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Review summary

Based on reviews, created with AI

Most reviewers were unhappy with their experience overall. Many customers expressed significant dissatisfaction with the customer service, describing it as unhelpful and unresponsive. People frequently encountered issues with orders, including receiving incorrect or dirty items, and experiencing difficulties with returns and refunds. The in-store experience was also a source of frustration for many, with complaints about unhelpful staff, messy stores, and long waiting times. However, some people were satisfied with the product quality, praising the beautiful designs and natural fibers. A few customers also had positive interactions with specific staff members, highlighting their helpfulness and politeness in stores.

What people talk about most

Product

Reviewers mention ambiguous feedback about product quality and sizing. While some customers praise the... See more

Staff

Customers had ambiguous experiences with staff. Many reviewers praised specific employees for being helpful,... See more

Customer service

Consumers consistently express strong dissatisfaction with customer service. Many report that their... See more

Order

Customers consistently note ambiguous experiences with order. While some reviewers praise prompt delivery,... See more

Retail

Users describe negative interactions with retail, citing issues such as staff refusing to sell items from... See more

Based on these reviews

Rated 2 out of 5 stars

The kurtas this season were a bit disappointing. Many were either too short or too long. Last season's collection was much better, and I remember seeing lots of women excited to shop at Westfield Str... See more

Rated 2 out of 5 stars

I am a regular customer of Khaadi brand but unfortunately I got dirty articles from Khaadi different branches multiple times. I have purchased the articles from Emporium F-10 Islamabad, Centaurus Mall... See more

Rated 2 out of 5 stars

Used store in Westfield-SB, no support or staff on floor, items to try like trousers all pinned shut with security tags, had to go and get them unlocked 3 times, it wastes time, no signs for c... See more

Rated 1 out of 5 stars

My sister visit khaadi branch Dolmen Mall Karachi Pakistan 12 August2025 time 7.30pm. At try room she forget her imported water bottle she bought from Dubai 200 AED. She was missed and request t... See more


Company details

  1. Women's Clothing Store

Written by the company

Khaadi is Pakistan’s largest fashion retail brand, with a growing global footprint of over 50 stores across Pakistan, the UAE, the UK and the US. Recognised for its unique blend of fashion, lifestyle and cultural expression, Khaadi has redefined how women connect with style.


Contact info

2.0

Poor

TrustScore 2 out of 5

360 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 1% of negative reviews

Typically replies within 2 weeks

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Rated 1 out of 5 stars

Failure to give refund

I returned 3 items and only got refunded for 2.
They are saying i made a stain when this is untrue.
The dress that was the most expensive is the one they are refusing to refund.
Poor customer service.

April 17, 2026
Unprompted review
Rated 1 out of 5 stars

No Customer respect

I placed an order and the parcel went missing from courier DHL.
Numerous emails sent to Khaadi. Every email did not receive reply for days and even then as a customer I have been made to be lying even though verification available of over 30 attempts to call DHL

March 30, 2026
Unprompted review
Rated 1 out of 5 stars

I wanted to get in contact worn the…

I wanted to get in contact with the store at Stratford but no contact could be establishments via phone. They had an article in store but not online - I got in contact via mail and chat but they could not help.
Any other store would have gone miles to help me get the article

April 14, 2026
Unprompted review
Rated 4 out of 5 stars

Second time lucky...

First bought from Khaadi (UK) last year online (summer). However, the fabric thickness was thin, cut were mostly a line and sizes were not to my liking, really big for the smallest size. I returned 95% of the order. It was refunded soon after.

Thought I'd try them again this year, as I felt maybe the fabric and the types of items I picked were the problem. I was surprised with the first order. Fabric was better (autumn and winter), sizing was better for me, not perfect. Some items are still oversized, but I try and pick items that look more straight cut. I tried to understand the difference between lawn, cambric, raw silk, khaddar ect. Returned a few items, they were processed quickly and refunded too.

I have ordered more than 5 times this year. I have kept 85% of the items. I have not directly contacted customer service, but my orders are processed after a few days, approx 5 days, sent out via DHL, normally delivered on the right day (but that is a delivery company issue). I use standard delivery, everytime. Items are in the parcel, packed well. When I return, I try to send the items a few days before, as it can take some time to get there. It is processed quickly, 3 days to a week and they refund the items.

