Richmond Motor Group - Chery Bognor Regis Reviews 24

TrustScore 4.5 out of 5

4.3

Saltbox Road, PO22 9FP Bognor Regis, West Sussex, GB


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See what reviewers are saying

Rated 5 out of 5 stars

We dealt mainly with Sophia in the dealership, Sophia was informative, helpful, bubbly and ensured every detail was correct and taken care of from start to finish. We will be back in the future for an... See more

Company replied

Rated 5 out of 5 stars

Couldn’t be happier with my new car and the service received from the Richmond Hyundai team at Bognor. Brook made the whole experience a smooth, enjoyable process.

Company replied

Rated 5 out of 5 stars

The sales man mick was very good at his job had no problem asking about the car would recommend Richmond motor company

Company replied

Rated 5 out of 5 stars

Thank you Richmond motors Bognor (MG) for your outstanding customer service. Ned Cox was our salesman who was extremely knowledgeable having only been with the company 3 months. I would also like t... See more

Company replied


Company details

  1. Car Dealer
  2. Car Inspection Station
  3. Car Service
  4. Hyundai Dealer
  5. Skoda Dealer
  6. Used Car Dealer

Written by the company

Richmond Motor Group is an award-winning, family-run business located in the Hampshire, West Sussex & Surrey areas, representing Hyundai, MG, Škoda, Suzuki, Genesis, Chery & Geely.


Contact info

  • Saltbox Road, PO22 9FP, Bognor Regis, West Sussex, United Kingdom

  • 01243 212 780

4.3

Excellent

TrustScore 4.5 out of 5

24 reviews

5-star
4-star
3-star
2-star
1-star

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Rated 1 out of 5 stars

GardX scammers

This is an exact copy of my googl review:

"GardX protection is a scam run by Bognor Regis dealership disguised as an extra service.
I bought my car with them.
As part of financing, I choose to pay for a car coat that will last "a life time", as advertised by Ben. Because it's part of the finance, I'll keep paying for the duration of the contract. I'm paying for a lie.

Edit: In my initial review (which I'm leaving here untouched), I was focusing more on the scamming aspect of the issue, however, because they put GardX in the contract and finance, because now it's a part of the contract, and they failed to do it, they're in the breach of the contract. I'll explore this avenue.

"Coating" lasted a week. I took the car back then for a re-coating and a check. Check done, coating done again, they even had the audacity to put a sticker with "GardX" on windshield, so I'll get it that it has been done, ROFL.

Please see the attachments after exactly 1 month and 3 weeks since the re-coating, there is NO water beading. Meaning that's bare paint. Nothing on it.
It was advertised as "lifetime protection". I'm guessing both my car and myself we're exceeding Bognor Regis Chery expectations by living more than 2 months? LOL.

I will buy some old fashioned carnauba wax from Halfords and some microfibre small towels (it will cost me £20, not £650), and I'll do it myself, as I should have done it from the beginning.

I ask you, how many 1 star reviews must be given to make up for that £650 "GardX" sticker on my windshield? Just curious."

June 15, 2026
Unprompted review
Richmond Motor Group - Chery Bognor Regis logo

Reply from Richmond Motor Group - Chery Bognor Regis

Hi Corneliu-Bogdan,

Thank you for taking the time to share your feedback. Your comments have been shared with the relevant management team so they can review the situation and address any areas for improvement. Please get in touch with our customer service team at customerservice@richmondmotorgroup.com if you wish to discuss your concerns further.

Kind regards,
Izzy

Rated 5 out of 5 stars

Couldn’t be happier with my new car and…

Couldn’t be happier with my new car and the service received from the Richmond Hyundai team at Bognor. Brook made the whole experience a smooth, enjoyable process.

June 11, 2026
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Reply from Richmond Motor Group - Chery Bognor Regis

We're so happy to hear you love your new car and that our team made your experience smooth and enjoyable! Thank you for your kind words.

