I bought Cheeky Koala for my daughter’s Labrador. He loved it but he is a very strong chewer & he did manage to destroy it. But he loved it so much I would love to buy another. Would this be possible... See more
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Absolute rubbish complete and utter waste of money. Dreadful customer service and product. Tried to resolve but got the most ridiculous response that had no resolution just a pathetic email sayin... See more
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While I was watching her in Less than 5 minutes my female lab mix had tore open a hole in the middle of the whale toy, NOT on a seam or ear etc! Completely FALSE advertisement as the their... See more
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Bought the whale and bear. Website says indestructible but I was a realist and figured my 9 month vizsla would have a couple weeks use. Boy was I wrong. The whale had a small hole within 10 minutes an... See more
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Company details
Written by the company
At CHEEKY, we create high-quality, durable, and engaging dog toys designed to withstand even the toughest chewers. 🐶💪 Our toys are made from a unique blend of polyethylene and nylon, ensuring maximum durability and safety. Whether your dog loves to chew, fetch, or cuddle, our toys are built for endless fun while being gentle on teeth and gums. 🦷✨ All materials are non-toxic and 100% safe, so you can trust your furry friend is in good paws. 🐾 We believe play is essential for a dog’s mental and physical well-being, which is why we design toys that stimulate, entertain, and last. 🎾🐕 At CHEEKY, we listen to our customers and continuously improve our products to provide the best experience for dogs and their owners. ❤️🐾 Durable. Safe. Fun. That’s CHEEKY! 🐕🎉
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2.7
Poor
289 reviews
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This company hasn't invited customers recently, so reviews may not be representative
Replied to 68% of negative reviews
Typically replies within 48 hours
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These are FANTASTIC for my power chewer
I missed out on the kickstarter, so I was happy to find your website! I got one of each toy for my 2 dogs. Tucker, my Great Dane, doesn't honestly play with toys too much. But Georgie, my pittie, is a power chewer, and he absolutely loves stuffies with squeakers. He can have a toy torn open and the squeaker removed and destroyed in under an hour. But not these! We have had them for about a week, and the Cheeky toys have very quickly become his favorites. He almost always has one of them in his mouth!
He HAS managed to tear through the white belly fabric on the whale, but I was very pleasantly surprised to find a layer of the gray fabric below it. I clipped the rest of the white fabric off so he wouldn't keep ripping it. He has not managed to get through the gray fabric yet on any of them! The squeakers have gotten chewed up and only work sometimes at this point, but that's to be expected. Except for where I clipped out the white fabric, they still look really good!
I am really pleased with the durability of these toys, and I will definitely be watching for new animals!
August 18, 2025
Unprompted review
Reply from CHEEKY
Thank you so much, Shannon! 🧡
We’re thrilled to hear Georgie is loving his Cheeky toys — and we love how cleverly you handled the whale’s white belly fabric! It’s awesome to know the gray layer is holding strong 💪
We really appreciate your thoughtful and detailed feedback — it means a lot to our small team. And don’t worry, more animals are in the works… 👀🐾
— The Cheeky Team
I got mine, but threw nearly all of them away
Although I did receive the toys unlike many that I've read, they were late in arriving by several weeks. I was asked for a review and let them know that the first one of the 5 I gave to my standard poodle girl was destroyed in a matter of minutes and I just threw the other four away.
February 10, 2025
Unprompted review
Reply from CHEEKY
Hi ConnieSue,
We’re truly sorry to hear that the toys didn’t work out for your dog — and even more so that you felt it wasn’t worth trying the others. Our toys are made with high-performance materials and have worked well for many power chewers, but we know no toy is indestructible, and every dog plays differently.
We wish your pup all the best, and we’re disappointed this experience wasn’t a better one.
— The Cheeky Team
Poorly manufactured in China
I received a poorly manufactured product from China which did not meet the promised quality or my expectations. It is not durable at all. Do not buy. Two stars for responding to my emails, though they did not show any guilt or willingness to resolve the issue.
