Buy It Direct Reviews 

14,032
TrustScore 4 out of 5

4.1

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Review summary

Created with AI, based on recent reviews

Considering 728 reviews, reviewers had a great experience with this company. Customers consistently praise the fast and efficient delivery service, often receiving their orders quickly and appreciating clear communication regarding status updates. Many people also highlight the excellent overall service, finding the ordering process straightforward and the staff helpful. Consumers are very satisfied with the competitive pricing, frequently noting great value and good deals on products. However, some customers also noted issues with product quality, reporting that items arrived damaged or were found to be faulty. A few other people also felt that they experienced significant delivery delays or even order cancellations, which caused dissatisfaction.

What people talk about most

Delivery service

Users describe positive interactions with delivery service, frequently praising prompt and efficient... See more

Product

Reviewers mention ambiguous feedback about product, with some customers expressing satisfaction with their... See more

Service

Consumers find service to be positive, with many reviewers highlighting excellent communication, prompt... See more

Order

Customers had ambiguous experiences with order, with some reporting excellent service from placing their... See more

Price

People report positive experiences with price, often finding good quality goods at great prices and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Despite two days delivery delay I was constantly kept updated with the status of my purchase (aircon during heathwave) and was plenty option provided if i no longer want item and got £10 credit in th... See more

Company replied

Rated 5 out of 5 stars

Our existing washer of 16 years started showing errors, and in my experience these were due to motherboard disintegration. Rather than getting unknown service engineers to mull over the problem scratc... See more

Company replied

Rated 5 out of 5 stars

CDA Extractor Fan Ordered Sunday 19/07/26 and arrived Tuesday 21/07/26 with standard delivery service having not to pay extra. Excellent. To be installed today 24/07/26. Hopefully no problems. Replac... See more

Company replied

Rated 5 out of 5 stars

Microwave dead Bank Holiday Friday,ordered a new one ,told it would be Tuesday 7th due to holiday weekend.Fair enough. Great news they sent it on DPD arrived Saturday. Fantastic service ,one happy pa... See more

Company replied


Company details

  1. TV store
  2. Appliance Store

Information provided by various external sources

Huge discounts on Cameras, Camcorders, iPods, Sat Nav and more. Buy it Direct are one of the UKs largest online retailers offering a huge range of electrical and home products available with next day delivery.


Contact info

4.1

Great

TrustScore 4 out of 5

14K reviews

5-star
4-star
3-star
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1-star

Asks customers to review

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4.1

All reviews

(14,032)

720 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

I can't fault the experience I had…

I can't fault the experience I had buying a MacBook Neo from Buy It Direct. The price was as low as I've seen. Delivery was prompt and on the day promised and the item is as expected.

April 3, 2026
Buy It Direct logo

Reply from Buy It Direct

Hello,

Thank you for sharing your positive experience with us! We're thrilled to hear that you found the MacBook Neo at a great price, and that the delivery was prompt and on the promised day. Enjoy your new item!

If you're looking for more fantastic deals, we recommend visiting Laptops Direct for a wide range of laptops and tech products.

Best regards,
Molly

Rated 5 out of 5 stars
Buy It Direct logo

Reply from Buy It Direct

Thank you for your positive feedback! We're glad to hear that you found our products to be of good quality and that the fitting information was helpful. If you're looking for more great products and information, we recommend visiting Laptops Direct for a wide range of laptops and accessories.
Take care!
Lee

Rated 1 out of 5 stars

Give them a miss for trade ins.

Was looking to trade in my iPhone 14, which was in good to excellent condition and Buy It offered £225.

Sent the phone off in the original Apple box and received confirmation it was received on 20th. Heard nothing for a week, tried to call a few times and constantly engaged. Eventually called the sales number on 31st to be told it was in process.

Within 2 hours received an offer of £22.50 based on the phone having 2 light scratches on the screen, an 89% battery health and still having a disconnected SIM card in it.

I rejected the offer and received the phone back on 2nd less the Apple box, which they kept.

I expect to be knocked down a bit but these guys are total scammers.

March 31, 2026
Unprompted review
Buy It Direct logo

Reply from Buy It Direct

Hi,

Thank you for your review.

We’re very sorry to hear about the issues you encountered with your order. This isn’t the level of service or quality we aim to provide, and we understand how disappointing this must have been.

We’d like to look into this further and work toward resolving it for you. However, we’ve been unable to locate your Sales Order with the information currently provided.