Rated 5 out of 5 stars

The sales man mick was very good at…

The sales man mick was very good at his job had no problem asking about the car would recommend Richmond motor company

June 9, 2026
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Reply from Richmond Motor Group - Chery Bognor Regis

We're so glad to hear our salesperson was very good and helpful. We appreciate your recommendation!

Rated 5 out of 5 stars

Chery Tiggo-7– Sophia 10/10

We dealt mainly with Sophia in the dealership, Sophia was informative, helpful, bubbly and ensured every detail was correct and taken care of from start to finish. We will be back in the future for an upgrade when the time comes. I highly recommend Sophia and the Chery tiggo-7 summit.

May 9, 2026
Unprompted review
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Reply from Richmond Motor Group - Chery Bognor Regis

We are so pleased to hear about your wonderful experience with us. It is fantastic to know that we could make your car-buying journey enjoyable and seamless. We truly appreciate your kind words and look forward to assisting you again in the future.

Rated 3 out of 5 stars

The service from the salesman (Mike)…

The service from the salesman (Mike) was fine, he wasn't pushy and was quite informative.
However as an experience, not so good as we had to wait a week and a half for a car that was sat on the forecourt and are still waiting for someone to come back to us regarding the service package.

May 30, 2026
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Reply from Richmond Motor Group - Chery Bognor Regis

Hi,

Thank you for taking the time to share your feedback. Your comments have been shared with the relevant management team so they can review the situation and address any areas for improvement. We always aim to deliver a high standard of service, and it’s clear we did not meet those expectations on this occasion. Please get in touch with our customer service team at customerservice@richmondmotorgroup.com if you wish to discuss your concerns further.

Kind regards,
Izzy

Rated 5 out of 5 stars

Very good

Very good experience and great service from Louie

May 6, 2026
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Reply from Richmond Motor Group - Chery Bognor Regis

We appreciate your five-star rating! We are glad you had a great experience and received excellent service.

Rated 5 out of 5 stars

Sales person was very friendly

Sales person was very friendly, informative and very helpful

May 16, 2026
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Reply from Richmond Motor Group - Chery Bognor Regis

We appreciate your five-star rating! We are glad our sales team was friendly, informative, and helpful.

Rated 3 out of 5 stars

Average experience

Average experience. Bought a new car from MG Richmond Bognor. It was easy to deal with the person. Arrange a collection on next day. Good staff and everything was nice. Just 3 star because, the car I bought was not being serviced or even cleaned from outside!!. It is because I've booked the car on Friday morning collect it on Saturday afternoon. Atleast I can expect the new car should be nice and cleaned. Anyway, I asked for PDI and battery health certificate. They even said I will get when I'll come back for service and then they never bother to give.
You'll only get a good service untill they sell you the vehicle. Once deal is done, they'll focus on other customers and you won't be their priority anymore.

May 9, 2026
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Reply from Richmond Motor Group - Chery Bognor Regis

We appreciate you sharing your experience with us. We are concerned to hear that your new car was not presented in the pristine condition we aim for, and that you did not receive the PDI and battery health certificate as promised. We are reviewing our processes to ensure all new vehicles are thoroughly prepared and all documentation is provided promptly.

Rated 5 out of 5 stars

Really efficient and excellent customer…

Really efficient and excellent customer service. Sophia was very helpful and enthusiastic. The whole purchase process was really easy. Literally drove away in a brand new car within a week of test drive.
Based on this experience I would recommend Richmond Motor Group and the Chery Tiggo 8 is an awesome car for the price.

April 29, 2026
Unprompted review
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Reply from Richmond Motor Group - Chery Bognor Regis

We're happy to hear that you received excellent and efficient customer service! It's great to know that the purchase process was easy and that you are enjoying your new car. Thank you for recommending us!

Rated 5 out of 5 stars

Attentive friendly staff …

Attentive friendly staff who had great knowledge and time to discuss options The the process from choice of car to purchasing was explained in a way I understood transparent ad clear and have chosen Hyandai since 2009 and t was the best decision I ever made Ticks a lot of boxes

May 1, 2026
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Reply from Richmond Motor Group - Chery Bognor Regis

We appreciate your feedback and are happy to hear that our staff was attentive, friendly, and knowledgeable. We're glad the car purchasing process was transparent and clear for you!

