Daisy London Reviews 

690
TrustScore 5 out of 5

4.8

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Review summary

Created with AI, based on recent reviews

Considering 83 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the stunning, high quality jewelry designs and the exceptionally helpful support team members who handle any issues swiftly and kindly. People also love the prompt delivery and the lovely, detailed packaging that always makes receiving an order a real delight. Some reviewers were not happy with the durability of certain items over extended periods. Consumers noted that the gold plating on rings and necklaces started showing clear signs of fading or tarnishing after just a few months of regular wear. Despite this drawback, buyers still appreciate the polite service and quick assistance provided when seeking replacements.

What people talk about most

Product

Reviewers highlight positive aspects of product quality, often mentioning beautiful designs and items that... See more

Quality

People report positive experiences with quality, highlighting beautiful designs and well-made pieces that... See more

Customer service

Clients share positive opinions on customer service, highlighting exemplary and honest support from the team.... See more

Service

Customers consistently note positive experiences with service, highlighting efficient, friendly, and... See more

Staff

Users describe positive interactions with staff, highlighting exceptional support and professionalism from... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I have been buying from Daisy London for years and have been wearing their pieces for just as long without tarnish. Each piece has such a lovely design and I always receive so many compliments when I’... See more

Rated 5 out of 5 stars

Best customer service I’ve received! After loving and wearing my necklace everyday for 2 years the gold plate started to fade. Contacted them to see if they offered repairs or re coating in 18ct gold... See more

Company replied

Rated 5 out of 5 stars

I ordered a ring from Daisy and unfortunately received the wrong item. Contacted their customer service team - received a message the same day saying that they will send the correct ring next day deli... See more

Company replied

Rated 5 out of 5 stars

When my order arrived one of the items I received wasn’t what I’d ordered. These things happen and I contacted the Customer Services team - George was absolutely brilliant. The correct item was dispat... See more

Company replied


Company details

  1. Jewelry Store

Written by the company

Effortless, everyday jewellery with meaning.


Contact info

4.8

Excellent

TrustScore 5 out of 5

690 reviews

5-star
4-star
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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 66% of negative reviews

Typically replies within 2 weeks

How this company uses Trustpilot

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4.8

All reviews

(690)

76 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

very good quality

very good quality, i bought a ring for my girlfriend, and never tarnish, she received a lot of compliments from her friends:)

November 5, 2025
Unprompted review
Rated 5 out of 5 stars

Above and beyond

I've been a loyalty Daisy London customer for years. They never disappoint. I love every item I've bought. Amazing customer service. The team is always friendly and professional, they go above and beyond to make sure we're happy with our purchase. I wouldn't shop anywhere else.xxx

November 10, 2025
Unprompted review
Rated 5 out of 5 stars

Love Daisy <3

Sadly, Daisy no longer ships to my country. But during the time they were able to, I bought several silver pieces that are still beautiful today, and some of them are still my faves (my EL T bar). They always delivered with great service and followed up on whenever I had concerns. If you have the chance to get some of their jewelry, give it a try.

November 10, 2025
Unprompted review
Rated 4 out of 5 stars

I really like the jewelry case I bought…

I really like the jewelry case I bought - it’s pretty! It doesn’t stay open on its own though. I’m a bit confused since it is shown as open in the website product photos. It’s not as user friendly because it slams shut unless you are holding it open.

November 9, 2025
Unprompted review
Rated 5 out of 5 stars

The best…

Absolutely one of the best jewellery companies on the planet. I have three companies I use and this is one of them. They have fabulous well made designs where a lot of thought has gone into the meaning of each piece. I also love their recycling and green ethics, that means a lot these days. It’s so refreshing to find a company who thinks so much of others and the environment. Buy from them you will not be disappointed, they are the best!

November 8, 2025
Unprompted review
Rated 5 out of 5 stars

Always a great experience

Always a great experience. Quality items that look great and never disappoint. Had to return an item once and the customer service was outstanding. Highly recommend

August 8, 2025
Unprompted review
Rated 2 out of 5 stars

Lovely designs but expensive for quality of gold plating

Lovely designs and I've bought several rings but the gold plating doesn't last longer than a few months. I had to return two rings as the plating went six weeks after wearing despite taking rings off when showering etc. The customer service was great and no quibbles on returns but at the price they are charging, it should last longer or they should charge less.

June 2, 2025
Unprompted review
Rated 5 out of 5 stars

Long time fan!

I have been buying from Daisy London for years and have been wearing their pieces for just as long without tarnish. Each piece has such a lovely design and I always receive so many compliments when I’m wearing them. Also, each package arrives so beautifully packed and occasionally with an additional treat or lovely note.

November 1, 2025
Unprompted review
Rated 5 out of 5 stars

Great

Really lovely good quality jewellery. Customer service is friendly and efficient.

November 8, 2025
Unprompted review
Rated 5 out of 5 stars

Great company to deal with.

Great company to deal with.

I had a problem with a gift that someone had given me. I emailed the support team and they responded to my issue quickly and without any issues. Would definitely order from them in the future.

There jewellery is amazing!

July 1, 2025
Unprompted review
Rated 5 out of 5 stars

Superior customer service

I ordered a ring from Daisy and unfortunately received the wrong item. Contacted their customer service team - received a message the same day saying that they will send the correct ring next day delivery. George also advised that I could keep the other ring sent in error - what a lovely touch. Really impressed with the customer service and quality of their beautiful jewellery. Will definitely be placing many more orders, and can highly recommend this brand :)

October 30, 2025
Unprompted review
Daisy London logo

Reply from Daisy London

Thanks so much for your review, Nerissa. We're very sorry that you initially received the wrong ring, but very glad our Customer Care team could resolve this for you and we hope you are now enjoying both rings :)

- The Daisy Team x

Rated 5 out of 5 stars

necklace

Very efficient company great quality product and very FAST delivery

October 22, 2025
Unprompted review
Daisy London logo

Reply from Daisy London

Thank you for your kind review, David!

- The Daisy Team x

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