SOERA Reviews 1,251

TrustScore 3 out of 5

3.0

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Review summary

Created with AI, based on recent reviews

Looking at 246 reviews, most reviewers were somewhat happy with their experience overall. Customers generally have mixed feelings about the products, with some finding the quality good and the items matching descriptions, while others report that products are not as pictured and made with cheap materials. Delivery times also vary significantly, with some receiving their orders quickly and others experiencing long delays. However, some people were dissatisfied with the customer service, describing it as unhelpful and providing obsolete information. There are also concerns about the return process, with some finding it difficult or costly to send items back, especially to China. A few customers also mentioned receiving items with a strange smell.

What people talk about most

Product

People report ambiguous experiences with product quality. While some customers praise items like trench... See more

Quality

Reviewers highlight ambiguous aspects of quality. Many customers praise the good quality, noting that items... See more

Delivery service

Clients share ambiguous opinions on delivery service. While some customers praise the fast shipping, with... See more

Order

Customers consistently note ambiguous experiences with order. While some reviewers praise quick deliveries... See more

Customer service

Users describe ambiguous interactions with customer service. Many customers praise the quick, efficient, and... See more

Reviews shaping this summary

Rated 2 out of 5 stars

The product is not worth £40 the metal parts used on my bag is so bad you can tell it’s tacky and doesn’t match the photos posted on their website, also the tie doesn’t match the photos either, my ord... See more

Company replied

Rated 2 out of 5 stars

My items arrived 3 & a half weeks later. Ordered on the 11th of November, items arrived (after they said it was already delivered) on 7th December! The delivery information given is for a warehouse... See more

Company replied

Rated 4 out of 5 stars

After the abysmal reviews I read I didn’t have high hopes, but I am really pleasantly surprised! The jumper looks just like the Massimo Dutti one and seems really good quality. Arrived relatively quic... See more

Company replied

Rated 1 out of 5 stars

Item arrived much later than the expected delivery date. I returned the product as I did not like it which needs to be sent to China. After 1 month they acknowledged the returned that a refund... See more

Company replied


Company details

Written by the company

Soera brings you the latest fashion trends with stylish, high-quality, and affordable clothing and accessories. Our mission is to help you express your individuality with confidence and effortless style. Shop with us and discover fashion that inspires.


Contact info

3.0

Average

TrustScore 3 out of 5

1K reviews

5-star
4-star
3-star
2-star
1-star

Replied to 100% of negative reviews

Typically replies within 1 week

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Rated 5 out of 5 stars

i’m amazed by their customer service

i’m amazed by their customer service by Erick. Quick in response and made the process so easy when i looked for exchanged . Just took my email conversation enquiring about change in size and ordered on their own . such a hassle free. I’m keen to purchase more from them . Delivery was within expected time frame too for my original order .

February 27, 2026
Unprompted review
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Reply from SOERA

Hey Indhuja

Thank you for your kind feedback! We’re so glad Erick could assist you quickly and make your size exchange easy and hassle-free.

We appreciate your support and look forward to your next order! ✨

Edelle

Rated 5 out of 5 stars

Thanks!

I ordered a pair of boots for my kid, but it turned out they were a bit small. I could have returned the boots that were too small, but Erick reached out and told me that although I could return them, shipping them back overseas will be difficult and expensive. He offered 105% store credit in their place and I got a lovely sweater for myself instead. Happy with the result. :)

January 14, 2026
Unprompted review
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Reply from SOERA

Hey Tammy

Thanks for your lovely feedback! We’re glad Erick could help you find the best solution :)

We appreciate your support!

Edelle

Rated 5 out of 5 stars

Nice coat

Nice coat, quick delivery

February 5, 2026
Unprompted review
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Reply from SOERA

Hey there,

Thank you! We’re glad you love your coat and that it arrived quickly!

Edelle

Rated 5 out of 5 stars

Customer service is exceptional

The experience online was easy to manage and also quick customer service and support (particularly through their email support team: Erick). Happy with my purchase, and although i needed to return to swap sizes they helped diligently.

