Homewise Reviews 

262
TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Evaluating 102 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the highly supportive staff members for being extremely helpful, polite, and patient throughout the entire guidance process. Many active consumers warmly appreciate the clear, transparent explanations and professional advice provided by the advisors, which successfully puts their minds at ease. Some people were dissatisfied with unexpected service charges, hidden fees, and serious concerns regarding the long-term financial soundness of the agreements. Additionally, a few reviewers pointed out that property transactions could occasionally be much slower, more complicated, or present unexpected hurdles during the entire purchasing journey.

What people talk about most

Staff

Customers report extremely positive experiences with staff, highlighting their professionalism, patience, and... See more

Customer service

Clients share positive opinions on customer service, highlighting first-class support and thorough... See more

Service

People report positive experiences with service, consistently highlighting a professional and helpful... See more

User experience

Reviewers mention positive feedback about user experience, highlighting first-class service and helpful staff... See more

Price

Users describe disappointment and negative interactions regarding property pricing and financial agreements.... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I made an enquiry as to how this scheme works to get it clear in both mine, and my wife’s head. I spoke to a delightful young lady called Mikki. She walked me through the whole process from start to f... See more

Rated 5 out of 5 stars

The whole Team from the start have been very professional, polite and friendly. The team give regular updates and professional help throughout, especially a nice gent, Manager Sam Stevens who h... See more

Rated 5 out of 5 stars

I found that Barney from Homewise extremely easy to talk to, he immediately put me at ease whilst explaining in a clear and concise way about what Homewise could offer me. At no time did I feel pressu... See more

Rated 5 out of 5 stars

So far so good. We are at the start of our Homewise journey and have been very impressed. Both Becci and Rhonda have been brilliant. They are empathetic, understanding, very well informed. All our que... See more


Company details

  1. Real Estate Consultant
  2. Real Estate Agents

Written by the company

Homewise is a family-run business that has been helping people find and secure the right home for their retirement for over 50 years. If you’re aged 60 or over and thinking about moving in England or Wales, Homewise can help. With a Home for Life Plan you could secure the home of your dreams for thousands less than the market value, and enjoy living there rent-free, mortgage-free and without any repayments for your lifetime. We’re not an estate agent, we don’t have a stock of property, and we don't own the properties you see on Rightmove or Zoopla, but we do have unique relationships with estate agents, homebuilders, and retirement specialists across the country, to be able to help customers aged 60+ find their ideal home. If you are aged 60 or over, visit our website and contact us to find out how we can help you find the perfect home, and be free of financial burdens in your retirement.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

262 reviews

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4.6

All reviews

(262)

101 reviews in the last 12 months

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Rated 3 out of 5 stars

Please read the ‘small print ‘

Homewise tried their best to help me proceed with a property I liked, but when my Buyer pulled out of my sale at the last minute , everything fell apart.
It had been too stressful to find another buyer at such short notice , especially as I had packed up everything to move .
I am now struggling to get my life back together, and the shock of loosing the £895 fee I was charged by Homewise , and other fees I had been charged through the sales process.
I have learnt a hard lesson, that the process isn’t as smooth as i was hoping it to be, especially as I am on my own.
Please make sure you read the ‘small print’ I was too trusting.

May 6, 2026
Unprompted review
Homewise logo

Reply from Homewise

Thank you for sharing your feedback. We know how upsetting it can be when a sale falls through, especially after so much time and preparation. Sadly, property chains can break down through circumstances outside everyone’s control, and we understand how particularly hard that is when you were ready to move.

It means a lot to hear that you were pleased with how hard Homewise tried to support you. We pride ourselves on giving dedicated support throughout the journey and working closely with our customers over many months, free of charge.

We appreciate how disappointing it is to lose money when a move doesn't go ahead and you’re not able to settle into your new home as planned. The £895 fee mentioned covered costs and work already undertaken as part of the purchase process, including the survey work carried out on your chosen property before the move was cancelled, which unfortunately meant the fee could not be refunded.

The moving process can be incredibly stressful, especially when plans change suddenly. We hope that, should you ever wish to resume searching for a new home in the future, you won’t hesitate to reach out to Homewise again. We’ll be here to help.

Best regards,
Jess
On behalf of Homewise

Rated 5 out of 5 stars

Very Professional

Although I've not yet used the services provided by Homewise getting information about the scheme has been really easy. Kiera and George have been extremely helpful with no pressure, just answering any questions I had and putting my mind at ease.

