Great opportunity to invest for your future. Pros: - really low costs for investing and currency FX - ISA and SIPP availability - good app also including a web interface - multitude of in... See more
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Review summary
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I like this app as it is easy to use, pays interest on cash in my account, transactions are quick. Any enquiries I've made get a quick and helpful response. Only downside I've encountered was I wante... See more
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Took way too long to get account approved, despite numerous attempts to contact the company but posting a review here did the trick within the hour! I’m on now and it’s looking great.
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No standing or dealing charges, availability of GIA, stocks and shared ISA, SIPP. Access to a great stocks charity, notably to some gilts. They do not provide USD holding facility, and every transact... See more
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Company details
Information provided by various external sources
With Freetrade, you can invest for free in the stock market. Our app is available today on iOS and Android.
Contact info
London, United Kingdom
- freetrade.io
4.2
Great
8K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 99% of negative reviews
Typically replies within 24 hours
How this company uses Trustpilot
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Incorrect information led me to transfer two Junior ISAs
I specifically asked Freetrade in writing whether VUSA, EQQQ and VWRL could be bought fractionally inside a Junior ISA before transferring funds. Their team confirmed: “Yes, our Junior ISAs fully support fractional investing for ETFs, and VUSA, EQQQ, and VWRL are all available on our platform. You can absolutely set up a monthly recurring investment and automatically split it by your exact percentage allocation.”
Relying on that information, I sold investments I had set aside for my children in my Trading 212 pies, withdrew the proceeds, and opened/funded two Junior ISAs with Freetrade. After doing so, I discovered that UK/EU-listed ETFs such as VUSA, EQQQ and VWRL cannot actually be bought fractionally on Freetrade.
I have raised a formal complaint and will update this review once Freetrade provides its final response.
June 11, 2026
Unprompted review
Reply from Freetrade
Thank you for taking the time to share your experience, and we're sorry to hear about the frustration this has caused.
We understand your concerns, particularly as you relied on the information provided before deciding to transfer your Junior ISAs. We're investigating this thoroughly with the relevant team to understand what happened and ensure your concerns are fully reviewed.
We'll continue to handle your formal complaint in line with our complaints process and will provide you with a full response as soon as our investigation is complete.
I recently opened an account with…
I recently opened an account with Freetrade. I transferred an existing ISA portfolio to them. I was very impressed on how efficiently they did this as I had lots of problems and delays from other providers. Well done Freetrade team. I hope you set up fractional trading.
Hari Gill
June 1, 2026
Unprompted review
Reply from Freetrade
Thank you so much for taking the time to leave us a review!
We're delighted to hear that your ISA transfer went smoothly and that the process compared so favourably with your previous experiences. I'll be sure to pass your kind words on to the team.
Thanks also for the suggestion about fractional trading. We really appreciate hearing what features our customers would like to see, and I'll make sure your feedback is shared with the relevant team.
Thanks again for choosing Freetrade, and we hope you continue to enjoy using the app!
My experience has been excellent with…
My experience has been excellent with Freetrade . The staff within the help centre are very helpful and kind .
June 27, 2026
Unprompted review
Reply from Freetrade
Thanks so much for your kind words - we really appreciate you taking the time to share your experience.
We’re glad to hear you’ve had an excellent experience with Freetrade and that our Help Centre team has been helpful and kind. We’ll make sure your feedback is shared with the team.
If you ever need anything in future, we’re always here to help.
A long standing clients sentiment.
i have been a client with Freetrade for a number of years now, i can say they have always been so professional and courteous in every department and long may it continue onwards and upwards.
June 19, 2026
Unprompted review
Reply from Freetrade
Thanks so much for your kind words and for being with us over the years - we really appreciate your support.
It’s great to hear you’ve had consistently positive experiences with our team across different areas of the business. We’ll make sure your feedback is shared with everyone involved.
Thanks again for taking the time to leave such a lovely message.
