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Mobile Phone Insurance Direct Reviews 

864
TrustScore 4.5 out of 5

4.5

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Review summary

Created with AI, based on recent reviews

Looking at 409 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently highlight the excellent value and competitive pricing for their insurance policies, often finding them more affordable. Many appreciate the efficient and professional service, noting the ease and speed of setting up or updating their coverage. The user experience is consistently praised for being simple, quick, and straightforward, with clear information and an easy-to-navigate website. However, some customers encountered difficulties with the claims process, describing it as painful and requiring extensive effort for documentation and proof. Reviewers mentioned rejections due to unclear policy terms or specific conditions, like the SIM card needing to be in the phone. Delays in addressing claims and issues with repairs not fully resolving the problem were also noted.

What people talk about most

Price

Reviewers highlight positive aspects of price, with many finding the cost of insurance to be competitive,... See more

Service

People report positive experiences with service, often highlighting the ease and speed of arranging insurance... See more

User experience

Reviewers mention positive feedback about user experience, with many finding the process, website, and app... See more

Product

Customers consistently note ambiguous experiences with product, with some expressing delight that their phone... See more

Claim

Clients share ambiguous opinions on claim, with some reviewers reporting positive experiences where claims... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I'm delighted my phone has been put back to perfect condition after dropping out my pocket 😍 Great service & very quick turnaround from sending Phone away for repair to being delivered to a pick up... See more

Company replied

Rated 5 out of 5 stars

Excellent service as usual got my new phone yesterday sent off all my details and today I have all the families phones insured. I’ve been with them few years now and won’t go anywhere else tremendous... See more

Company replied

Rated 5 out of 5 stars

Mobile Phone Direct Insurance has been brilliant from start to finish. The sign‑up process was quick, the cover is clear, and the customer support team is genuinely helpful.” “I’m really impressed... See more

Company replied

Rated 5 out of 5 stars

Until today I didn't need the insurance, however it is good to have one, so a Mobile phone is very expensive and cost more as an insurance! I pay for the insurance the is sheaper as a new phone or to... See more

Company replied


Company details

  1. Gadget Insurance Company

Written by the company

At Mobile Phone Insurance Direct, we make protecting your phone simple, affordable, and hassle-free. With a 14-day money-back guarantee, unlimited claims, and a UK-based claims team, we’re proud to offer mobile phone insurance that puts you first. We know how frustrating insurance can sometimes be, which is why our policies are built around fair pricing, fast resolutions, and excellent customer service. We have no minimum contract, so you can cancel anytime. Our repairs come with a 12-month warranty, and cover starts instantly for accidental damage, theft, and loss. The claims process is straightforward, with no unnecessary delays. That’s why we’re rated Excellent by our customers and were recognised as the Best Mobile Phone Insurance Provider by Forbes Advisor in 2021. Who We Are Founded in 2010, Mobile Phone Insurance Direct was created to offer a jargon-free, customer-first alternative to overpriced high-street insurance. Backed by over 50 years of industry experience, we’ve cut out the middleman to bring you comprehensive mobile phone insurance at a fair price. Whether you need cover for an iPhone, Samsung, or refurbished device, we have a plan to suit you. Our quick online quote tool provides your price in seconds, and our dedicated UK-based team is always on hand to help. With Mobile Phone Insurance Direct, you’re in safe hands. Get your quote in under 20 seconds and protect your phone today!

Insurance made simple

Written by the company

Affordable, reliable phone cover
Since 2010, we’ve provided straightforward mobile phone insurance with no jargon and no middlemen. Our customers enjoy instant protection, unlimited claims, and a friendly UK‑based support team.
Why our customers trust us
Great value, excellent service - Our policies include accidental damage, theft, and loss cover, all at budget‑friendly prices. With a simple claims process and thousands of positive reviews, we’re proud to be rated Excellent for customer service.
Over 50 years of combined expertise
We know phones inside out - Backed by decades of telecom and insurance experience, we specialise in affordable, comprehensive phone insurance that puts customers first.

Our money‑back promise

14‑day money‑back guarantee

If your policy isn’t right for you, you can cancel within 14 days of purchase for a full refund. No hassle, just a simple guarantee.

Contact info

Get money off insurance with MPID

Save 5% on phone and gadget insurance using code TRUSTED5 at checkout.

4.5

Excellent

TrustScore 4.5 out of 5

864 reviews

5-star
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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 100% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.5

All reviews

(864)

409 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Great Service

Purchased mobile phone insurance. Price was very competitive, website is simple to use and everything is clearly laid out. Only took a few minutes to set up my insurance from start to finish.

February 9, 2026
Unprompted review
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Hi Sharon,

Thank you for taking the time to leave such a positive review, Sharon. It’s great to hear that you found the price competitive and the website clear and easy to use, and that setting up your mobile phone insurance was quick and straightforward from start to finish.

Your feedback is really appreciated and will be shared with the team as encouragement to keep things simple and accessible for our customers.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Hi,

Thank you for taking the time to share your feedback. It’s really appreciated to hear that you’ve had a positive experience and found us to be a good option for protecting your device.

We’re glad we could meet your expectations, and your comments will be shared with the wider team as encouragement to keep delivering a helpful and straightforward service.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

The best phone insurance ever

The best phone insurance ever

February 5, 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Claire,

Thanks for taking the time to leave a review. We’re really pleased to hear you feel so positively about the phone insurance and appreciate you sharing your feedback.
Thanks again,
The MPID Customer Service Team

Rated 5 out of 5 stars

Very simple to swap phone over no…

Very simple to swap phone over no problems

February 5, 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Lindsey

Thanks for taking the time to leave a review. We’re pleased to hear swapping your phone over was very simple and caused no problems.

