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Review summary

Created with AI, based on recent reviews

Evaluating 52 reviews, most reviewers were let down by their experience overall. Many people were dissatisfied with the product, noting that recent formula changes have led to issues such as poor grey coverage, colors not matching the box, and hair feeling dry, clumpy, or sticky. Customers also experienced problems with the application, finding the product too runny or difficult to mix, and some reported scalp irritation or allergic reactions. Some people also felt that the quality of the product had significantly declined, with hair shedding, becoming brittle, or being damaged after use. Reviewers frequently mentioned that the new formulas did not deliver the expected results and often washed out quickly.

What people talk about most

Product

Customers had ambiguous experiences with product. Many reviewers expressed disappointment with recent changes... See more

Quality

Reviewers mention ambiguous feedback about quality. While some customers praise the amazing hair dye packs,... See more

Reviews shaping this summary

Rated 1 out of 5 stars

If I could give zeros stars I would. Ive used nice & easy for years and the recent changes in formula and ultra gloss condition is terrible. The quality of the condition has gone down so much and i... See more

Rated 1 out of 5 stars

I have used Nice & Easy Semi Permanent for over 20 years. The new product is a less attractive colour, doesn't cover the grey & washes out far too quickly. I thoroughly agree with other customers who... See more

Rated 1 out of 5 stars

I've used the original nice n easy semi permanent dark ash blond no 90 for the last 10 years applying to my roots and brushing through the rest of my hair every 3/4 weeks. The result has always been... See more

Rated 1 out of 5 stars

I used Clairol Nice’n Easy shade 3 Dark Brown to match my natural brown hair. My hair was light chocolate brown with honey highlights before coloring. The result turned out extremely dark, black mu... See more


Company details

  1. Hair Product Store
  2. Beauty Product Supplier

Information provided by various external sources

Your best color begins with the right hair color product. We will help you find it. Professional color experts and personal guidance.


Contact info

1.4

Bad

TrustScore 1.5 out of 5

475 reviews

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Rated 1 out of 5 stars

Natural Instincts Clairol shade mid-brown

Natural Instincts Clairol shade light brown or ash brown - zero amonia - vegan colour.
I am really concerned about hair dye colours that are sold in Boots or savers etc. The chemical itself I have no problem with so clairol natural instincts is vegan colour with no amonia. However if I try to dye my hair that is grey now but was a mid -brown. With most hair dyes regardless of the coolur the hair goes jet black for about 2 weeks then eventually goes a brown and then ginger colour. I don't alweys have money to go the hairdressers so I do use these hairdyes occasionally.
If my hair goes jet black, I potentially could get the sack from work for this. I only ever buy ash brown or mid brown. On the first application they do go jet black. I can't go pout of the house like this, it is embarrassing.
I have been advised even though I am naturally a brown hair colour to try a blonde tone as these do go brown on first application and then lighten after a few weeks. However a work place can sack you for the colour turning out wrong. Anything in boots now I don't use. So l'oreal and clairol and swartzkov etc. I have green eyes. I have had around 25 years of putting up with pretty bad colurant. However the actual chemical of natural instincts I don't have any problem with just the colour it turns out. I am considering compensation as the colours do ruin really decent mid -brown hair ! Especially on young people it looks awful when you know that umderneath they have lovely hair colour.

July 1, 2024
Unprompted review
Rated 5 out of 5 stars

Very nice no ammonia hair dye

Very nice no ammonia hair dye, people who right here don't know how to use and they complain about the results but it got more natural ingredients, I just used it and my hair is soft and shiny. The only thing you need to understand it will fade faster as it got no ammonia, but the rest is amazing 🤗

July 7, 2024
Unprompted review
Rated 1 out of 5 stars

Don’t be fooled into buying this Product

My hairdresser coloured my hair today for me using the Medium Ash Brown hair colour! I had a white patch of root regrowth coming through. To my horror the regrowth has turned out a horrible brassy orange /red colour and not the medium Ash brown I was expecting! I am absolutely livid as had it done especially to attend a wedding this weekend! Don’t know what the hell im going to do now ! First time using Nice and Easy Hair Dye not fit for purpose!
I have used L’Oréal hair colours in the past with no issues! The instructions were followed to the letter so Hair Dye was correctly applied!
Contacted Clairol Customer service and they were extremely helpful and apologised and refunded the price of the Hair Dye!

