Baker Brothers Reviews 

161
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Looking at 103 reviews, reviewers overwhelmingly had a great experience with this company, consistently highlighting the outstanding quality of customer service. Customers frequently praise the friendly staff for being exceptionally welcoming, highly knowledgeable, and very patient during all jewelry and watch purchases. Visitors deeply appreciate the relaxed boutique atmosphere, noting that team members provide thoughtful guidance without any sales pressure whatsoever. Some people were satisfied with the custom bespoke jewellery creation and efficient repair services, which regularly surpass high customer expectations. Consumers also highlight the seamless ongoing communication and dedicated personal attention received when ordering special items or managing watch waitlists.

What people talk about most

Staff

Users describe positive interactions with staff, highlighting that team members are consistently... See more

Service

Reviewers highlight positive aspects of service, describing it as brilliant, first-class, and consistently... See more

Product

Customers report widespread satisfaction and appreciation regarding product quality and variety. Reviewers... See more

User experience

Consumers find user experience to be positive, highlighting a warm welcome and a complete lack of sales... See more

Customer service

Clients share positive opinions on customer service, highlighting professional and patient staff who make... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I have recently purchased a watch from Baker Brothers and the experience was phenomenal. We were treated with care and respect by the staff. I would like to mention Paul specifically as he led us thro... See more

Company replied

Rated 5 out of 5 stars

From the moment we arrived, we were made welcome and nothing was too much trouble. Kellie spent time helping me choose the style of ring I wanted and then sourced the stone for the ring to be made in... See more

Company replied

Rated 5 out of 5 stars

Me and my wife to be brought our weddings rings from Tanya and she was incredibly helpful in us choosing the perfect rings. We are delighted by the service by not just Tanya but all the staff at bake... See more

Company replied

Rated 5 out of 5 stars

I spent a few hours being wonderfully looked after by Lidi and 2 of her colleagues. They were friendly, knowledgable and very patient, and obviously enjoyed sharing their love of jewellery and watches... See more

Company replied


Company details

  1. Jewelry Store

Written by the company

At Baker Brothers, we are more than just a luxury jeweller. As a family-run business with over a century of history, we have built a reputation that keeps our customers coming back year after year. For over 100 years, Baker Brothers has been at the heart of Bedford, offering exquisite jewellery and watches to our loyal clients. Our presence in the local community is a testament to our commitment to delivering outstanding customer service. Please feel free to contact us to arrange an appointment and we'll be happy to help, contact us today on 01234 352343, or email@bakerbrothersdiamonds.com.


Contact info

4.9

Excellent

TrustScore 5 out of 5

161 reviews

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4.9

All reviews

(161)

103 reviews in the last 12 months

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Rated 5 out of 5 stars

I cannot recommend Baker Brothers…

I cannot recommend Baker Brothers highly enough. Fenella was amazing in helping me when I lost one of the diamonds in my engagement ring originally purchased from Baker Brothers over 18 years ago. Using a diamond from another ring I had she talked me through the process of making a new ring with all 3 diamonds. The end result was stunning. Probably better than my original ring!

August 29, 2026
Unprompted review
Rated 5 out of 5 stars

Very happy with the team

Very happy with the team, nothing was to much trouble buy all my Jewellery and watches from Baker Brothers.
Also they have a preferred insurer which i am changing too.

September 16, 2026
Unprompted review
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Reply from Baker Brothers

Thank you so much, Paul, for your fantastic review! It’s wonderful to know you continue to trust Baker Brothers with your jewellery and watches, and we really appreciate your confidence in our recommended insurer too.

We look forward to welcoming you back again soon!

Rated 5 out of 5 stars

I have been using Baker Brotherss for…

I have been using Baker Brotherss for over many years, I purchased my wife’s engagement ring 29 Years ago, our daughters bespoke Opal and diamond 21 st Birthday present designed by Baker Bros and along the journey of life lots of lovely things.

