Hisense UK Reviews 20,579

TrustScore 3.5 out of 5

3.4

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Review summary

Created with AI, based on recent reviews

Evaluating 7,086 reviews, most reviewers were somewhat happy with their experience overall. Many customers are pleased with the picture quality and sound of their TVs, often finding them comparable to more expensive brands and easy to set up. Reviewers also appreciate the value for money and the overall design of various appliances, including dishwashers, microwaves, and fridge freezers, noting their efficiency and quiet operation. Some users have had positive experiences with quick repairs and helpful customer service when issues arose, leading to satisfaction with their purchases. However, some people were dissatisfied with customer service, describing it as terrible, non-existent, or unhelpful, with reports of long wait times, lack of resolution, and difficulties with warranty claims. There are also concerns about product quality, with some appliances failing prematurely, having design flaws like sticky hatches or poor remote controls, or not performing as expected, such as noisy air conditioners or washing machines that leak or don't spin properly. These issues often led to frustrating experiences with repairs and replacements, with some customers resorting to purchasing new appliances from different brands.

What people talk about most

Product

People report ambiguous experiences with product, with many expressing significant dissatisfaction due to... See more

Quality

Users describe ambiguous interactions with quality, with many reviewers expressing satisfaction with product... See more

User experience

Customers consistently note ambiguous experiences with user experience, with some expressing satisfaction... See more

Service

Clients share ambiguous opinions on service, with many reviewers expressing frustration and dissatisfaction.... See more

Customer service

Consumers consistently express strong dissatisfaction with customer service, describing it as terrible,... See more

Reviews shaping this summary

Rated 3 out of 5 stars

As a batch cooker and a buyer of frozen dog food I would have preferred more freezer than fridge space. The fridge doors don't shut smoothly so I've had to purchase plastic milk bottle tops for o... See more

Rated 3 out of 5 stars

The set up was easy great pictures sound not so have set up a sound bar ( more expense) the one big draw back FREELY absolute rubbish had I known how bad would not have purchased it is laggy disconnec... See more

Rated 3 out of 5 stars

I elected to set the 50 inch Smart TV up myself after I unpacked it. There's a droning voice telling me what to do. It's still there now after trying everything to get rid of it. Everything goes thr... See more

Rated 4 out of 5 stars

Purchased a HV663A60UK dishwasher and, so far, it’s working well for us. Nice layout, and the cutlery tray is so much more convenient than a cutlery basket. Installation was another matter though. My... See more


Company details

  1. Electronics Manufacturer

Written by the company

For 5 decades we have been committed to developing innovations in consumer electronics. Today, we are the No.1 TV brand in China, Australia & South Africa, and the No.2 refrigeration brand in China, employing over 80,000 people across 54 companies as well as boasting 12 research & development centres worldwide. All of which have the sole aim of delivering high quality, cutting-edge and affordable products that improve the life of our consumers.


Contact info

3.4

Average

TrustScore 3.5 out of 5

21K reviews

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1-star

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Rated 4 out of 5 stars

So far so good

So far so good, it’s too early to tell I’ve only had a week asked me again in years’ time when I’ve learned how to use it fully
Of course you can do so much more with it than my old TV worked with DVB only

June 25, 2026
Unprompted review
Rated 1 out of 5 stars

Hisense APC09QC Air…

I bought a Hisense APC09QC Air Conditioner - White - utterly useless. It makes a pulsing buzzing noise when attempting to cool that you can hear through a closed door and about 20 metres away and in 2 hours knocked 2 degrees off a very small bedroom to 26 degrees even though it was set to Super and 16. Hisense did not provide a view on cooling but said noise was operating in line with its specifications. Beware if you buy this as you may like me be very disappointed with the unit and Hisense service. AO then agreed to take back and return ( nothing to do with Hisense offering that, they said it had nothing to do with them now as the product was fine). If you want a noisy machine, that does not cool…this is for you.

June 20, 2026
Unprompted review
Hisense UK logo

Reply from Hisense UK

Good afternoon Anon, we are truly sorry to hear about your disappointing experience with the air conditioner and the noise issues you encountered. We appreciate you sharing your detailed feedback regarding its cooling performance and the service you received. We will certainly review your comments internally to address these concerns.
Hisense Customer Care

Rated 1 out of 5 stars

Sorry cannot recommend the TVs

Hisense TV....initially looked Ok. Then noticed that dark backgrounds would continually flash dark/light as 'something' was trying to get the best picture but failing. This happen with various settings & with all automatic stuff turned off. The flashing did not happen on another HD TV (I could reproduce problem as one instance was on a recording).
Then 18 months after getting the TV (April 2025*), the backlight failed in some way. The screen went dim. Then it crashed tried to reload (showed logo screen), then crashed again, tried to load again, etc, etc, etc. forever.....
The TV got 'recycled'.
* Trustpilot won't let me put a date of April 2025.

June 25, 2025
Rated 1 out of 5 stars

Faulty fridge and awful service

A small part failed in our fridge freezer within the first month. Hisense have consistently shirked responsibility, and told us they don't stock the part so they can't fix it. They've been enormously unhelpful and made us run around trying to get a solution for months now. Extremely frustrating and terrible service.

June 4, 2026
Hisense UK logo

Reply from Hisense UK

Good afternoon, thank you for your review. Please be informed that we reached out to you via email address you left in your account. If you need further support, please respond with the required details.
Kind regards,
Hisense Customer Care

Rated 1 out of 5 stars

Intrusive demand by HISENSE

I bought Hisense 32" 32A4QTUK FHD LED TV on Amazon. Unfortunately, in the process of setting it up, Hisense requires me (the customer), to agree to their intrusive agreement. I wasn’t aware of this unacceptable requirement when I ordered the Hisense TV from Amazon.
I will also contact Amazon and tell them about this intrusive demand by Hisense!

