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Review summary

Created with AI, based on recent reviews

Evaluating 133 reviews, most reviewers were let down by their experience overall. Customers frequently state that the products are poorly made, prone to breaking quickly, and fail to function as advertised in the descriptions. Consumers also struggled significantly with the refund process, noting that support requests are often ignored or subjected to unexpected handling fees. Though some customers found specific features acceptable and were pleased with certain items given the lower cost compared to alternatives. A few people mentioned that basic health tracking functions and battery life worked well enough for their daily routines. Reviewers noted that these devices met expectations for simple tasks despite the widespread negative feedback surrounding the brand.

What people talk about most

Product

Customers had negative experiences with product, noting that items such as smartwatches fail to function... See more

Quality

Reviewers highlight negative aspects of quality, frequently expressing deep dissatisfaction with products... See more

Refund

Users describe negative interactions with refund processes, reporting that requests are often ignored or... See more

Price

Customers consistently note negative experiences with price, describing products as significantly overpriced... See more

Website

People report negative experiences with the website, noting confusion regarding its location, as it appears... See more

Reviews shaping this summary

Rated 1 out of 5 stars

Avoid! Completely different ring received to what I had purchased. Size was widely incorrect, despite measuring meticulously several times with others. The ring came in a generic looking box w... See more

Rated 1 out of 5 stars

DO NOT BUY ANYTHING from these crooks. The website makes completely false claims & includes both false testaments/reports on their products & assurances/guarantees they will not honour! I bought a '... See more

Rated 1 out of 5 stars

Brought a smartwatch from Amazon from Seokda and the firmware is completely bugged so it can't track any sports accurately via the Gloryfitpro app - which is the only app able to be used with this wat... See more

Rated 1 out of 5 stars

Wow, so many bad reviews. Bought my watch in Sept25, crapped out yesterday. Clearly these guys are just junk manufacturers who sell rubbish and don't support their product, hiding behind a website tha... See more


Company details


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1.2

Bad

TrustScore 1 out of 5

177 reviews

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No history of asking for reviews

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1.2

All reviews

(177)

160 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Do not buy anything from this company

Do not buy anything from this company. My wife brought me the GPS smartwatch as a Christmas present and after 2 months buttons stopped functioning, after three months the watch in general stopped functioning, and then stopped charging.
The company’s response was to make you go round in circles with the “customer service” and then never actually resolve anything and in the end stop replying to anything all together.
The worst part is as the company is not based in the Uk there’s nothing you can do about it.
Please avoid at all costs unless you have money to burn

March 31, 2026
Unprompted review
Rated 1 out of 5 stars

DO NOT PURCHASE FROM THIS COMPANY!!!

I purchased a GPS smartwatch just over seven months ago, and it has completely failed. What started as the watch endlessly restarting itself quickly escalated into the vibration becoming permanently stuck on. After performing a factory reset, a white line appeared on the right-hand side of the screen, which gradually spread until the entire display started glitching. I attempted another reset, and now the watch will not turn on at all.

I contacted the company for support, expecting a replacement or repair given that this is clearly a hardware fault. Instead, they refused to help, claiming the issue was caused by “accidental damage” because the watch was working when delivered. This is completely unacceptable. I provided clear photos showing the watch is in immaculate condition with absolutely no signs of damage, yet they continue to repeat the same generic response and refuse to take responsibility.

Extremely poor product quality and even worse customer service. I would strongly advise anyone considering buying from this company to look elsewhere.

June 9, 2026
Unprompted review
Rated 1 out of 5 stars

Terrible

Terrible. No follow up on delivery date. Tried to cancel order and receive refund. No response. Completely bogus company.

June 4, 2026
Unprompted review
Rated 1 out of 5 stars

Sekoda is selling crap products

Sekoda is selling crap products. I just ordered headphones. The fit is not good. They fall out easily. The sound is tinny and the noise cancelling is not great. The return policy is ridiculous. You get nothing back. Do not purchase these products.
The following is there return option.

We sincerely apologize that our products did not meet your expectations.
As we value our customers' shopping experience, we would like to offer you two solutions:
1.A refund of 3% of your order value while keeping the product.
2.Return the item for a refund, with the following conditions:
You will be responsible for all shipping costs (both initial delivery and return shipping to Hong Kong)
A 15% handling fee will be deducted from the refund
The return process takes approximately one month
Return shipping costs are approximately £35 (please check with your local post office for exact rates)
You must provide tracking information
Refund will be processed after we receive the item
Please note: If the international package is held by customs and cannot be cleared, we will be unable to process any refund as we have not received the returned item.