April 25, 2025
Unprompted review
Reply from CHEEKY
Hi FS,
We’re sorry to hear you were disappointed. Our toys are made with high-performance materials and manufactured in China with carefully selected partners to ensure quality. We did our best to respond to your concerns and are sorry we couldn’t meet your expectations.
— The Cheeky Team
Misleading marketing, poor durability
Cheeky claimed that their product is "the strongest" dog toy and touted its long lasting design with in-depth explanations about their material and process.
Our 5-month old puppy (less than 15lbs large) chewed through the fins of the whale toy within one week.
I had received this toy 5 months after backing (which is respectably quick for a Kickstarter) and had been really looking forward to cherishing the toy for at least a few months, if not the years that the Kickstarter page seemed to imply.
Given that this "toy" cost me 30 euros including shipping, I assumed it would be half-okay. I was wrong.
The marketing for Cheeky toys is greatly exaggerated, misleading, and the product is nowhere near as durable as claimed.
April 30, 2025
Unprompted review
Reply from CHEEKY
Hi Wookie,
Thanks for your feedback — we’re sorry to hear the whale didn’t hold up for your pup. While our toys are made with high-performance technical fabrics, no soft toy is indestructible and results can vary depending on each dog’s play style.
If you'd like to share more or photos, feel free to reach out to us directly at customerservice@cheeky-dogs.com 🧡
Don't waste your money on these
Don't waste your money on these. The seams break apart too easily. When contacting them about it, they just say oh well, it's your dog's fault. Stick with things like Kong who's toys last longer and will actually provide good customer support if you get a bad one.
In response to their response, I did already email them and they asked for pictures... Which I sent, and I never heard from them again.
April 29, 2025
Unprompted review
Reply from CHEEKY
Hi Matthew,
We’re sorry to hear you had a disappointing experience. We always aim to offer helpful and respectful support — never to blame your dog. Our toys are made with durable materials, but as with all soft toys, durability varies depending on each dog’s play style.
Feel free to reach out to us again at customerservice@cheeky-dogs.com if you’d like to share more 🧡
The Cheeky Team
Super-tough, super toy!
No toy has stood up to the tug of war between my British bulldog and my Beagly thing. Until Cheeky toys. Best toy ever. My dogs keep chewing and pulling And the toy holds up.
Thank you, Cheeky, for the toy that doesn’t quit.
June 17, 2025
Unprompted review
Reply from CHEEKY
Thank you so much, Monique! 🧡
We love the image of your bulldog and "Beagly thing" going full tug-of-war mode — and we’re thrilled to hear the toy is holding strong 💪🐶
Thanks for the kind words and the trust!
The Cheeky Team
Avoid at all costs
Avoid at all costs. Their product is cheaply made in China with European marketing. I gave it to my dog based on the fact that it was designed for "extreme force & impact" as well as durability. My dog gently chewed the toy on his bed and it started falling to pieces. It is poorly made and not resilient. Terrible product that is advertised as being durable, but it broke quicker than €5 cheap dog toy. It's just an attempt to get more money for an inferior product. Their customer services is also terrible, they refused to issue a refund when their shoddy product broke after 24hrs.
July 1, 2025
Unprompted review
Reply from CHEEKY
Hi Anthony,
We’re truly sorry to read your review and disappointed that your experience with Cheeky was so negative — especially after our multiple email exchanges and careful attention to your case.
Our toys are made from high-performance materials, including UHMWPE fiber blends used in technical and safety equipment, and our manufacturing partner in China was carefully selected for quality and durability. That said, no fabric toy is indestructible, and as we clearly state across our communications, some dogs — even with gentle chewing — can damage soft toys quickly, depending on their play style.
As mentioned in our emails, we reviewed your photos in detail and took your concerns seriously. However, as the toy had already been used and the issue was reported after use, it was outside the conditions of our return policy, which we apply consistently to all backers and customers.