June 25, 2026
Unprompted review
Rated 1 out of 5 stars

Very disappointed with Hisense UK

Very disappointed with Hisense UK. My brand-new washing machine had a heater fault and made a loud hammering noise 1 year after purchasing. After three repair visits and over a month of delays, the issue remains unresolved. Poor customer service and a very frustrating experience. I would not recommend Hisense UK.

June 25, 2026
Unprompted review
Hisense UK logo

Reply from Hisense UK

Good afternoon, thank you for your review. We are sorry to hear about the issues you are having. We kindly ask you to share all the details with huk.service@hisense.com and we will have one of our Senior Advisors so we can assist you further if possible. Please put TP review in the email's subject.
Kind regards,
Hisense Customer Care

Rated 3 out of 5 stars

My new TV

I recently purchased a QLED 4k Hisense 50 (50E7QTUK), to replace my 8 year old 43" TV, the set up was quite straightforward, the viewing experience is excellent, the detail of the screen for me was on a other level.

The reason for 3 stars and not 5, was the poor design of the remote control, it has small buttons and hard to read numbers/arrows that are not easy to see.

Also on 'Freely', the TV guide is not able to place reminders to watch upcoming programmes and cannot record future scheduled programmes, something that 'Freeview' can do.

June 25, 2026
Unprompted review
Rated 5 out of 5 stars

Hisense, Decent Quality & Price

Took a punt with a Hisense 900w microwave/grill a few months ago on basis of some good reviews online.
It's turned out to be a fantastic purchase. Cooks fast and evenly on microwave or grill. Excellent value too.
Subsequently purchased one of their 42inch tvs again on strength of reviews.
And again very happy - excellent picture, decent sound, and great value.

April 4, 2026
Unprompted review
Rated 5 out of 5 stars

Excellent Choice - Really pleased

Purchased this to reclaim the space on our main fridge. We now store beer, wine & mixers in it. I made an extra shelf for beer cans as they tended to topple over on the slats if stored upright
Smart unit with plenty of space & quite in operation. We have set to a mid range 9°C and are very happy with the results.
Excellent choice of wine/beer cooler, really pleased - highly recommended.

June 15, 2026
Unprompted review
Rated 5 out of 5 stars

Rapid response to remote control fault

I was extremely grateful to receive a replacement remote control for our Hisense TV after the previous one failed to operate completely. The request was acted upon quickly and the replacement arrived within a few days.

March 28, 2026
Rated 1 out of 5 stars

Avoid, Poor and Inefficient

Poor handling of service request, justification in not doing work and thereafter a poor complaint response. I would avoid such firm and it's products.

April 15, 2026
Hisense UK logo

Reply from Hisense UK

Good afternoon, thank you for your review. Please be informed that we reached out to you via email address you left in your account. If you need further support, please respond with the required details.
Kind regards,
Hisense Customer Care

Rated 5 out of 5 stars

Took 2 months to get engineer to look…

Took 2 months to get engineer to look at our 8 month old broken washer/dryer when he did he couldn't fix problem waited another 3 weeks until hi sense offered a refund via curry's retailer
Was a total disaster
On both sides from curry's and hi sense
Would avoid both hi sense and curry's retailer.
Had to also pay collection fee from curry's to collect the broken machine
Avoid both

June 4, 2026
Rated 5 out of 5 stars

This Hisense tv is the best telly I…

This Hisense tv is the best telly I have ever had, I'm very impressed of the picture quality without having an aerial or a dish, the colour is intense I'm gobsmacked you can't go wrong if you purchase one of these. I'm really amused, Highly recommended A++++++

May 14, 2026
Rated 1 out of 5 stars

Terrible customer service

Terrible customer service - when purchasing the machine from Curry's advertised £50 cashback from Hisense. Well went to Hisense web site which told you to click here symbol to fill out cash back form, it never appeared thou the cash back dates were up and I was within those dates. So copied and pasted the e mail address. Sent of my e mail claiming the cash back. My email was ignored e mailed three more times, No reply nothing. Phoned the company now listening to music for twenty minutes so. What terrible customer service - what a terrible company. Never going to but another product from them, Their web site is set up so you have to contact them by e mail - Emailed the CEO doubt I will get a reply. Tried to fill in their web site complaint form - I filled in with all relevant details - but when clicking on send it just sits there - nothing, tried four times refilling in form nothing its just a terrible company do not buy anything from them, Their phone numbers supplied the telephone centres are all abroad. The person I spoke to was so patronising

June 24, 2026
Unprompted review
Hisense UK logo

Reply from Hisense UK

Good afternoon, thank you for your review. We are sorry to hear about the issues you are having. We kindly ask you to share all the details with ts@benamic.com and we will have one of our Senior Advisors so we can assist you further if possible. Please put TP review in the email's subject.
Kind regards,
Hisense Customer Care

Rated 3 out of 5 stars

The set up was easy great pictures…

The set up was easy great pictures sound not so have set up a sound bar ( more expense) the one big draw back FREELY absolute rubbish had I known how bad would not have purchased it is laggy disconnects from WiFi and buffers even though my broadband is more than adequate.I will give it another week if it doesn’t improve I will return to AO.com

June 19, 2026
Unprompted review
Rated 4 out of 5 stars

Unwanted phone calls.

After purchasing a hisense tv I registered it online for the 2yrs free warranty. After doing so I felt like I was being pressured into purchasing an extended warranty which I do not want. Also after clicking on email only contact I received 2 phone calls from the company which im not happy about as I did not tick the phone contact option. I am happy with my purchase but not the fact my options for contact were ignored. This feels like harassment.

June 22, 2026
Unprompted review

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