Could you please share your Sales Order Number or Postcode so we can investigate and get back to you as soon as possible?

Kind regards,
Dyann

Rated 5 out of 5 stars
Buy It Direct logo

Reply from Buy It Direct

Thank you for your positive feedback! We are delighted to hear that you had a helpful and first-class experience with us. If you ever need anything else, feel free to visit Laptops Direct for a wide range of laptops and accessories.
Best regards,
Lee

Rated 5 out of 5 stars

Great device

Great device, right price. Communication was great. Laptop arrived next day securely !

Great job !

April 1, 2026
Buy It Direct logo

Reply from Buy It Direct

Hello,

Thank you for the fantastic review! We're thrilled to hear that you are pleased with the device you purchased, the price, and the excellent communication. It's great to know that your laptop arrived securely the next day.

If you ever need any more tech solutions, we recommend visiting Laptops Direct for a wide range of options.

Best regards,

Lee

Rated 5 out of 5 stars

All good happy cooker nice price look

All good happy cooker nice price look

March 29, 2026
Buy It Direct logo

Reply from Buy It Direct

Hello,

We are thrilled to hear that you are enjoying your new cooker and that you found it at a nice price. If you ever need anything else for your home, remember to check out Appliances Direct for more great deals on a wide range of appliances.

Best regards,

Lee

Rated 1 out of 5 stars

Avoid at all costs

What an awful company to deal with, ordered a built in double oven and it arrived with significant damage, notified them of the damage 17 days after delivery due to going on holiday for 2 weeks and i couldn't get it installed until after the holiday, only when it was unpacked was the damage noticed. Contacted them, sent pictures of the damage, they told me they have a 14 day reporting of damage policy, and I can no longer get in touch with them. Obviously under the consumer goods act you have a 30 day return policy for damaged goods, but they don't seem to care. Buyers beware, don't say you weren't warned

March 30, 2026
Unprompted review
Rated 5 out of 5 stars

Very easy process to buy

Very easy process to buy, then I was phoned by one of their staff to check delivery details and update me on how I would be informed of my 4 hour delivery slot, the delivery team phoned me half an hour before arrival, and were friendly and helpful.

March 29, 2026
Buy It Direct logo

Reply from Buy It Direct

Thank you for sharing your positive experience with us! We are delighted to hear that you found the buying process easy and that our staff provided excellent service by keeping you informed about the delivery details. We're glad the delivery team was friendly and helpful during the process. If you ever need anything else, feel free to visit Laptops Direct for more amazing products and service.

Best regards,
Lee

Rated 5 out of 5 stars

Great price, quick delivery

I bought a dehumidifier and got a Great price and it was delivered quickly

March 28, 2026
Buy It Direct logo

Reply from Buy It Direct

Hi there,

Thank you for your positive review! We're delighted to hear that you found a great price on the dehumidifier you purchased and that it was delivered swiftly.

If you're looking for more fantastic deals, we recommend checking out Appliances Direct for a wide range of appliances at great prices.

Best regards,

Mark

Rated 4 out of 5 stars

Quick return

Quick return, good quality appliance, good value for money, but a connector missing!

March 26, 2026
Buy It Direct logo

Reply from Buy It Direct

Hello,

Thank you for sharing your feedback! We're delighted to hear that you found the appliance to be of good quality and value for money. We apologize for the missing connector and any inconvenience this may have caused. If you need any assistance with the missing part, please don't hesitate to reach out to our customer service team.

If you're looking for more appliances and great deals, we recommend visiting Appliances Direct at appliancesdirect.co.uk for a wide range of products.

Best regards,
Lee

Rated 5 out of 5 stars

Item 100% as described

Item 100% as described, delivery on the morning as forecast and very helpful

March 28, 2026
Buy It Direct logo

Reply from Buy It Direct

Thank you for sharing your positive experience with us! We are thrilled to hear that the item you received was exactly as described and that the delivery was prompt and helpful. If you ever need more products, we recommend checking out Appliances Direct for a wide range of appliances.
Best regards,
Lee

Rated 5 out of 5 stars
Buy It Direct logo

Reply from Buy It Direct

Thank you for sharing your positive experience with us! We're thrilled to hear that your delivery was fast and that the driver was helpful. If you ever need more products, feel free to check out Laptops Direct for a great selection.
Best regards,
Lee

Rated 5 out of 5 stars

The purchase process was simple

The purchase process was simple, easy, and quick. I received my purchase quickly as well. This was my second time purchasing from this company and I will continue to be a repeat customer.

