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See what reviewers are saying

Rated 5 out of 5 stars

I bought them on John Lewis website as alway look for a trusted retailer.I needed white pair of trainers so i took a Mens 9 Men's 10 as worried about the fit and had no issues getting them re... See more

Company replied

Rated 1 out of 5 stars

Do not buy anything you may need to return to this company! Appalling customer service. I purchased a pair of their vegan trainers through Wearth. I tried one shoe on and it did not fit and felt very... See more

Company replied

Rated 5 out of 5 stars

I now have 5 pairs of Ration.L size 9 trainers after buying and wearing the pink ones a few times, out and about in urban areas, they were such a good comfortable fit I bought pairs in black, pale blu... See more

Rated 5 out of 5 stars

Really comfortable trainers. I now have two pairs. Even the first time I wore them, I walked around for 4 hours and no blisters or rubbing. Well made, high quality vegan quality trainers. So pleased w... See more

Company details

  1. Fashion Accessories Store
  2. Bag Shop
  3. Shoe Store
  4. T-Shirt Store

Written by the company

Ration.L is a British B Corp™ certified vegan trainer brand, created to prove that fashion can be both ethical and timeless. Founded by Kavita Basi, a brain hemorrhage survivor and former fashion industry executive, Ration.L was born from her personal journey of recovery and a renewed commitment to conscious living. After facing life-changing health challenges, Kavita re-evaluated everything — from lifestyle to the impact of the fashion industry. What followed was a mission-led brand built on transparency, sustainability, and slow fashion principles. Every Ration.L product is made using vegan, cruelty-free, recycled and organic materials, with comfort, quality, and longevity at its core. Our designs are seasonless and trend-free, encouraging conscious consumption and long-term wardrobe staples. We donate 5% of profits to The Brain & Spine Foundation, supporting others on neurological recovery journeys — a cause close to our founder’s heart. At Ration.L, we're not just making footwear. We're building a movement for mindful fashion — designed to feel good, do good, and last.


Contact info

4.2

Great

TrustScore 4 out of 5

24 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 33% of negative reviews

Typically replies within 1 month

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Rated 5 out of 5 stars

WOW!!

My first, and absolutely not my last pair of Ration.L trainers.

Have heard lots about the company and how they pride themselves on their ethics and working with reputable suppliers.

I decided to treat myself, and wow, they're like walking on air!!

My son, (aged 10) is also wanting a pair, and hes fussy with footwear!!

March 26, 2026
Unprompted review
Rated 5 out of 5 stars

Really comfortable trainers

Really comfortable trainers. I now have two pairs. Even the first time I wore them, I walked around for 4 hours and no blisters or rubbing. Well made, high quality vegan quality trainers. So pleased with them and the colour options are good. 😌 👍🙏 Great customer service too.

March 2, 2026
Rated 2 out of 5 stars

Poor manufacturing

They look nice but the manufacturing of this shoe isn't very good quality. I have only had them for about two weeks, and the stitching has come away on both shoes, meaning that the sole is starting to gape from the upper.

February 18, 2026
Rated 5 out of 5 stars

Great site to order from

Great site to order from. Tracking was on point and the product! So thrilled to finally find what I have been looking so long for. Great style, quality and comfort. Can’t wait to start wearing them.

January 20, 2026
Rated 5 out of 5 stars

I have 5 pairs of Ration.L size 9 trainers.

I now have 5 pairs of Ration.L size 9 trainers after buying and wearing the pink ones a few times, out and about in urban areas, they were such a good comfortable fit I bought pairs in black, pale blue, camel and khaki (actually pale green).

November 4, 2025
Unprompted review
Rated 5 out of 5 stars

Great shoes!

Very prompt delivery. Pleased with the quality of the shoes - found them a little stiff at first but soon eased. I am a 5 1/2 to 6 size usually … ordered a 6 and they are as snug as I would like so if in doubt I would order up a size. I am very happy with them and the ethos behind the company and will definitely be ordering again.

September 24, 2025
Rated 5 out of 5 stars

two pairs of vegan shoes from…

I bought two pairs of vegan shoes from Ration.L a year ago (the one in white and the one in black) and I’m still very happy with them. They’re comfortable, durable, and have kept their shape and quality over time. The materials feel great, and it’s reassuring to know they’re completely vegan. I wear them regularly, and they still look almost like new. Highly recommended!

