Like mentioned in over reviews, you are better off buying hotel.com, Airbnb vouchers. The process to book a 2 nights stay is complicated, the map isn't very practical to make a selection, some of the... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Bought a voucher for my sons 40th birthday - he booked a weekend away with his wife only to find the day before they go, there is no booking found! Spoke to Maya at Activity Superstore and she couldn... See more
Company replied
My daughter bought an experience for me for my birthday. I booked the day before the voucher expiry but the actual drive wasn't until after this date. I turned up at the venue only to be turned away... See more
Company replied
Difficulties handled well. Dylan was great after having some problems and not being able to access a suitable afternoon tea location as the neareast withdrew, alternatives were very far , restrictuve... See more
Company replied
Company details
Written by the company
Experience Days make great gifts and even greater memories! Activity Superstore offer over 1000 gift experiences for everyone and for every occasion - Christmas, Birthdays, Valentine's, Mother's and Father's Day, or simply to enjoy a day out. Prices start from as little as £10, opt for a postal pack or select an EVoucher for delivery the same day. Vouchers are fully exchangeable plus we off no-hassle, free of charge refunds within 28 days.
Contact info
High Street, CB10 1AR, United Kingdom
- www.activitysuperstore.com
3.1
Average
5K reviews
No recent history of asking for reviews
This company hasn't invited customers recently, so reviews may not be representative
Replied to 88% of negative reviews
Typically replies within 1 week
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Terrible company
Terrible company. They don’t reply to emails and don’t want you to phone them. I’ve tried to book a break that was purchased for us as a gift then they send me details how to book but surprisingly when I try to book they then tell me it an extra £50 if I want a Saturday night. I’m trying to rearrange another break but cannot get hold of them. Are they all working from home sat on their settees watch TV?
July 7, 2026
Unprompted review
Reply from Activity Superstore
Thank you for your feedback.
We're sorry to hear that you've been disappointed with your experience. I can see that our Customer Service team responded to your initial enquiry last week; however, it appears that we have not yet received a reply.
A member of our team has also sent you a further email this morning, so please keep an eye out for it. We're always happy to assist our customers and help resolve any queries.
Regarding the supplement fee, some locations included within your voucher are subject to restrictions or supplements on certain days of the week. We do, however, aim to make this as clear as possible when selecting your preferred location.
If you reply to our latest email, we'll be more than happy to help you complete your booking.
Sapphire
The Activity Superstore Team
Excellent Service.
I had cause to contact customer service as due to ill health I needed to extend my experience. Charlie Parkin was the Customer Service Advisor that I spoke to & he couldn’t have been more helpful. He was polite & empathetic, more importantly he swiftly sorted my problem.
Charlie is a great ambassador for your company.
June 26, 2026
Unprompted review
Reply from Activity Superstore
Thank you for your 5 star review!
It is wonderful to hear that Charlie was polite, empathetic and quickly resolved your problem. Great customer service is exactly what we strive for so we will be sure to pass your feedback on to him!
We hope you have a lovely experience when you do come to book!
Sapphire
The Activity Superstore Team
Absolutely first class service from Dylan. …
Absolutely first class service from Dylan who could not have been more helpful in sorting out my vouchers which were due to expire soon.
Went above and beyond
He is a credit to your company
July 9, 2026
Unprompted review
Reply from Activity Superstore
Thank you for your 5 star review.
We're so pleased Dylan was able to help with your vouchers before they expired. We'll be sure to pass on your kind words as he'll really appreciate the recognition.
Thank you for taking the time to share your experience!
Sapphire
The Activity Superstore Team
Don't use
Never deal with this company, they don't reply to emails, no contact number, doesn't explain how to use vouchers, don't know how they are still in business if it was a face to face they wouldn't be, they can hide behind not answering emails.
July 6, 2026
Unprompted review
Reply from Activity Superstore
Thank you for taking the time to leave your review.
After looking into your enquiry, I can confirm that our Customer Service team responded just over 24 hours after receiving your enquiry.
Unfortunately, we were unable to arrange your experience as the requested booking was for the following day. Our vouchers are designed to be gifted and redeemed at any time during their 12-month validity period, so availability at such short notice cannot always be guaranteed.
