It was my first time shopping at Aab, and I was really impressed by the wide variety of items available. I was unsure about the abaya sizing, but the customer service team was extremely helpful and... See more
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Modesty at the core of every design. We design stylish clothing for women, prioritising modesty with every detail. No revealing slits, low necklines, or sleeveless dresses. Shop confidently with modesty at the heart of our designs.
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I have been a customer of aab for many, many years now...
They always have the most beautifully designed clothing and have great length and size choices.
Samamiah shipping are worst shipping company to Ghana, they have poor customer service and will not give you the right information regarding your shipment. I will not use them again

Reply from Aab
From seeing my elder sisters and my mother wear Aab's abayas for the past 10 years, Aab soon became a staple brand in my own everyday wardrobe as well as our occasion wear for almost 7 years since I began to dress modestly. Their shade range, designs and fabrics are beautiful and comfortable to wear all year round. I have found that when wearing anything from Aab you'll soon find others around you no matter how old they are in age eagerly wanting all the same Aab hijabs and outfits as you! Their clothing is so elegant that people who otherwise may not have worn abayas or modest clothing in their past years, now enjoy wearing Aab's clothing especially after seeing how elegant Aab's clothing will make you look and feel. Aab's values towards sustainability in clothing have been so refreshing that one can really appreciate their craftsmanship in each piece that is meant to last years. They really are a classic brand amongst myself, my mother and my sisters and I can't wait to introduce my nieces to their own Aab collection as they grow up, they will have beautiful clothing from Aab that's for sure!
Beautiful clothes of good quality that stand out in a crowd.
I have shopped at aab for many years. I love their unique pieces and have always been complimented when wearing their pieces
Spoke to a very friendly young lady called Farhin she was great in sorting my issue out with ease and clear communication her mannerisms and politeness was of really quality really good company to deal with
If there was an option for zero stars I would have chosen that option.
Disgusting customer service, it’s actually non existent.
The maxi dress I ordered on 27 Feb 2024, arrived damaged with a broken zip. I contacted Aab once I had received my item on 2 March 2024 and also submitted photos of the broken zip. Almost 1 week on and I have still not heard back from them.
After spending £115 I would expect some sort of acknowledgement.
The return costs range from £4.45 to £8 which is ridiculous in itself. I ended up keeping the dress and paying extra for a new zip as I would have had to pay £8 for a return.
I will not be buying from Aab ever again and I strongly advise those reading my review to think twice before placing an order.
Lovely designs 👌 Always love scrolling through their website. I've never encountered a problem with this company.
I have been a loyal customer to aab for nearly 10 years since they had even opened. Upon till recently I have noticed a change in their deliverance for customers. My last order was incorrect and this current order has just been a nightmare. I never received the order and had to contact royal mail myself after numerous emails and calls to aab and no luck.
When aab did respond they said they are liasing with royal mail, when speaking to royal mail they said that aab had not even contacted them!
Finally after many attempts I get through someone over the phone I actually lost my cool because she was being very rude and then after a short while she actually said she will not issue my refund because of the way I spoke to her??? Honestly I was appalled, my order never arrived and on top of it they weren't responding to any of WhatsApp messages and emails and then I get a respond I won't receive a refund.
I am still waiting for a refund and a response.
Honestly guys I have been ordering from aab for years they don't even care about a loyal customer. My advice would be to stay away. I never write bad reviews but this customer service has been absolutely ridiculous.
AVOID!!!!!
Outfits I ordered were absolutely awful, rubbish, cheap quality fabric and poor fitting. Returned my items only to have to keep chasing up customer services for a refund for the past 2 months, who you can’t get through to because the line is dead, emails and WhatsApp they don’t reply to. Had to get PayPal to step in and deal with this. Never would I purchase again. Definitely do not recommend. Bad quality products, disgusting poor non existent customer service.
Awful customer service, I received an order with a dirty old sock wrapped up in one of the dresses. It was clearly an old return that they decided to ship out to me absolutely disgusting!!! Customer service were so hard to get hold of, it’s like they don’t exist, no one picks up the phone ever.
Also their 14 day refund policy is a joke! And you have to keep chasing them to get your refund otherwise they won’t bother.