It is a very good platform although…
It is a very good platform although with a few short comings.
The Good:
have both funds and equity/etfs
reasonable fixed fee for which you get commission free trades
The Bad:
only get interest on first £3000 of uninvested cash whereas other platforms give it on all uninvested cash
It does not give you a quote when purchasing stock, so you are not always sure at what price you will pay for the stock.
I also cant seem to figure out how to buy a specific number of uk shares. I can only put the amount i want to invest.
June 17, 2026
Unprompted review
Reply from Freetrade
Thanks for taking the time to share such detailed feedback - we really appreciate it.
It’s great to hear you’re enjoying having access to both funds and equities/ETFs, and that you find the pricing structure good value for commission-free trades.
We also appreciate you highlighting the areas where your experience could be improved. We understand your points around interest on uninvested cash, visibility of pricing when placing orders, and the ability to buy a specific number of UK shares rather than just investing a set amount. Feedback like this is really valuable and helps us understand what matters most to customers.
We’ll make sure your comments are shared with the relevant team for review as we continue to develop the platform.
Thanks again for your review and for being part of Freetrade.
the app is good
the app is good. the FX fees are a rip off though. would recommend trading 212 over this app, especially as they offer more fractional shares
June 15, 2026
Unprompted review
Reply from Freetrade
Thanks for taking the time to share your feedback - we appreciate it.
We’re glad to hear you find the app good overall, though we’re sorry to hear you’re not happy with the FX fees. We understand that fees are an important part of choosing a platform, and we’ll make sure your comments are shared with the relevant team.
We also appreciate your comparison with other providers and the points you’ve raised around features like fractional shares. Feedback like this is really valuable as we continue to develop and improve our offering.
Thanks again for your review.
Freetrade is an extremely easy to use…
Freetrade is an extremely easy to use and trusted platform. The customer service is second to none , i would highly recommend freetrade especially if you are new to investing as I am
June 16, 2026
Unprompted review
Reply from Freetrade
Thanks so much for your kind words and recommendation - we really appreciate it.
It’s great to hear you’re finding the platform easy to use and trustworthy, and that our customer service has been helpful. We’re especially pleased to know it’s been a positive experience as you’re getting started with investing.
Thanks again for taking the time to leave a review.
Really easy to use
June 15, 2026
Unprompted review
Reply from Freetrade
Thanks for your feedback - we really appreciate it.
It’s great to hear you’re finding the app easy to use. We’re always working to keep things simple and straightforward for our customers.
Thanks again for taking the time to leave a review.
They are a friendly and very helpful…
They are a friendly and very helpful company. I been with for over 2 years and well worth to sign up. I just had a great experience so far.
June 15, 2026
Unprompted review
Reply from Freetrade
Thanks so much for your kind words and for being with us over the past 2 years - we really appreciate your support.
It’s great to hear you’ve had a positive experience and found the team friendly and helpful. We’re really pleased to know things have been working well for you so far.
Thanks again for taking the time to leave a review.
Customer service is fast and friendly
Customer service is fast and friendly. Very helpful
June 15, 2026
Unprompted review
Reply from Freetrade
Thanks for your kind feedback - we really appreciate it.
It’s great to hear you’ve had a positive experience with our customer service team and found them helpful and responsive. We’ll make sure your comments are shared with the team.
Thanks again for taking the time to leave a review.
Terrible!
Terrible!! Freetrade has no ability to produce a simple tax certificate (which you need for HMRC and your UK Tax return). Trading 212 is far better and fully equipped for the UK customer unlike Freetrade. Avoid!
June 14, 2026
Unprompted review
Reply from Freetrade
We’re sorry to hear the tax reporting tools haven’t met your expectations. We understand how important having the right documentation is when completing a tax return. If there’s a specific document or information you’ve been unable to find, please email us at reviews@freetrade.io and we’ll be happy to look into it with you.
