IT WORKS…. Have used a few different types of Tooth whitening kits and Smilepro are by far the best I had used in way of noticeable results in a short period of time! No issues with sore gums either... See more
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Company details
Written by the company
SmilePro is a global oral care brand focused on delivering safe, effective, and convenient at-home teeth whitening solutions and oral care. Trusted by over 500,000 customers worldwide, SmilePro's mission is simple: to make professional-level teeth whitening accessible without the cost, hassle, or sensitivity often associated with traditional treatments. Our products are designed using advanced whitening technology to target stains caused by coffee, wine, smoking, and everyday lifestyle habits. With quick, easy-to-use treatments that fit into your daily routine, SmilePro helps customers achieve visibly whiter teeth from the comfort of home. We understand that no two smiles are the same. While our formulas are developed to work across a wide range of staining types, individual results can vary depending on factors such as enamel condition and the cause of discolouration. That’s why we focus not only on results, but also on education, support, and transparency. Customer experience is at the core of everything we do. From product development to after-sales support, we’re committed to ensuring every customer feels confident in their purchase. We offer a 30-day satisfaction guarantee and a responsive support team to help guide you through your whitening journey. SmilePro has been recognised by leading publications and experts, and continues to grow as a trusted name in at-home teeth whitening. Whether you’re preparing for a special event or simply want to boost your confidence, we’re here to help you smile brighter.
Contact info
United Kingdom
- contact@smileproworldwide.com
- smileproworldwide.com
No recent history of asking for reviews
This company hasn't invited customers recently, so reviews may not be representative
Replied to 90% of negative reviews
Typically replies within 2 weeks
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Fantastic product
Really does work. Easy to use with great results.
Would highly recommend.
It's working!
It's working!
I've been using this now for over a week - for the full 30 minutes. It's easy to set up and pretty comfortable; no dribbling! I can definitely see a difference with the whiteness. I also have 2 sort of 'fillings' that my dentist has put in as my gums are slightly receding and there are dark coffee stains in them and the kit is slowly getting rid them too, which I am pretty chuffed about. Will be continuing to use the kit and would recommend it. One of my mates has just paid £200 for a kit from his dentist and is struggling to see any difference, plus they have to sleep with it in! TBH I think this is a much better (and cheaper) option!
Excellent product and customer service
Excellent product and customer service. Product easy to use and I can tell the difference.
Excellent worked really well
Seeing results!!!
Seeing results!!!
I used smile pro consistently for 10 days for 30minutes most of those days and I am certainly seeing a difference. I’m unsure exactly how much of a difference as I did struggle to match my teeth up to the card, I believe I’ve gone from somewhere in the furthest end to around the middle. I stopped before the 14 day period as I had a visit to the dentist and my teeth were slightly sensitive after. I was told I have perfect teeth and gums, so anyone who is worried about potential damage I can assure you will be okay! I will be resuming to consistent use soon for short periods until I reach my desired whiteness then move onto maintenance treatments. Genuinely would recommend! Just remember not everyone’s teeth are the same so some may find it takes longer, but it does work! Ps. I’m a real human who has received no free products. It does say I’ll get 25% off though which is handy! Transparency! Just impressed and thought I’d leave a review as I hate scrolling through not knowing if they’re bots or paid reviews. No photos as I simply didn’t take any!
whitening kit
have used this before and it is fabulous takes 10 mins and the results are instant
White & Bright
The whitening pen is simple to use and the results have been quite noticeable. I am loving my smile again!
Garbage
Garbage. Don’t waste your money. 100% fake reviews and comments on social. Bought the whitening kit and toothpaste - both useless. Keep your money.

Reply from SmilePro
Really great product
Really great product. Took about 1 week to start reducing staining from my teeth. I recommend with big staining to keep your mouth guard on for 20mins, and then another 10 mins at the end of the day perhaps.
Really happy with the results and service
I was a bit sceptical at first, but the SmilePro whitening kit actually worked really well for me. I’ve used it for about a week and my teeth are definitely a few shades whiter. No sensitivity either, which I’ve had with other products before.
The instructions were easy to follow and the LED light made the process feel more effective.
Also, I had a quick question about my order and the customer service team replied quickly and were super helpful. It’s always nice when a brand follows through with good support.
Overall, I’m very happy I gave it a go and would recommend it to others looking for an at-home whitening option.
After reading the reviews I was very…
After reading the reviews I was very concerned about this company. My parcel was stuck in transit so I thought it was a scam, customer service contacted me and offered a full refund which I’ve received thank you!
Absolute rubbish tooth whitening kit
Absolute rubbish tooth whitening kit, made no difference whatsoever in terms of teeth whitening despite following all indications scrupulously.

Reply from SmilePro
Scammed
Scammed. Item never shipped . Had only used card for this one purchase and then it got used for other dental products ( attempts) so had to change card . Do not use

Reply from SmilePro
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.







