Norfolk Broads Direct Reviews 2,641

TrustScore 4.5 out of 5

4.5

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Review summary

Created with AI, based on recent reviews

Evaluating 233 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for being friendly, helpful, and polite, making their interactions pleasant from booking to departure. Many people highlight the excellent holidays they experienced, often describing them as relaxing and enjoyable, with many looking forward to returning. However, some customers also noted issues with the product and quality, specifically regarding the cleanliness and condition of some boats and cottages. There were mentions of dirty interiors, broken equipment, uncomfortable beds, and general wear and tear, which occasionally impacted their overall experience.

What people talk about most

Staff

Customers consistently express high satisfaction with the staff, frequently describing them as friendly,... See more

Product

Users describe ambiguous interactions with the product. While many reviewers praise the boats as... See more

Quality

Reviewers highlight ambiguous aspects of quality. While some customers praised the spotless cleanliness,... See more

Holidays

Reviewers mention positive feedback about holidays. Many customers describe their holidays as wonderful,... See more

Facilities

People report ambiguous experiences with facilities. While some customers found the boats and cottages clean,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Friendly staff. Boat available early. Goody bag most welcome. Extra bedding and towels provided for our second week. Towels could be a little bigger. Boat was immaculately presented as always. Parking... See more

Rated 5 out of 5 stars

A beautiful maintained apartment, fresh and bright, everything you need for a pleasant holiday. Only comment is shower mat could be bigger, very small compared to shower cubicle, for older people a... See more

Company replied

Rated 5 out of 5 stars

Excellent communications & information by email, during and after booking. Friendly, helpful staff, nothing is too much trouble. Modern, well designed and reliable boats. This latest Fair Regal b... See more

Rated 5 out of 5 stars

Friendly, helpful staff. Good, basic training for the very inexperienced. Nice welcome pack, including some popular doggy treats. The four berth would have been very intimate for four adults, but gr... See more

Company replied


Company details

  1. Vacation Rental

Information provided by various external sources

With over 125 miles of stunning waterways and vast diverse wildlife to discover we know that a boating holiday has something for all of the family to enjoy. At Norfolk Broads Direct our visitors are our primary focus and we aim to ensure your visit to the Norfolk Broads lives long in the memory.


Contact info

4.5

Excellent

TrustScore 4.5 out of 5

3K reviews

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1-star

Replied to 40% of negative reviews

Typically replies within 1 week

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Rated 5 out of 5 stars

Another fantastic holiday with NBD..

Another fantastic holiday with NBD... we've been hiring their boats for the last 15 years and they keep getting better!

We arrived late on the 1st day and they left our boat ready for us to sleep on board with the handover taking place early the following morning - we were delighted to find a bag of goodies for us - and 1 for the dog too!

Looking forward to next year already!

October 17, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you for your kind review and for your continued loyalty over the past 15 years — it is greatly appreciated. We are delighted that you enjoyed another excellent holiday and that the welcome packs were well received. We very much look forward to welcoming you back next year for another enjoyable stay with NBD.

Rated 4 out of 5 stars

Cottage is in a brilliant location, but tired.

Cottage is in a brilliant location, shops, pub, marina, fishing, local days out, spot on. House was clean, tidy and generally well equipped.

However it could do with a slight update and refresh in places, as on the whole its fresh, clean and well fitted, but 4 stars as its missing a few obvious improvements.

Deck on river is superb, but the furniture is 2 bench's and white PVC table? (For a house of 8) All were looking tired.

The kitchen cups, cooking utensils need to be upgraded. You want a mug of tea on the river, not 3 sips and back to the kettle. Chips on the rim showed their age.

Bathroom plumbing could be updated, its tired and “smells” emanate when using the shower, its an old system which needs some love.

These are minor, but because they are daily items, they accentuate the need for some update, hence had to hit the 4 stars.

Just for those with dogs, there is no grass/stones at the back/side of property, its now decking so dogs need to use the “Throne” out the front in the car park. Pictures are old.

Staff at NBD were fantastic, top service and very helpful, cant fault them. Booking was quick and easy.

It was a marvellous holiday enjoyed by all and will be back, just needs a fettle.

October 18, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you for your valued feedback. We are pleased you enjoyed the property’s location, cleanliness, and our team’s service. Your comments regarding the outdoor furniture, kitchenware, and bathroom facilities have been noted for review as part of our ongoing improvements. We are delighted you had an enjoyable stay and look forward to welcoming you again.

Rated 5 out of 5 stars

Clean and well presented boat

Clean and well presented boat, friendly and helpful staff. We had a lovely week on the river

October 18, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you for your lovely feedback. We’re so pleased to hear you had a wonderful week on the river. We truly appreciate your kind words and hope to welcome you back for another enjoyable holiday soon.