My advice to Khaadi, I do wish they'd inspected items before sending them out to customers, or resending them to other customers after returns. I have had items with tassels missing, or it seems items were not checked thoroughly. I am unable to log in to order anymore, this is not fixed, although I have done everything they have said. The shipping form online, it can be confusing. It sometimes does not work as expected. Fill in my details and it removes it sometimes. So, I have to do it all again. Remember to fill in the details and check the address twice. Khaadi IT team should test this.

I would recommend customers to ordered in advanced, as it can take some time to process and pack the items. Check the sizing guides, as the sizing has changed recently. Check the fabric type before buying, big difference between lawn or cambric and raw silk or satin.. If you are buying in the sale, you might not find all the items you need, like the dupatta, or trousers as the stock sells out, especially if they are separate pieces. So, buy it before the sale as a kurtha or trouser can be sold out before. Or, but when it's not the final sales (or really low priced ones). I'm able to get the entire set without disappointment and customers have not sold out everything. The tops can be oversized especially if they are a line, but that is the style in Pakistan. I have kept some items, because it looks fine oversized. Take pictures/ video of the items/ parcel. Check which items you have selected, when completed the form online, it is a bit fiddly and double check before confirming it. Print the slips and add this to the order. Try and send off items a few days before, it can take an extra day to get to them sometimes (that is a delivery company issue though).

April 9, 2026
Unprompted review
Rated 1 out of 5 stars

Do Not Online Shop from Khaadi

Well, I would suggest never to place an online order with this brand in Dubai, UAE.

The customer service is ZERO out of 5.
They give a voucher for your refund after 6 Days! Meanwhile what you like is already out of stock or no size availability.

And when you recieve the voucher apply it they ask for shipping charges even if the amount is higher than there set amount of website for free shipping.

Full on scam! No replies on the chat bot, email replies are slow and no one actually cares.

Place your order carefully if you ever do

April 11, 2026
Unprompted review
Rated 1 out of 5 stars

if i could give this place zero stars... i would.

oh my god. where do i even begin. placed an order for my hardworking mother for mothers day on the eleventh of march and paid for premium next day delivery. wanna know what i didnt get... NEXT DAY DELIVERY. but alas, i kept my hopes high. on the thirteenth i was told my parcel was delivered at a pickup point as i wasnt home, WHEN. I. WAS. still, i didn't mind. however upon further inspection i didnt recieve any code and have been trying to get one since. only to find out ITS NOT EVEN THERE AT THE PICKUP POINT ANYMORE AND HAS BEEN SENT BACK TO KHAADI. and nothing has been done since. i've submitted complaint after complaint yet absolutely nothing has been done to help, other than their rather awful support team consistently referring me to a 'relevant team' TWICE that has yet to contact me. sounds a little made up to me. in addition to this they have completely breached GDPR laws as when i was complaining another person's email was leaked to me as apparently all my updates were sent to them instead. never ordering from this place again and i suggest you dont either. still waiting four weeks later...

March 13, 2026
Unprompted review
Rated 1 out of 5 stars

Nothing went right

Nothing went right, literally nothing! Bunch of liars, complete disregard for peoples data, horrendous "customer service"

Suppose i'll wait 72 more hours, after the 3 weeks i've already waited

April 8, 2026
Unprompted review
Rated 1 out of 5 stars

Zero stars for customer service - appalling!

I would score khaadi customer service a ZERO if I could! I paid £8 for next day delivery, the courier missed making that delivery and delivered 5 days later! I have been contesting to get a mere £3 back for the extra I paid for delivery and their disgusting customer service team have been unhelpful, unapologetic and have sided with DHL who lied about making a next day delivery attempt! I have ring doorbell to prove but Khaadi refuse to accept! I have never dealt with such an appalling customer service team. Shame on you !