Unfortunately not the greatest of clothing, it starts to bobble, after one wear , also returns takes around a month and a half, which is unacceptable
I bought from Aab many times - mainly for special occasions like Eid. I have been always happy with the quality and design of their products. I don’t even mind paying a bit extra, as I always get lots of lovely compliments. However, I wasn’t happy how they dealt with a my refund. Even though they put in their terms and condition that it takes 14 days for them to issue a refund…it was day 14 after they received my return parcel and no refund yet… so I had to use all avenues to reach to them. I emailed them, called and left a voicemail and even WhatsApp them. Eventually they issued me with a refund on day 14 and that’s only because I have reminded them. I am shopping online quite a bit and I have never came across a company that takes that long to refund a customer. They need to improve and change the refund policy.
HARAM COMPANY!
First of all, I had bought clothes from Aab for a good while. Many of their clothes are beautiful, and the different sizing options are wonderful. I recommended the site to almost every woman I knew. But in April, I received a faulty item, which is bound to happen. I tried to create a return on their website but, because the item was faulty, was advised to contact Aab directly because I could be entitled to a free return. I sent them a message through their website. No response. I sent another message a month later. No response. I tried their WhatsApp number. No response. In July, I threatened to speak to Trading Standards about the issue. Still, no response. So I contacted TS and was advised to try the final form of contact: email. I emailed Aab in August telling them I had contacted Trading Standards and, lo and behold, they replied straight away! They cited the message I had sent in July, and said they had received no message prior (a blatant lie). I told them that they had plenty of time to reply to my July message but only bothered to do so after I had contacted TS. I told them I wanted a refund immediately. They again lapsed into silence. It is now the 1st of September and I am still working to receive my money back. No doubt I will get back every penny.
I understand that Aab is a unique company. I do not know anybody else that provides such a variety of dresses and abayas, but God forbid one encounters a problem shopping with them. I can only advise my sisters to look into getting their clothes tailored.
Looking at the other reviews, my misfortune is a common occurrence. One can only be shocked that a Muslim company is this dishonest. It can only be described as theft, and what does the sharia say about stealing? Remind yourself. A lying, thieving company. Do not expect Muslim honesty and integrity from them, let alone basic human ethics.
Clothes are poor quality, definitely not worth the price, they also have false information on their website, they said an item is 100% viscose, it was actually 100% polyester… it was their mistake but I still had to pay for returns- no response from customer service on this 🙃 will never order from here again
After my experience I came on here and saw all the bad reviews, wish I saw them before :(
I got some abayas but they didn’t work for me. Sent them back paying $57 shipping.
Received refund after 2 months
I have been a customer of Aab since 2009 and shopped for many years. I have always been impressed with the quality of abayas and the modest yet flattering cuts. I do miss the natural cloths though, and still own their old brushed and twill cotton linen clothing, most abayas are viscose now and the kimonos are also polyester, I hope to see the old natural fabrics make a comeback. I like their cotton activewear too…comfortable and breathable. Any customer service niggles in my experience they have been quick to sort. Their deliveries have been on time and I recently ordered next day delivery which was smooth. The paperless returns straightforward. Thank you again Aab.
No matter how badly you like the item, DO NOT BUY from here. The prices are expensive for what they sell and the price can't even be justified through their customer service. Every order I have made with them has been a disaster and I've still foolishly gone back. One order they sent to a completely wrong address and I had to wait weeks to get a response and a recent order they sent the completely wrong colour. It's like they have 5 year olds working for them. No one picks up the phone and the what's app messages are dealt with after a long time and they take absolutely no accountability for their mistakes. They still expect you to pay for the initial delivery even when its their fault the order was wrong. Its just a shame people read reviews after they have already purchased rather than before; I would hate for anyone else to get mugged off like I did.
Some nice products but beware when returning and expecting a refund. They don’t refund your money.
You have to chase them for your refund.
Happened to me couple of times so it wasn’t a one of misunderstanding.
Same happened to my sister.
Read the reviews before you purchase! This company sent a product that was faulty. I returned and requested a refund and have not received my money back. No responses from customer service on several occasions.
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