CHEEKY Reviews 

289
TrustScore 2.5 out of 5

2.7

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Review summary

Created with AI, based on recent reviews

Looking at 41 reviews, most reviewers were unhappy with their experience overall. Many buyers noted that the dog toys tore apart within minutes despite bold advertising claims of being entirely indestructible. People also noted experiencing frustrating customer service and a total lack of helpful refunds or assistance when products failed immediately. Some reviewers were happy with the fast delivery times and considered the items to be cute and decently priced. Consumers mentioned that their dogs genuinely enjoyed playing with the toys, noting that certain items successfully survived daily rough play. Others appreciated finding a fun addition to their pet collection that brought excitement during playtime.

What people talk about most

Product

Users describe ambiguous interactions with product, reflecting mixed feelings about durability and... See more

Quality

Reviewers mention ambiguous feedback about quality, with opinions sharply divided on durability. On one hand,... See more

Price

Reviewers highlight dissatisfaction with the price, strongly advising people not to waste their money.... See more

Website

Consumers find the website unclear regarding product durability and review submissions. Reviewers report that... See more

Delivery service

Customers had ambiguous experiences with delivery_service. Reviewers reported being very happy with the... See more

Reviews shaping this summary

Rated 4 out of 5 stars

I bought Cheeky Koala for my daughter’s Labrador. He loved it but he is a very strong chewer & he did manage to destroy it. But he loved it so much I would love to buy another. Would this be possible... See more

Company replied

Rated 1 out of 5 stars

Absolute rubbish complete and utter waste of money. Dreadful customer service and product. Tried to resolve but got the most ridiculous response that had no resolution just a pathetic email sayin... See more

Company replied

Rated 1 out of 5 stars

While I was watching her in Less than 5 minutes my female lab mix had tore open a hole in the middle of the whale toy, NOT on a seam or ear etc! Completely FALSE advertisement as the their... See more

Company replied

Rated 1 out of 5 stars

Bought the whale and bear. Website says indestructible but I was a realist and figured my 9 month vizsla would have a couple weeks use. Boy was I wrong. The whale had a small hole within 10 minutes an... See more

Company replied


Company details

  1. Pet Supply Store

Written by the company

At CHEEKY, we create high-quality, durable, and engaging dog toys designed to withstand even the toughest chewers. 🐶💪 Our toys are made from a unique blend of polyethylene and nylon, ensuring maximum durability and safety. Whether your dog loves to chew, fetch, or cuddle, our toys are built for endless fun while being gentle on teeth and gums. 🦷✨ All materials are non-toxic and 100% safe, so you can trust your furry friend is in good paws. 🐾 We believe play is essential for a dog’s mental and physical well-being, which is why we design toys that stimulate, entertain, and last. 🎾🐕 At CHEEKY, we listen to our customers and continuously improve our products to provide the best experience for dogs and their owners. ❤️🐾 Durable. Safe. Fun. That’s CHEEKY! 🐕🎉


Contact info

2.7

Poor

TrustScore 2.5 out of 5

289 reviews

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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 68% of negative reviews

Typically replies within 48 hours

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2.7

All reviews

(289)

86 reviews in the last 12 months

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Rated 1 out of 5 stars

Creators Dishonest and Gaming the System

These creators are dishonest and this product is clearly defective, judging by the overwhelmingly negative feedback from KS backers. I cannot prove it but the positive reviews were likely paid for in a desperate attempt to make themselves look better. I saw the writing on the wall and told them I no longer wanted this product and to not send it to me. They never responded but objected when I tried to get my money back through my credit card company. The bottom line: I haven’t received my reward, a shipping notification or a refund — they simply kept my money; a clear case of fraud. However, in Kickstarter’s eyes, that’s the risk I took to support a project I believed in. The problem is that Cheeky misrepresented its product and hasn’t responded to persistent complaints about the quality of the toys that have been delivered or followed their own stated return policy. KS hasn’t responded either.

May 20, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Hello Matthew,

Thank you for your feedback. We are genuinely sorry to hear that you're unhappy with your experience, but we'd like to provide some clarification.