February 23, 2026
Unprompted review
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Reply from SOERA

Hey Mattheus,

Thank you so much for your kind words!

We’re delighted to hear that you found the online experience easy and that our customer service team, especially Erick, was able to support you quickly. It’s great to know the size exchange process went smoothly and that you’re happy with your purchase.

If you ever need anything else, we’re always here to help. Enjoy your new piece! 💛

Edelle

Rated 5 out of 5 stars

Worth the wait - very impressed

The beautiful woven shoulder bag was definitely worth waiting for!
It looks and feels better than the similar version from Anthropologie.
Very impressed.
Erick in customer service was great too, updating me over Xmas shipping times ( please note this company ships from Europe so do take a little longer for UK delivery)

Well worth the wait though 🙌

December 26, 2025
Unprompted review
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Reply from SOERA

Hey Hanna

Thank you so much for your thoughtful review!

We’re thrilled to hear that your woven shoulder bag was worth the wait and that you’re impressed with the quality. That truly means a lot to us.

We also appreciate your understanding regarding the holiday shipping timelines, and we’re glad Erick was able to keep you updated along the way.

Thank you for your patience and support — we hope you enjoy your bag for years to come! ✨

Edelle

Rated 5 out of 5 stars

I love my new bag!!

February 7, 2026
Unprompted review
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Reply from SOERA

Hey there,

That's wonderful to hear! 💖

We’re so glad you love your new bag!

Edelle

Rated 1 out of 5 stars

AWFUL

AWFUL. Worst company I have ever dealt with. I have previously done a review but it has now got worse after trying for weeks/ months to get my refund, they partially refunded my order saying that the customer has to cover the customs charges. Nowhere on their website does it mention this, you already have to pay the shipping costs (which is mentioned online) but from the UK is about £30. Avoid ordering from here!!!!

February 18, 2026
Unprompted review
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Reply from SOERA

Hey Shannen

Hi there, we’re really sorry for the frustration caused.

Customs fees can sometimes be applied by carriers on returns, but we understand your concern if this wasn’t clear.

Please contact us at support@soera-store.com with your order number so we can review your refund and help resolve this quickly.

Edelle

Rated 1 out of 5 stars

DO NOT BUY FROM THIS COMPANY

If I could rate this company no stars at all, I would. I ordered a couple of bags from this website in July 2025. The bags arrived and I was horrified at the cheap metal used on them. The gold was bright yellow and in my opinion this made the bags completely unusable. The bags they showcased online were not at all like the bags actually sent out. I contacted customer service to return the items and it was clear the company did not want to go ahead with the return. They asked me many questions about the reasons why I wanted to return the items and asked me to send them proof that I had not used them. I did all of this and was met with the response that they do not have a return address within Europe and they couldn’t cover the return costs to China… convenient. They told me I could keep the bags and receive a refund of 30% of the purchase price. At this point, I highly doubt I would have even received the 30% so I told them I wanted to return the items and receive 100% refund of the purchase price, like you would with most returns you make… Then I was given 2 options, either return the bags to an address in China and pay the additional shipping costs myself to receive a full refund or receive 105% of the purchase price on store credit. You couldn’t write it honestly. As if i’d want to purchase anything from their company again! I was given the address and made the return and MONTHS went by with no update from the customer service team despite my efforts to get in touch. I did exactly as they told me to, provided a tracking number and provided the courier I sent the parcel with. I eventually heard back from their customer service team at the start of DECEMBER after reaching out again and they told me that my parcel had cleared customs and should be on its way to their warehouse soon. Then heard nothing for another month and I contacted them at the start of JANUARY 2026 and they basically told me they can’t control delays with DPD. I have now received the parcel back at my doorstep with a bounce message label attached as it has been refused/unclaimed by the company. The scam artists who run this ‘company’ are just money grabbers and I feel sorry for anyone who falls victim to this nonsense. The bags are ugly and I’m now £100 down.

