Easy to order and delivery was prompt, even over the Bank Holiday weekend. We love the fact that Pura spearheaded nappy recycling initiatives around the UK, and look forward to hopefully seeing this c... See more
Company replied
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Outstanding nappies! Honestly I couldn’t imagine using any others - EVER!! My baby’s nappies never leak even if I’ve left them on for a long duration overnight & they weigh a tonne! Theyre super absor... See more
Company replied
Besides the products themselves working brilliantly (Big happy baby, no leaks, or nappy rash), Pura's customer service team are excellent too. We had a slight mix up with one our deliveries, size 5... See more
Company replied
I have repeatedly bought these nappies for my newborn as I refuse to put him in mainstream nappies filled with toxic chemicals and god knows what else. These nappies have excellent ethos and fit my li... See more
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Company details
Written by the company
Pura. Made by parents, for parents. We wanted to give our babies the best possible start in life. When we couldn’t find diapers and wipes that we could trust to protect their delicate skin (with less impact on the planet) we created our own. Pura was born to provide all parents with clean, safe and toxin-free baby products, made more sustainably. No compromise. We’re so proud to be changing the world, one bottom at a time. Guy, Abi, Ezra and Enzo
Contact info
3 Worley Court, Bolesworth Road, CH3 9HW, Tattenhall, Chester, United Kingdom
- Hello@mypura.com
- mypura.com
4.5
Excellent
2K reviews
Replied to 100% of negative reviews
Typically replies within 48 hours
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See how their reviews and ratings are sourced, scored, and moderated.
Best nappies
Great products, we have been ordering nappies and nappy paints for the last 3 years for two babies.
September 18, 2025
Reply from Mypura.com
Hi Fiona,
Thanks for leaving us a review. We're thrilled that you're enjoying our products and thank you for being a Pura customer for so long!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Fantastic products
Both nappies and wipes are fantastic. Especially the super soft, super absorbent nappies!
Customer service is also outstanding!
September 18, 2025
Reply from Mypura.com
Hi Nicole,
Thanks for leaving us a review. We're glad to hear that you're enjoying our products. Thank you very much for the kind words about our customer service too. We're always here if there's anything you need!
We really appreciate your feedback.
Warm Regards,
The Pura Team
I buy this product regularly.good value…
I buy this product regularly.good value and prompt delivery.
September 18, 2025
Reply from Mypura.com
Hi Larry,
Thanks for leaving us a review. We're glad to hear that you're enjoying our products and speedy delivery service!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Fast and efficient service with both…
Fast and efficient service with both the order and the delivery. The boxes were received in excellent condition too
September 18, 2025
Reply from Mypura.com
Hi Janet,
Thanks for leaving us a review. We're thrilled to hear that you've had a great experience when ordering and from our speedy delivery service too!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Environmentally responsible products
We tried puras nappies and wipes. The nappies are fab, so soft against little ones bottom! The wipes are very environmentally friendly which i love, however when you take a wipe out of the packet it was 50/50 whether it would come out or rip/tear into small pieces. Manageable most of the time but exasperating when you have a poinami to deal with. I guess this is the tradeoff for being flushable and "green" (i can genuinely believe theyre flushable and biodegradeable because they disintegrate even during use) but i probably wouldn't use the wipes again because of the "rip-ability"
September 18, 2025
Reply from Mypura.com
Hi Bex,
Thanks for leaving us a review. We're glad that you're enjoying our nappies and that they're working so well for you and your little one!
However thank you for sharing your experience of our wipes. I want to reassure you that we are listening and taking this on board.
We really appreciate your feedback.
Warm Regards,
The Pura Team
Its non toxic and absorbs really well…
Its non toxic and absorbs really well that why buying this product but there is one problem that they have pants from size 5 above 12kg you should also he panties in size 4 like others brands because toddler of this age make it very difficult for us to put them in nappies
September 18, 2025
Reply from Mypura.com
Hi Kanza,
Thanks for leaving us a review. We're glad to hear that you're enjoying our nappies. We do really appreciate the feedback regarding our nappy pants sizing and that you would like a smaller size of these. I want to reassure you that we are listening and will take this on board.
We really appreciate the feedback.
Warm Regards,
The Pura Team
Great product easy to order a d really…
Great product easy to order a d really swift smooth user experience
September 18, 2025
Reply from Mypura.com
Hi Lindsley,
Thanks for leaving us a review. We're thrilled that you're loving our products and easy to use and speedy ordering experience!
We really appreciate your feedback.
Warm Regards,
The Pura Team
We have had a very good experience
We have had a very good experience, very prompt delivery especially if need to order it quickly. Good delivery with good notifications and time slots. The nappies are really soft and absorbent.
September 18, 2025
Reply from Mypura.com
Hi Andrew,
Thanks for leaving us a review. We're glad to hear that you've had a good experience with us and our free next day delivery. We're thrilled that you're enjoying our nappies too!
We really appreciate the feedback.
Warm Regards,
The Pura Team
The products are amazing and the…
The products are amazing and the customer service is great too!
