Came in today (6th June) looking for a aftershave for my boyfriend. I knew the smell but didn’t know the name or what it looked like so I was struggling trying to figure it out! I was served by... See more
Company replied
Location
Switch location38 Dawson Way, St. John�s Centre, L1 1LJ LIVERPOOL, GB
•While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
See what reviewers are saying
Amazing service as always never go anywhere else. They really are experts and not just trying to sell you the most expensive thing for commission like other retailers. Always have a smile on their fac... See more
Company replied
Wow the ladies in the perfume shop in St John’s shopping centre were absolutely amazing, they couldn’t do enough for me especially Vicky! They helped me with lots of perfumes deciding which one was b... See more
Company replied
My daughters wanted to buy me perfume for a birthday present (my birthday was the day before yesterday). The service we received from Leah at Liverpool St John's branch was outstanding. She was frien... See more
Company replied
Company details
- Perfume Store
- Beauty Product Supplier
- Cosmetics and Perfumes Supplier
- Cosmetics Store
- Flavours, Fragrances and Aroma Supplier
- Hair Product Store
Written by the company
For over 30 years we have been selling the widest range of women's perfumes and men's aftershaves at affordable prices. We stock the fragrances of nearly 130 brands including Hugo Boss, Rabanne, Gucci, Ariana Grande, Mugler and Marc Jacobs both online and across our network of 212 nationwide stores. We also stock the luxury perfume brands Dior, Tom Ford, Viktor & Rolf, Hermès and Maison Margiela. Not only do we have the experience of selling perfumes, we also have the expertise to match. Our staff are trained and developed so that they are the most knowledgeable sales advisors within the perfume industry, we have the largest number of Fragrance Foundation fragrance graduates nationwide and a fragrance finder to guide your online shopping. We have been voted the Fragrance Foundation Online Retailer of the Year for the past 5 years. Online we offer FREE standard delivery on all orders for our VIP members, click and collect in 30 minutes and we've even introduced a “Try Me” option on some of our most popular products where you'll receive a free sample, so if you're choosing a new perfume or aftershave you can smell that before you open your order. Our VIP members can select a sample at checkout and have the opportunity to earn rewards while they shop. You can checkout straight away using our card payment options, or choose to buy now pay later using Klarna. We offer gift wrap, bottle engraving and personalised ribbon services online and across selected stores, plus you can recycle any bottle of fragrance with us instore and receive 15% off your next shop and choose from a range of refillable and vegan fragrances.
Contact info
38 Dawson Way, St. John�s Centre, L1 1LJ, LIVERPOOL, United Kingdom
4.9
Excellent
143 reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Reply from The Perfume Shop - Liverpool 49
Hi,
Thanks for a lovely review. We value you and thank you for choosing us to shop with.
Kind regards,
Sharain - The Perfume Shop
I was served by Kelly
I was served by Kelly, Amy and the team who helped me make my select of Christmas presents.
They were friendly,very helpful and helped me to wrap my presents.
I would highly recommend them at the St John's Shopping centre ,Liverpool.
From Irish Derek.
November 19, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hi,
Thanks for your review.
It's great to hear your feedback. We appreciate you!
The Perfume Shop.
Reply from The Perfume Shop - Liverpool 49
Hi,
Thanks for a lovely review, we value your feedback.
Kind regards,
Sharain - The Perfume Shop
Went in shop st John's Liverpool to…
Went in shop st John's Liverpool to order girl who served me was really nice very efficient it was last Thursday on Saturday perfumes arrived fantastic fast service well done
October 16, 2025
Reply from The Perfume Shop - Liverpool 49
Thanks for your review!
It's great to hear your positive feedback. We value you.
Kind regards,
Sharain - The Perfume Shop
First time customer and easy to order…
First time customer and easy to order and a great price with discount
September 7, 2025
Reply from The Perfume Shop - Liverpool 49
Hi,
Thanks for your review! We appreciate you.
The Perfume Shop
Mind blowing products and services
I went into the store not having an idea of what I wanted but I my mind was blown away with the customer care services and the products are all amazing.
Stacey did an amazing job.
Manager is great as well.