July 30, 2025
Unprompted review
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Reply from SOERA

Hey Amy

We’re very sorry to hear about your experience and truly apologise for the frustration and inconvenience this situation has caused. We always aim to provide clear communication and a smooth returns process, and it’s clear we fell short here.

We understand your disappointment regarding the product and the challenges with the return process. We take your feedback seriously and will review our procedures to ensure this doesn’t happen again.

Please reach out to us directly at support@soera-store.com so we can review your case personally and work toward a resolution. Your satisfaction is important to us, and we’d like the chance to make things right.

Thank you for bringing this to our attention.

Edelle

Rated 5 out of 5 stars

I had a great experience with Merriam…

I had a great experience with Merriam who had gone above and beyond by being polite and helpful. I highly recommend her to anyone and hopefully I have the chance to have her next time I have another chance to be assisted. Greatly enjoyed talking to her

February 11, 2026
Unprompted review
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Reply from SOERA

Hey Therese

Thank you so much for your kind words! 😊 We’re thrilled to hear that Merriam went above and beyond to help you.

We’ll be sure to pass your message along. She’ll be so happy to hear it! We look forward to assisting you again soon.

Edelle

Rated 5 out of 5 stars

Ordered it and kinda forgot about it…

Ordered it and kinda forgot about it then boom it arrived. Packaging was nice too not just chucked in a plastic bag. The bag itself is even nicer in person.

January 14, 2026
Unprompted review
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Reply from SOERA

Hey Alice,

Thank you so much for your review! We’re really happy to hear that you loved the packaging and that the bag looks even better in person.

Enjoy your new bag! 😊

Edelle

Rated 5 out of 5 stars

Soera - Erick customer Support

The company and customer support (mainly dealt with Erick) were wonderful. The first shipment was not delivered due to the shipping company. The second shipment was delivered with different shipping company and no problems at all. The coat that was ordered is beautiful and will definitely shop with Soera again.

January 16, 2026
Unprompted review
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Reply from SOERA

Hey Pattyk

Thank you so much for your kind words 🤍

We’re so happy to hear that everything worked out in the end! Shipping issues can be so frustrating, so we truly appreciate your patience while we sorted it out. Erick will be especially glad to hear your feedback 😊

It means a lot that you love the coat and that you’d shop with us again. We can’t wait to have you back! ✨

Edelle

Rated 5 out of 5 stars

Was so nervous but this jacket made me…

Was so nervous but this jacket made me feel like I had my life together. Got the job btw 😄 Probably not just the jacket but it helped.

January 20, 2026
Unprompted review
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Reply from SOERA

Hey Lily

Congrats on the job! 🎉

So happy the jacket gave you a confidence boost! Thank you so much for your review :)

Edelle

Rated 1 out of 5 stars

AVOID at all costs

AVOID at all costs.

It took 2 weeks to deliver an appallingly poor quality item which looks similar to the pictures but not the same as advertised. Customer support try to tell you that you can’t return or return to china and take an insurance which costs a lot. Then customer services promises you a refund BUT that never materialises.
Please just contact your bank and open a dispute if you are in UK. I got a refund in 10 mins by my bank. Awful service and low quality products and most certainly not as in the pictures.

February 19, 2026
Unprompted review
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Reply from SOERA

Hey Ausa

Thank you for your message. I wanted to let you know that I have reached out via email regarding this issue. I completely understand your frustration and disappointment with the delivery, quality, and the previous support you received.

We are looking into your case and will work to resolve it as quickly as possible.

Edelle

Rated 1 out of 5 stars

Terrible company

Terrible company
Will not refund for an item that failed to arrive - 3 months later ask the same questions on repeat and fail to make things right

February 10, 2026
Unprompted review
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Reply from SOERA

Hey Chloda

We’re very sorry to hear about your experience. This is not the level of service we aim to provide, and we completely understand your frustration regarding the delayed resolution.

Please reach out directly to our support team at support@soera-store.com so we can personally review your case and work to make things right as quickly as possible.