June 4, 2026
Unprompted review
Rated 1 out of 5 stars

DO NOT BUY ANYTHING from these crooks

DO NOT BUY ANYTHING from these crooks. The website makes completely false claims & includes both false testaments/reports on their products & assurances/guarantees they will not honour!
I bought a 'smart watch' from the which failed completely after less than 2 months normal use & they refused to either repair/replace the product or refund the purchase price.
This Company should be banned from advertising on the internet as it is clearly run by a bunch of crooks!

June 2, 2026
Unprompted review
Rated 1 out of 5 stars

It’s a complete scam

It’s a complete scam. Don’t buy one. I tried for months to get a refund out of them and had to give up. Unfortunately the Chinese are not always trustworthy!

August 9, 2025
Unprompted review
Rated 1 out of 5 stars

A dud so called sports watch .

The Company Sekoda sent the watch Feb 2026. The GPS sports watch appeared ok for about three weeks. It then started playing up and then the screen went white and the black. As instructed by the company I followed all instructions. Total duck shoving followed. Many different names attached to the e mails. Excuses were not applicable to my use of the watch. The number of strange names attached to my requests indicated a scam . My wife bought the watch as a gift. I feel sorry for her more than myself.

February 11, 2026
Unprompted review
Rated 1 out of 5 stars

I woke up to the scam as soon as I got…

I woke up to the scam as soon as I got the tracking info and found it was coming from China instead of the UK. I immediately started the refund process and was told the same things as all the other reviews here. I was so angry that I decided to go ahead and do it. I sent it back the day I received it- didn’t even open the box, just relabeled it to their very strict specifications- to the letter. It got all the way to their local post office- which then “held in inner office for payment of tax”. There should NOT be tax on returned merchandise. I contacted Sekoda again to resolve this, to be told that they do not deal with ‘customs’ as I was told. It cleared customs- this was a “tax”. USPS did an elevated International query for me and told me that they and I cannot resolve it myself- it must be done by them- which they refuse. So, my credit card did a take back and refunded me. And NOW, they are threatening to send me to a collection agency if I don’t return it- which they know I did. Crazy making.

March 5, 2026
Unprompted review
Rated 1 out of 5 stars

Do not let them stall you

Do not let them stall you!
How to get your money back:Sekoda sells poor quality smartwatches and uses a deceptive tactic called "diagnostic looping." If your watch breaks within 6 months, they will tell you they are sending your case for "technical verification." This is a scam tactic designed to stall you until your bank's standard 120-day dispute window expires.If you are stuck in this loop, stop emailing them and take these two steps immediately:Report them to the Citizens Advice Consumer Service online right now. This alerts Trading Standards to their fraudulent stalling practices.Contact your bank and demand a Visa or Mastercard Chargeback. If your bank tells you that 120 days have passed since you bought it, tell them they are wrong. Under global Visa/Mastercard Core Rules (Condition 13.1), the 120-day limit for defective goods starts from the "Date of Discovery" (the day it broke), up to a maximum cap of 540 days from purchase. Force your bank to escalate it to a formal complaint.Do not let Sekoda run down your clock. Report them and claim your money back through your card provider!

April 20, 2026
Unprompted review
Rated 1 out of 5 stars

bought a GPS sports watch

bought a GPS sports watch, total waste of money - never functioned, therefore never used. Tried to return it, it was never received by them?
Would recommend total avoidance

October 16, 2025
Unprompted review
Rated 1 out of 5 stars

They are scammers

⁹They are scammers,got charged $25 for restocking fees for a item that never shipped. Sent $249 for an item, canceled a couple hrs later, when I leaned it was shipping from China. At this point, have received $224.10. Gave a bullshit excuse about restocking fee's. Item never left the shelf, simply an automated action that customer service had no option to correct. Wouldn't recommend purchasing anything from them!!! $25 live and learn lesson.

May 11, 2026
Unprompted review
Rated 1 out of 5 stars

GPS Smart watch

I bought the Sekoda GPS Smart watch and it has been faulty from day one. The speaker was crackling and it took 2 minutes to get a GPS signal. I have contacted Sekoda and they are super slow in responding. After 5 months of back and forth, they are still not willing to offer any resolution to the problem. It is the worst service I have received and I would not recommend to buy anything from them.