You initiated a dispute with your credit card company before receiving the product and without giving us a chance to resolve the issue. As a crowdfunding project, we rely on communication with our backers, and we were unable to address your concerns before that dispute was raised. We would have loved to assist you, but the situation was already in process with your card issuer.

If you no longer wish to receive the toys, we can certainly refund the shipping costs, but we are unable to reimburse the original pledge amount. You are correct that any refund for Kickstarter-related pledges needs to be addressed with them directly.

That being said, we invite you to reconsider, as many of our customers have been thrilled with the durability and quality of our products, and we believe you might be pleasantly surprised once you receive your toys. Our many genuine positive reviews from satisfied customers speak to the effectiveness of our toys.

We understand your frustration and are open to finding a resolution. However, we’d kindly ask that you reach out to us directly at customerservice@cheeky-dogs.com, as we have not received any prior direct communication from you, and we believe we can find a better solution than the one made through public reviews.

We believe that with a bit more direct conversation, we can clear up any misunderstandings. We’re committed to providing great products and a positive experience for our customers.

Best regards,
The Cheeky Team

Rated 5 out of 5 stars

Great toy for my dog…

I bought this for our 83 pound golden doodle 2 weimeraner mix and he loves it. He carries it around the house, plays tug of war with me and fetch. Even with some heavy pulling with tug of war, it has held up perfectly!! He loves it. Buy with confidence from Cheeky!!

May 21, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Hi Greg,

Thank you so much for your amazing review! 🧡 We're thrilled to hear that your Golden Doodle-Weimaraner mix loves his new Cheeky toy and that it has stood up so well to tug of war and fetch sessions. We’re proud to know that our toys are able to handle such enthusiastic play!

Your confidence in our brand means a lot, and we're so happy to see how well it's working for your dog. Thanks for recommending us – we can’t wait for you to see what we come up with next!

Best regards,
The Cheeky Team

Rated 5 out of 5 stars

Wonderful product

Wonderful product, wonderful staff, I recommend for dogs whom have a tendency to get a little too excited with their stuff friends

April 30, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Hi Milo,

Thank you so much for your kind words! 🧡 We're thrilled that you love the product and appreciate our team. It's great to hear that our toys are holding up well for dogs who tend to get a little too excited with their playmates!

We really appreciate your recommendation – it means a lot to us. Thanks for choosing Cheeky, and we hope to keep providing your dog with fun, durable toys!

Best regards,
The Cheeky Team

Rated 1 out of 5 stars

Avoid this company if you are looking for a toy that lasts any longer than a cheap pet toy

This toy lasted less than half an hour, My cavapoo is not what you would call an aggressive chewer, or rough with her toys, but this is ridiculous for a company advertising a toy as "virtually indestructible"
clearly just a scam

March 31, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Hi Barry,

Thank you for your feedback, and we’re really sorry to hear that the toy didn’t meet your expectations. We understand your frustration, especially when you were hoping for something that would stand up to your dog’s playstyle.

We want to clarify that while our toys are designed to be more durable than the average pet toy, no toy can truly be “indestructible,” and their lifespan can depend on a variety of factors, including the individual dog’s playstyle. It seems that this particular toy may not have been the best match for your cavapoo, and we truly regret that.

As a company, we are always working to improve our products and would greatly appreciate any photos or further feedback you can provide to help us develop even better options in the future.

If you’d like to discuss this further, feel free to reach out to us at customerservice@cheeky-dogs.com. We're committed to providing the best products possible and truly value your input.

Best regards,
The Cheeky Team

Rated 1 out of 5 stars

It took my labrador not even 5 minutes…

It took my labrador not even 5 minutes to destroy the toy. False advertisement!

April 17, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Hi Stefanie,

Thank you for sharing your feedback. We’re really sorry to hear that the toy didn’t last as long as you hoped. We completely understand your frustration.

While we aim for our toys to be much more durable than typical pet toys, we want to clarify that they are not "indestructible." They are designed to withstand tough play, but different dogs have different playstyles, and some dogs may still be able to damage the toys faster than others.

We would really appreciate any photos or further details you could share with us, as it helps us continue to improve our products and offer better options for future customers.