Edelle

Rated 5 out of 5 stars

I had trouble with the shipping of my…

I had trouble with the shipping of my product, but I got a hold of Merraimeand she helped me get it taken care of great customer service

February 2, 2026
Unprompted review
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Reply from SOERA

Hey Michele

That’s amazing to hear 🥹💙

We’re so glad Merraime was able to step in and get everything sorted for you! Shipping issues can be stressful, so it means a lot that you felt supported and taken care of.

We’ll be sure to pass along your kind words to her, she’ll love this! 😊✨

Edelle

Rated 4 out of 5 stars

Not too casual not too dressy

Not too casual not too dressy, works with pretty much everthing I own. The weight is perfect for layering or wearing on its own. Nina helped me pick the right size and she was super friendly.

January 31, 2026
Unprompted review
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Reply from SOERA

Hey Saskia

Thank you so much for your lovely feedback! We’re so happy to hear you’re enjoying how versatile the piece is. We’ll be sure to pass your kind words on to Nina. She’ll be so happy to hear this! 🤍

Edelle

Rated 5 out of 5 stars

Georgeous jacket and great customer service…

Reviews are very important when purchasing online. I looked at the pics of the faux jacket and reviews. I decided to purchased it and received it and it's georgeous! Better then the pics. Great fabric and beautiful. The customer service responded immediately and followed up. Highly recommend this vendor.

January 29, 2026
Unprompted review
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Reply from SOERA

Hey Margie

Thank you so much for taking the time to share this , it truly means a lot to us. We know how important reviews are when shopping online, so we’re thrilled to hear the jacket exceeded your expectations and looked even better in person.

We’re also so glad our customer service team could support you promptly and follow up along the way. Thank you for your trust and your recommendation, it really means everything to us 🤍

Edelle

Rated 5 out of 5 stars

This has become my go-to dress

This has become my go-to dress. It's comfortable but still looks put together. The fabric doesn't cling weird and it washes well. Already thinking about getting it in another colour.

December 31, 2025
Unprompted review
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Reply from SOERA

Hey Harry

Thank you so much for sharing this! We’re thrilled to hear that it’s become your go-to dress 😊

It’s wonderful to know you’re loving the comfort, the fit, and how well it holds up after washing—that’s exactly what we aim for. And thinking about getting it in another colour is the best compliment we could ask for!

We truly appreciate your support and hope you continue to enjoy it in every wear. 💛

Edelle

Rated 5 out of 5 stars

Beautiful handbag but opening a bit on…

Beautiful handbag but opening a bit on the small side .
Erica at customer services was most attentive in keeping you updated
Would use this company again

January 4, 2026
Unprompted review
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Reply from SOERA

Hey Sandra

Thank you so much for taking the time to share your feedback! We’re delighted to hear that you love the handbag and truly appreciate your kind words about our customer service.

We’ll be sure to pass your lovely comments on to Erica—she’ll be thrilled to know her attentiveness made a positive difference. We also appreciate your note about the opening size, as feedback like this helps us improve future designs.

Thank you again for your support, and we’d love to welcome you back again soon!

Edelle

Rated 1 out of 5 stars

Do not buy from here!

I’ve been waiting over two weeks for a fur coat to arrive, and the tracking information hasn’t updated in 14 days. The tracking links I have been sent don’t work and appear to be fake. Every email response I’ve received seems automated, with no real customer support. I would not recommend purchasing from this company, it is clearly a scam.

January 29, 2026
Unprompted review
SOERA logo

Reply from SOERA

Hey Ruby

We’re really sorry for the frustration this has caused and understand your concern.

We want to assure you that we are not a scam. Some shipments can experience delays or gaps in tracking updates, which can make it appear as though nothing is moving. That said, we regret that our communication did not feel personal or helpful — that’s not the experience we want for our customers.

We’d really appreciate the chance to look into your order and resolve this for you. Please contact us at support@soera-store.com
with your order number, and we’ll assist you right away.

Edelle

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