Lidi was fantastic in helping me select my wife’s sixtieth Birthday present, she was full of ideas and suggestions.

If you want something different, excellent quality and great customer care pay them a visit.

September 16, 2026
Unprompted review
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Reply from Baker Brothers

Thank you so much, Alan, for such a wonderful review and for your incredible loyalty to Baker Brothers over the years. It means a great deal to us to have been part of so many special moments for you and your family.

We’re delighted to hear that Lidi was able to help you find the perfect gift for your wife’s 60th birthday. We’ll be sure to pass on your kind words to her.

Thank you again for your continued trust and support!

Rated 5 out of 5 stars

We had exceptional service from Claire

We had exceptional service from Claire. I came in with my family and bought my wife some diamond earrings. Claire made us feel at home and didn't rush us. She even convinced me to put my name down on two of the Rolex's I have had my eye on. I will sure come back to purchase the ring and necklace that came with the earrings..

August 1, 2026
Unprompted review
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Reply from Baker Brothers

Thank you, Mr Ahmed, for your kind review! We’re delighted to hear that you and your family had such a positive experience with us, and that Claire made you feel so welcome and comfortable.

We look forward to welcoming you back again soon!

Rated 5 out of 5 stars

Just Get Better every Time !

Honestly…. I can’t really describe in words how good the entire team at Baker Brothers are… They simply get better every time I go in ! Where do I start…. From the incredible welcome you get when you walk in, to the incredible design and content of the boutique , it’s just “out of this world”… (Even the coffee they have in the boutique is amazing 🙂)
I’ve bought watches, had jewellery repaired and had my beloved fathers Rolex serviced, and its simply “Ten Star” every time.. My 60th birthday was in July, and the surprise the Staff and Management gave me, will be forever etched in my memory…. I honestly can’t recommend them highly enough and I honestly look forward to visiting them on every occasion …AAAAAA+++++++++++

August 20, 2026
Unprompted review
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Reply from Baker Brothers

Thank you so much, Simon, for such an amazing review and for your incredibly kind words about the whole team. It genuinely means so much to us to know that you enjoy every visit to Baker Brothers.

We’ve loved being part of so many special moments for you, from your watches and jewellery repairs to looking after your father’s Rolex.

Thank you again for your continued support, Simon. We always look forward to seeing you and welcoming you back to Baker Brothers.

Rated 5 out of 5 stars

Highly recommend Baker Bros

I originally went to Baker Bros store with my sister when she went to collect a watch she had ordered. Whilst there I saw a watch for myself and was assisted by a store assistant named Alexandra. I was able to try the watch on and was not under any pressure at all to make a purchase there and then. I was given time to go home and make a decision if the watch was for me or not. Alexandra sent me an email with all the details about the watch which was very helpful. The following day I contacted Alexandra again and confirmed my intention to buy the watch. The watch was held for me by the store for two weeks whilst I was away on holiday. On my return I went back to the store and was attended once again by Alexandra who could not have been more helpful in the purchase procedure in ensuring the watch fitted my wrist perfectly and confirming to me how the watch operated in respect of time and date setting etc. The whole buying experience at Baker bros is exceptional no other words for it. Alexandra was very professional and patient throughout my visit and she made the buying experience personal to me. I would not hesitate to recommend Baker Bros for the purchase of fine jewellery and watches and I will visit again in the future for sure.

September 7, 2026
Unprompted review
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Reply from Baker Brothers

Thank you, Mark, for taking the time to share such a detailed and wonderful review. We’re delighted to hear that you had such a positive experience with us and that Alexandra provided the high level of service we strive to offer.

Your kind words will be shared with Alexandra and the wider team. We truly appreciate your recommendation and look forward to welcoming you back to Baker Brothers again in the future.

