Sofatime Reviews 361

TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Evaluating 178 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their exceptional helpfulness and extensive product knowledge, making the shopping experience pleasant and stress-free. Many people highlight the excellent customer service, appreciating the personalized approach and the time taken to explain all options. The overall service is frequently described as outstanding, with consumers noting the ease and efficiency of their interactions. However, some people were dissatisfied with the customer service, citing issues like poor communication, unresponsiveness, and difficulties in resolving product faults. A few other people also felt that the quality of the delivered product did not match what was displayed in the showroom, leading to concerns about manufacturing defects and the company's handling of these issues.

What people talk about most

Staff

People report positive experiences with staff, consistently praising their helpfulness, knowledge, and... See more

Product

Consumers generally find the product offerings to be positive, often praising the helpful and knowledgeable... See more

Service

Customers had positive experiences with service. Many reviewers praised the excellent and brilliant service... See more

Customer service

Customers consistently note positive experiences with customer service, highlighting exceptional support from... See more

User experience

Reviewers highlight positive aspects of the user experience. Customers consistently praise the helpful and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I have visited the shop twice to purchase a sofa and both times I have had the privilege to been seen by kerry both times she was absolutely amazing and the best experience to what was a big decision... See more

Rated 5 out of 5 stars

We had an excellent experience buying our new sofa and recliner. Emma was knowledgeable, patient, and never pushy. They took the time to explain all the options, answered our questions, and made sure... See more

Rated 5 out of 5 stars

Went into Dreams/Sofatime in Coleraine looking for a new bed and mattress advice. The choice was somewhat bewildering. I needn't have worried. Melissa was on hands to assess my needs and ans... See more

Rated 5 out of 5 stars

Tony was extremely knowledgeable, helpful and friendly when we were figuring out which bed and mattresses to buy! Really glad we had him guiding us through the process and would definitely suggest you... See more


Company details

  1. Sofa Store

Written by the company

Established in Belfast in 2012, Sofatime is a family-owned business which has rapidly grown to become Ireland’s leading sofa retailer. Now with 8 stores across the island of Ireland, we are proud to offer a wide range of stylish and affordable sofas, meticulously designed to suit various tastes and preferences. Our sofas are made to withstand the test of time and with that in mind, we are proud to offer a 15 year guarantee.


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

361 reviews

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1-star

Replied to 77% of negative reviews

Typically replies within 1 week

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Rated 5 out of 5 stars

I was served by Tony in Dreams…

I was served by Tony in Dreams Coleraine, and couldn't have been happier with the service. As a sales advisor he wasn't pushy and allowed me time and space to look around, in the knowledge that he was available if I needed help. He was polite and courteous and knew about the products on offer.

January 16, 2026
Unprompted review
Rated 1 out of 5 stars

Avoid this company

Avoid this company, well more the extremely poor customer service department. Staff in Bangor showroom are very good but unfortunately the customer service care is absolutely appalling. Where do I start..... well we purchased outright a sofa, this arrived last year and was faulty from the start. We should've taken a refund at that point but decided perhaps we would give them another go and try a completely different sofa. Well next this brand new sofa arrived 6 months later and again this went faulty after a very short time. After several failed attempts to repair it, the engineer wrote his report to the customer service department stating a new sofa would be required. So again we waited on another replacement sofa, this now being the third one... well surprise, surprise this went faulty after a short period of time. This time having had 3 faulty sofas we asked for a full refund. Oh no we were told, you wont be getting a full refund as you have had use of 3 faulty sofas. We were offered yet again another sofa with the purchase price plus a credit of £750 or a replacement sofa or a partial refund with a loss of £985..... Now why anyone would risk a 4th sofa, considering 3 were all faulty. Customer service would not negotiate and basically said take it or leave it. Absolutely appalling the girl was who was dealing with this problem. Maybe the customer care team should take lessons from the shop staff in Bangor on how to actually deal with customers. Word of mouth goes a long way. Buy at your peril!

Interesting reply , strange how we gave you ample opportunities to come to a satisfactory resolution but yet you refused at every request. Make it public and you reply with that. Ridiculous customer service.