April 21, 2026
Unprompted review
Rated 5 out of 5 stars

Gary was so helpful with my enquiries…

Gary was so helpful with my enquiries about how Homewise could make my house move possible.
He answered all my questions and didn’t pressurise me at all into making a decision that I wasn’t ready to make.
I have decided to ask Homewise to help me with my move to be close to my family.
Thank you Gary
Carol Owen

April 21, 2026
Unprompted review
Rated 1 out of 5 stars

Homewise immediately cut your equity in half . Or take it all.

Look at their calculator. Homewise offer a so called "uplift" of a few tens of thousands on your property buying budget - but it will cost you at least half of your equity, and up to all of it. Immediately and forever. Offered me "uplift" of £27k in return for half my £260k . Robbers.

April 14, 2026
Unprompted review
Homewise logo

Reply from Homewise

Thank you for sharing feedback of our calculator - it's a great tool that can show indicative numbers, but it doesn't give the full picture.

The quick estimate serves as a good starting point but, as everyone’s situation is different and every plan is bespoke, the numbers will always vary depending on what someone is looking to achieve. The best thing is to speak with our team for an accurate quote - and they can answer any questions you might have too.

A Home for Life Plan works differently to buying in the traditional way. It’s a trade-off between owning the property itself and being able to move to a home you might not otherwise afford, and live there for life with no mortgage or monthly rent payments.

We have a new brochure that covers a lot of the detail and explains how it compares to other options like buying the traditional way, renting, equity release etc - you can read this on our website and/or request a copy in the post.

The plan won’t be right for everyone, but it can open up options that may not have felt possible before. 

Moving home is a big decision, and finding the right property within budget can be tough. That's why we're proud to offer an alternative option, and provide free support to our customers throughout their journey. 

Hopefully this helps explain a little. If you’d like to explore this option further we’d welcome the chance to talk it through whenever you're ready. And if it's not the right option for you we wish you all the best with your move.

Jessica
On behalf of Homewise

Rated 4 out of 5 stars

Feedback

Was great to have someone who is willing to answer questions and supply answers but also bring consistency

March 20, 2026
Unprompted review
Rated 5 out of 5 stars

Oue Advisor Becki Pearce was…

Oue Advisor Becki Pearce was professional, friendly, polite and very helpful.
She explained our potential options in detail that i could understand. Above all Becki listened to our needs and did not talk over me.

March 19, 2026
Unprompted review
Rated 5 out of 5 stars

Very informative support

Although I have not yet bought a property through Homewise, what I have done is to seek information about the process. Becci has been excellent - patiently answering many questions over lengthy phonecalls. It has made things really clear and if I find a property that fits the bill, I do think Homewise could be a really good option for me.

March 18, 2026
Unprompted review
Rated 5 out of 5 stars

Home wise

Gemma was very easy to talk to and was not pushy about making a deal or sale. She was knowledgeable and easy on the ear.

March 17, 2026
Unprompted review
Rated 5 out of 5 stars

Seeking a new property

Kiera was quick to access our situation and has come up with a great deal of information on how Homewise could help us to achieve our objective ,we look forward to further contact.
Thank you Gerald and Naomi Stelfox

March 2, 2026
Unprompted review
Rated 5 out of 5 stars

Clear and easy to understand

Everything was clearly explained with no jargon and in easy to understand language. A calculator calculates the best price for a property you have seen and what you would pay with Homewise stepping in. It really is that simple

February 24, 2026
Unprompted review
Rated 5 out of 5 stars

Interaction with employee Charlotte Laker / Weds 25th Feb 2026:

Weds 25th Feb 2026:
I spoke to Charlotte Laker who was very patient in listening to my questions and providing answers and advice. I now feel reassured enough to move to the next stages of purchasing a house under the scheme. She was very professional and courteous and has sent me the booklet for me to read at my leisure and before I have a follow-up telephone conversation with her next week.

February 25, 2026
Unprompted review
Rated 5 out of 5 stars

Everything was very clearly explained…

Everything was very clearly explained and what was discussed was emailed through promptly, so that we could read through. Keira is extremely friendly and helpful and made us feel that we could ask anything and that no question was a silly question. We are very impressed with homewise and will hopefully be able to proceed and relocate back to Kent.

February 11, 2026
Unprompted review
Rated 5 out of 5 stars

Homewise advisor Kiera has Been so…

Homewise advisor Kiera has Been so helpful. Talking through the process of a homewise plan. Kiera has given me piece of mind and I know by my experience so far a homewise plan is right for me. I'm only just starting on my homewise journey.

February 3, 2026
Unprompted review

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