Rated 5 out of 5 stars

The customer service here is one of the best

The customer service here is one of the best I’ve ever experienced.
Right from entering the store I was welcomed enthusiastically.
After a cup of coffee we set about looking at the watches. Having spent time trying a number on I chose a beautiful watch. Both Clare and Lidi helped me find the perfect one. Absolutely no pressure at all just a really pleasant experience. Thank you

September 4, 2026
Unprompted review
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Reply from Baker Brothers

Thank you so much, Mike, for such a wonderful review. We’re delighted to hear that you felt so warmly welcomed from the moment you walked through the door and that you enjoyed your experience with us.

We hope you enjoy your beautiful new watch, and we look forward to welcoming you back to Baker Brothers in the future.

Rated 5 out of 5 stars

So friendly and helpful

So friendly and helpful. Excellent.

August 28, 2026
Unprompted review
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Reply from Baker Brothers

Thank you so much, Neil, for your lovely review. We’re delighted to hear that you found our team so friendly and helpful.

Rated 5 out of 5 stars

Excellent service

August 17, 2026
Unprompted review
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Reply from Baker Brothers

Thank you very much for your kind review!
We really appreciate your support and look forward to welcoming you back again soon!

Rated 5 out of 5 stars

A great first visit to Baker Brothers

Great first experience with Baker Brothers.

Paul was excellent from the initial communication, taking the time to explain the Rolex process and organise my appointment. Alexandra gave me a warm welcome and showed me around the boutique, which made a great first impression.

Kellie was friendly and knowledgeable, taking the time to show me the Explorer and several other models. After we got talking about being left-handed, she also kindly checked whether they had a GMT-Master II with the green and black bezel available to view, which was a great touch.

Paul was also very welcoming in person and clearly passionate about the brand. The whole experience felt personal, informative and never rushed or sales-driven.

I came away feeling very positive and would happily recommend Baker Brothers.

August 28, 2026
Unprompted review
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Reply from Baker Brothers

Thank you so much Krishna for such a thoughtful and detailed review. We’re absolutely delighted to hear that your first visit to Baker Brothers was such a positive experience. We will be sure to pass along your kinds words to our team! We very much look forward to welcoming you back to the boutique in the future.

Rated 5 out of 5 stars

Absolutely excellent service

Absolutely excellent service. Fenella was excellent and helpful. Would definitely use them again.

August 27, 2026
Unprompted review
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Reply from Baker Brothers

Thank you so much, Nicola, for your lovely review. We’re delighted we could bring your vintage watch back to life! We’ll be sure to pass your kind words on to Fenella.

Rated 5 out of 5 stars

Fantastic Jewellery Polishing

Fantastic experience with Fenella at Baker Bros today - our wedding rings look brand new again after having a clean and polish ready for our wedding anniversary!! We are so happy with them and will definitely come back to have them polished in future. Thank you Baker Brothers. Brilliant service as always.

August 22, 2026
Unprompted review
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Reply from Baker Brothers

Thank you so much for your lovely review, Emily! We’re delighted to hear that you were so pleased with your wedding rings after their clean and polish. Wishing you both a very happy wedding anniversary!

Rated 5 out of 5 stars

Excellent!

We as a family have had such great service from both Kellie & Tanya on all of our trips to Baker Brothers. We always look forward to coming back! The whole team are excellent and is a very warm welcome every time!

August 8, 2026
Unprompted review
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Reply from Baker Brothers

Freddie, what a lovely message to receive — thank you! It’s especially wonderful to hear that your whole family has enjoyed visiting us over the years.

Kellie and Tanya will be thrilled to know how much you appreciate their care, and we’re so pleased that every visit feels warm and welcoming.

We’ll be looking forward to seeing you and the family again on your next visit!

Rated 5 out of 5 stars

“I had an outstanding experience at…



I had an outstanding experience at Baker Brothers Jewellers. The staff were incredibly professional, knowledgeable, and welcoming, making the whole process enjoyable and stress-free. I felt no pressure at all, and their guidance helped me choose the perfect piece. The quality of the jewellery is exceptional, and the personalised service made it a truly memorable visit. I highly recommend Baker Brothers to anyone looking for fine jewellery and first-class customer care.