September 18, 2025
Reply from Mypura.com
Hi Francesco,
Thanks for leaving us a review. We're thrilled to hear that you're enjoying our products and thank you for the kind words about our customer service. We're always happy to help!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Reply from Mypura.com
Hi Agostina,
Thanks for leaving us a review. We're glad to hear that out nappies are working well for you and your family. We wanted to make our nappies as sustainable as possible, all without compromising on performance!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Just writing a review now as I can now…
Just writing a review now as I can now longer find the eco degradable pet wipes for sale. Had previously bought these in multiple packs for delivery which was great. They lasted ages and loved the big sized wipes. Hoping they’re back for sale soon.
November 24, 2024
Reply from Mypura.com
Hi Caroline,
Thanks for leaving us a review. We're glad to hear how well our pet wipes have worked for you. We unfortunately no longer sell this product however I want to reassure you that we are listening in case we are able to bring this back in the future!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Excellent customer service
Excellent customer service when my subscription parcel of nappies didn't arrive. Thank you.
September 26, 2025
Reply from Mypura.com
Hi Robyn,
Thanks for leaving us a review. We're glad that our friendly customer service team were able to help when something wasn't quite right. Thank you again for the kind words!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Very happy with the product and…
Very happy with the product and customer support, good value for money for a premium product.
September 24, 2025
Reply from Mypura.com
Hi Julia,
Thanks for leaving us a review. We're thrilled that you're happy with our products and thank you for the kind words about our customer service!
We really appreciate your feedback.
Warm Regards,
The Pura Team
One of the best nappy brands
Mypura nappies are great, my daughters never had a rash whilst using Mypura nappies. They are good quality, no smell. Your child won't have any accidents if they are put on correctly (little wings are out) and you change regularly. I was using Japanese nappies before as they were the only ones that did not give rash and they used less chemicals. I was very pleased when I was recommended to try Mypura by another mom. I like the subscription option and if you about to run out you can always order extra and they will be delivered the next day. They are also in competition with high street nappies price wise. The most important thing you child's skin friendly. And I can say 100% that they keep your child's bum rash free because when we were abroad and I needed to purchase one of the high street popular brands my child has a rash the next day. I recommend to any who is about to be a parent.
September 18, 2025
Reply from Mypura.com
Hi Ernesta,
Thanks for leaving us a review. It's great to hear how well our nappies are working for you and your little one. We're thrilled that you're enjoying our handy subscribe and save service too. We wanted to make it as convenient as possible so that you receive deliveries when you need them, all while saving some pennies!
Thank you again for recommending us to other soon to be parents too.
We really appreciate your feedback.
Warm Regards,
The Pura Team
Poor customer response
Unfortunately, your customer service response to my complaint on your courier delivery service felt very dismissive. This was in spite of my clearly stating that I was very disappointed that my nappies were not delivered to the door, and my inability to be more mobile due to a C section. Very disappointing indeed.
September 18, 2025
Reply from Mypura.com
Hi Rebecca,
Thanks for leaving us a review. We're really sorry that your complaint regarding DPD was not handled in the best possible way. Our customer service is very important to the team here at Pura as we always strive to be as helpful as possible when things aren't right.
We do want to make things right for you regarding this and one of the team will reach out to you shortly.
Warm Regards,
The Pura Team
The only wipes I kept buying over and…
The only wipes I kept buying over and over, no nasties, sturdy and giving me peace of mind knowing they have no plastic.
September 18, 2025
Reply from Mypura.com
Hi Carolina,
Thanks for leaving us a review. We're thrilled that you're enjoying our wipes. We purposefully only use the most gentle ingredients and no chemical nasties to ensure that they're as gentle as possible on even the most sensitive skin!
We really appreciate your feedback.
Warm Regards,
The Pura Team
A great product!
A great product that's excellent value as well as being mindful of the environment. It's really easy to manage my subscription and if I need an early top-up it always arrives very quickly.
September 18, 2025
Reply from Mypura.com
Hi Helen,
Thanks for leaving us a review. We're glad to hear that you're enjoying our products we're thrilled that you're finding our handy subscribe and save service easy to manage too!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Perfect
We are so happy using pura flushable toilet tissue wipes, we also use it on our little girl.
September 18, 2025
Reply from Mypura.com
Hi Betsabeth,
Thanks for leaving us a review. We're thrilled that you're happy with our toilet tissue wipes and that they're working so well for your little one!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Great
Great, soft and effective nappies. I would happily recommend these to anyone.
September 18, 2025
Reply from Mypura.com
Hi Gwen,
Thanks for leaving us a review. We're thrilled that you're enjoying our nappies and thank you for recommending them!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Excellent on every front - very impressed.
Nappies that are environmentally friendly, and fit really well, hardly ever result in nappy rash or leak. So pleased with these, they are excellent.
September 18, 2025
Reply from Mypura.com
Hi Joanne,
Thanks for leaving us a review. We're glad to hear how well our nappies are working so well for your and your little one!
We really appreciate your feedback.
Warm Regards,
The Pura Team
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