Shepherds Friendly Reviews 954

TrustScore 4 out of 5

4.1

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Review summary

Created with AI, based on recent reviews

Evaluating 152 reviews, reviewers had a great experience with this company. Customers frequently highlight the ease and speed of setting up accounts and plans, often describing the process as straightforward and simple. Many people appreciate the helpful and professional staff, noting excellent customer service and clear explanations that make them feel confident in their decisions. The overall user experience is consistently praised, with consumers finding the website easy to use for managing accounts and making deposits. However, some people were dissatisfied with aspects of payment and customer service, experiencing confusion with money transfers or issues with payouts for claims. A few other people also felt that the process for adding money to accounts was not as easy as with other providers, specifically mentioning the use of debit cards. There were also concerns about delayed responses and difficulties with claims, with some reviewers reporting that the company did not pay out as expected.

What people talk about most

User experience

Reviewers highlight positive aspects of user experience, consistently praising the ease and simplicity of... See more

Payment

Customers consistently note ambiguous experiences with payment, with some finding it easy to set up accounts... See more

Customer service

Users describe ambiguous interactions with customer service, with many reviewers praising the helpfulness and... See more

Service

People report ambiguous experiences with service, with many customers expressing satisfaction, citing... See more

Staff

Customers had positive experiences with staff, frequently describing them as helpful, friendly, and... See more

Reviews shaping this summary

Rated 4 out of 5 stars

i do sincerely apologise for the review I left yesterday frustrated as I am out of the UK and had completely forgotten it was a bank holiday. It was even worse when the voice message didn't specify... See more

Company replied

Rated 4 out of 5 stars

The Shares ISA account has some appealing features however, it’s not as easy to add money as other providers, e.g. having to use a debit card. Similarly, the colour scheme of the app means that you ca... See more

Company replied

Rated 4 out of 5 stars

Nice and easy to join and get set up, but the platform and profile are somewhat limited (in terms of information about the stocks and shares invested in, direct debit controls etc.). Overall nice UX a... See more

Company replied

Rated 4 out of 5 stars

A bit of confusion with money going into my account instead of my wife's, but all sorted with a phone call. A shame that joint accounts are no longer available.


Company details

  1. Money & Insurance

Written by the company

It is an incorporated society in the United Kingdom within the meaning of the Friendly Societies Act 1992.


Contact info

4.1

Great

TrustScore 4 out of 5

954 reviews

5-star
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1-star

No history of asking for reviews

This company hasn't invited their customers, so reviews may not be representative

Replied to 100% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

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Rated 1 out of 5 stars

Offered £325 bonus through website…

Offered £325 bonus through website TopCashback, and then declined the claim. One star review!

January 2, 2026
Unprompted review
Shepherds Friendly logo

Reply from Shepherds Friendly

Hello,
Thank you for your review. I'm sorry to hear about your experience. I'd like to assure you that our cashback and voucher offers are honoured when all terms and conditions are met.

So that I can look into this for you, I've sent you an email through Trustpilot asking for more information. Please could you reply with your full name, plan number and email address?

Or, you can reach out to our Member Services team here: shepherdsfriendly.co.uk/help-and-support/.
Kind regards,
Elena

Rated 5 out of 5 stars

Easy to set my account up

It was easy to set my account up and arrange a monthly direct debit. My first payment went in on the planned date. Great communication upon setting up my saving plan.

March 23, 2026
Unprompted review
Rated 5 out of 5 stars

A Great Introduction to Investments

Really simple setup, all done electronically and everything seems really clear. Great initial offer to start with and hoping to get some great returns from my investments. I like the app and how clear all the documentation was too.

March 23, 2026
Unprompted review
Rated 5 out of 5 stars

Isa set up

Really easy and straight forward to open isa, lots of information to help make informed choice, options of investment opportunities

March 30, 2026
Unprompted review
Rated 1 out of 5 stars

no cashback for almost a year!

Opened ISA with SF in may 2025 via quidco cashback.
it says cashback claim can take up to 6months, but its been almost a year with no response. when contacting quidco they say retailer hasnt responded yet. easy to trick people and they they money, harded to meet their own obligations. shamefull business tactics, especially for company that you trust your money with!!

May 4, 2025
Unprompted review
Shepherds Friendly logo

Reply from Shepherds Friendly

Hello Hubert,
Thank you for your review. I'm sorry to hear about your experience. I'd like to assure you that our cashback and voucher offers are honoured when all terms and conditions are met.

I've looked into this for you, and the transaction didn't track through Quidco. Whilst most transactions track successfully, this can happen occasionally, particularly if Cookies are rejected.

We'll pay the cashback to Quidco on the 3rd April and then they will credit it to your account. This may take a few days.

If you have any questions in the meantime, please don't hesitate to reach out to our Member Services team here: shepherdsfriendly.co.uk/help-and-support/.
Kind regards,
Elena

Rated 1 out of 5 stars

I opened a junior ISA

I opened a junior ISA, arranged £1000 to be deposited and claimed £125 bonus. A total of £1125 appeared in the account within the day but then it all disappeared and a week later it keeps showing £0! Not impressed. Spoke to a very nice man and assured me they will investigate and get back to me in 2-3 days. Fingers crossed. At least the money has not gone from my account.
Also, it is very difficult to find the log out button on your webpage. Poor security.

UPDATE 01/0/2026 I had to call again a week later to find out what is happening with my account because no one followed up on it as promised. My initial payment did not go through but no one could tell me why and no one bothered to follow up on that to make sure I knew what was going on.
I have lost all trust and confidence in Shepherds and cancelled the account. I will not use them again.

March 27, 2026
Unprompted review
Shepherds Friendly logo

Reply from Shepherds Friendly

Hello Kate,

Thank you for your review. I'm sorry to hear about your experience. I'd like to look into this for you, but I need a few details. I've sent you an email through Trustpilot asking for these. Please could you reply to the email with your full name, plan number and email address?

If you have any questions or further feedback please don't hesitate to reach out to our Member Services team here: https://www.shepherdsfriendly.co.uk/help-and-support/.

Kind regards,
Elena

Rated 5 out of 5 stars

Highly recommend

We Set up a trust fund for our son in a matter of minutes with a bank transfer each month to go into his funds.
My daughter who has recently turned 18 last year had her trust fund in shepherds friendly and managed to release her money without any issues

February 1, 2026
Unprompted review

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