We’re sorry we couldn’t resolve this in a way that met your expectations, but we stand by the honesty of our materials, the care we put into our customer service, and the many happy customers who’ve had great results with our toys.
We wish you and your dog all the best.
The Cheeky Team
Reply from CHEEKY
Thanks for the feedback, Snow! Glad it was alright — we’re aiming for awesome next time 🧡The Cheeky Team
Bad quality - do not buy
Toy looks very nice, but our border collie, 15kg, tore this toy apart in a few minutes... Quality is much worse than Kong toys. Unfortunately, I bought two toys. The seller is just quoting its TOS and refuses to do any refund.
- Edited to reply to the comment below -
There were no other solutions offered then - NO REFUND / NO RETURN. How can you say that you tried to offer a viable solution?
February 6, 2025
Unprompted review
Reply from CHEEKY
Hi Grega,
We’re genuinely disappointed to read your review, especially after the many messages we exchanged and the time we spent trying to find a fair solution. We’re sorry the experience didn’t meet your expectations.
The Cheeky Team
Was always good
June 18, 2025
Unprompted review
Reply from CHEEKY
Thanks a lot Faizi — always happy to hear that! 🧡
— The Cheeky Team
Toy was no match against my dog
I have an aggressive chewer--she's taken out jolly balls. Was hoping these toys would last a little while, but it took her just 8 minutes to chew holes in the fabric and begin removing the stuffing/guts.
Pros: the toys are cute, and the company was responsive to email communication.
Cons: stuffing is synthetic fill, shipping is via a small (and slow) shipper--took ten days for the toy to arrive.
I'm not going to hold it against Cheeky that their high-tech fabric was no match against my dog's choppers; it's kind of funny, tbh.
June 24, 2025
Unprompted review
Reply from CHEEKY
Hi Suzanne,
Thanks so much for your thoughtful and honest review — and for giving Cheeky a try! 🧡
We’re sorry to hear our toy didn’t last long with your power chewer — we know some dogs have next-level determination (and jaws of steel!). We’re glad you appreciated our communication, and we’ll take your comments about shipping and materials into account as we continue to improve.
Thanks again for the feedback — and the good humor!
— The Cheeky Team
Dogs go nuts
Dogs love the toys which means they hate it, it burns them up that they can't get the squeaky toy out of the center of the little animal thing, looks like an eeewok, anyways there is some damage on the ears of one of them but that's it, so far it has done well with its claim of being Indestructible, good job cheeky
June 15, 2025
Unprompted review
Reply from CHEEKY
Thanks a ton Steven — we LOVED your review! 😄
It’s true… the frustration of not reaching that squeaker is real — sounds like your pup is taking the challenge very seriously 🐶🎯
We’re glad to hear the toy’s holding up (ears aside!) and really appreciate your support and sense of humor.
Long live the “Ewok”!
The Cheeky Team
Reply from CHEEKY
Thanks so much Samantha! 🧡
We’re glad to hear your order arrived quickly — we hope your pup is loving their new toy! 🐶
The Cheeky Team
Wonderful dog toys!
I really liked the toy options and our pup really loves the koala I got him. He has not been able to destroy and maim it yet.
June 1, 2025
Unprompted review
Reply from CHEEKY
Thanks so much Matthew! 🧡
We’re thrilled to hear your pup is enjoying the Koala — and that it’s still standing strong 💪🐨
Wishing you both many more play sessions ahead!
The Cheeky Team
In less than one week of receiving the…
In less than one week of receiving the toys, one of them has already been destroyed.
Depending on the size of the dog, the dog may not be able to get to the squeaker and therefore it's not as interactive for the dog and the dog loses interest in the toy.
June 9, 2025
Unprompted review
Reply from CHEEKY
Hi Tomonari,
Thanks for your feedback — we’re sorry to hear one of the toys didn’t last and that the squeaker placement didn’t work out for your pup. We know every dog plays differently, and we’re continuously learning and improving based on real-life experiences like yours.
