Beauty Pie Reviews 

28,012
TrustScore 4.5 out of 5

4.5

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Review summary

Created with AI, based on recent reviews

Considering 2,305 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently mention that the broad selection of skincare and makeup items offers incredible value for money, successfully combining luxurious high-end quality with remarkably reasonable prices. People also deeply appreciate the fast delivery service and the genuinely exciting experience of receiving their carefully and beautifully packaged orders. However, some people mentioned frustrating issues with delivery services, noting lost parcels, missing items, or heavily delayed shipments. A few customers were also dissatisfied with specific products, mentioning disappointments regarding particular fragrances or discovering that certain favorite items were constantly out of stock.

What people talk about most

Product

Users describe positive interactions with product, consistently praising the high quality and affordability... See more

Quality

Clients share positive opinions on quality, consistently highlighting high satisfaction with skincare and... See more

Price

Customers consistently note positive experiences with price, highlighting affordable and reasonable pricing... See more

Value for money

Reviewers highlight positive aspects of value for money, frequently praising the affordable prices and high... See more

Delivery service

Reviewers mention positive feedback about delivery service, noting that packages generally arrive very... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I receive what I order. Customer for about 4 years. When I have a question they reply. Although they do not honor returns, the one time (out of dozens of orders) my box was mis-delivered by the mail c... See more

Rated 5 out of 5 stars

I’m a loyal user of Beauty Pie - not out of sentiment but because I get top quality, well researched products across a wide range, at prices that nowhere else can match. Sometimes I try something that... See more

Rated 4 out of 5 stars

Brilliant products reasonable priced although prices are increasing. Regular updates available on what’s best to try as the seasons change. If you’re a person who likes to look after themselves, this... See more

Rated 5 out of 5 stars

I love Beauty Pie! Premium products at good prices. Once you are a member, you get a gift choice on your birthday. Also, that personal touch with posts on Instagram and Facebook from the founder and... See more


Company details

  1. Cosmetics Store
  2. Beauty Product Supplier
  3. Cosmetics Industry

Written by the company

At BEAUTY PIE, our mission is to make you feel like a kid in a cosmetics candy shop. To bring you the fairy tale. To deliver the absolute best in beauty nonstop, at prices so amazing, even a splurge is a steal. Because there should be no guilt in getting gorgeous.


Contact info

4.5

Excellent

TrustScore 4.5 out of 5

28K reviews

5-star
4-star
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1-star

Asks customers to review

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How this company uses Trustpilot

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4.5

All reviews

(28,012)

2,161 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Not transparent

I have been a customer since the very beginning and love their products. Earlier this week, a new product launched. I was so excited, like many others, until I saw that there was a warning on the product page about carcinogens and lead exposure. I had a look at their comments on social media and could see that a few others were asking about it too, but received no explanation or response. I commented and politely asked if I could get more information about it as no one seemed to have received a response. Almost immediately after, my comment was hidden. It appeared on my social media, but not on anyone else’s. So I tried again the next day, and my comment was hidden again. I tagged them, was ignored. I ended up sending a direct message to them on instagram asking about the warning and the comments being hidden. I was sent a copied and pasted explanation. When I asked why my comments had been hidden, I was ignored. My message is still marked as seen right now, with no response back. The thing is, I worked at Trustpilot for almost a decade. Transparency matters to me. I thought it did to Beauty Pie too, I guess I was wrong. Censoring polite enquiries is not ok. Not apologising is not ok. You’ve just lost a long-term customer.

September 10, 2026
Unprompted review
Beauty Pie logo

Reply from Beauty Pie

Hi Flora,

Thank you for taking the time to share your feedback. We’re sorry to hear how disappointed and let down you’ve felt by this experience.

We completely understand why seeing a Prop 65 warning on the Youthbomb Intense Skin Renewal Serum would prompt questions. For our US customers, this warning is required under California’s Proposition 65 legislation because some naturally derived ingredients can contain trace levels of naturally occurring heavy metals. Importantly, a Prop 65 warning does not mean that a product fails safety or health standards.

We’re also very sorry to hear that you felt your questions weren’t properly acknowledged. We understand that politely asking questions about a product’s safety should not leave you feeling that your concerns are being censored or dismissed. Transparency is important to us, and we should have handled your questions more openly and clearly.

Your feedback is important, and we’ll be sharing your concerns with the relevant teams. Please do not hesitate to reach out to our Member Happiness team in the meantime if we can assist you further.

Best wishes,
Grace from Member Happiness
Beauty Pie

Rated 1 out of 5 stars

Terrible customer service

Although Beauty Pie does a range of good products, the Customer Service is absolutely awful. I recently placed an order and realised within a few seconds that I had selected the wrong address. I immediately contacted customer services but there was not a single human being that I could talk to despite it being at 9:15 am - clearly within business hours, the AI agent refused to help me and kept saying ‘have a lovely day!’whilst completely declining to help me with my issue.
I have since had a conversation with an actual human being who again said ‘have a lovely day’ and gave some laughably thin excuse about not being able to change an order. No, that isn't true – you could’ve done it, Beauty Pie, you didn’t WANT to and you’ve caused me so much hassle because of your unhelpful attitude! I will think very carefully before I order from them again and I advise you to do the same.

September 10, 2026
Unprompted review
Beauty Pie logo

Reply from Beauty Pie

Hi Sophia,

Thank you for taking the time to leave a review and share your feedback.

We’re very sorry to hear that your order was placed to the incorrect address, and we completely understand how frustrating this situation must have been.

A member of the team has reached out to you again via email to help resolve this issue.

We look forward to hearing from you by email.

Best wishes,
Priscilla from Member Happiness
BEAUTY PIE

Rated 4 out of 5 stars

Love beauty pie but please improve the app!

I’m really enjoying beauty pie and love a number of their products. I like knowing I have a high quality product offering without being totally overwhelmed by so many options. Personal faves are the Triple Hyluronic Acid serum and cream, and Youth Bomb. My only gripes are actually the app and not the products. Why why why isn’t there a favourite or wish list button? I often browse things and want to save them for when I next do an order, but there is no feature for this! Adding to basket clears in 24hrs - so annoying! I have to make a list in the notes app or remember them. Please add this very basic functionality! I also wish there was more guidance (like a quiz?) to help guide what products you might need for different skin issues. I’m sure this used to be a feature, but has now gone. For newbies or those with evolving needs throughout the year, having some more specific guidance or routine builder would be really helpful

August 4, 2026
Rated 2 out of 5 stars

Membership renewal

Up until now I’ve always had great service from Beauty pie. I got an email to say they my membership was about to renew and that I didn’t need to do anything because my membership would automatically renew. I then got an email saying that my membership had been cancelled, however I didn’t cancel it. I contacted Beauty pie to try and renew and no one has got back to me. Not great customer service beauty pie!

September 7, 2026
Beauty Pie logo

Reply from Beauty Pie

Hi Katie,

Thank you for taking the time to share your feedback. We’re sorry for the confusion around your membership renewal and for the delay in getting back to you.

We completely understand how frustrating this must have been, particularly after receiving confirmation that your membership would renew automatically.

We’ve now reached out to you by email with the next steps to help resolve this for you. We’re sorry again for the inconvenience and hope we can get this sorted quickly.

Best wishes,
Grace from Member Happiness
Beauty Pie

Rated 4 out of 5 stars

Fantastic product quality and price

Great customer service and delivery. Great product and great price. Only thing to change is the packaging for the tinted moisturiser could be approved as overtime the silver overlay starts to heal away and get stuck to my finger before applying product.

August 11, 2026

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