If you have any further questions or concerns, please feel free to reach out to us at customerservice@cheeky-dogs.com. We want to ensure that our customers are satisfied with their purchases.

Best regards,
The Cheeky Team

Rated 1 out of 5 stars

Can I give this 0 stars? Avoid avoid avoid.

The toys did last longer than usual- 2 days for the koala, 1 day for the elephant, and 40 minutes for the whale, but definitely nowhere near what they claim. I asked for a warranty policy and they gave me the 10% off code they gave every Kickstarter backer.
They're running a campaign on indiegogo now.
This is very clearly a scam and they have absolutely no interest in having a good product. Don't waste your money.

May 18, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Hi Sandy,

Thank you for sharing your thoughts. We're really sorry to hear that the toys didn’t meet your expectations, and we understand your frustration.

We’re actually quite surprised by your review, as in our email exchange, you mentioned that you were interested in ordering again, which is why we provided you with the 10% discount code we gave to our backers. This doesn't quite align with your public feedback, and we find it a bit disheartening to see a negative review after our private exchange.

While we do strive for durability, it's important to clarify that our toys are designed to be tough, but they are not "indestructible." Each dog has a different playstyle, and some can be tougher on toys than others. We’ve been continuously working to improve the designs and materials, and feedback like yours is crucial for that development.

We truly appreciate your support and understanding as we continue to improve our products and grow as a company. If you ever decide to give us another try, don’t hesitate to reach out—we’d love to continue working to meet your needs.

Best regards,
The Cheeky Team

Rated 5 out of 5 stars

A Super-durable Favorite

My four-year old Staffordshire Bull Terrier mix absolutely loves his Cheeky toys. He has all three (Elephant, Koala, and Whale). The materials are as durable as the manufacturer claims. The only weak point seems to be the stitching around Koala's neck. After a week, it began to separate, but I stitched it back up with a needle and thread, without any issues. Subsequent production runs could benefit from some reinforcement along this seam, as the two large components make it easier to apply more stress to this one.

This does not detract from our enjoyment of any of the toys, however. My dog's playmate, a 12-year old American Bull mix, who regularly destroys his toys in minutes when she visits, spent 20-30 minutes with Elephant without making a dent. I no longer have to hide his toys when she comes over.

I must add that ALL of the squeakers are still functioning, and they have been playing with them for about a month and a half (arrived end of March 2025). Once again, we love these toys and would recommend them to anyone looking for a durable, long-lasting favorite for their furry friends. We look forward to seeing what comes next.

May 14, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Hi Gregory,

Thank you so much for your detailed and thoughtful review! We’re absolutely thrilled to hear that your Staffordshire Bull Terrier mix is loving his Cheeky toys, and it's fantastic to see that they’ve held up so well. 🎉

We also really appreciate your feedback about the stitching around Koala’s neck. You’re absolutely right that reinforcing this seam could help with long-term durability, and we’re constantly working on improving our designs, so we’ll definitely take your suggestion on board for future production runs.

It’s amazing to hear that even the 12-year-old American Bull mix is enjoying the Elephant, and we’re delighted that the squeakers are still going strong! Knowing that our toys are standing up to some serious playtime really makes all the effort worth it. 🧡

Thanks again for recommending us, and we can’t wait to show you what’s coming next! We’re grateful to have you as part of the Cheeky family.

Best regards,
The Cheeky Team

Rated 4 out of 5 stars

Toy is good, but varying quality

The elephant toy's body appears to be withstanding my dog's play so far, but the tail is already starting to tear off after 3 days. Also, a lot of people from Kickstarter complained about the toy falling apart after 10 minutes so it seythe quality of each toy varies wildly

May 10, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Thank you for your feedback, Paul! 🧡 We’re glad to hear that the body of the toy is holding up well with your dog. We’re also really sorry to hear about the tail starting to tear – it’s definitely something we’ll keep in mind as we continue improving our designs.

As each dog is different, sometimes the wear and tear can vary based on play style, but we’re always working on refining the durability across all parts of our toys. Your feedback helps us get there, so thank you for sharing!