Feel free to reach out to us directly at customerservice@cheeky-dogs.com if you’d like to share more 🧡
The Cheeky Team
Reply from CHEEKY
Thanks so much! Great to hear you were happy with the service 🧡
— The Cheeky Team
its okay bro
June 1, 2025
Unprompted review
Reply from CHEEKY
Thanks bro 😎 Glad it was okay — we’re here if you’ve got feedback to make it awesome next time! 🧡
— The Cheeky Team
Great toy for toothless dogs
The toy lasted no more than ten minutes before two holes appeared.
Our dog isn’t a particularly aggressive destroyer of toys more than any other dog.
I have spent five times less on a toy and it’s lasted longer. It’s dissatisfying that a toy that costs around 20 odd pounds didn’t last longer.
I would consider your options before buying this toy if your dog has teeth.
May 30, 2025
Unprompted review
Reply from CHEEKY
Hi Nick,
Thanks for your feedback — we're sorry to hear this. That’s not the experience we aim for. If you’d like to share more details or photos, feel free to reach out to us at customerservice@cheeky-dogs.com so we can take a closer look 🧡
The Cheeky Team
Reinforced stitching and superior…
Reinforced stitching and superior quality means our beagle dinosaur gets to enjoy his toy whilst we do not have to worry about him destroying it
May 25, 2025
Unprompted review
Reply from CHEEKY
Thank you so much for your kind words, Nirmal! 🧡 We're thrilled to hear that your beagle dinosaur is enjoying the toy and that the reinforced stitching is doing its job! It’s great to know that you can relax while he plays with it. We appreciate your support and hope to keep providing durable, high-quality toys for your furry friends!
Total scam!
Total scam!
I ordered three items from the Kickstarter campaign. My medium-sized dogs destroyed these within minutes. Sadly, this is true of for the majority of funding backers based on the responses left within the comments thread on Kickstarter, viewable to backers only. Many backers reported never receiving their order as well. Cheeky has not responded to any KS comments or issued refunds.
The product is nowhere near as durable as advertised. I guess it makes sense they protect their fraudulent profits with the following return policy (from their website);
“ Refund policy
Return and Refund Policy
Last update : 22/04/2025
At CHEEKY SAS, we want you to be completely satisfied with your purchase. If, for any reason, you are not satisfied with your order, we offer you the opportunity to return the product under the following conditions.
1. Product returns
We accept returns only if the following conditions are met:
- The product is new, unopened and in its original packaging.
- The product has not been used in any way.
- The product is returned within 14 days from the date of receipt of the order.
Please note Dog toys and accessories must be in their original condition before they can be returned. If the packaging has been opened, or if the product shows signs of use, it cannot be returned.”
May 17, 2025
Unprompted review
Reply from CHEEKY
Hello Ross,
We’re truly sorry to hear that your dogs weren’t able to enjoy the toys as expected. We understand that every dog has a different play style, and sometimes, even the most durable toys aren’t a perfect match for every dog. However, we stand by the quality of our products, which are made with the strongest fibers currently available on the market, including Dyneema®.
Regarding your claims about "fraudulent profits" and "no responses" on Kickstarter, we feel the need to clarify a few things. We’ve delivered all the orders that were placed and have been in direct contact with our backers throughout the process. We have not received any complaint emails from you directly—so it’s a bit surprising to see you make such claims publicly without having reached out for resolution. We always encourage direct communication with us, rather than jumping to conclusions or making assumptions based on incomplete information.
We are genuinely sorry that our product didn’t meet your expectations, but before leaving such harsh reviews, we encourage you to reach out directly with us for better assistance. We’re committed to providing quality and support to all of our customers, as reflected by the numerous positive reviews from those who have genuinely enjoyed our toys.
We are always open to constructive feedback, and we’re continuously improving our products based on customer experiences.
Best regards,
Celia
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