My Cockapoo Millie is half way through the 1st months supply of food after switching her over to Pure with the starter food. Previously she had dodgy poos, ate lots of grass, had a gurgling tummy... See more
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Pure Pet Food is a Yorkshire-based company on a mission to make feeding your dog simple. We create natural, healthy dog food designed to take the stress out of mealtimes. Our recipes are made using natural drying techniques to lock in goodness. Just add water and stir to quickly rehydrate the food and create a fresh, nutritious meal your dog will love. Everything we do is rooted in care - for dogs and the families who love them. We believe feeding your dog shouldn’t feel confusing or overwhelming. That’s why we focus on real ingredients, clear advice, and recipes that support your dog’s wellbeing, inside and out. Born in a family kitchen and built on honesty and common sense, we’re here to help you feel confident about what’s going in your dog’s bowl - no fuss, no fluff, just thoughtfully made food you can trust.
Contact info
Unit 4 Chain Bar Rd, Cleckheaton, BD19 3QF, Cleckheaton, United Kingdom
- 0113 868 4737
- hello@purepetfood.co.uk
- purepetfood.com
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Replied to 98% of negative reviews
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Always a bit wary of changing the dogs…
Always a bit wary of changing the dogs food but he loves this food. He's 14 and overweight but since being on Pure hes lost weight and has a lot more energy
My dog is a Spanish Rescue and has…
My dog is a Spanish Rescue and has always suffered with most foods making him very poorly. After trying everything on the market Pure Pet Food is the only one that has stabilised his issues and he is now totally happy healthy and has no issues at all.
My dog has really struggled with…
My dog has really struggled with itching and losing his fur but since changing to Pure Pet Food he is itching a lot less and his fur is growing back on his bald spots.
You can change the flavours around for each delivery too so your dog is getting a variety.
Delivery is managed through Amazon so it is delivered quickly.
I would highly recommend Pure Pet Food.
Food is excellent and my dog loves it…
Food is excellent and my dog loves it licks the bowl clean. Had a few delivery issues but always quickly resolved and spare food supplied free to help
For the first time experience pure pet…
For the first time experience pure pet food delivery yesterday I did not got the box?Already paid mails are not answered and lines are down My dog has no food Odd thing you have only a date and no time or name delivery organisationI want my money back Mandi Schut

Reply from Pure Pet Food
Recipes are pooch approved delicious
Recipes are pooch approved delicious, they don’t smell like your typical dog food, making it a much more pleasant feeding time all round. The snacks always go down a treat at training time too.
Best in the market
Switched over from a competitor fresh food brand and I've seen such a huge improvement in my dog's gut health and overall energy levels. The dried format also makes it so much easier to store and take with when traveling compared to the risk of frozen food packs that may thaw and become unusable. Highly recommended.
Terrible customer service
Our dog really didn't like after multiple attempts, and he eats anything. Preferred to go hungry. Now left with a month's worth of food that Pure Pet Food won't take back, even though some is unopened. Terrible customer service!

Reply from Pure Pet Food
My black Labrador Finn has been on Pure…
My black Labrador Finn has been on Pure pet food for eight months now and he absolutely loves the change food, he is so happy and it is also helping to control his weight and his coat is in excellent condition too.
Isla is enjoying her Pure dinners
Great communication
Great communication, very helpful, went the extra mile to help, could not fault even sent out an alternative product for my puppy to try free of charge, thank you 🐶🐶
It was really easy to sign up and set…
It was really easy to sign up and set up my dogs profile. It is really quick and easy to change delivery dates and the flavours for my dog. My dog loves the food
This company is extremely helpful if…
This company is extremely helpful if ever the need arises, good customer service too
My dog has always been fickle with her food but after switching to pure she’s eagerly awaits her meals
Very happy with this company
From
Gill and Daisy
You are all so helpful and ready with
You are all so helpful and ready with suggestions , at the moment I am trying Barney on salmon only as I have been feeling the rice in the turkey dinner is not agreeing with him so far so good may just have to stick with salmon 😊
Excellent food for dogs
Excellent food for dogs. Has so much goodness in each flavour. My Frenchie absolutely loves the Turkey and the Game bags. Delivery is always on time.
Bandit loves his new food
Bandit loves his new food, he is very fussy but we keep changing the flavour's every month to keep it interesting for him
Amazing food and composition
The food is really healthy and obviously incredibly tasty as my 3 dogs love it. It is tailored exactly to their weight, allergies, whether they need to gain/lose weight or maintain.
Staff are very efficient and helpful and easy to reach.
They send a little gift, like a ball, with each order and even a birthday card!!
Good honest customer service,from start…
Good honest customer service,from start to finish prompt,efficient,no matter how big or small your enquiries are,courteous and by far the best company I have dealt with.
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