August 11, 2025
Unprompted review
Ration.L logo

Reply from Ration.L

Thank you so much for sharing this wonderful review! 🌱 We’re delighted to hear that both pairs of your RATION.L trainers are still going strong a year on. Comfort, durability, and timeless design are exactly what we strive for. Knowing they’ve become a reliable part of your everyday and that you value their vegan, sustainable build means the world to us.

We really appreciate your support and recommendation, it helps us continue our mission to create products that are kind to people and the planet. 💚

The RATION.L Team

Rated 1 out of 5 stars

Illegally refused to refund postage

Illegally refused to refund postage. Bought shoes, returned with 14 days. Claimed they didn't need to return original postage, in breach of Regulation 34(5) of the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013. Either they don't know the law, or they willfully ignore it. Avoid.

To respnd to the company message below this: The entire order *was* cancelled within 14 days and the delivery option chosen *was* the least expensive available. Therefore this is just a flat-out breach of the law, no interpretation needed.

July 14, 2025
Unprompted review
Ration.L logo

Reply from Ration.L

Hi Joe,

Thank you for your feedback. We're genuinely sorry to hear you were disappointed with your experience.

We'd like to clarify that our returns policy aligns with widely accepted practices across the e-commerce industry. Under the Consumer Contracts Regulations 2013, sellers are only required to refund the original postage if the entire order is cancelled within 14 days and the delivery option chosen was the least expensive available. In this case, our team followed our standard procedure, which is clearly stated at checkout and in our returns policy.

We understand there may be different interpretations of the regulation, and we're always happy to discuss individual cases directly. If you'd like us to review your return further, please get in touch with our customer service team and we’ll do our best to assist.

We’re proud of the service we provide and the positive feedback we receive from our customers, and we're sorry to see that this experience has impacted your view of us.

Rated 5 out of 5 stars

Happy wife!

Bought these for my wife and had them posted to Australia. Can’t believe how quick they got here, and she is over the moon with them! Great quality! Highly recommend! 👍🏻

May 28, 2025
Unprompted review
Ration.L logo

Reply from Ration.L

Thank you so much - we love this one! 😊
We’re thrilled to hear your wife is over the moon with her trainers, and even more so that they made it all the way to Australia so quickly. 🌏✈️

Your kind words about the quality and your recommendation mean a lot to our small team - we put a lot of care into every pair. Sending a big thank you from all of us at RATION.L and love to your happy household! 💛👟

Rated 5 out of 5 stars

The most comfortable trainers ever

The most comfortable trainers ever - like walking on clouds. I bought the white pair, then ordered a black pair straight afterwards- they are my every day go-to footwear, they go with everything and I appreciate the eco-conscious side of things too. Would recommend. Bought direct.

May 28, 2025
Unprompted review
Ration.L logo

Reply from Ration.L

Thank you so much for this amazing review! 🌥️ We’re so glad to hear your trainers are living up to the “walking on clouds” feeling - that’s exactly what we hoped for. Your support (and your second pair!) means the world to our small team.

We’re especially grateful you appreciate the eco-conscious side of what we do creating timeless, comfortable pieces that are better for you and the planet is at the heart of our mission. Thanks again for recommending us and being part of the RATION.L journey! 💬👟♻️

Rated 5 out of 5 stars

Trustworthy!

Trustworthy!
I had a question regarding sizing. I got a swift response and now have a product I love, and that fits!

May 27, 2025
Unprompted review
Rated 5 out of 5 stars

The trainers are really comfortable and…

The trainers are really comfortable and stylish and I have got the white ones and the blue. Love the brand and the philosophy behind it. Good job and keep it up. R.R

May 23, 2025
Unprompted review
Ration.L logo

Reply from Ration.L

Hi Leigh,

Thank you so much for your kind words! We’re so glad to hear you love both your white and blue trainers — comfort and style are what we’re all about.

It means a lot that our brand philosophy resonates with you. We’re motivated every day by customers like you who share our passion for ethical, timeless design.

Thanks for the support and encouragement — we’ll definitely keep at it!

Warm wishes,
The Ration.L Team

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