August 15, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hi,
Thanks for your review! We are happy to hear of your positive experience. Thank you for shopping with The Perfume Shop.
The Perfume Shop
Fantasic Service
My daughters wanted to buy me perfume for a birthday present (my birthday was the day before yesterday). The service we received from Leah at Liverpool St John's branch was outstanding. She was friendly, knowledgeable, patient and polite, nothing was too much trouble; just a credit to the store. Now that is how customer service should be done!!!!
Plus I got a beautiful perfume.
August 12, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hi,
Thanks for your review! We are happy to hear of your positive experience. Thank you for shopping with The Perfume Shop.
The Perfume Shop
We visited the Liverpool St John's…
We visited the Liverpool St John's branch and Leah was so very helpful and knowledgeable! A credit to the store and Company! Thank you so much ❤️
August 12, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hi,
Thanks for your review! We are happy to hear of your positive experience. Thank you for shopping with The Perfume Shop.
The Perfume Shop
The St John's team was patient and very…
The St John's team was patient and very caring. Extremely helpful!
August 8, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hi,
Thanks for your review! We appreciate your kind words and thank you so much for shopping with The Perfume Shop.
The Perfume Shop
The St John’s team was a great help in…
The St John’s team was a great help in finding what smell I really wanted to find. Was kind and caring and took there time and was really patient.
August 8, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hi,
Thanks for your review! We appreciate your kind words and thank you so much for shopping with The Perfume Shop.
The Perfume Shop
Went in looking for a birthday gift for…
Went in looking for a birthday gift for my partner, and Leah couldn't be helpful enough running me through the best options, asking questions about what my partner likes and just giving 5 star service, couldn't praise Leah and all the staff more.
Thanks
August 2, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hi,
Thank you for your positive review. We value and appreciate you!
The Perfume Shop
Went in to pick our wedding fragrances…
Went in to pick our wedding fragrances out and were helped by wonderful Leah. She couldn't have been more helpful and friendly, and she gave us loads of great advice about the offers and what was available.
August 2, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hi,
Thank you for your positive review. We value and appreciate you!
The Perfume Shop
Leah was amazing so helpful and chatty…
Leah was amazing so helpful and chatty such a lovely girl xx
July 26, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hi,
I am so happy to hear you had a positive experience with us. Thank you for choosing us to shop with.
The Perfume Shop Team.
St. John’s
Went into the St. John’s store and the lady who helped me with perfumes was great and was very knowledgeable on the products. Very friendly service.
July 25, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hi,
I am so happy to hear you had a positive experience with us. Thank you for choosing us to shop with.
The Perfume Shop Team.
I bought a gift for my daughter today…
I bought a gift for my daughter today and received some of the best customer service I’ve had in my life. Brilliant
July 22, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hi,
Thanks for your review! We appreciate you and thank you so much for shopping with us.
The Perfume Shop.
Great advice from the girls at the Perfume Shop
As a man I really wasn't sure what perfume to get my daughter as a surprise for our family holiday.
The girl at the perfume store recommended a scent for her based the current trends for girls her age and oir holiday destination.
My daughter absolutely loved it. A really unique scent that will make our trip all that more memorable.
July 16, 2025
Reply from The Perfume Shop - Liverpool 49
Hi,
Thank you for your positive review. We value and appreciate you!
The Perfume Shop
Lucy was very kind
Lucy was very kind, attentive and patient. She made the experience great.
July 17, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hi,
Thanks for your positive review! We appreciate your kind words.
Kind regards,
The Perfume Shop.
Girls are amazing and helpful and very…
Girls are amazing and helpful and very nice been going for years now wouldn't go anywhere else
July 17, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hi,
I am so pleased to hear you are happy with your recent experience. Thank you!
The Perfume Shop
Amazing customer service
I was served by leah today and couldnt have been happier! Great shop friendly staff will 100% return
July 16, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hi,
I am so pleased to hear you are happy with your recent experience. Thank you!
The Perfume Shop
St John’s Precinct
Amy was lovely and extremely welcoming and helpful would 100% be returning to this shop! Thank you
July 14, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hi,
Thanks for your review! Thank you for your sharing your positive experience.
Kind regards,
The Perfume Shop Team
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.