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Review summary

Created with AI, based on recent reviews

Looking at 72 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the product selection, highlighting the variety of choices available and the fun experience of letting recipients pick their own gifts. The user experience is frequently described as easy and seamless, from placing orders to the swift delivery service. Many people also appreciate the creative and beautiful packaging, making the gift-giving and receiving process enjoyable. However, some customers also noted issues with product quality, such as receiving stale items or products that did not match their order or expectations. There were also instances where delivery was delayed or packages were lost, leading to dissatisfaction.

What people talk about most

Product

Clients share positive opinions on product, highlighting its ease of use for recognition and appreciation.... See more

User experience

Consumers find the user experience to be positive, highlighting its convenience, variety, and ease of use.... See more

Quality

Reviewers mention ambiguous feedback about quality. Many customers praise the exceptional quality of gifts,... See more

Delivery service

Users describe positive interactions with delivery service, highlighting the speed and efficiency of... See more

Order

Reviewers highlight positive aspects of order. Customers consistently praise the ease and seamlessness of the... See more

Reviews shaping this summary

Rated 5 out of 5 stars

A genius idea--who doesn't love choice? And who doesn't love a thoughtful, personalized (by the recipient!), and quality gift you can give--in about 3 minutes (if you've forgotten a special day for so... See more

Rated 5 out of 5 stars

I’ve used Sugarwish several times for various gifts, and it’s easily the most convenient gifting service out there. Love the lack of guesswork. I choose the box size, and the recipient gets an emai... See more

Company replied

Rated 5 out of 5 stars

As a company, we've been using Sugarwish for years for birthdays and as prizes for employee engagement events. These are always appreciated and a good way to supplement a celebration. Honestly, even a... See more

Company replied

Rated 5 out of 5 stars

I use Sugarwish for all of these things. Thank you to a new client, employee or partner. If I need a quick marketing gift or I forgot it's someone's birthday. I can hop online, place an order and I... See more


Company details

  1. Corporate Gift Supplier
  2. Gift Shop

Written by the company

Sugarwish is a female-founded gifting company that flipped the gifting model based on the idea that the receiver choosing their own gift was a more fun and memorable gift experience! Ideal for employee appreciation, client thank-you's, and holiday gifting needs. This not only makes it fun for them but also guarantees they receive something they genuinely love.


Contact info

  • E Cherry Creek South Dr 7808, 80231, Denver, United States

  • sugarwish.com

4.3

Excellent

TrustScore 4.5 out of 5

136 reviews

5-star
4-star
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1-star

Replied to 66% of negative reviews

Typically replies within 2 weeks

How this company uses Trustpilot

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Rated 5 out of 5 stars

Always a hit!

As a company, we've been using Sugarwish for years for birthdays and as prizes for employee engagement events. These are always appreciated and a good way to supplement a celebration. Honestly, even as we've needed to scale down our needs, the Sugarwish team has always been so willing to work with us and help bring a little magic to the team. Highly recommend if you're looking to send little treats to work colleagues or loved ones.

October 31, 2025
Unprompted review
Sugarwish logo

Reply from Sugarwish

Thank you so much for your kind words! We’re thrilled to hear Sugarwish has been part of your team’s celebrations over the years. It means the world to know our gifts help bring a little magic to your workplace — that’s exactly what we love to do! 💙

Rated 5 out of 5 stars

Great Gifts- fast, easy, popular

A couple of years ago, a vendor sent me a holiday gift from Sugarwish. I loved the ability to choose my own gift and my whole family was excited about the pepper- bacon jam and the hot mustard I picked. I use Sugarwish now for my client appreciation gifts and employee birthday and employee holiday gifts. It is easy and fast for me and people seem to really like the selection process and the gift delivery in those great looking boxes. Win-win. I highly recommend.

October 15, 2025
Unprompted review
Sugarwish logo

Reply from Sugarwish

Thank you so much for your thoughtful review! We love hearing how Sugarwish has become part of both your giving and receiving experiences. Knowing that you and your family enjoyed your treats — and that your clients and team love the gifting experience too — truly makes our day. We’re so grateful to have you as part of the Sugarwish community!

Rated 5 out of 5 stars

Sugarwish for my company's gifting needs

I've used Sugarwish for gifting for my company for years. They always deliver! I've had several interactions with their sales team, and they are the nicest.

October 22, 2025
Unprompted review
Sugarwish logo

Reply from Sugarwish

Thanks for taking the time to leave us a review! It means a lot to hear that our team and gifting experience have made a positive impact over the years.

Rated 5 out of 5 stars

Corporate Account Review

I had a corporate credit that did not come through at checkout. I messaged my corporate account rep who then went above and beyond to message the billing team and I was issued a full refund of the credit as a result. This team is AMAZING and I love using SugarWish for all my corporate gifting purposes! Systems aren't perfect but the SugarWish support team is!! Thank you so much everyone!

September 19, 2025
Unprompted review
Rated 1 out of 5 stars

I honestly felt cheated

I honestly felt cheated. I purchased the 3 month package for $95. Each month is nowhere near a $30 value.