December 29, 2025
Unprompted review
Sofatime logo

Reply from Sofatime

Hi Claire,

Thank you for sharing your experience.

I’m sorry to hear everything you’ve been through—understandably, you’d be frustrated. We take this very seriously and want to get to the bottom of what’s happened.

Could you please email your order number to customer.care@hometime.co.uk? This will allow us to investigate properly and work on a resolution for you.

We really appreciate you bringing this to our attention, and we want to make sure it’s handled correctly.

Kind regards,

Dreams & Sofatime Customer Care

Rated 5 out of 5 stars

Great customer service

Tanya was incredibly helpful and informative with such an important purchase. Made us feel very comfortable as soon as we stepped into the store.

January 11, 2026
Unprompted review
Rated 5 out of 5 stars

Great customer service at Sofatime!

Fantastic experience ordering our new sofa. Tanya at the Newtownabbey store talked us through different options, not only for the sofa itself but payment and interest free options. She was very friendly and courteous, offering us tea/coffee while we sat together discussing everything. Would highly recommend Sofatime. Can't wait for our delivery. Thank you Tanya!

January 10, 2026
Unprompted review
Rated 2 out of 5 stars

No contact, no delivery date. Promised 7-10 days

We bought a corner suite on the 2nd of January with Adam in the Boucher Road store. He couldn’t make the sale quickly enough. Advised us that the sofa was in stock, including console and delivery would be arranged in 7-10 days. I called the store around 8 times throughout the course of the day on 7th January to speak with Adam as we have heard nothing regarding delivery and was advised by a colleague that Adam was not in today but he assured me he would ask him to call me first thing on the 8th January. Well, as suspected, no call was received. I’ve called today, 9th January several times and no answer. I’ve also emailed customer care, with no response.

We are aware that delivery to our location is Wednesday and Thursday only. We are a two adult home who both work and need to take time off work to receive our new purchase. We need forewarning. We were also made aware that once it’s at the warehouse, they will need to get it gone as they don’t have the space to store additional suites. Disappointed is an understatement. The company were more than happy to take our money and make a quick sale but we are no further forward in understanding when we will receive our new sofa, nor can we arrange disposal of our current sofa.

January 2, 2026
Unprompted review
Rated 5 out of 5 stars

5-star experience!!

We had the pleasure of going to the Coleraine store tpday. Shirley was absolutely amazing! She made us feel comfortable and was great at answering all our questions. There was no pressure to buy anything and overall a 5 star experience. Great customer swevice.

January 3, 2026
Unprompted review
Rated 5 out of 5 stars

Thank you Lizzie!

Lizzie was absolutely wonderful in helping us find our living room sofa. She was so patient, knowledgeable and genuinely helpful throughout the whole process. She made what could have been a stressful decision really enjoyable. We’re so grateful for her help! - Jessica & Blane :)

January 2, 2026
Unprompted review
Rated 5 out of 5 stars

Jonny in Newtownabbey- Amazing customer service.

Jonny in Newtownabbey was amazing and so helpful in us finding our dream sofa. Was super chatty and friendly and kept us really well informed and dealt with any queries we had. We were in other sofa places and were ignored where as Jonny came over to us straight away and was really helpful. Thank you so much Jonny 🙂

December 28, 2025
Unprompted review
Rated 1 out of 5 stars

Don’t delivery when promised and zero communications.

Really poor customer service. Ordered a sofa in October promised guaranteed delivery by Xmas. Zero communications through the 2 months and received a bland email a week before Xmas saying it won’t be delivered until January now. The showroom, was supposed to contact me with more details, heard nothing. Lies to get the sales, zero communications. I would avoid.

December 18, 2025
Unprompted review
Sofatime logo

Reply from Sofatime

Dear Peter

We’re very sorry to hear about your experience and apologise for the disappointment and frustration this has caused, particularly given the delivery expectations that were originally advised.

This is not the standard of communication or service we aim to provide. We would like the opportunity to look into what has happened with your order and the communication you received. Please contact us directly (customer.care@hometime.co.uk) with your order reference number so we can investigate this further and assist you accordingly.

Thank you for bringing this to our attention. We appreciate the chance to review this matter and work towards a resolution.

Kind Regards
Rachael

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