I bought a pair of sunglasses last year with Opticians Direct and unfortunately lost them! I contacted customer services to see if they could find my order as I wanted to re order the same pair, Darby... See more
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Company details
Written by the company
Our website offers a one stop solution for your prescription needs, stocking the largest and most up to date frame styles and trends in branded eyewear, alongside the latest in lens and coating technology from the worlds leading suppliers.
Why Opticians Direct?
Written by the company

- Our Promise
- We promise to give you the best optical advice, excellent customer service, the highest standards in prescription glazing, and save you up to 50% Off High Street Prices on designer brands.
- We're Commited to our Customers
- We pride ourselves in delivering the very best service to our customers, our highly trained team of qualified opticians and prescription specialists provide you with the best and most accurate and up to date optical advice, while our user-friendly website offers you a hassle-free shopping experience.
- The Prescription Experts
- With over 20 years optical experience in practice, and 10 years online, www.opticiansdirect.co.uk is a prescription focused website offering a comprehensive choice of designer frames. With thousands of orders passing through our laboratory over the years, and with a wealth of experience, we are able to deliver the highest quality in prescription glazing, guaranteeing your new glasses are manufactured exactly as specified, with each pair carefully inspected by a registered Optician ensuring you're completely satisfied with you purchase.
100% Satisfaction Guaranteed
30 day no quible return
Contact info
15, Deansgate, BL1 1HH, Bolton, United Kingdom
- 01204 520055
- info@opticiansdirect.co.uk
- opticiansdirect.co.uk
Replied to 86% of negative reviews
Typically replies within 1 week
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Very quick and easy service
Very quick service - the item was well priced and exactly what I wanted. A huge range of classes and it took less than a week for Opticians direct to get my prescription glasses to me
Genuinely very impressed…
Genuinely very impressed with the quality and service of our glasses.
False advertising
Order some sunglasses which are advertised as in stock! 19/01 - I can confirm that we are currently waiting for your frames to arrive in store from our suppliers. As the original suppliers are based in Italy, we do quote a time scale of around 7-14 working days from the date that your order is placed. 28/01 I have followed up on your order with our suppliers and, unfortunately, your chosen frames have now been placed on backorder due to production delays. The estimated restock timeframe is approximately 4–6 weeks. 30/01 THE ITEMS IS STILL BEING ADVERTISED AS IN STOCK!!!
Excellent Customer Service
The spectacles arrived very quickly indeed and when I had to return them, they gave me an extremely prompt refund. Great customer service!
I purchased some Ray-Ban sunglasses…
I purchased some Ray-Ban sunglasses and, despite the long wait for them to arrive, I was thrilled when they finally did. The quality is outstanding and they are genuine. I highly suggest choosing Opticians Direct!
Will use them again
Initially spoke with Libby, very helpful and took her time answering my questions. Glasses arrive perfect. Thanks for you great service and advise
Just what I wanted plenty of choice…
Just what I wanted plenty of choice good value speedy secure delivery
Beware despatch times!
I have ordered sunglasses from Opticians Direct before without any problem. Their customer service is very responsive and as helpful as they can be. HOWEVER, just a word of warning in view of despatch times. I ordered a pair of sunglasses in plenty of time for Christmas given their 7-14 day despatch advice. They did not arrive for Christmas. I chased up the order a week into January - at which point I was advised "there is a slight delay with shipment, we are expecting this to be upto 5 - 8 working days". I chased up again on 14th January after which I was advised "We are set to receive a delivery on Friday 16/01/2026". I chased up again on 22nd January when I was informed "I cannot give you a guaranteed delivery date at this time." You can probably see where this story is going but after chasing again on 26th Janaury, I gave up and asked for a refund. Whilst I was offered a "sincere apology" I was a little angry due to the fact that the sunglasses were still for sale on the website with the usual 7-14 despatch guideline - so presumably other people could also order the sunglasses despite the fact that Opticians Direct admitted they had NO idea when they would be receiving them from their supplier. I thought it was worth giving people a warning - just because the product is there, doesn't mean it's in stock nor does it mean Opticians Direct have any idea when they are going to receive stock.
Dont bother.
A professional transaction from start to finish
Sunglasses arrived as described and on time . They were presented very nicely in branded packaging and case : Overall a professional transaction from start to finish . Would use again .
Website was easy and simple to navigate…
Website was easy and simple to navigate and found the item I was looking for straight away. I bought a Ray Ban with polarised lenses sunglasses and very good price in comparison with other Suppliers of the same item. Lovely sunglasses and I like the design similar to the pair I lost while I was out shopping.The sunglasses was delivered earlier than the expected delivery time frame. Excellent customer service. Would highly recommend.
New sunglasses - look to have been worn
Purchased “new” Holbrook sunglasses, on inspection of frame they have been worn a lot, very apparent on the inside and now found a scratch on right lens - very poor, buy elsewhere.

Reply from Opticians Direct
I ordered Ray-Ban sunglasses
I ordered Ray-Ban sunglasses. I waited a long time, but when I received them, I was happy. They are original and of excellent quality. I recommend Opticians Direct:)))
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