Lovely platform and choice of ETFs
Lovely platform and choice of ETFs. Easy to navigate the platform. Stocks & Shares ISA
June 12, 2026
Unprompted review
Reply from Freetrade
Thanks for the lovely review!
It’s great to hear that you're finding the Stocks & Shares ISA easy to navigate and that our ETF selection hits the mark for you.
Happy investing!
Glad I transferred my ISA
Transferred ISA to Freetrade in Feb. Easy transfer process with good communication.
Full range of UCITS ETFs and tracker funds, which is all I need. Instant auto-refresh for market and limit orders. Super-fast execution. Like that fund orders show the time my order will be submitted, and I can cancel up to then.
Upgraded to Plus plan as I need to use same-day withdrawals for a few weeks, otherwise the free Basic plan is great.
Chat-based AI-led customer service is surprisingly good. Queries passed on to real people are also dealt with promptly and accurately.
Couple of suggestions:
- Live market prices for GBP UCITS ETFs
- Ability to sell funds by fixed amount rather than number of units
June 10, 2026
Unprompted review
Reply from Freetrade
Thanks so much for the 5-star review!
We're thrilled your ISA transfer went smoothly and that you're enjoying our execution speeds and customer support.
Your suggestions for live GBP UCITS ETF prices and the ability to sell funds by a fixed cash amount are great shouts, and we've passed them straight to our product team.
Thanks for choosing Freetrade!
FREETRADE
Have recently thought about switching providers and I came across freetrade mobile app.
It is a very good app and neatly designed.
Look and feel is modern and easy to use, navigate.
Offers more products now and low cost FX fees and competitive monthly plans.
Free version suits my own needs just fine for now...
June 9, 2026
Unprompted review
Reply from Freetrade
Hi there, thanks for the review and welcome to Freetrade.
It’s great to hear that you're finding the app easy to navigate and that our product range and FX fees suit your needs. Whether you stick with the free plan or explore other options down the line, we’re glad to have you with us.
Thanks again for taking the time to share your feedback.
Interactive responsive app
Interactive responsive app, giving clear uptodate information.
June 6, 2026
Unprompted review
Reply from Freetrade
Thank you for the fantastic 5-star rating!
Keeping the investing experience clean, interactive, and packed with clear, up-to-date information is exactly what we aim for every single day. We are glad to have you on board with us.
Happy investing!
Transfer stuck for 8 weeks and…
Transfer stuck for 8 weeks and counting. Raised complaint, makes no difference. If I'm ever lucky to see my money again, I'm running away from freetrade at the first opportunity.
June 6, 2026
Unprompted review
Reply from Freetrade
Hi there,
Thank you for the comment.
I am very sorry that your transfer has been stuck for eight weeks and that your previous complaint hasn't provided a resolution yet. This is certainly not the experience we want you to have at Freetrade.
We want to look into this for you immediately. Please contact our team at reviews@freetrade.io from your registered email address so we can escalate your account to our senior team for an immediate review. We appreciate your patience and are ready to help get your funds moving.
Excellent service
Excellent service. Freetrade also offers share voting. I would absolutely recommend this service.
June 6, 2026
Unprompted review
Reply from Freetrade
Hi there, thank you for the wonderful 5-star rating! Empowering our users through features like share voting is exactly what we aim for, so we're glad to hear it's hitting the mark. Thanks for highly recommending us, and happy investing!
On day 1 (Monday) I was locked out of…
On day 1 (Monday) I was locked out of the App and so couldn't get access to my cash, SIPP or ISA for 4 days. After sending in 3 emails asking for some help (1 per day on Mon, Tues & Weds) this email arrives on Thurs evening:
Hi there,
Thank you for getting in touch with us!
Could you please confirm your full name, date of birth and national insurance number you signed up with (depending on your nationality, it may be your national ID) so I can look further into it for you?
