I recently completed the Strategy Finishing School and can confidently say it was a great experience. Great videos, great frameworks, great case studies. What truly sets Julian apart is th... See more
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Until now Strategists have had to learn through apprenticeship (and needed to be lucky enough to land the job first), but thanks to Strategy Finishing School you can teach yourself step-by-step with t... See more
Strategy finishing school prepared me for a role in strategy coming from account. I learned valuable skills that I carry over into my day to day work along with now mentoring junior strategists. I wou... See more
If you are quite new to the agency world, enroll in Strategy Finishing School to master the industry lingo and fast track your progress. If you are a seasoned agency folk, enroll in Strategy Finish... See more
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The Strategy Finishing School was founded by veteran strategy consultant Julian Cole with the goal of assisting strategy misfits struggling with impostor syndrome to break into strategy. Whether you are a freelancer or work for an agency, this is the ideal environment to develop into a well-rounded, confident strategy leader. SFS offers lifetime access to over 80 video lessons (updated frequently); It's a home for Julian's strategy tips and secrets, which you can freely apply in your career. One of the best things about the Strategy Finishing School is the community. It’s a safe place where you can learn from other strategists. We often share decks and get feedback on our work. If you’re looking for a community of smart strategists that can help bring you up, join the School!
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A+ Strategy Education
There are a plethora of Training resources within our Industry - good, bad and ugly. The Strategy Finishing School however is great. It caters for all levels, and all learning styles - a structured class-by-class graduation, or a dip in, dip out wealth of useful tools and frameworks. I flirted with the investment in becoming a member for far too long, now I use the system religiously. Julian and the community are incredibly open and transparent with real-world problems and practical advice and solutions. Highly recommend.
I've always struggled as a strategist…
I've always struggled as a strategist to find the resources to learn more about the job, other than learning from mentors or learning on the job (Even though the feedback wasn't always laid out concretely), as a strategist you have to start from scratch.
I even remember the day I interviewed for my first job in strategy, googled it and found almost nothing useful. This is all to say that Strategy Finishing School has been a breath of fresh air and a concrete way to shape my ideas, be more structured at my job and most importantly grow, learn and understand how to get better at what I do.
Would totally recommend for young, mid level and seasoned strategists.
Amazing!
Really thorough course. Allowed someone who had been working in account management for the majority of my career to gain the confidence to transfer into strategy without on-the/job training. The amount of content and resources that you can use is also really beneficial! Definitely would recommend!
SFS is [↑ ↑ ↓ ↓ ← → ← → B A START]
Every time I log in to Strategy Finishing School, I wind up feeling more prepared and more confident.
I have a Ph.D. in sociology; and Julian's course is far times more useful in terms of practical knowledge and confidence boosting.
Having someone finally articulate a clear point of view on how to do strategy is like getting handed a cheat code for our industry.
After I started engaging with Julian's material, I rapidly went from Strategist, to Senior Strategist, to Associate Strat Director in the span of about a year – with full Director on the near horizon.
If you're wondering if it's worth it, wonder no more.
A must do for any aspiring strategist!
Since starting the course, I can't tell you how many times I've reached for the Strategy Finishing School resources. Julian has been an incredible help; it's incredible to have him just an email away!
An essential tool for every strategist
Strategy Finishing School became a day-to-day tool for me. From finding frameworks to better present my ideas, tips for leading my team, training to write better, and generally being more helpful to clients. Julian knows and also knows how to teach, not many are good at both skills. I highly recommend.
For all strategists—old and new
Whether you are a beginner or an expert, this is for you. Regardless of your level, it is always good to have a strong foundation to reference. Julian provide best in class fundamentals across all elements of strategy that can make you a more well-rounded strategist and be a good reference point for anything you want to brush up on. And if you are new to strategy, this has everything you need to become familiar with and understand what aspects of strategy you gravitate to the most. It is an absolute steal!
I loved the course and the tools
I loved the course and the tools. It is a must have in every strategy department.
Finally an awesome practical course in strategy!
The Strategy Finishing School is amazing! I’ve searched for courses/lessons in strategy for some tine, but finally came across Julian Cole and the Strategy Finishing School. I’m only on the first module and already loving the course material and personal attention by Julian!
Sharper Strategy Knives!
No matter how senior one's role is, everyone needs to sharpen those strategy knives! Freshening up on different approaches to different types of strategy (business, brand, connections) was truly helpful in getting me out of a writing rut. :-)
It's great, I love it!
As a writer in a medical comms agency, trying to improve the strategic input I can provide to clients, this is invaluable. It's clear, concise, easy to navigate, and full of super useful info and resources.
I love how each concept is explained and then illustrated with multiple examples and, finally, you get to do an exercise.
Great value for money
Julian’s course covers a lot of ground. From creative briefs to comms planning and tips to work more efficiently with your co-workers. Its very useful as a program and there’s still a lot of content being added. Great value for money.
All the things I wish I knew starting out
Strategy Finishing School has been nothing but a wealth of knowledge throughout my career! Julian is so supportive and beyond generous with his time, knowledge, and best practices in the craft of strategy. Truly it's an investment that will pay for itself within the first month!
Great resource!
A one-stop-shop for all things strategy
As a brand strategy director, I find Julian's Finishing School an incredible resource for juniors on my team, and an invaluable repository of high-quality templates, tutorials and inspo. Whether you want to level-up or simply need a brush-up, this is your strategy playbook.
Strategy Finishing School: The holy grail of all strategists
Knowledge is power and what better way than to learn from Julian Cole during the courses. Not only I learnt the theory I was missing but also through the exercises I became & I felt better & better in my everyday job. Strategy Finishing school is the North Star for anyone involved in our field.
I'm so happy I found Strategy Finishing…
I'm so happy I found Strategy Finishing School. I was searching for ways to simplify a client presentation to improve our audiences understanding and acceptance of our proposed strategies. The Strategy Finishing School frameworks, templates, and training were invaluable. Within hours, we transformed our client presentation and were awarded the contract. We've since updated all of our presentations to include these valuable visual aids and continue to refer back to the resources.
Overall, Strategy Finishing School helped us reduce confusion (internally and with clients), increase consensus and improve our overall strategic planning process.
5/5 for a junior or middle strategist!
A great place to be if you're looking to start or accelerate your strategy career. Systematic, clear and with many examples. Love it!
Great investment in your craft and confidence
A great investment if you are interested in creating a solid base of knowledge, shedding light on blind spots, or acquiring new tools that you can use in strategy. Julian has deftly broken down the components of a solid strategist and given you useful tools and hand-held practice time to apply them. It was useful in many ways, especially in terms of having confidence in your exposure to how other strategists/organizations might approach something, and allows you to choose and adapt what works for you. Highly recommend.
🔥🔥🔥
Simple, useful, to the point. 100% recommend no matter which level you are.
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