HSL Chairs - Brierley Hill Reviews 

72
TrustScore 5 out of 5

4.9

Unit 2, Port West Retail Park, Brierley Hill, DY5 1AJ Dudley, GB


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Rated 5 out of 5 stars

My wife & I were very impressed with Sam who helped us choose & try various chairs that we wanted to purchase. Sam was empathic, listened carefully & gave sensible advice accordingly. Sam was new & w... See more

Rated 5 out of 5 stars

Was greeted by a lady called wendy very welcoming. No pressure to buy we selected our settee and chair Wendy was very helpful talked throu our options gave us some good advice which lead us to our p... See more

Rated 5 out of 5 stars

We had a warm and friendly welcome from Hannah as soon as we entered the store and she patiently showed us around and discussed with us our requirements. Her male colleague was equally pleasant and he... See more

Rated 5 out of 5 stars

I had a very warm welcome off Beverley. She was pleasant and very knowledgeable in helping me to choose the right chair for my needs. I shall look forward to receiving my Aysgarth reclining chair wit... See more


Company details

  1. Furniture Store
  2. Disability Equipment Supplier
  3. Furniture Manufacturer
  4. Mobility Equipment Supplier

About HSL Chairs - Brierley Hill

Written by the company

HSL is an award-winning family furniture business with stores nationwide. We’ve been handcrafting and delivering beautiful furniture to provide true comfort for over 50 years. Making people comfortable is part of our DNA and that is why we do it.


We have spent over half a century making it our mission to understand the different sizes, shapes and needs of our customers. We have learnt how people sit, rest and sleep; how their bodies bend and move; and where and why they ache. We call this knowledge CleverComfort™, and it goes into the design and manufacture of every chair, sofa and bed we make – ensuring that our furniture fits the bodies of our customers perfectly.


Award Winning

HSL has also been recognised by The Queen’s Awards for Enterprise for one of our innovative designs, our wooden knuckle. The Queen’s Award for Enterprise is a prestigious award for recognising British businesses and other organisations who excel at promoting opportunity, sustainable development, international trade or innovation.


Made in Yorkshire

Whilst our roots still remain in Yorkshire, we have welcoming showrooms nationwide spanning the entire country and a national network of Home Visit Comfort Specialists performing consultations in our customers’ own homes.


Family Business

As we’ve grown, one thing that has never changed is the passion for comfort and furniture being at the heart of our business. We’re still family-run, we continue to hold traditional values in our hearts, and we have always been dedicated to providing a caring service and excellent value for money for all of our customers.

About HSL Chairs

Written by the company

Up to 25 Year Guarantee
Over 50 years of craftsmanship and dedication to exceptional customer service have made us who we are today. We still only employ furniture makers with the experience, skill and commitment to manufacturing the highest quality products. That’s why we are confident to cover a large number of our furniture ranges with a 25-year frame guarantee. In addition, all electrically adjustable chairs have a 5 year guarantee covering mechanical fault on the motor and handset.
Queen's Award Winners
HSL has been recognised by The Queen’s Awards for Enterprise for one of our recent innovative designs, our wooden knuckle. The Queen’s Award for Enterprise is a prestigious award for recognising British businesses and other organisations who excel at promoting opportunity, sustainable development, international trade or innovation. 

Occupational Therapist Approved

All products are independently tested

As a member of the British Association of Occupational Therapists, Julie Jennings Dip COT HCPC, is highly qualified and greatly respected. Julie is frequently consulted for independent advice by a wide range of clients throughout the UK and Europe. All our chairs, sofas and beds at HSL are approved by Julie Jennings. Thanks to her work, you can relax in comfort knowing that each piece in our range has been thoroughly tested and evaluated by an independent health expert.

Contact info

  • Unit 2, Port West Retail Park, Brierley Hill, DY5 1AJ, Dudley, United Kingdom

4.9

Excellent

TrustScore 5 out of 5

72 reviews

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4.9

All reviews

(72)

3,823 reviews in the last 12 months

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Rated 5 out of 5 stars

Birthday treat

Staff rushed to open the door when they saw me struggling. The chair was for my disabled husband who was given lots of time to settle into a chair with tea and biscofee biscuits. No hard sell.

February 24, 2026
Rated 5 out of 5 stars

Greated warmly by Emma

Greated warmly by Emma who showed us to the right size of chairs that we were looking for, made us comfortable and provided us with drinks and biscuits,store was warm and relaxing and we were given all the information that enabled us to purchase to chairs with ease,a very pleasant experience.

February 23, 2026
Unprompted review
Rated 5 out of 5 stars

Such a lovely team at Brierley Hill

We visited the Brierley Hill store to try the various types of chairs for my dad.
Hannah and Emma were incredibly helpful, so patient and kind while talking to my dad who has difficulty with his hearing and balance.
They moved chairs around and brought one across to us from the front of the store to reduce the walking around, making the experience so much easier.
Dad was able to choose the right chair and sofa for him and is now looking forward to receiving his new furniture in the near future.
Thank you to all the team there this morning.

February 14, 2026
Unprompted review
Rated 5 out of 5 stars

Great CX

From start to finish, great CX. 👍 to Brierley Hill showroom and delivery guys Craig & Damo.

February 6, 2026
Unprompted review
Rated 5 out of 5 stars

Ray and qualty beds got our urder

Ray Walker greetedt my wife and I at the Brierley Hill branch, very quickly realising Ray was very knowledgable. We were taken to the bedroom department where all of the beds construction and available options were explained in great detail. Our planed to visit two different store but thanks to Ray and HSL product range we placed an order. Thank you Ray.