We appreciate you taking the time to share your feedback and are sorry to hear that your experience did not meet your expectations.
Sapphire
The Activity Superstore Team
Excellent service and customer care
Excellent service and customer care
July 7, 2026
Unprompted review
Reply from Activity Superstore
Thank you for your 5 star review!
It is wonderful to hear that you were pleased with our service and customer care. Your kind words mean a great deal to the team, and we're pleased we could provide you with a positive experience.
Sapphire
The Activity Superstore Team
Worst customer service and worst…
Worst customer service and worst company ever. I have never faced so much issue in making a simple booking that I did with these guys.
I purchased a voucher for Avora for a table booking at their bar. The biggest mistake of my life was to not book directly through the restaurant and involve these guys.
I kept following up for 5 days through numerous emails and pleading repeatedly as the booking was to celebrate my wife's birthday. Guess what they don't even have a contract number.
No one ever replied and I kept getting system generated auto responses with a promise to respond in 2 days. 5 days for a bar take booking and I never got the confirmation.
The booking was for today 8 pm and till 530 pm when I write this no confirmation is provided.
I did a big mistake involving these guys trying to save a few quids but I would strongly recommend to stay away from these guys. Worst experience ever and it spoilt my wife's birthday plan.
Booking requested on 1 July Wednesday ( for 4th July) holding response received on 2nd July Thursday . No update received till 6 July ( 4 working days).
July 4, 2026
Unprompted review
Reply from Activity Superstore
Thank you for your feedback.
Having looked into this for you, we can see that you submitted your booking request and we responded the following working day to confirm that we had sent it to the supplier on your behalf.
Our Customer Service team did forward your booking request; however, we did not receive a response from the supplier in time to confirm your booking. As the request was made only two days before the intended booking date, and our office is closed over the weekend, unfortunately we were unable to secure confirmation before the booking window closed.
We sincerely apologise for the disappointment and any inconvenience this has caused.
Sapphire
The Activity Superstore Team
Had a problem validating voucher
Had a problem validating voucher, within 30 minutes from contacting Maya in customer services problem solved perfectly.
June 30, 2026
Unprompted review
Reply from Activity Superstore
Thank you for your 5 star review!
We're delighted to hear that Maya was able to resolve the voucher validation issue so quickly. We hope you have a wonderful experience.
Sapphire
The Activity Superstore Team
I needed to extend my ‘afternoon tea’…
I needed to extend my ‘afternoon tea’ voucher & Charlie was able to sort this out for me quickly. I am very grateful. Thank you.
June 24, 2026
Unprompted review
Reply from Activity Superstore
Thank you for your 5 star review!
We're delighted to hear that Charlie was able to help extend your afternoon tea voucher quickly and make the process straightforward for you.
We really appreciate you taking the time to share your experience, and we hope you enjoy your afternoon tea!
Sapphire
The Activity Superstore Team
Customer service was great that helped…
Customer service was great that helped with my booking
June 26, 2026
Unprompted review
Reply from Activity Superstore
Thank you for your 5-star review!
We're delighted to hear you had a great customer service experience. Providing excellent service is what we strive for, so it's wonderful to know we've delivered.
We hope you have a fantastic experience!
Sapphire
The Activity Superstore Team
Trying to change from the train and…
Trying to change from the train and cream tea was a total mess. You had to book the train, then get off and go to a cafe that you had booked separately It was so difficult to change and even after phoning activity it did not work. So phoned Wildshark vinyard tour and tasting. Charlotte there was so good and helpfull but it still took her nearly an hour on the phone to get it sorted. I would discourage anyone from using activity superstore. Really disappointed, would never use A S again
June 27, 2026
Unprompted review
Reply from Activity Superstore
Thank you for your feedback.
We're sorry to hear about the difficulties you experienced when trying to change your booking.
We're pleased that the Vineyard was able to help. Your feedback has been shared with the relevant team as we work to improve our booking experience.
Thank you for bringing this to our attention.
Sapphire
The Activity Superstore Team
bad customer service
Not even been able to book my experience been writting emails got a date so confirms still nothing back to confirm date a total con dont touch this company. date in review is false as ive never been. Just writing my experience of this company on all media and note im going to trade and standard about them too. Birthday gift ruined cause of this company
June 27, 2026
Unprompted review
Reply from Activity Superstore
Thank you for your feedback.