Feel free to reach out if you have any further concerns, and we hope the rest of the toy continues to serve you well!

The Cheeky Team

Rated 5 out of 5 stars

My dog is a toy destroyer

My dog is a toy destroyer, and she has not put a dent in the whale toy. She chews on it like crazy, and it has held up! I'm thrilled!

May 8, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Thank you so much for the fantastic review, Shelly! 🧡 We’re thrilled to hear that the whale toy is standing up to your dog’s tough chewing – sounds like a true Cheeky champion!

If you ever need more toys or have any questions, don't hesitate to reach out to us at customerservice@cheeky-dogs.com.

The Cheeky Team

Rated 1 out of 5 stars

Poor quality considering the marketing

The way the toys are marketed I thought they would be brilliant for my mini dachshund who destroys every toy quickly. The elephant lasted half an hour before he got in to the eye part and took the fluff out. I emailed customer services and they thanked me for their feedback but offered no replacement or refund for the £13 toy.

Further on response from Cheeky:
I totally understand it could be down to my dogs playstyle if it didn't last for week or even a few days, but within half an hour is ridiculous to even suggest that it's down to the dog and not down to very poor construction of a £13 toy.

May 2, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Hi Thomas,

Thank you for your feedback. We are sorry to hear that the toy didn’t last as long as expected. We are committed to creating more durable toys, but each dog has its own play style, and some dogs can be particularly tough on toys. That’s why we aim to provide options suited for different types of play.

We understand your disappointment, and while we cannot offer a replacement or refund in this instance, we truly appreciate your feedback as it helps us to continually improve our products.

Please feel free to reach out to us at customerservice@cheeky-dogs.com if you’d like to discuss further.

Best regards,
The Cheeky Team

Rated 5 out of 5 stars

Good and Strong

My dog enjoys playing with her toy. She is a hard chewer and this toy stands up to her teeth

May 1, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Thank you for the great review, Paul! 🧡 We're so happy to hear that your dog is enjoying her Cheeky toy and that it’s holding up to her tough chewing. It’s exactly what we aim for – durability and fun all in one!

If you ever need anything, feel free to reach out to us at customerservice@cheeky-dogs.com.

The Cheeky Team

Rated 5 out of 5 stars

My dog did not destroy it yet!

My dog did not destroy it yet!

Honestly, it is a miracle... my pug opens all his stuffed toys, and he loves them... They're his favorite, but they last less than 5 minutes with him. Not Cheeky! I am already telling all my friends to get Cheeky because it is worth it!

May 7, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Thank you so much for the fantastic review, Rosa! 🧡 We’re so happy to hear that your pug is loving his Cheeky toy – and wow, we’re absolutely thrilled it’s still in one piece! 🎉 It sounds like he’s a toy destroyer extraordinaire, so we’re beyond excited that Cheeky is holding up!

Thanks for recommending us to your friends – we truly appreciate the support!
Best,
The Cheeky Team

Rated 4 out of 5 stars

Great but not perfect

Honestly I wasn't expecting a miracle, given that I have a bully breed. The toy is great, somehow it gets less slobbery than the regular stuffed ones, which is honestly great. My dog did manage to chew through one ear in the first 30 minutes though, to the expense of her bleeding gums... But she would chew through a rock if I'd let her

May 5, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Thank you so much for your review, Ioana! 🧡 We’re thrilled to hear your dog is loving the toy, even if it didn’t quite make it unscathed! Honestly, with your bully breed, we’re just happy it survived as long as it did – sounds like she’s a serious challenge for toys! 😅

We’re always working on improving durability, and we’ll definitely keep your feedback in mind. If you have any other thoughts or want to chat more, don’t hesitate to reach out to us at customerservice@cheeky-dogs.com.

Thanks again for your support!
The Cheeky Team

Rated 5 out of 5 stars

Still in one piece!

April 28, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Hi Robin,

Thanks for the great feedback! We’re thrilled to hear that the toy is still in one piece! 🧡 We hope it continues to provide your dog with plenty of fun!

Feel free to reach out if you need anything else.

