Smooth and quick, helpful and professional. I just bough a bike from the Superbike Factory. The whole process was comfortable, and I've got a great bike in perfect condition. The staff explained every... See more
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SuperBike Factory is Europe’s largest used motorbike retailer, with over 2,000 motorbikes available across our dealerships. We focus on making buying a motorbike straightforward, giving riders a wide choice in one place with clear information and support when it’s needed.
We’re proud to have more than 18,000 reviews on Trustpilot with a 4.7 ‘Excellent’ rating. Customer feedback plays an important role in helping us improve and develop our services.
With thousands of bikes available, you’ll find a wide mix of styles including sports bikes, cruisers, naked bikes, adventure bikes and 125cc models. We price bikes as standard models, so you won’t pay extra just because a previous owner added upgrades.
Our showrooms are located in Macclesfield, Bradford, Bristol, Milton Keynes, Donington Park, and Crawley.
Snape Road, SK10 2NZ, Macclesfield, United Kingdom
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Great staff very friendly had a good laugh reasonable pricing. Good experience
Thanks to Steve Walker and Dave in office for nice simply process. Very happy thanks

Reply from SuperBike Factory
Bike, show room condition as described ! No nonsense and great deal px .
Great person to deal with! Very professional with top people skills!

Reply from SuperBike Factory
Very helpfull salespeople and especially the chap, when I came in to collect the bike
Gary phoned before arrival, very pleasant. Arrived on time, helpful and nice to speak with. Took photos and sent them off to head office. Phonecall back and deal done.
Quick and easy. Recommended
Finlay and Jack were brilliant! Very quick and attentive service when dealing with a bike exchange.
I will be going back to the Crawley branch to buy another bike when the time comes.

Reply from SuperBike Factory
Steve Walker came to collect my Fireblade, very professional and and pleasure to deal with and I would like to thank Dave in th office for his assistance.
Highly recommended, thank you so much

Reply from SuperBike Factory
My initial experience of SuperBike Factory was quite good.
Booked a viewing and traveled 200 miles to view the bike i was interested in.
Was then told no test rides.
I bought the bike anyway as i had ridden one before and have dreamed of owning one since they were released.
The sale was straight forward, but then began the long wait whilst the bike was prepped for delivery.
There were vague messages that parts needed ordering and fitting and then further delays.
Chasing up on the details became a twice weekly mission, with requests for details of parts and works carried out, requests for telephone calls to update on progress, largely ignored with messages still being sent in the App.
One part required was a new front tyre. As tyres are a personal choice it would have been nice to have a choice as to what was fitted, and pay the difference to what was fitted.
It was quite a shock to find a cheap CST tyre on the bike (not matched to the Michelin Road Pilot that was on the rear)
Delivery finally happened nearly 4 weeks after viewing the bike.
I must admit i am very happy with the prep work (apart from the front tyre choice).
Delivery arrangement took 3 days once the bike had been released form prep, and delivery was trouble free.
Overall, good sales staff, Good service, poor communication with lack of details, good delivery service.
Unprofessional business with useless staff!
My son took his bike there for its first MOT. It failed. They told him they couldn’t fix it or didn’t have the parts to fix it(which can be bought on eBay!) So we had to book with another garage who did fix it. They said we had 2 weeks to book in for a free re test. We tried on multiple occasions to call with no answer, then I was told I would be called back.
When they did call to book me in they then told me that they couldn’t do a re-test as it’s past the 10 days! How is it possible to book it in within 10 days if there is nobody there to answer the phone! Plus then get the work done via another garage within that time frame too!
They should be honest from the start and tell people that they wouldn’t be able to fix the bike if it had any issues so we could have looked elsewhere. It was just a minor lightbulb change that it failed on! Avoid at all costs!

Reply from SuperBike Factory
Very happy, made the purchase of my first bike very swift. Sammi-Lee was very helpful and friendly!
Hayden was relaxed, informative, and very helpful, even when I wanted the bike taken outside to listen to the exhaust note again!

Reply from SuperBike Factory
Jonathan from Milton Keynes Superbike’s is one off the best customer service person I have ever had,he gave me so much time and gave me so much advice on my bike.
The young man who assisted me in making a decision as to what bike is best for me, within a certain budget is a credit to superbike factory. He went above and beyond in helping.
Well done Hayden.

Reply from SuperBike Factory
Hayden could not do more to help was very professional and made the buying process feel really easy and stress free

Reply from SuperBike Factory
Had a brilliant experience with Ben today, really helpful and informative. Made buying a bike very stress free!

Reply from SuperBike Factory
Order cancelled! Communication bad customer care bad overall experience was a disappointment. Wouldn't recommend to anyone. Cant believe all these good reviews as my experience tells a very different story.
Ordered bike collection in 2 weeks requested service to be completed.
Spent over 1hr trying to get through the day before collection. Arrived to collect bike. Weren’t expecting us. No service done not even any oil on bike chain. Drove bike home engine management light comes on. Found out bike sold with manufacturers recall. Spoke to Honda and advised not to ride the vehicle. Another 1/2 hour to get through to be told email some photos. Then absolutely no communication from them for just under 48 hours. It’s wasn’t until after 1.5 hours on the phone trying to get through did the manager final speak to me. Transport arranged to collect bike again no communication for over 24 hours. Bike collected. Still no communication from SuperBike Bradford 48 hours after the bike was collected. And still no refund!!
Melissa at bristol is simply amazing thank you ☺️
Was enquiring with superbikefactory for roughly 3 days, had the pleasure of having Finlay from the Crawley branch.
Could not of asked for more from him,he was so helpful and just a really genuine nice guy to chat with. He was very patient with my incisiveness and made the whole process very simple and effortless. His salesmanship is spot on and I really hope he is recognised for that.
Would 1000% deal with Finlay and superbikefactory again, would highly recommend.

Reply from SuperBike Factory
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