We're sorry to hear you were disappointed with the booking process and understand how frustrating it must have been, particularly as this was a birthday gift.
We've looked into your case and can see there was a delay while our team worked to process your booking. Although delays can occasionally occur during busy periods, we appreciate this was frustrating and not the experience you were hoping for.
We can see that your booking has now been confirmed and we wish you an enjoyable experience.
Sapphire
The Activity Superstore Team
Bought spa day 149.00 only 1 place to…
Bought spa day 149.00 only 1 place to go to within 70 miles, poor value, exchanged after many messages for night away, was only allowed £99 exchange value and had extra £30 to pay at hotel so cost £179.00 to go to a £89.00 a night hotel. Will never buy one of these as a gift for anybody. Poor customer service in fact absolutely terrible service.
June 8, 2026
Unprompted review
Reply from Activity Superstore
Thank you for your feedback.
We’d really like the opportunity to look into this properly and review what has happened. Please contact our customer service team directly with your voucher details so a senior member of the team can investigate and advise on next steps.
Sapphire
The Activity Superstore Team
Charlie Parkin saves the day!
After experiencing some issues with our voucher and delays in the booking activity due to the slow email responses we were struggling to use our voucher before it ran out! After dealing with a particularly unhelpful individual I decided to give activity superstore a call! I was extremely lucky to get Charlie Parkin on the phone who could not do enough to get our activity sorted for today. He went above and beyond to make sure we could attend our experience today. If only all activity superstore staff could be more like Charlie!! Thank you Charlie you did activity superstore Proud!!
June 26, 2026
Unprompted review
Reply from Activity Superstore
Thank you for your 5 star review!
We're delighted to hear that Charlie was able to step in and get everything sorted for you. Providing great customer service is incredibly important to us and Charlie will be delighted to hear that you were pleased with his service.
We hope you had a wonderful experience.
Sapphire
The Activity Superstore Team
Bought a voucher for my sons 40th…
Bought a voucher for my sons 40th birthday - he booked a weekend away with his wife only to find the day before they go, there is no booking found!
Spoke to Maya at Activity Superstore and she couldn’t have been more helpful- a credit to the company. Thank you for sorting a full refund in time for them to book something else.
June 26, 2026
Unprompted review
Reply from Activity Superstore
Thank you for taking the time to leave your review.
We're very sorry to hear about the issue with your son's booking, and we understand how disappointing this must have been. However, it is great to hear that Maya from our customer service team was able to assist you and arrange a full refund in time for your son and his wife to make alternative plans.
We'll be sure to pass on your kind words to her, as she'll be pleased to know she made such a positive difference.
Sapphire
The Activity Superstore Team
Very disappointing experience so far
Recently purchased a Hotel Escape for a 60th Birthday gift. Paid extra for the physical gift pack and was offered the chance to personalise it by adding a message for the recipient. When it arrived, there was no personalised message, with the recipient being addressed as “Voucher Holder”. They didn’t even get my name right.
The gift pack is very vague and doesn’t let the recipient know what they really have as a gift.
Emailed the company (no phone number given, of course) but to date, no response.
June 18, 2026
Unprompted review
Reply from Activity Superstore
Thank you for your feedback.
We’re sorry to hear about your experience. After reviewing your order, it appears that the personalisation details were not received, which is why the voucher was sent without the personalised message. This can sometimes happen if the “Save” button isn’t selected after entering personalisation during checkout.
We have contacted you directly to apologise for the inconvenience and to offer to resend your voucher with the personalised message included, if this is still suitable.
We appreciate you taking the time to share your comments, and we’re sorry for any disappointment caused.
Sapphire
The Activity Superstore Team
Great customer service but cumbersome booking process
Dylan went over and above to ensure rhe experience i requested was available. Professional knowledgeable about the booking process all in all he gave excellent customer service
The booking process however I feel is cumbersome and time consuming also having to give at least two weeks notice and three alternative dates. I put my request in a week before I required it and gave only one date. The reason being I rang the venue myself and they confirmed they had plenty of availability. However the first email I had from yourselves said the booking was unavailable it would be good if a voucher could be given direct to the customer and the customer booked the venue themselves with the voucher code. All was good in the end because Dylan sorted it for Me
June 24, 2026
Unprompted review
Reply from Activity Superstore
Thank you for your review.