March 29, 2026
Buy It Direct logo

Reply from Buy It Direct

Hello,

Thank you for sharing your positive experience with us! We're delighted to hear that you found the purchase process simple, easy, and quick, and that you received your purchase promptly. We truly appreciate your loyalty as a repeat customer and look forward to serving you again in the future.

If you're looking for more great products, we recommend visiting Laptops Direct for a wide range of laptops and accessories.

Best regards,
Lee

Rated 5 out of 5 stars

Good communication

Good communication, quick delivery

March 30, 2026
Buy It Direct logo

Reply from Buy It Direct

Thank you for sharing your positive feedback about our communication and delivery speed! We're delighted to hear that you had a great experience with us. If you ever need anything else, feel free to visit Laptops Direct for a wide range of tech products.
Best regards,
Lee

Rated 5 out of 5 stars

The service was excellent from the time…

The service was excellent from the time I place the order online, I received an acknowledgment email that the order was placed. It was delivered on the specific day I chose and without any problem. The delivery man was polite and smiling. The extractor has been fixed in my kitchen, it looks beautiful, work well, easy to use and did not take only one hour for it to be installed.

March 28, 2026
Buy It Direct logo

Reply from Buy It Direct

Thank you for sharing your positive experience with us! We are delighted to hear that you found our service excellent, from placing the order to the delivery process. It's great to know that the extractor looks beautiful in your kitchen, works well, and was easy to install. We appreciate your feedback and hope you enjoy using your new appliance.

If you're in need of any other products, we recommend visiting Appliances Direct (appliancesdirect.co.uk) for a wide range of options.

Best regards,
Ivy

Rated 5 out of 5 stars

Excellent service

Very good details to consider before purchasing. Quick service and kept informed at all times.

March 27, 2026
Buy It Direct logo

Reply from Buy It Direct

Thank you for sharing your positive experience with us! We are delighted to hear that you found the details helpful before making your purchase and that you were pleased with our quick service and communication. If you ever need more products to consider, we recommend visiting Laptops Direct for a wide range of laptops and accessories.
Best regards,

Lee

Rated 5 out of 5 stars

Combination Oven

Buy It Direct had the specific Combination Oven I wanted, at a great price, and efficiently delivered on specified time/date.

March 19, 2026
Buy It Direct logo

Reply from Buy It Direct

Hello,

Thank you for sharing your positive experience with Buy It Direct! We're delighted to hear that you found the specific Combination Oven you were looking for at a great price. It's fantastic to know that your order was efficiently delivered on the specified time and date.

If you're in need of any other appliances, we recommend visiting Appliances Direct for a wide range of options.

Best regards,

Lee

Rated 5 out of 5 stars

Right price

Right price, everything carried out professionally. Would use this company again and would highly recommend.

March 25, 2026
Buy It Direct logo

Reply from Buy It Direct

Hello,

Thank you for your positive feedback! We are thrilled to hear that you found our prices right and that you were pleased with the professional service you received. We look forward to the opportunity to serve you again in the future. If you're in need of any laptops, we recommend visiting Laptops Direct for a great selection of products.

Best regards,
Ivy

Rated 1 out of 5 stars

Terrible

Bought a laptop from Buy It Direct / Laptops direct for an employee. The item that was sent was the wrong item and also was not correctly refurbished and so could not log in.
It was completely unusable.
The company was completely unapologetic, has been unable to offer and replacement and has not successfully arranged pick up of the item. We have not received a refund.
Order number 56473515
Update: As of 14th April have received no refund still and no response when chasing on email

March 26, 2026
Unprompted review
Buy It Direct logo

Reply from Buy It Direct

Hi Percival,

Thank you for your review.

We’re very sorry to hear about the issues you encountered with your order. This isn’t the level of service or quality we aim to provide, and we understand how disappointing this must have been.

We’d like to look into this further and work toward resolving it for you. However, we’ve been unable to locate your Sales Order with the information currently provided.

Could you please share your Sales Order Number or Postcode so we can investigate and get back to you as soon as possible?

Kind regards,
Dyann

Rated 5 out of 5 stars

Great service

Great service , speedy delivery. Value for money

March 23, 2026
Buy It Direct logo

Reply from Buy It Direct

Thank you for the positive feedback! We are thrilled to hear that you had a great experience with us, from our speedy delivery to the value for money you received. If you ever need anything else, feel free to visit Appliances Direct for a wide range of products.
Take care,
Lee

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