Thanks again for the feedback,
The MPID Customer Service Team

Rated 5 out of 5 stars

Very reasonable cost and prompt…

Very reasonable cost and prompt response to queries and changes to details

February 4, 2026
Unprompted review
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Hi Sian,

Thanks for taking the time to leave a review. We’re pleased to hear you found the cost reasonable and that responses to your queries and changes were handled promptly.

Thanks again for the feedback,
The MPID Customer Service Team

Rated 5 out of 5 stars

Great Insurance Policy

Company recommended to me. Very helpful staff member on the telephone, got a good policy to cover my new mobile phone at a reasonable price

January 28, 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Miss P

Thanks for taking the time to leave a review. We’re pleased to hear the recommendation worked out well for you, and that the team member you spoke with was helpful in arranging cover for your new mobile phone at a reasonable price.

Thanks again for the feedback,
The MPID Customer Service Team

Rated 5 out of 5 stars

Great service

Great service. Easy to contact. Very good price for cover of mobile phone.

February 3, 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Hi Nelson,

Thanks for taking the time to leave a review. We’re pleased to hear you found the service easy to access and that the price for mobile phone cover felt good value.

Thanks again for the feedback,
The MPID Customer Service Team

Rated 5 out of 5 stars

Reasonably priced

Reasonably priced

January 27, 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Hi Gary,

Thanks for taking the time to leave a review. We’re pleased to hear you found the pricing reasonable and appreciate you sharing your feedback.

Thanks again,
The loveit coverit Team

Rated 5 out of 5 stars

Excellent easy to understand website

Excellent easy to understand website. Easy to follow instructions and payment method.

February 3, 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Hi Martin,

Thanks for taking the time to leave a review. We’re pleased to hear you found the service very efficient and that changing your policy was easy to do.

Thanks again for the feedback,
The MPID Customer Service Team

Rated 5 out of 5 stars

Changing policy to new phone

Spoke to Susan from customer service to move policy to new phone. Was very straighforward, easy and cheap.

February 3, 2026
Unprompted review
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Antony,

This is great to hear! Thank you for your lovely review.

The MPID Customer Service Team

Rated 5 out of 5 stars

Very efficient

Very efficient and easy to change my policy

February 2, 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Hi Martin,

Thanks for taking the time to leave a review. We’re pleased to hear you found the service very efficient and that changing your policy was easy to do.

Thanks again for the feedback,
The MPID Customer Service Team

Rated 5 out of 5 stars

It’s my 1st experience I just buy…

It’s my 1st experience I just buy insurance today it’s easy to buy insurance and process and very smooth within the 2 min it was done

February 2, 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Hi Alexandra,

Thanks for taking the time to leave a review. We’re pleased to hear the process felt positive and smooth from the start, and that the costs were affordable and realistic for you.

Thanks again for the feedback,
The MPID Customer Service Team

Rated 5 out of 5 stars

Excellent

Excellent, positive, smooth process from the start and very affordable realistic costs

January 22, 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Hi Alexandra,

Thanks for taking the time to leave a review. We’re pleased to hear you found the process positive and smooth from the start, and that the costs felt realistic and affordable.

Thanks again for the feedback,
The MPID Customer Service Team

Rated 4 out of 5 stars

Good cheap cover

Always helpful and it's easy to upgrade when you get a new phone been with this company for 10 years plus now. Would recommend and have claimed in the past .

January 29, 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Hi Ian,

Thanks for taking the time to leave such positive feedback. We’re pleased to hear you’ve been with us for over ten years and that you’ve found the team helpful, upgrades easy to manage, and claims straightforward when you’ve needed them. We really appreciate the recommendation and your long term support.

Thanks again for the feedback,
The MPID Customer Service Team

Rated 5 out of 5 stars

I had lots of questions with regards to…

I had lots of questions with regards to how the insurance works due to purchasing the insurance for a business. The staff were very helpful and informative.

January 28, 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Hi Sandra,

Thanks for taking the time to leave a review. We’re pleased to hear the team were helpful and informative in answering your questions, particularly when arranging cover for a business. It’s good to know the information provided was clear and useful.

Thanks again for the feedback,
The MPID Customer Service Team

Rated 5 out of 5 stars

Website easy to navigate

Website easy to navigate. Like the simplicity, value for money but appears quality insurance. Would recommend.

January 27, 2026
Unprompted review
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Dorothy,

Thank you for your review. I’m pleased to hear you found the website easy to navigate and appreciated the simplicity and value for money. It’s great to know the cover feels high quality and that you’d recommend us.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

Very simples and fast

January 27, 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Felipe,

Thank you for your review. I’m pleased to hear you found the process very simple and fast. It’s great to know everything worked smoothly for you.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

Straight forward and easy to navigate…

Straight forward and easy to navigate price was very reasonable

January 27, 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Darren,

Thank you for your review. I’m pleased to hear you found the process straightforward and easy to navigate, and that the price felt very reasonable. It’s great to know your experience has been a positive one.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

Very efficient customer service.

It was very easy to add my new earbuds onto my mobile phone insurance. I've never had to claim so can't comment on the insurance overall.

January 27, 2026
Unprompted review
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Alex,

Thank you for your review. I’m pleased to hear you found it very easy to add your new earbuds to your policy and that the customer service felt efficient. It’s great to know the process worked smoothly for you so far.

Kind regards,
The MPID Customer Service Team

Rated 5 out of 5 stars

Efficient and value for money

Efficient and value for money

January 26, 2026
Mobile Phone Insurance Direct logo

Reply from Mobile Phone Insurance Direct

Dear Customer,

Thank you for your review. I’m pleased to hear you found the service efficient and good value for money. It’s great to know your experience has been a positive one.

Kind regards,
The MPID Customer Service Team

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