I ordered 2 aftershaves instead of one. I went into my local perfume shop and explained the situation to the manger Ms Rasini. She was fantastic in her response. She sorted out the problem without me... See more
Company replied
Location
Switch locationc/o Superdrug, Unit 24 Broadwalk Shopping Centre, Station Road, HA8 7BD LONDON, GB
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See what reviewers are saying
The lady Maryam was amazing at the sale counter , with Naeema at the Edgware branch , Maryam was so patient and friendly to help me find the right item a I needed and she helped me with the online ord... See more
Company replied
Lisa the lovely patient kind assistant displayed excellent customer service in helping me choose a fragrance.She also wrapped it up beautifully making it special for myself & her kind words also m... See more
Company replied
Good experience with Ragni ,helpfull.
Company replied
Company details
- Perfume Store
- Beauty Product Supplier
- Cosmetics and Perfumes Supplier
- Cosmetics Store
- Flavours, Fragrances and Aroma Supplier
- Hair Product Store
Written by the company
For over 30 years we have been selling the widest range of women's perfumes and men's aftershaves at affordable prices. We stock the fragrances of nearly 130 brands including Hugo Boss, Rabanne, Gucci, Ariana Grande, Mugler and Marc Jacobs both online and across our network of 212 nationwide stores. We also stock the luxury perfume brands Dior, Tom Ford, Viktor & Rolf, Hermès and Maison Margiela. Not only do we have the experience of selling perfumes, we also have the expertise to match. Our staff are trained and developed so that they are the most knowledgeable sales advisors within the perfume industry, we have the largest number of Fragrance Foundation fragrance graduates nationwide and a fragrance finder to guide your online shopping. We have been voted the Fragrance Foundation Online Retailer of the Year for the past 5 years. Online we offer FREE standard delivery on all orders for our VIP members, click and collect in 30 minutes and we've even introduced a “Try Me” option on some of our most popular products where you'll receive a free sample, so if you're choosing a new perfume or aftershave you can smell that before you open your order. Our VIP members can select a sample at checkout and have the opportunity to earn rewards while they shop. You can checkout straight away using our card payment options, or choose to buy now pay later using Klarna. We offer gift wrap, bottle engraving and personalised ribbon services online and across selected stores, plus you can recycle any bottle of fragrance with us instore and receive 15% off your next shop and choose from a range of refillable and vegan fragrances.
Contact info
c/o Superdrug, Unit 24 Broadwalk Shopping Centre, Station Road, HA8 7BD, LONDON, United Kingdom
4.9
Excellent
137 reviews
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Naeema was very knowledgeable and…
Naeema was very knowledgeable and helpful when choosing the right perfume. Would recommend coming here again
February 7, 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Ragini was a pleasure to be served by…
Ragini was a pleasure to be served by today. Really enjoyed my time here.
February 7, 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Tina was a very excellent sales…
Tina was a very excellent sales representative of the company's. She served me well and was very polite and quite helpful to me even when I was u undecided about what I really wanted. In the end, I was happy about Tina's customer service as she helped me throughout the purchase process for a Valentino ladies perfume.
I will definitely visit tue store in the future for Tina's sake.
Thank you, Tina.
February 6, 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Ragini was amazing
Ragini was amazing, just came to look around but ended up buying stuff because of her amazing personality 😊
February 6, 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Naeema provided amazing customer…
Naeema provided amazing customer service at Superdrug. She helped me choose the right perfume and was so friendly throughout. Highly recommend her!
January 31, 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Cloud was an amazing assistant!
Cloud was an amazing assistant!! Highly recommended if you’re looking for a gift or just something for yourself. He knows his stuff to assist and is not the typical sales man!!
January 25, 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
We're happy you had such a wonderful experience! It's great to hear that the assistance provided was so helpful and unique. Thank you for your recommendation!
The Perfume Shop
Ragini,Tina and Claudio were very…
Ragini,Tina and Claudio were very helpful and patient with an undecided customer like me .
