Came in today (6th June) looking for a aftershave for my boyfriend. I knew the smell but didn’t know the name or what it looked like so I was struggling trying to figure it out! I was served by... See more
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Location
Switch location38 Dawson Way, St. John�s Centre, L1 1LJ LIVERPOOL, GB
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See what reviewers are saying
Amazing service as always never go anywhere else. They really are experts and not just trying to sell you the most expensive thing for commission like other retailers. Always have a smile on their fac... See more
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Wow the ladies in the perfume shop in St John’s shopping centre were absolutely amazing, they couldn’t do enough for me especially Vicky! They helped me with lots of perfumes deciding which one was b... See more
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My daughters wanted to buy me perfume for a birthday present (my birthday was the day before yesterday). The service we received from Leah at Liverpool St John's branch was outstanding. She was frien... See more
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Company details
- Perfume Store
- Beauty Product Supplier
- Cosmetics and Perfumes Supplier
- Cosmetics Store
- Flavours, Fragrances and Aroma Supplier
- Hair Product Store
Written by the company
For over 30 years we have been selling the widest range of women's perfumes and men's aftershaves at affordable prices. We stock the fragrances of nearly 130 brands including Hugo Boss, Rabanne, Gucci, Ariana Grande, Mugler and Marc Jacobs both online and across our network of 212 nationwide stores. We also stock the luxury perfume brands Dior, Tom Ford, Viktor & Rolf, Hermès and Maison Margiela. Not only do we have the experience of selling perfumes, we also have the expertise to match. Our staff are trained and developed so that they are the most knowledgeable sales advisors within the perfume industry, we have the largest number of Fragrance Foundation fragrance graduates nationwide and a fragrance finder to guide your online shopping. We have been voted the Fragrance Foundation Online Retailer of the Year for the past 5 years. Online we offer FREE standard delivery on all orders for our VIP members, click and collect in 30 minutes and we've even introduced a “Try Me” option on some of our most popular products where you'll receive a free sample, so if you're choosing a new perfume or aftershave you can smell that before you open your order. Our VIP members can select a sample at checkout and have the opportunity to earn rewards while they shop. You can checkout straight away using our card payment options, or choose to buy now pay later using Klarna. We offer gift wrap, bottle engraving and personalised ribbon services online and across selected stores, plus you can recycle any bottle of fragrance with us instore and receive 15% off your next shop and choose from a range of refillable and vegan fragrances.
Contact info
38 Dawson Way, St. John�s Centre, L1 1LJ, LIVERPOOL, United Kingdom
4.9
Excellent
143 reviews
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Very helpful
Aimee was very attentive and friendly. I would definitely recommend this store based on my experience today. Thanks Aimee
June 11, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hi,
Thank you so much for your 5* review! We appreciate you.
Kind regards,
Sharain
The Perfume Shop
Purchased a father's day gift .Kelly…
Purchased a father's day gift .Kelly was very friendly and helpful .
June 12, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hi,
Thank you so much for your 5* review! We appreciate you.
Kind regards,
Sharain
The Perfume Shop
I have never had any issues with the…
I have never had any issues with the perfume shop, wether its been in store or on line. Always helpful.
March 17, 2025
Reply from The Perfume Shop - Liverpool 49
Hello,
Thank you for your lovely 5* review, we are so pleased to hear you had a great experience shopping with us!
Many thanks,
Jasmyn
I have visited the perfume shop in St…
I have visited the perfume shop in St John's centre on many occasions. The staff are very friendly and knowledgeable on all fragrances.
Today I visited the shop and was served by a lovely friendly woman who's advice on perfumes for my partner was excellent.
Highly recommend if thinking of purchasing for your loved one for any special occasions.
March 11, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hey,
Thanks for your review and kind words from your 5* experience.
Thank you for shopping with The Perfume Shop.
Kind regards,
Sharain
Very helpful
Shopped at St. John’s branch to get birthday presents , staff were lovely and very helpful
Will definitely return for future purchases
Thank you 😊
February 8, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hey,
Thanks for your review and kind words from your 5* experience.
Thank you for shopping with The Perfume Shop.
Kind regards,
Sharain
went in st johns the staff are so…
went in st johns the staff are so brilliant and helpful best shop here
March 6, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hey,
Thanks for your review and kind words from your 5* experience.
Thank you for shopping with The Perfume Shop.
Kind regards,
Sharain
I have been in this past week and been…
I have been in this past week and been served by Amie and she is a credit to your store! So helpful and friendly to get me the right product I needed
February 26, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hello,
Thank you for your lovely 5* review, we are so pleased to hear you had a great experience shopping with us!
Many thanks,
Jasmyn
Friendly staff
Have a great experience at the perfume shop staff were friendly and helpful. Would highly recommend.
February 21, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hello,
Thank you for your lovely 5* review, we are so pleased to hear you had a great experience shopping with us!
Many thanks,
Jasmyn
Great advice by Vicki at St John’s…
Great advice by Vicki at St John’s precinct store in Liverpool to help purchase a perfume for my wife! Huge thanks! A great help! 🙏
February 24, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hello,
Thank you for your lovely 5* review, we are so pleased to hear you had a great experience shopping with us!
Many thanks,
Jasmyn
I visited the store to look for a new aftershave
I visited the store to look for some new aftershave and was welcomed by a lovely team member- Vickie. She was so helpful and I left with a new aftershave (which I love) and a smile on my face. Will definitely recommend and look forward to visiting again soon!
February 23, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hello,
We're so happy to hear you had a positive experience in our store. It's wonderful to know that Vickie was able to help you find the perfect aftershave and that you left with a smile on your face. We strive to provide excellent customer service and appreciate you taking the time to share your feedback. We look forward to welcoming you back soon.
Kind regards,
Jasmyn
Excellent customer service
Excellent customer service, from Amie at St John’s store. Knows all the perfumes and offers good advice.
February 27, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
Hello,
Thank you for your lovely 5* review, we are so pleased to hear you had a great experience shopping with us!
Many thanks,
Jasmyn
Came in to smell specific new …
Came in to smell specific new fragrances, customers service was great as Kelley was a lovely lady who had a wide understanding about perfumes enjoyed my visit and would definitely recommend the new the Dior homme for men.
February 26, 2025
Unprompted review
Customer Service at its best!
Amazing customer service from Vickie at St John’s store. I was buying perfume for my mum and couldn’t remember the name of her favourite but Vickie was brilliant and helped me work it out from my vague description of the bottle and the smell!! Happy customer and happy mum!
February 12, 2025
Unprompted review
Love it
Excellent, great customer service at Liverpool St. John. Thank you for always .
February 13, 2025
Reply from The Perfume Shop - Liverpool 49
Hey,
Thank you for your 5* review! We're so happy to hear you had a great experience with us. Your support means a lot, and we look forward to hearing from you again soon!
Kind regards,
Sharain, The Perfume Shop Team
Great perfume made my partners day and…
Great perfume made my partners day and great quality and price included with extra testers and samples
January 29, 2025
Reply from The Perfume Shop - Liverpool 49
Thank you for your 5* review. We're thrilled you had a great experience and appreciate the support.
Best regards,
Sharain
Michelle is always very helpful!
February 7, 2025
Unprompted review
Reply from The Perfume Shop - Liverpool 49
We're so glad to hear that you had a positive experience with Michelle. We appreciate your kind words and will share your feedback with her.
Kind regards,
Sharain
Love this shop great deals
Love the perfume shop always good deals ans quick delivery
January 26, 2025
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