We're delighted to hear that Dylan went above and beyond to help secure your booking and provided excellent customer service. We'll be sure to pass on your kind comments to him.
We also appreciate your feedback regarding the booking process and will share your suggestions with the relevant team. We're pleased Dylan was able to resolve the issue and ensure everything worked out in the end.
We hope you enjoy your experience.
Sapphire
The Activity Superstore Team
Reply from Activity Superstore
Thank you for your review.
We are sorry to hear that you are disappointed that you could not book and attend your experience on the same day. We can confirm that our vouchers are intended to be gifts that are used during the 12-month validity period, so it may not be possible to purchase, book and attend the experience in such a short space of time.
Availability and booking requirements are set by the individual experience providers, and many experiences require advance booking to secure a date and time.
We appreciate your feedback and are sorry that your experience did not meet your expectations.
Sapphire
The Activity Superstore Team
Bad outcome made good
My daughter bought an experience for me for my birthday. I booked the day before the voucher expiry but the actual drive wasn't until after this date. I turned up at the venue only to be turned away by the company running the event as my voucher had expired. I had found the process difficult to navigate and a house move made everything that much more difficult, but Charlie at Activity Superstore very kindly extended my voucher for 4 months, which I will now book.
Charlie dealt with the issue calmly and effciently with exactly the right outcome - thank you. I am now looking forward again to my driving experience!
June 20, 2026
Unprompted review
Reply from Activity Superstore
Thank you for your review.
We are sorry to hear that you found the booking process difficult to navigate, but we're pleased that Charlie was able to assist and provide a suitable resolution. We do state that all vouchers must be booked and attended prior to the expiry date within our T&Cs, however take your feedback on board.
We hope you have a fantastic time on your driving experience and create some wonderful memories.
Sapphire
The Activity Superstore Team
Received as a gift from my Daughter…
Received as a gift from my Daughter ,the problems trying to book anything with all the restrictions make the voucher more trouble than they are worth .
I would not recommend giving these due to the hassle of trying to redeemed.
June 23, 2026
Unprompted review
Reply from Activity Superstore
Thank you for your feedback. We are sorry to hear that you found the booking process frustrating.
Our vouchers can be redeemed across a wide range of experiences and locations. Availability, booking requirements, and any restrictions are set by the individual experience providers.
We value your comments and will use your feedback to help improve the customer experience going forward.
Sapphire
The Activity Superstore Team
£100 Gift Experience Wasted! Bad Customer Service!
I was brought a £100 gift experience for my birthday, and when I tried to activate the voucher with the code on the confirmation receipts it just kept saying that the code was invalid. I tried multiple times and eventually contacted the activity store for help as my voucher was going to expire soon. They told me to send pictures of everything in the box and the barcode, so I did. They then asked for a code on the card in the box, but I sent pictures showing there wasn't one in the box there was just a booklet and the activation receipts from purchase. I asked if a new code could then be provided so I could finally active and use my voucher before it expires, since you only have a year to use it. They took a while responding each time and basically refused to activate it or send me a code even though I had proof of purchase and sent them all the receipts. I looked it up and everything came up saying they can activate it there end as long as they have proof of purchase, but they just refused and was no help at all. It was obvious they didn't care, new people would respond to my email each time and they would just repeat themselves, until my voucher eventually expired. The last email they couldn't even be bothered to put my name where it said [NAME] at the start of the email. Very unhelpful and couldn't care less that £100 was going to waste. Disgusting service.
May 15, 2026
Unprompted review
Reply from Activity Superstore
Thank you for your feedback. We are sorry to hear of your disappointment.
Unfortunately, without the voucher and unique code that should have been included in the gift box, we were unable to locate the voucher within our system. As a result, we were unable to activate or replace the voucher and advised that the gift box be returned to the original store of purchase for further investigation. However if the voucher had been lost, they may unfortunately be unable to assist.
We appreciate your frustration and apologise for any disappointment caused.
Sapphire
The Activity Superstore Team
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