March 20, 2026
Unprompted review
Rated 5 out of 5 stars

Excellent service

I would give honest review..I have very good experience with khaadi..I was worried the sizes would be small like indian ones but good thing there sizes r perfect for me ..I wear size s , there size s has room not body tight which i like..also after washes if goes shrink it wont be problem for me

March 30, 2026
Unprompted review
Rated 1 out of 5 stars

I wouldn’t give even one star because…

I wouldn’t give even one star because it doesn’t worth . Paid extra delivery charges for next day delivery buy didn’t get parcel on the time . It delivered after the 4 days of order and after Eid . It is waste of money and disappointment , such a shame.

March 20, 2026
Unprompted review
Rated 5 out of 5 stars

Stunning fabrics, beautiful quality, fabulous designs, excellent service

My 2nd order from Khaadi on line, UK. Very pleased again - I bought some sale items and have 8 pieces in my wardrobe for £53 including delivery. Stunning colours, beautiful quality natural fibres and original designs. Detail on the stitching and embroidery is excellent. The work is impressive and I love the tailoring. Arrived even more promptly than my previous order. I am loving this company so far.

February 16, 2026
Unprompted review
Rated 1 out of 5 stars

Very disappointing experience.

Very disappointing experience.
I placed an order in mid-December and months later it still hasn’t been delivered. I have contacted customer service multiple times via email and live chat, and each time I receive the same generic response with no real update or resolution. Phone lines are closed, live chat offers no help beyond “we’ll update the team,” and there is no accountability.

For a brand of this size, the lack of communication and customer care is unacceptable. Delays can happen, but repeatedly ignoring customers and failing to resolve issues is not okay. I expected much better from Khaadi and would never order from them again.

February 16, 2026
Unprompted review
Rated 1 out of 5 stars

Failure to refund

I returned two items, was only refunded for one item and not the other. They sent a photo saying there were makeup marks. This was absolutely not the case when I had packed the item, there were no marks nor any stains (I was not even wearing any makeup when I had tried it on!) Customer service is unhelpful. Will definitely not be shopping from here again

February 16, 2026
Unprompted review
Rated 5 out of 5 stars

Amazing shopping experience

I must say the first time I entered the store in Westfield E20 was a bit daunting at first because i am not of Asian origin, but when I met the two ladies everything changed Fermina and her colleague's energy was electrifying, the girls are so adorable friendly attentive and helpful, I felt so welcomed that I now find myself popping in to say hello every time I passed the store, love the jewellery and outfits, it's

January 20, 2026
Unprompted review
Rated 1 out of 5 stars

Horrible

Extremely the worst customer service. Apparently you can’t call customer service only chat.
My ever last shopping with them.

January 15, 2026
Unprompted review
Rated 1 out of 5 stars

Poor service

Went to this store one time and wanted a dress off the mannequin because there was only one left, the Khaadi employee refused to do so. I asked if she could check stock but she said: no, everything is out on the shelves. I later found out it wasn't and left empty handed. Also the clothes have gotten worse over the years and I no longer go there. Very lazy and unprofessional staff.

January 10, 2025
Unprompted review
Rated 5 out of 5 stars

Thanks to Sabina and Shamima…

We recently purchased two items from the Khaadi store at Westfield Stratford City and had a genuinely wonderful experience. From the moment we walked in, the atmosphere was welcoming, and the staff made us feel comfortable and valued as customers. The store was well organised, and we were given thoughtful assistance without any pressure, which made our shopping experience enjoyable and relaxed.

I would especially like to praise Sabina and Shamima for their outstanding help, professionalism, and conduct. They were patient, attentive, and incredibly courteous, taking the time to understand exactly what we were looking for and offering honest, helpful advice. Their warmth, knowledge, and genuine care truly stood out and made a lasting impression. Customer service of this quality is rare, and Sabina and Shamima are a real credit to Khaadi — they turned a simple purchase into a memorable and highly positive experience.

December 18, 2025
Unprompted review
Rated 1 out of 5 stars

Rude staff

Rude staff! Return policy only 1 week! Went after 3 days they took away all sale items...trying to trick customers. VERY POOR SERVICE AND CROWDED WHEN SALE DAYS. SHOULD BE A LIMIT TO CUSTOMERS IN AT 1 TIME. VERY DISAPPOINTED!

November 29, 2025
Unprompted review

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