Rated 5 out of 5 stars

Brooke was extremely helpful through…

Brooke was extremely helpful through each stage, great at explaining all features of the car and ensuring all was ok and the customer was happy - thank you

April 26, 2026
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Reply from Richmond Motor Group - Chery Bognor Regis

We're happy to hear that the assistance received was so helpful and that the features were clearly explained. We appreciate you taking the time to share your positive experience!

Rated 5 out of 5 stars

Your sales lady Beth answered all my…

Your sales lady Beth answered all my questions and gave me additional information regarding EV’s she was very informative and her knowledge was second to none top marks.

April 28, 2026
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Reply from Richmond Motor Group - Chery Bognor Regis

We're happy to hear that you found our team member's insights on EV's so helpful! We appreciate you taking the time to share your positive experience with us.

Rated 5 out of 5 stars

Very welcoming.very friendly

Very welcoming.very friendly. Knowledgeable. Would reccomend. Great customer service.Louis is a great asset to the company

April 29, 2026
Unprompted review
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Reply from Richmond Motor Group - Chery Bognor Regis

We appreciate your kind words and are so glad you enjoyed your experience. It's great to hear that our team made you feel welcome and provided excellent service. Thanks for recommending us!

Rated 5 out of 5 stars

Very smooth process

The buying process was very smooth, with the help of Ned Cox and the team. I would purchase for them again. Thanks

April 26, 2026
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Reply from Richmond Motor Group - Chery Bognor Regis

We're happy to hear that the buying process was smooth. The team appreciates your recognition, and we appreciate your recommendation. Thanks for the positive feedback!

Rated 5 out of 5 stars

Louie was so friendly and kind…

Louie was so friendly and kind throughout the entire process of buying my new car; he showed patience whilst explaining the details and was easy to chat with. Would definitely recommend RMG!

April 25, 2026
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Reply from Richmond Motor Group - Chery Bognor Regis

We appreciate your positive feedback! We're happy to hear that our service was friendly and kind while explaining the details of your new car. We're glad you found us easy to chat with and thanks for recommending us!

Rated 5 out of 5 stars

The whole purchase was completed…22 Apr 2026

The whole purchase was completed without any problems. No stress or worries. Great customer service from all the staff involved.

April 25, 2026
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Reply from Richmond Motor Group - Chery Bognor Regis

We're happy to hear that your purchase was smooth and worry-free. It's great to know our team provided excellent customer service. Thank you for your positive feedback!

Rated 5 out of 5 stars

Louie was very helpful and informative…

Louie was very helpful and informative and made the whole process really easy. Kept us informed from start to finish and was really helpful.
Thanks so much

April 18, 2026
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Reply from Richmond Motor Group - Chery Bognor Regis

We're happy to hear that our service was informative and helpful! We appreciate your positive feedback and are glad we made the process easy. Thanks so much!

Rated 5 out of 5 stars

Thanks again to Brooke

Really excellent service from the whole team here. A very gentle sell. Brooke was very helpful and gave me all the info I needed to get the right car. A big thank you once again!

March 23, 2026
Richmond Motor Group - Chery Bognor Regis logo

Reply from Richmond Motor Group - Chery Bognor Regis

We appreciate your fantastic review! We are so glad that you received excellent service from our team and that you found the information helpful in choosing the right car. Thank you!

Rated 5 out of 5 stars

Sophia at the Bognor branch

Sophia at the Bognor branch was very helpful and professional. Thank you very much.

March 28, 2026
Unprompted review
Richmond Motor Group - Chery Bognor Regis logo

Reply from Richmond Motor Group - Chery Bognor Regis

We appreciate you taking the time to share your positive experience. We're so glad to hear that you found our service helpful and professional.

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