Thank you !
January 23, 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Ragini the best worker
Ragini the best worker, perfume expert, very kind and she always goes to the extra mile for me. Whenever I go there she always makes me feel welcomed.
January 19, 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Served by Ragini
Served by Ragini, very helpful and friendly! Thank you so much. :)
December 18, 2025
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hi,
Thanks for your 5* feedback!
The Perfume Shop
Today I was served by Lisa at Perfume…
Today I was served by Lisa at Perfume shop Edgware London
She was very kind and patiently helped me to buy the right perfume. I bought great perfumes on offer. Lisa was one of the best customer assistants.
Thank you Lisa
December 2, 2025
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hi,
Thanks for your review. I am happy to hear of your recent experience and thanks for shopping with us.
The Perfume Shop.
hi.i have never seen customer service…
hi.i have never seen customer service like tina.she polite and have good smile on dealing time to serve cusmtomer.thanks
December 1, 2025
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hi,
Thanks for your review. I am happy to hear of your recent experience and thanks for shopping with us.
The Perfume Shop.
Tina is 10/10
December 1, 2025
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hi,
Thanks for your review. I am happy to hear of your recent experience and thanks for shopping with us.
The Perfume Shop.
Went into store today with a few…manager very knowledgeable
Went into store today with a few questions about different aftershaves, the manager was very knowledgeable and helpful. I left with everything answered and lots of new aftershaves. Would definitely recommend
November 25, 2025
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hi,
Thanks for lovely response and we are happy you had a 5* experience with us.
The Perfume Shop
Naeema
Naeema
Was very helpful great customer service thank you for all your help
November 22, 2025
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hi,
Thanks for your review! It's great to hear your feedback on your recent experience. We appreciate you.
Kind regards,
Sharain - The Perfume Shop
Reply from The Perfume Shop - Edgware SD 535
Hi,
Thanks for a lovely review. We value you and thank you for choosing us to shop with.
Kind regards,
Sharain - The Perfume Shop
Just came out of the perfume shop and…
Just came out of the perfume shop and had an absolutely lovely experience with Ragini. She even gift wrapped my item and printed a personalised ribbon which I've never seen before. Get yourselves down there!
November 7, 2025
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hi,
Thank you for your feedback on your recent shop with us. We appreciate you and hope to hear from you again soon.
Kind regards,
Sharain - The Perfume Shop
Lisa the lovely natured kind assistant…
Lisa the lovely patient kind assistant displayed excellent customer service in helping me choose a fragrance.She also wrapped it up beautifully making it special for myself & her kind words also made my day.
She has a lovely warm yet gentle personality where nothing was too much for her to give 100%.
I also thanked the Manager whilst praising Lisa to her.
Outstanding customer service,
Thank you so much Lisa.🙂
November 6, 2025
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hi,
We're so happy to hear about the excellent service you received. We appreciate your positive feedback and for shopping with us. Thank you for taking the time to share.
Sharain - The Perfume Shop
Ragini is always so helpful and…
Ragini is always so helpful and friendly such amazing service always from her
November 6, 2025
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hi,
Thanks for your feedback. It's great to hear of your experience. We appreciate you!
Kind regards,
Sharain - The Perfume Shop
Mariam helped to buy the right perfume…
Mariam helped to buy the right perfume for my friend and encouraged me to buy another one for my Son
She is very helpful and professional
an asset to her employer
I was very happy with my experience at the Perfume shop.
November 1, 2025
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hi,
Thank you so much for your feedback and for choosing us to purchase your fragrances from. We appreciate you!
Kind regards,
Sharain - The Perfume Shop
Lisa and Miriam were wonderful and were…
Lisa and Miriam were wonderful and were so helpful and were amazing with their customer service I give them all the praise and feedback possible
October 30, 2025
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hi,
Thank you so much for your feedback and for choosing us to purchase your fragrances from. We appreciate you!
Kind regards,
Sharain - The Perfume Shop
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