September 24, 2025
Unprompted review
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Reply from Sugarwish

Thank you for your feedback, Mary. We never want our customers to feel let down, and we’re sorry this was your experience. Our support team has contacted you so we can better understand what happened and try to find a solution.

Rated 1 out of 5 stars

$50 for 6 terrible cookies

$50 for 6 terrible cookies. So horribly disappointed. They were dry, had a chemical taste and didn't taste anything like the titles of the cookies. 100% would not recommend.

September 15, 2025
Unprompted review
Rated 1 out of 5 stars

Popcorn was stale!!

It took a long time to receive my gift then when I got it, the popcorn was stale. I called customer service, the guy was very rude. He said he’d send me an e-card to replace the stale popcorn but he never did. I called customer service again. Still waiting for my replacement popcorn 😡

August 28, 2025
Unprompted review
Rated 3 out of 5 stars

Misleading product pix

I ordered a stuffed peanut butter Nutella cookie. The picture on the website showed a cookie that was topped with between 45 and 50 Reese‘s pieces or similar type candy. The product was delivered in a small box with that same picture on it. Beautiful presentation. I was super disappointed to open the box and discover that rather than it being topped with 45 to 50 candies, it was literally topped with about four or five. I took a picture of the box with the cookie itself alongside it. I wish I could post the picture to show. The cookie itself tasted great, but super disappointed in the misleading pictures and missing candy pieces.

June 26, 2025
Unprompted review
Sugarwish logo

Reply from Sugarwish

Hi Ken. Thanks for letting us know that you received an unsatisfactory cookie. We agree that Reece's pieces are a MUST - and the more the merrier :) Please reach out to our support team at support@sugarwish.com or by calling (720) 907-1974 and they can help get more to you right away. Thank you!!

Rated 1 out of 5 stars

Scam…

Purchase a large size sugar wish for my mom for mother's Day, she was supposed to have 6 categories to choose from, when she redeemed her "card" to make a selection, there was only one category to select from and she was only able to select one item which was a candle. If I knew she was only going to get one candle for $60+ I would of gone to bath and body works and got here 5 candles for the same price. What a joke this place is and I will make sure all my friends and family know so they do not get caught in the same trap.

May 16, 2025
Unprompted review
Rated 5 out of 5 stars

Excellent and Fun Gift Idea with a BONUS of Outstanding Customer Service

This is an excellent gift idea! It is so fun to recieve in an email! What a surprise... THEN it arrives! Its like getting gifted twice. The wine, the cookies, brownies are all excellent. I have just sent a candy and snack out to teachers for Teacher's Appreciation. All this - on top of customer service TOP NOTCH.... What a great company to do business with! Customer for Life!

January 6, 2025
Unprompted review
Rated 5 out of 5 stars

Sugarwish customer service

Sugarwish customer service is wonderful. Quick to respond and very helpful. The company is also very generous - has repeatedly supported our elementary school PTA events. The products are high quality and delicious.

April 25, 2025
Unprompted review
Sugarwish logo

Reply from Sugarwish

Thank you so much for your kind words! We truly appreciate your feedback about our customer service, our donation support, and our products. It means the world to us!

Rated 1 out of 5 stars

Dont

Someone bought me a gift through Sugarwish for brownies but I don't really like them. Sugarwish refused to let me change the purchase to something else.

March 31, 2025
Unprompted review
Sugarwish logo

Reply from Sugarwish

Hi Josh. Thank you for your feedback. Our goal is always to bring joy with every gift, and we understand that preferences can vary.
While we aren’t able to take back brownies that have already been opened (we understand people have different tastes), our support team did email you a new link for another Sugarwish product selection. If there’s anything else we can do to make your experience better, please don’t hesitate to let us know.

Rated 2 out of 5 stars

More packaging than stale cookies

More packaging than cookies

October 9, 2024
Unprompted review
Sugarwish logo

Reply from Sugarwish

We truly appreciate your feedback! Our goal is to deliver happiness in every bite—and every box. Please reach out to our support team at support@sugarwish.com so we can send you a fresh batch of cookies. And just a note—our boxes are 100% recyclable because we believe in spreading joy while caring for the planet.

Rated 5 out of 5 stars

Sugarwish is the ultimate feel-good…

Sugarwish is the ultimate feel-good gift! You pick the gift, they pick their faves—candy, cookies, popcorn, coffee, and more—and it ships crazy fast! The packaging is adorable, the treats are top-notch, and it feels so personal. Perfect for birthdays, thank-yous, or just because. Seriously, it’s the easiest way to make someone’s day!

February 10, 2025
Unprompted review
Rated 5 out of 5 stars

We ordered 200 boxes for our clients…

We ordered 200 boxes for our clients and all of them arrived fresh and delicious!! Our clients raved about their experience with the ease of ordering, the options available, and how fresh they were. We will be using Sugar Wish for all our client gifts.

I even received this text last night "Thanks a lot, because of you I’m craving those damn brownies from sugar wish 🤣"

February 13, 2025
Unprompted review

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