I visited the Darlington store the day before my son's birthday for some last-minute advice and purchases for a scent-obsessed teenager. Ann and Louise went above and beyond, helping me choose fro... See more
Company replied
Location
Switch locationUnit 38, Cornmill Shopping Centre, Priestgate,, DL1 1NH DARLINGTON, GB
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See what reviewers are saying
Well what can i say , Lou-Lou has done it again , being her normal helpful self her personality is brilliant , this young lady will go out of her way to help you . If you are unsure of what you are... See more
Company replied
I was made to feel welcome firstly, and a smile and pleasant tone from Beth was nice to see as I work in retail also. Overall Beth was fantastic, I wasn't made to wait, had suggestions for items that... See more
Company replied
Sophie was absolutely delightful, helping us choose the perfect perfume for our niece’s birthday present. Inclusive of birthday wrapping meant the whole process was so easy; and with free samples inc... See more
Company replied
Company details
- Perfume Store
- Beauty Product Supplier
- Cosmetics and Perfumes Supplier
- Cosmetics Store
- Flavours, Fragrances and Aroma Supplier
- Hair Product Store
Written by the company
For over 30 years we have been selling the widest range of women's perfumes and men's aftershaves at affordable prices. We stock the fragrances of nearly 130 brands including Hugo Boss, Rabanne, Gucci, Ariana Grande, Mugler and Marc Jacobs both online and across our network of 212 nationwide stores. We also stock the luxury perfume brands Dior, Tom Ford, Viktor & Rolf, Hermès and Maison Margiela. Not only do we have the experience of selling perfumes, we also have the expertise to match. Our staff are trained and developed so that they are the most knowledgeable sales advisors within the perfume industry, we have the largest number of Fragrance Foundation fragrance graduates nationwide and a fragrance finder to guide your online shopping. We have been voted the Fragrance Foundation Online Retailer of the Year for the past 5 years. Online we offer FREE standard delivery on all orders for our VIP members, click and collect in 30 minutes and we've even introduced a “Try Me” option on some of our most popular products where you'll receive a free sample, so if you're choosing a new perfume or aftershave you can smell that before you open your order. Our VIP members can select a sample at checkout and have the opportunity to earn rewards while they shop. You can checkout straight away using our card payment options, or choose to buy now pay later using Klarna. We offer gift wrap, bottle engraving and personalised ribbon services online and across selected stores, plus you can recycle any bottle of fragrance with us instore and receive 15% off your next shop and choose from a range of refillable and vegan fragrances.
Contact info
Unit 38, Cornmill Shopping Centre, Priestgate,, DL1 1NH, DARLINGTON, United Kingdom
4.8
Excellent
112 reviews
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Stand-out staff members!
I visited the Darlington store the day before my son's birthday for some last-minute advice and purchases for a scent-obsessed teenager. Ann and Louise went above and beyond, helping me choose from a list of fragrances my son had suggested and patiently guiding me through my indecision.
Their customer service was outstanding - friendly, professional, relatable, and genuinely funny. Compared with other stores I visited that day, they really stood out. They made me feel valued, never rushed, and turned what could have been a stressful shopping trip into a great experience.
I left with a beautifully gift-wrapped present, and my son was absolutely delighted with it. Ann and Louise are a real credit to the store. Thank you both! ❤️
June 3, 2026
Unprompted review
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
A Diamond assistant
Well what can i say , Lou-Lou has done it again , being her normal helpful self her personality is brilliant , this young lady will go out of her way to help you .
If you are unsure of what you are looking for if you have an idea she will go the extra mile to help and advise you .
perfume shop you have got a gem with this young lady please please keep her and give her a promotion she so deserves it . WELL DONE LOU LOU
June 6, 2026
Unprompted review
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Perfume shop cornmill
I bought a travel perfume atomiser prior to a holiday, paid £9.99 in cash.
I didn't keep receipt because I expected it to work.
Once filled it evaporated the perfume.
I asked for an exchange as it was faulty, could see on the counter the product. They refused to exchange.
So for a few quid , they have lost any future purchases. Poor customer service.
June 2, 2026
Unprompted review
Reply from The Perfume Shop - Darlington 121
Hello Sandra,
Thank you for taking the time to share your feedback.