Rated 5 out of 5 stars

Excellent holiday as usual

Excellent holiday as usual, Becky who works on the quay side was amazing Becky actually made our holiday very friendly and put you at ease, every time we came back to the boat yard, she deserves a mention or employee award, we would recommend friends and family, our son and his girlfriend joined us and have said they would like to do it themselves at some stage, Well done NBD Faircraft Loynes

October 19, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you for your kind review, we are delighted to hear that you had such an enjoyable holiday with us. Your thoughtful comments about Becky are sincerely appreciated. We are equally pleased that your family had a wonderful experience, and we hope to have the pleasure of welcoming you again in the near future :)

Rated 4 out of 5 stars

Great boat didn’t feel damp as others…

Great boat didn’t feel damp as other companies in the past great service on arrival a departure from the yard.

October 18, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you so much for your lovely feedback! We’re really pleased to hear you enjoyed your boat and noticed the difference in comfort and service. Our team works hard to make sure every guest has a smooth start and finish to their holiday — we hope to welcome you back again soon!

Rated 5 out of 5 stars

Great Experience

According to the staff when I booked in it is the 7th time we have had boats from NBD.
I have, over the last 50 years used nearly all the Boatyards on the Broads.
The atmosphere of the whole organisation at NBD takes me back to the days when nothing was too much trouble and everything is possible and not a problem and done with a smile.
The staff in the office are friendly and outgoing and professional explaining everything before you even ask; and when you get to the quay ..... you meet Becky ....
Always smiling remembers you from previous bookings and remembers that my wife has mobility difficulties; so as soon as Becky sees us out comes the ramp to make it easy for her to board. No chasing to get things done - just do it in your own time - additional bedding .. no problem it is brought out to the boat.
And after a great week on the water return to find the staff waiting but not chasing.
For a seasoned user of the Broads I will be back every year.

October 7, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you so much for your lovely review! We’re delighted to hear you’ve enjoyed so many holidays with us and that our team continues to make your visits easy and enjoyable. It’s always a pleasure to welcome repeat customers back, and we look forward to seeing you again next year!

Rated 5 out of 5 stars

The customer service was top rate 5*…

The customer service was top rate 5* absolutely nothing was too much.

October 17, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you so much for your wonderful feedback! We’re thrilled to hear our team made your experience a 5★ one. We hope to see you again for another great holiday!

Rated 3 out of 5 stars

Though we enjoyed our holiday

Though we enjoyed our holiday, the fair duke was a very tired looking boat, in much need of an up grade. We had real issue with the toilet and shower. Pump wouldn't work in the toilet so ended up using shower down toilet to flush away. Pump used to drain shower didn't work properly and had a wet floor all week. Could of done with a squeegy to help dry. Twice battery went and couldn't start engine luckily first time managed to charge at electric point where we was moored, second time NBD came out to us. Loved the broads but won't go back to NBD again will choose a different company.

October 11, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you for taking the time to share your feedback. We’re sorry that Fair Duke did not meet your expectations and that you experienced difficulties during your stay. Your comments have been passed to our maintenance team for review and action. We’re pleased you enjoyed exploring the Broads and hope you might consider giving us another opportunity to provide the high standard of experience we strive for.

Rated 4 out of 5 stars

We'd never been to the Broads before

We'd never been to the Broads before - nor ever taken charge of a boat.
Everything worked well and was good and clean. The weather was great and we had a whole new experience for which we are very grateful!
If there were any negative things - I think maybe a little more practice with manoeuvres would have been sensible - I think the young man who instructed us assumed levels of ability beyond reality!
Also our boat was too tall for Ludham Bridge (we visited twice and were about a foot short of clearance). This was disappointing and restricted our plans. Maybe this could be made clear to people to help them choose which boat to hire?
Also, if we were choosing a boat again we would go for one with external steering -partly for noise reasons and partly for the pleasure of it!
Overall though - thank you very much for our holiday! Everybody was very friendly and helpful.

October 7, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you very much for your review. We are delighted to hear that you enjoyed your first experience on the Broads. Please be assured that our team are always happy to spend as much time as necessary during the trial run to ensure you feel fully confident before setting off on your holiday. We are sorry that you were unable to pass under Ludham Bridge during your trip. Water levels have been unusually high recently, which has affected clearance for several of our cruisers. Under normal tidal conditions, all of our boats can safely pass through, though October has seen particularly high water levels. It is wonderful to hear that our team made a positive impression, and we very much look forward to welcoming you back for another holiday in the future!

Rated 5 out of 5 stars

Great holiday

The boat was ready on our arrival and was well equipped. The bag of goodies was most welcome. All the staff we spoke to were friendly and informative. The phone app was especially useful.

As first-time boaters, we couldn't have asked for better service.

October 6, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you so much for your kind words! We’re delighted to hear you had such a great first boating experience and found everything well prepared and easy to use. It’s wonderful to know our team and the app helped make your trip smooth and enjoyable. We really appreciate your feedback and hope to welcome you aboard again soon!

Rated 4 out of 5 stars

Stress-free holiday

Helpful staff, keen to put right any problems. Towels and bedding fresh and clean. Fair Consort is spacious for two, with good layout and handles very well.

October 7, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you for your kind feedback. We’re pleased to hear that our team was helpful and that Fair Consort met your expectations in terms of comfort, layout, and handling. We appreciate you taking the time to share your experience and hope to welcome you back to the Broads in the future!

