I would advise everyone to go and have a browse.

January 20, 2025
British Pride logo

Reply from British Pride

Hi Mark!

Thank you for your wonderful review! We're delighted you’re happy with your order and the free gift. We appreciate your recommendation and hope to see you again soon!

Many thanks,

John

Rated 1 out of 5 stars

I have not received my book yet …

I have not received my book yet where is it??

January 20, 2025
British Pride logo

Reply from British Pride

Hi Philip,

Thank you for your feedback, and I’m really sorry to hear that you are still not able to receive your package. This certainly isn’t the standard we aim for. I'll look into this right away and will ensure that we will resolve any issues. Appreciate your patience.

Best regards,
John

Rated 1 out of 5 stars

Missing item : no acknowledgement despite 2 emails. 1 item missing from my order.

One ittem was missing from my order. I have written twice and received NO acknowledgement. Most disappointing

January 16, 2025
British Pride logo

Reply from British Pride

Hi Chris,

Thank you for your feedback, and I’m really sorry to hear about the missing item and lack of response. This certainly isn’t the standard we aim for. I'll look into this right away and ensure it’s sorted for you as quickly as possible. Appreciate your patience.

Best regards,
John

Rated 1 out of 5 stars

Ordered an item 4 months ago and even…

Ordered an item 4 months ago and even after several emails promising the item I still haven’t received not received it. Many emails stating that I would be getting it but all to no avail.

September 10, 2024
Unprompted review
British Pride logo

Reply from British Pride

Hi Tony,

Thanks for sharing your feedback. We are truly sorry for the inconvenience and delay. Though we made sure to despatch your order, it may have encountered delivery issues. Rest assured, we will resolve this issue to your satisfaction.

Thanks for your patience, and I’m sorry again for the inconvenience!

Kind regards,
John

Rated 1 out of 5 stars

Rubbish Service

I ordered a Remembrance Pin from this company in October and it was sent to the wrong address. After notifying the company a new one was sent along with a tracking no. This didn’t work so notified the company again and said it was in transit. I’m still waiting, perhaps I might be lucky enough to receive it before Remembrance Day this year.

October 7, 2024
Unprompted review
British Pride logo

Reply from British Pride

Hi J. Smith,

Thank you for sharing your review, and I’m really sorry to hear about the trouble with your order. I'd love to help sort this out for you. Could you please send us your order number and any more details via our customer service email at hello@britishpride.co.uk, or feel free to update here. I’ll be more than happy to check the status and make sure we get this sorted as quickly as possible.

Thanks for your patience, and I’m sorry again for the inconvenience!

Kind regards,
John

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