I replied using the name of the support agent - they couldn't even be bothered to use my name. That screams 'poor customer service culture'.
Note: I'd already confirmed all the details in my previous email (except NI number to be fair).
Looking at some of the lengthy and detailed responses given to people on here, usually within 24 hrs, I can't help but think FT has got its priorities very wrong.
The true test of a company is not how well they perform when everything is going OK, it's how they respond when there's a problem - draw your own conclusions. You have been warned!
PS. I genuinely hope I don't get a swift reply on here - that will genuinely rub salt in the wounds!!
June 1, 2026
Unprompted review
Reply from Freetrade
We’re sorry to hear about your experience and understand why this was frustrating.
Being unable to access your account for several days and then feeling that your previous messages hadn’t been fully considered is not the experience we want any customer to have. We appreciate you taking the time to share this feedback.
While we can’t identify your account from a Trustpilot review, we want to reassure you that we do monitor customer communications closely and we genuinely care about resolving issues when things go wrong. Our intention here isn’t simply to respond publicly, but to investigate what happened and help put things right.
If you’re willing, please email us at reviews@freetrade.io We’ll look into your case as a priority, review the support you’ve received so far, and work to get your access restored as quickly as possible.
Free trade is all good on customer…
Free trade is all good on customer service
June 4, 2026
Unprompted review
Reply from Freetrade
Thank you for the positive feedback! We're pleased to hear you've had a good experience with our customer service team. Your support means a lot to us, and we'll continue working hard to provide the best service possible.
Solid app, low fees
Solid app, great UI, great range of financial products available, low fees, the team actually adds new products in response to user feedback which is really encouraging. Support is good on paid tiers, bit slow on the free tier, but in the end you get what you (do or do not) pay for which is understandable.
A few specific feedback points to make the experience even better:
1) It would be a total game changer if I could see my accounts in other apps (banking apps and financial aggregators). My understanding is this would require Freetrade to make their API public, and perhaps encourage providers to build integrations on these rails. There are very few brokers that do this well at this point in the UK despite the Open Finance regulatory initiatives coming through, and it would be a real differentiator.
2) It would be helpful to have slightly more portfolio tools. The performance benchmark only supports FTSE All World as a comparison point, and only runs up to 3 months, which is a bit limiting at present but a step in the right direction for sure. The insights tool shows portfolio weights by security, but it would be great if it offered some look-through into the underlying securities for collective instruments. An auto-rebalancing option to target weights would also be great. These are offered already by some other commission-free brokers, so should be doable.
Otherwise, keep up the great work!
June 3, 2026
Unprompted review
Reply from Freetrade
Thanks for taking the time to share such detailed feedback.
We’re glad to hear you’re enjoying the app experience, UI, and product range, and it’s especially encouraging to hear that the ongoing additions based on customer feedback are noticeable.
On your first point around integrations and visibility in other financial apps: this is something we’re actively aware of across the industry. As you mentioned, broader Open Finance and data-sharing frameworks are evolving in the UK, and improving interoperability is a long-term priority. A public API (or equivalent integration layer) is a meaningful step and is definitely the kind of capability that could unlock the kind of aggregations you’re describing. It’s not a small undertaking, but feedback like this is exactly what helps shape where we invest next.
On portfolio tools: you’ve highlighted a few areas that come up quite often- longer performance benchmarks, more flexible comparison options, deeper look-through on collective instruments, and rebalancing tools. These are all in the category of “advanced portfolio analytics,” and you’re right that some platforms already offer parts of this. We’re continuing to iterate here, but there are trade-offs in keeping the experience simple for newer investors while expanding depth for more active customer. The direction of travel is very much toward richer insights, even if rollout is incremental.
And on support: it’s fair feedback on the difference between paid and free tiers. We aim to be transparent about that trade-off, while still keeping the free experience usable.
We totally appreciate you taking the time to break this down so clearly, it genuinely helps prioritise what matters most.
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