I am very sorry to hear about your experience and appreciate how disappointing it must have been to find that your travel atomiser did not perform as expected, particularly when it was purchased for use ahead of your holiday.
I also understand your frustration regarding the outcome when you returned to store seeking assistance. This is certainly not the experience we want our customers to have.
If you have not already done so, please reach out to our Customer Service team via our website so that we can look into this matter further for you and review the circumstances in more detail.
Please accept our sincere apologies for the disappointment caused, and we hope to have the opportunity to assist you further.
Kind regards,
Jasmyn
The Perfume Shop Customer Services
I was made to feel welcome firstly
I was made to feel welcome firstly, and a smile and pleasant tone from Beth was nice to see as I work in retail also. Overall Beth was fantastic, I wasn't made to wait, had suggestions for items that actually suited my taste, even though I'm not known to Beth, and service was quick and efficient. Well done Beth.
May 30, 2026
Unprompted review
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
After visiting the Darlington store…
After visiting the Darlington store with no clue what I wanted apart from a fresh new smell. I was greeted and served by Beth who went above and beyond and must have tried 20 plus different fragrances for me. Finally decided on Azzaro The most wanted which is going to be my new daily. Thank you Beth , patience of a saint , excellent customer service and a credit to the company. Highly recommend.
Thanks again
Liam
May 25, 2026
Unprompted review
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Great quick delivery
May 19, 2026
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Amazing service provided me alot of…
Amazing service provided me alot of useful information due to the excellent support given by Louise
May 22, 2026
Unprompted review
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Served by a very pleasant and helpful…
Served by a very pleasant and helpful assistant called Jen. She put little free gifts in a lovely bag along with my purchase.would definitely continue to shop here.
May 18, 2026
Unprompted review
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Sophie was absolutely delightful
Sophie was absolutely delightful, helping us choose the perfect perfume for our niece’s birthday present. Inclusive of birthday wrapping meant the whole process was so easy; and with free samples included for us too, who could complain? Many thanks Sophie, we are sure to be back.
May 17, 2026
Unprompted review
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Louise was super friendly
Louise was super friendly, knowledgeable and helpful with helping me chose my perfect perfume. She knew exactly what would suit me once I told her my preference.
May 14, 2026
Unprompted review
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Great store and staff!
Went into the Darlington store today to buy my son a birthday present. Louise was very helpful giving me suggestions on suitable fragrances for him. When I chose his gift, she wrapped it beautifully! She was very friendly and very knowledgeable. Highly recommend this store!
May 8, 2026
Unprompted review
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Beth was a great help and offered…
Beth was a great help and offered useful advice. Thank you
April 26, 2026
Unprompted review
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Jen at Darlington was great and very…
Jen at Darlington was great and very helpful selecting scents for a holiday.
May 5, 2026
Unprompted review
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
The sales assistant
The sales assistant, who served me was very helpful and polite, nothing was to much trouble for her and she also added my Blue light discount to the price, which made my purchase a bargain, very happy customer 👍
May 5, 2026
Unprompted review
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Excellent customer service from Jen at…
Excellent customer service from Jen at the Darlington Perfume Shop - so helpful and knowledgeable. Jen really made me feel valued as a customer.
May 1, 2026
Unprompted review
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
I went into the Darlington shop
I went into the Darlington shop, was greeted by Louise. She was friendly helped me choose something different. Which I bought and very pleased with. She is a credit to the company, pleasant and knowledgeable
April 23, 2026
Unprompted review
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Fantastic service by Sophie
Fantastic service by Sophie, she was very helpful and made a beautiful arrangement with a birthday gift
April 12, 2026
Unprompted review
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Beth :)
Was served by an absolute angel, Beth :)
Thank you so much for 1000/10 customer service 🤍
April 18, 2026
Unprompted review
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
We've been to the Darlington store in…
We've been to the Darlington store in the cornmill a few times now.
The service provided was super. Sophie really does know her stuff and was able to tell me about all the different perfumes what was in them and the kind of perfume it was .
I would definitely recommend 👌🏻
April 12, 2026
Unprompted review
Reply from The Perfume Shop - Darlington 121
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
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