Rated 5 out of 5 stars

Excellent boat highly recommended good…

Excellent boat highly recommended good customer service nice and clean easy to use

October 6, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you for your wonderful feedback! We’re pleased you enjoyed the boat and our customer service. We really appreciate your recommendation and look forward to welcoming you back!

Rated 3 out of 5 stars

weeks holiday

all though we always have a good holiday with your boat yard and quite a few things are 10/10. we was a bit disappointed in the how the boat inside looked rather tiered and there was some cleaning issues. quite a lot of dust on shelves, and doors needed a wipe down. glass roasting had about 4 chips in it so couldnt use, broken tin opener so had to buy one. worse thing was finding a pair of ladies knickers in the draw, obviously not checked.

October 4, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you for taking the time to provide your feedback. While we are pleased to hear that you enjoy your holidays with us, we are very sorry that the cleanliness and condition of the boat did not meet the high standards we strive to maintain on this occasion. Your comments have been forwarded to our housekeeping and maintenance teams to ensure these matters are addressed. We sincerely apologise for any inconvenience caused and greatly appreciate you bringing these to our attention. We hope to have the opportunity to welcome you back.

Rated 5 out of 5 stars

Fair Regal 2

Best boat ever and we have coming to the Broads 1/2 times a year for 53 years. Lovely helpful staff, good parking.The boat was spotlessly clean,and had everything that was needed.Only criticism is the top steering position being too low I struggled with where to put my legs, I am 5’ 10 and we have booked this boat for my son next year and he is 6’ 3. Although a long boat easy enough to moor . Would definitely recommend.

September 26, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you for taking the time to share your lovely feedback. It’s wonderful to hear that after so many years on the Broads, you found Fair Regal to be the best boat you’ve experienced. We’re delighted that our team were able to assist and make your stay enjoyable. We appreciate your comments regarding the top steering position and will certainly review this. It’s great to know you’ll be joining us again next year!

Rated 5 out of 5 stars

Great holiday

Wonderful clean boats. Great staff all so very helpful. Been coming 19 years with NBD and wouldn't go with anyone else

October 4, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you so much for your kind words and incredible loyalty over the past 19 years. We’re delighted to hear that you continue to enjoy our boats and the service from our team. Your ongoing support really means a lot to us, and we look forward to welcoming you back again soon.

Rated 5 out of 5 stars

It's always nice to arrive to the warm…

It's always nice to arrive to the warm welcome as always from all the staff at Norfolk Broads Direct,
I've done cruisers , cottages and apartment with them over many years and I've never been disappointed.
The location is second to none, central for everything.
Cottages do take dogs but not the Apartments,
Clean, warm and very comfortable, everything you need for a great holiday. Next year already booked, 😁

October 3, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you so much for your lovely review and for your continued loyalty over the years. We’re delighted to hear that you’ve enjoyed every holiday and that our team always provides a warm welcome. It’s wonderful to know you’ve already booked for next year — we look forward to welcoming you back

Rated 5 out of 5 stars

Great service by all at NBD

Great service by all at NBD, from booking our holiday, to checking in when we arrived and a special mention to Becky, Ben and Karl at the boatyard for their invaluable help and advice re our boat the Fair Executive.
We were that impressed that we've booked already for next year. See you then!

October 3, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you so much for your wonderful review! We’re delighted to hear you had such a great experience. It’s fantastic that you’ve already booked for next year — we can’t wait to welcome you back aboard :)

Rated 5 out of 5 stars

A must have holiday each year

The boat was excellent, and coming at the quieter time was peaceful and relaxing. Staff start and finish were friendly and helpful

October 3, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you for your lovely feedback. We’re so glad you enjoyed the boat and had a peaceful, relaxing stay. It’s great to hear our team made you feel welcome from start to finish. We hope to see you again soon!

Rated 5 out of 5 stars

Great visit to the Broads

Friendly, helpful staff. Good, basic training for the very inexperienced. Nice welcome pack, including some popular doggy treats.
The four berth would have been very intimate for four adults, but great for two adults plus dog.
The much appreciated bonus was the free EV charging, which meant we left with a full battery and a happy smile.

September 23, 2025
Unprompted review
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Reply from Norfolk Broads Direct

Thank you for your kind review. We’re pleased you found our staff friendly and the welcome pack (especially the doggy treats!) a nice touch. Great to hear the EV charging made your stay even better. We hope to welcome you back soon!

Rated 2 out of 5 stars

Mattress was like sleeping on a plank

Mattress was like sleeping on a plank. Boat was dirty. Essential items lacking from kitchen eg. Chopping board. Friendly staff for the welcome, different to the return

October 7, 2025
Unprompted review
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Reply from Norfolk Broads Direct

We’re sorry to hear the boat did not meet expectations on this occasion. Your comments regarding the mattress, cleanliness, and kitchen equipment have been shared with our team for review. We’re pleased you found the welcome team friendly and appreciate your comments, which help us improve our service.

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