Best,
The Cheeky Team

Rated 2 out of 5 stars

Disappointed. Not As Durable As Promised

We were hopeful when we bought the Cheeky plush toy, especially since it was advertised as "indestructible." Unfortunately, it didn't live up to that promise. First impressions weren't great. The toy came in just a plain plastic bag, which felt cheap and very "made-in-China." No branding, no real packaging, just tossed in like an afterthought.

Our Golden Retriever loved the toy, but within less than two weeks, it was in pieces. For something marketed as heavy-duty or tough, that’s really disappointing. It might be fine for smaller or less enthusiastic chewers, but if your dog actually plays rough, this probably won’t last.

Wouldn't recommend if you're looking for something truly durable. Back to the drawing board for us.

May 4, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Hi Ian,

Thank you for taking the time to share your feedback, and we’re genuinely sorry to hear that the toy didn’t meet your expectations.

We understand your disappointment, especially since we aim to offer durable products for all types of play. However, we want to clarify that while our toys are built to be more resilient than standard plush toys, they are not "indestructible." We’ve never marketed them as such, but as being durable for tough chewers. Every dog has its own play style, and it seems like this particular toy didn’t hold up well with your Golden Retriever's play style.

We’re continuously working to improve our products and your feedback is really valuable to us as we move forward. If you have any further questions or concerns, please don’t hesitate to reach out to us directly at customerservice@cheeky-dogs.com.

Thanks again for your feedback, and we’re sorry we couldn’t meet your expectations this time.

Best regards,
The Cheeky Team

Rated 5 out of 5 stars

I was kept informed throughout the…

I was kept informed throughout the whole process and never felt left out. I felt like I was an investor in the toys that my dogs are already playing with. We received them yesterday and I couldn't believe how soft they are. Usually "indestructible" toys are hard and most dogs won't play with them. That is not the case with these.

May 3, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Hi Glyn,

Thank you so much for your wonderful feedback! We’re thrilled to hear that you and your dogs are happy with the toys, and it’s amazing to know that the process felt as engaging for you as it did for us. We love keeping our backers informed every step of the way!

We designed our toys to be both tough and soft to ensure that they’re not only durable but enjoyable for your dogs to play with. It’s great to hear that they’re already a hit!

If you ever have more feedback or suggestions, feel free to reach out. Thanks again for supporting Cheeky and for sharing your experience!

Best regards,
The Cheeky Team

Rated 5 out of 5 stars

Dogs loved the new toys

Dogs loved the new toys! So far so good, they look very sturdy.

April 28, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Hi Cheryl,

Thank you so much for your wonderful review! We're so happy to hear that your dogs love their new toys and that they're holding up well. 🧡

We hope they continue to bring lots of fun and joy to your pups! Don’t hesitate to reach out if you need anything.

Best,
The Cheeky Team

Rated 5 out of 5 stars

Thankyou for arranging an effective…

Thankyou for arranging an effective local delivery option, via our Australia Post service.

May 1, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Thank you for your kind words! We're so glad to hear the delivery worked out smoothly. We really appreciate your support!

The Cheeky Team 🧡

Rated 5 out of 5 stars

The toys are amazing

The toys are amazing, our dog is having so much fun with them! And finally we have the relief that you won’t have to watch every 20 seconds of the dog is already pulling out the stuffing…. Definitely recommend !

May 1, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Thank you so much for your kind words, Rumyana! 🧡 We’re so happy to hear that your dog is having a blast with the toys and that they’re holding up well! Your recommendation means a lot to us.

The Cheeky Team

Rated 4 out of 5 stars

Not destroyed yet!

Nice big toys, so far haven't been destroyed, even the squeaker is still squeaking. It's still early days though, so time will tell if they are as strong as advertised. Have dropped one star as the company name in such large font on the front of the toys looks a bit naff.

May 1, 2025
Unprompted review
CHEEKY logo

Reply from CHEEKY

Thank you for your feedback! 😊 We're glad to hear that the toys are holding up well so far, and we really appreciate your honesty. We’re always working to improve, so your comment about the logo size is noted – we'll take it into consideration for future designs. If you ever need anything or have more feedback, don’t hesitate to reach out!

The Cheeky Team

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