January 27, 2026
Unprompted review
Rated 5 out of 5 stars

Brierley Hill, Beverley & Hannah

The ladies (Beverley & Hannah) at Brierley Hill store were very helpful, but not constantly pestering. Very knowledgeable about the products, came up with ideas & possible issues we hadn't thought of.
Only drawback was the noise coming from the dance studio next door - of which they have NO control over!

January 22, 2026
Unprompted review
Rated 5 out of 5 stars

Excellent guidance on making right choice.

Greeted by Beverly. I was looking for a riser/recliner to help with health and mobility issues. Advice was knowledgable and helpful. I didn't realise how much is involved in getting it right. Range of sizes, choice of fabrics is wide. I wasn’t pushed into a decision. I said I wanted to discuss with my son and this was encouraged.

January 22, 2026
Unprompted review
Rated 5 out of 5 stars

Visited with my cousin who had physical…

Visited with my cousin who had physical and learning difficulties. Really appreciated the open honest and kind support from Bev and Ray at Brierley Hill showroom. A really relaxed and no pressure guide of all options that met her individual needs. Their informative intervention today will help the continued ambition of independent living
Can’t thank them enough

January 19, 2026
Unprompted review
HSL Chairs - Brierley Hill logo

Reply from HSL Chairs - Brierley Hill

Thank you so much for sharing your experience with us. We’re incredibly pleased to hear that Bev and Ray were able to provide such open, honest, and kind support during your visit. Creating a relaxed, pressure-free environment and taking the time to understand each individual’s needs is something we truly value. We’re delighted that their guidance will help support your cousin’s continued journey towards independent living. We’ll be sure to pass on your heartfelt thanks to Bev and Ray.
Regards HSL Chairs

Rated 5 out of 5 stars

We were greeted at the door by Beverly…

We were greeted at the door by Beverly and she was knowledgeable on the product ranges we were interested in. She left us to make our minds up and made us coffee whilst we deliberated and we placed our order in a smooth process

January 15, 2026
Unprompted review
Rated 5 out of 5 stars

Happy Customers

We had a sofa and 2 chairs last year and they have been great so back for another sofa for another room,super showroom and Hannah and her colleague sorted us out very well, looking forward to delivery

January 12, 2026
Unprompted review
Rated 5 out of 5 stars

We had a great experience visiting the…

We had a great experience visiting the Brierley Hill store today. Ray was extremely helpful and showed my parents a variety of different chairs and sofas. He was knowledgeable and friendly and Ray helped a great deal to match the right chair to my mom’s needs. Thank you Hannah for the drinks too

January 12, 2026
Unprompted review
Rated 5 out of 5 stars

Excellent chair and service

The staff at the HSL were very friendly and knowledgeable and made the whole buying experience enjoyable and easy.
Delivery was fast (2 weeks) and the delivery team Lee and Carl F phoned 20 minutes before they arrived. They were both friendly and positioned the chair exactly as I wanted.
The chair itself is very comfortable. I have spinal problems and the high back gives me great support. The higher seating position is very comfortable and makes getting out of the chair easy. It is firm but supporting and comfortable. The quality seems excellent, I would recommend hem to anyone.

November 28, 2025
Unprompted review
Rated 5 out of 5 stars

Arrived on time in good condition.

I ordered a chair from HSL 5 weeks ago it arrived today along with footstool that I ordered 4 weeks ago.The delivery team were Carl F and Lee R who arrived on time placed the chair and stool in the position I requested. They were friendly and helpful.

December 12, 2025
Unprompted review
Rated 5 out of 5 stars

A lovely experience at HSL

We arrived at the Brierley Hill store (West Midlands) to a warm welcome from Jill (a trainee) and then Humaira. A nice cup of tea and coffee and biscuits were offered straight away. Both were very pleasant, friendly and knowledgeable about the rise and recline chairs we were looking for. We did purchase two of them and now we are looking forward to them being delivered. Upon leaving they even held the doors open for us. A great shopping experience.

November 28, 2025
Unprompted review
Rated 5 out of 5 stars

Outstanding customer care & beautiful suites

My Mom purchased a suite from Brierley Hill. Beverley the sales assistant was superb, very knowledgeable, listened to specific & different health needs we needed for both Moms arthritis & Dads mobility following a stroke & advised on the suite she thought would work. She was absolutely right. Mom was joyous sat in the shop in complete comfort with her feet up. Bev was so friendly & hospitable. Tragically Mom passed suddenly before delivery & in really sad circumstances I had to speak with Bev & customer services to modify the order after purchase to remove 1 armchair that we felt would be a painful reminder to Dad. I feared we might struggle to do this as the cooling off period had passed, but everyone involved were so empathetic, understanding & helpful, they made a really sad phone-call easy & were truly lovely to deal with. Wonderful customer service that eased Dads stress & I couldn’t be more thankful for it. In a bitter sweet moment the suite was delivered today, it is absolutely beautiful, so comfortable, lovely fabric & clearly a quality build. Having been in hospital previously it was the 1st time Dad saw it & he is so pleased with it - currently snoozing on the recliner! Sadly Mom won’t be able to enjoy it, but she made a fabulous choice & I know would’ve been delighted with it. Enormous thanks to Bev at Brierley Hill & Isabelle in customer services who’s understanding & empathy made such an impact on a grieving family - they have no idea how appreciated that was. Customer service is often lacking nowadays, HSL really stood out for theirs in such a positive way. Would recommend them in a heartbeat.

September 26, 2025
Unprompted review
Rated 5 out of 5 stars

Outstanding quality and customer service

The staff in the showroom were really welcoming and most helpful when making a choice. The quality of the chair delivered is excellent. It is extremely comfortable and meets my needs exactly. The delivery was at the time expected and Carl F and Lee R were really efficient and courteous.

August 11, 2025
Unprompted review

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