May 13, 2026
Unprompted review
Rated 1 out of 5 stars

I bought 2 sets of XY70 earbuds in…

I bought 2 sets of XY70 earbuds in January. First set, right earbud quit working after 2 weeks. I contacted someone named Leo thru email. He told me to clean contacts and other stupid things. Did everything he told me to do. Earbuds still don't work and now they do not respond to my emails. I would avoid doing business with these losers. I have purchased a set of JBL earbuds and really wish I had done that in the first place.

February 25, 2026
Unprompted review
Rated 1 out of 5 stars

The only reason I have given a star is…

The only reason I have given a star is so I can review.
Pros-battery life excellent 30+days
Cons
-heart rate monitor didn’t work from day1.
-other features started to fail weeks after.
-touch screen wouldn’t work.
-time out of sync.
- customer service THE WORST IVE EVER EXPERIENCED.
We followed protocol and emailed them the day after we received the watch, sent photo evidence as requested. They took one whole month to reply, then informed us we were out side of the 30day returns policy and offered us 3% cash back😂.

At this moment in time I would have been happy with an exchange thinking it’s a ‘one off’ faulty product. We continued with correspondence demanding a refund. Generic emails were coming back CONSTANTLY. Asking for photo/video evidence for there ‘technical’ review. Every time circulating back to either, damaged caused by user, took to long to make contact for review or offering little money back or 10% off a new purchase.

This went on for 6months. Eventually we managed to get our money back but only through the banks as we had detailed evidence of asking since day1.

I advise you avoid like the plague

May 2, 2026
Unprompted review
Rated 1 out of 5 stars

Ordered the Sekoda Pro 8 razor and…

Ordered the Sekoda Pro 8 razor and attachments. Razor arrived with no attachments and no interchangeable shaving head as pictured in their advertisement. The product was shipped and billed by Candant Hong Kong HKG. Total amount billed was $118.99 USD. I would like to return the product and get a refund for total amount billed. A US shipping address was provided on the package however there is no information regarding returns/refunds included.

April 28, 2026
Unprompted review
Rated 1 out of 5 stars

Dont buy Sekoda!!!


Good Evening,
Thought I would provide an update on my experience with SEKODA. Since my last review in April 2026, my experience has not improved and have now decided not to push any further.
In a nutshell, I have followed up on a weekly basis asking how my watch repair/return was progressing. I was receiving timely responses, and was offered 40% discount off a new purchase (I declined), and then was offered a 50% discount on a new purchase (Which I declined). I even received an email that they were very apologetic and would replace my watch for no charge and to look out for an email of tracking details. Fantastic I thought! Finally!...This is the last time I have heard from Sekoda Customer service, and a weekly email is getting no responses. soo disapointed. Anyway! It has taught me a lesson to stick to the reputable brands (Garmin, Apple, Fitbit etc.)

Do not pucrhase a Sekoda Watch. I bought at the end of last year. I have been an apple watch user, and thought I would try and save some money and buy this watch. (Wrong Move!) It ticked all the boxes when I received it, and was thoroughly enjoying it, until the screen went black and never restarted. I contacted the support team, and to my surprise they were very supportive, offering suggestions on how to fix etc. It got to a point where the support team were happy to offer a special 10% discount off a new purchase or wait for repair. I have waited, and 3 months later I have now been offered a 30% discount off a new watch or wait for repair. They have now advised user wear & tear being the issue so unable to provide a full refund. (I used the watch for approx 6 weeks only). The replies are stalling tactics and I follow-up every week to check progress. To this day I am still waiting...I will keep everybody updated when/If i receive my watch back....I'm happy to show all correspondance to anyone interested.

April 22, 2026
Unprompted review
Rated 1 out of 5 stars

GENERIC SMARTWATCH

The smartwatch being sold as a "sekoda" is a generic dm58 made in china to imitate the amazfit t-rex3.
Its a good copycat but you can purchase it from any large retailer (temu, aliexpress) if you look for the right nametag "dm58" for 30-40e. "sekoda" is most likely buying in bulk and selling them rebranded at overpriced 100e - 1××e rates.
Return policy is almost non existent as you will read in other coments here or elsewhere; be very careful, internet pirates!

April 18, 2026
Unprompted review
Rated 1 out of 5 stars

Foolishly ordered and then checked…

Foolishly ordered and then checked reviews. Then when the package arrived the goods had been stolen, it was opened, and badly sellotaped shut. Now months later after I reclaimed my money through my bank, they are emailing me threatening action. I have responded that I tried to report the theft and as I couldn’t contact them, I went through my bank. They have no legal standing here but continue to threaten. If I had been able to find any customer services contact I’d have told them at the time! But there was literally nothing!
Do not buy from this company!!

December 1, 2025
Unprompted review

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