August 8, 2026
Unprompted review
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Reply from Baker Brothers

Franco, thank you for taking the time to share such a thoughtful review. It means a great deal to know that your visit was relaxed, enjoyable and that you felt confident in your choice.
Your kind words about our jewellery and service will be shared with the whole team. Thank you for choosing Baker Brothers — we really appreciate your recommendation.

Rated 5 out of 5 stars

Excellent service with genuinely helpful and knowledgeable staff

I visited to purchase a watch. The young lady assistant listened to my requirements and then made a selection of watches she believed were appropriate. The choice was good and I selected one of them, The young lady then carefully adjusted the bracelet to my wrist size and advised if required I could call back at any time to make further adjustment. The whole experience was both professional and genuine. Overall a great customer service experience.

July 25, 2026
Unprompted review
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Reply from Baker Brothers

Thank you for taking the time to share your experience John. We’re pleased to know our team was able to guide you towards a watch that suited your requirements and make sure everything was perfectly fitted before you left. It’s especially lovely to hear the service felt genuine as well as professional. We hope you’re enjoying your new watch!

Rated 5 out of 5 stars

I have been a customer for many years…

I have been a customer for many years but after a gap of some years, I recently returned. It was as if I had never been away. The staff, who I knew, greeted me with such hospitality and professionalism and I met some new faces who offered me the same friendly welcoming. Baker Brothers has always been prestigious but in their new surroundings, the experience of shopping is even more delightful. It is never intimidating despite the decor and luxurious brands due to the wonderful professionals. Bedford should be proud of such a truly sought after boutique. It is very addictive shopping there! Thanks for everything, Michelle.

July 31, 2026
Unprompted review
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Reply from Baker Brothers

Thank you, Michelle, for such a lovely review. It’s wonderful to hear that returning to Baker Brothers felt so familiar and welcoming, even after some time away. We’re thrilled you’re enjoying our new boutique and that the team continues to make every visit feel comfortable and personal. Your kind words about our new surroundings and our team mean so much to us. We’re delighted to have you back!

Rated 5 out of 5 stars

From the moment I telephoned the store…

From the moment I telephoned the store and spoke to Clare I felt her genuine passion for her trade. Clare was the only jeweller that kept me updated about a particular watch I was looking for. Her knowledge, expertise and professionalism was second to none, whilst all delivered in a friendly, caring manner. When we visited the store for collection all staff were very welcoming and it was lovely to meet Clare as we had built up an enjoyable relationship and she treated us in the same exceptional manner. I would highly recommend the store and would definitely purchase from there again even though we live in Birmingham it was worth the drive..

July 18, 2026
Unprompted review
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Reply from Baker Brothers

Thank you, Caroline, for taking the time to share such lovely feedback. It’s wonderful to hear that Clare’s knowledge, care and communication made such a lasting impression throughout your search. We’re so grateful you made the journey from Birmingham to see us. We look forward to seeing you again in the future!

Rated 5 out of 5 stars

Always a great visit to baker brothers

Always a great visit to baker brothers, great staff, great ambiance, most of all great watches and jewellery! Also special mention to Stef & Lidi!

July 18, 2026
Unprompted review
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Reply from Baker Brothers

Thank you Ryan for your lovely review. We’re so pleased you always enjoy your visits to Baker Brothers and that the boutique, team and collection continue to make each experience a great one. We’ll be sure to pass your special mention on to Stef and Lidi. We really appreciate your continued support!

Rated 5 out of 5 stars

Every member of the team is a pleasure…

Every member of the team is a pleasure to deal with, especially Steff..! We always feel welcome when visiting the boutique, never pressured and always well informed..

July 11, 2026
Unprompted review
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Reply from Baker Brothers

Thank you, Mark, for your lovely review. We’re delighted to hear you always feel so welcome when visiting the boutique, and that Stef and the team continue to provide such informative and relaxed service. We truly appreciate your kind words and support.

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