I haven't used it yet but this backpack looks great. I had 2 others, bought 7 years ago but one got stolen and the other was damaged from overuse. Great size great compartments, fits bottle nicely and... See more
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I love my Wimbledon Berry backpack - beautiful colour, lots of handy pockets, waterproof and handles the hefty weight of my work things, gym kit and some lunch bits. My first backpack was faulty as th... See more
Absolutely brilliant bag! Bought the Wimbledon bag in Green/Grey for my daughter starting secondary. Perfect bag for her - lots of compartments. Sensible features like hidden pocket for her valuabl... See more
Its was beautiful bag , with lots of compartments , the hidden pocket just attaches to the central compartment which is a bit of a let down. Unfortunately it was smaller than expected ( My fault a lit... See more
Company details
Written by the company
Seventeen London - Backpacks designed in the UK, and worn around the world.
Contact info
34 Knowsley Street, M8 8HQ, Manchester, United Kingdom
- 0161 832 0105
- Hello@17london.co.uk
- seventeenlondon.com
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Replied to 100% of negative reviews
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Honestly...the BEST backpack I've ever…
Honestly...the BEST backpack I've ever owned....and I've done the legwork!
Its great quality and all the different compartments and pockets are a dream.
Great purchase experience with fast delivery.
Hi 😎👍🏽
Durable backpacks, appealing colors, and fast shipping. The quality is noticeable as soon as you touch it. A little small for men but I’ll just use it by the handles. Great purchase, even better price. Thanks.
Fantastic
Received my second Seventeen “Wimbledon” rucksack today in navy and tan. What a fantastic bag ideal for school use. I love the small pockets that are so useful. Well done Seventeen this bag made my day. Thank you 😊
Lovely bag and wonderful customer…
Lovely bag and wonderful customer service
Excellent customer service
Had an issue with damage to an order. Customer services were back in touch within a day and sorted me out with a replacement product.
Pretty much useless
Was really hopeful for this back pack when I ordered it. It looked durable with loads of pockets. Unfortunately, you can only half fill about two of them, or you can fit anything inside the main compartment. The drink holders are too small for most bottles and the straps are barely long enough. There is little to no protection for your back, it's incredibly uncomfortable to wear. And, in terms of durability, i've got socks, I've had longer with less holes in.

Reply from seventeenlondon.com
Great product
Great product. Really well designed for carrying everything for a school bag
Quick delivery and fantastic product!
Received my order quickly and the bag is just perfect!
Great quality bag
Great quality bag! Came quickly and as described, feels very durable and looks stylish.
An amazing bag!
My backpack is absolutely great! It’s the perfect size for what I need and has plenty of smaller compartments for all sorts of bits and bobs. It’s a genuinely lovely backpack and it brings me joy!
Great experience
I love my Wimbledon Berry backpack - beautiful colour, lots of handy pockets, waterproof and handles the hefty weight of my work things, gym kit and some lunch bits. My first backpack was faulty as the ladder slider on one shoulder strap snapped upon readjustment, but customer service was faultless (shout out to Alex!) - super fast responses and a replacement was sent out promptly which has been perfect so far even with multiple work trips and adjustments to fit my shoulders. Very happy :)
Great rucksack
Great rucksack, loads of convenient pockets for storage. Good size and design. Delivered in time. Very happy with the purchase.
Honestly love this bag
Honestly love this bag. It's incredibly spacious, good quality, gorgeous colour, and very nice. Does everything I wanted it to and was definitely worth the price.
Excellent backpack fully waterproof and…
Excellent backpack fully waterproof and also looks great.
The best gift
I bought a backpack as a gift for my friend. She is really happy.
It’s a very cute bag
It’s a very cute bag. Pleasant. Nice colour and fabric. I take it to my work. Fits my lunch, bottle, book. Worth the money. Most commented on my new bag.
Great backpack
Everything was fine: the order process, the shipping and the product. The backpack is great, I wear it everyday. All my important things have a special place, I can find everything immediately.
I would recommend the products of Seventeen London.
Perfect Back Pack
Quick delivery, value for money. I purchased one of the pink back packs for going on holiday and it was perfect for everything I needed fr the plane. I got lots of positive comments. I then purchased a black one for work and again it is perfect for this. By the way I am 60 years old ! xx I would highly recommend for anyone
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