July 4, 2024
Unprompted review
Rated 1 out of 5 stars

Clairols New Nice and Easy in Light Ash Blonde 9A ruined my hair

I have been using Clairol Nice and Easy in Light Ash Blonde (9A) and have always had great results. I colored my hair about 2 weeks ago and it came out absolutely horrible! It’s very dry, dull, and brittle. They must have changed the ingredient's or formula because my hair looks and feels worse than it did before I colored it with this new crap! Now, I have to find someone to fix my hair. Shame on them for trying to sell a cheaper version and lying to consumers about how much better this new formula is! They should pay for the damage their “new and improved” product has caused their customers! So disappointed in you Clairol! I would give you a Zero if I could! Oh, and the Conditioner they claimed was better sucks too!

June 14, 2024
Unprompted review
Rated 1 out of 5 stars

Would give zero if could

Would give zero if could
Bought some in asda guiseley
Did test patch as instructed
48 hours later go to dye and then the bottle explodes everywhere causing lots of damages very disappointed and massively put of using cheap dye. Thank god I wore glasses! Photo evidence if company suggests that they're sorry that I feel that way. It should be recalled

May 24, 2024
Unprompted review
Rated 1 out of 5 stars

The new formula with 'added oil' of…

The new formula with 'added oil' of nice and easy permanent dye- Medium Ash Brown is absolutely rubbish- it is Brass not Ash. And therefore super misleading description on the package. Next step will be with the Standard Marketing Authority.

April 1, 2024
Unprompted review
Rated 1 out of 5 stars

Clairol Nice n Easy permanent hair colour is no longer permanent!

I've used Clairol Nice n Easy permanent hair colourant for nearly 40 years, always brilliant colour and keeps its colour really well. Except for the last couple of years, when they changed from the liquid colorant in a blue bottle to a tube of white cream colourant. The time before last, my hair came out noticeably lighter than usual. I coloured my hair again 2 weeks ago (I am now naturally grey/white, and dye it medium to light blonde), and I've noticed that the colour has faded quite quickly. Also, I have now found that the underneath hair is almost completely white (I think it was grey before!) and the colour is just getting lighter with every wash. What has happened?? Clairol, please revert to your previous tried and tested formula - I depend on you more than ever now!! I don't know what I'm going to do now, as other brands have never been anywhere near as good as the old Clairol. Your latest "new improved" formula is useless. If you don't make the requested changes, you will soon lose decades' worth of loyal customers. P.S. I recently bought 6 packs of your "new improved" product - I, like many others, would like a refund.

March 10, 2024
Unprompted review
Rated 1 out of 5 stars

Nice and easy making my hair fall out

I used to use nice and easy In the 90's early 2000's. It was cheap and good. Then Julia Louis dreyfus started doing commercials for it and got expensive so I stopped. I switched to Revlon color silk but got tired of the bleeding and making my jewelry black around my neck. I use black shades. Well started spending more for better brands, difference companies. All good. Decided to try nice and easy after many years of not using it. Got a black shade, don't remember which one. Anyways I put it on and didn't feel anything weird. Just like any other dye. Went to rinse it out in the shower my head started burning. My hair just kept coming out SO MUCH it was scaring me. The conditioner seemed like it would never rinse out and hair kept coming out. From the root! It's been over a week now just washed my hair again using regular shampoo and conditioner. Still burning scalp, burning eyes and hair coming out. It's like the dye is not staying and trying to come off but won't. The lather from the conditioner mixed with the remaining dye chemicals made the lather thick and not normal. I'm just super pissed and worried. Of course I don't have the box because I wasn't thinking this kinda thing would ever happen from a major company. I'm never using anything from Clairol again not just nice and easy. I hope after a couple of more rinses It will stop. I have thick hair but that won't last long if this keeps going. My hair is my pride I'm not happy and just worried.

December 17, 2023
Unprompted review
Rated 5 out of 5 stars

Great

This is not a complaint
This product smells so good and so easy to do!
My color 7 R
And thanks for the 6.00 coupon off 2!
Thank you
Thank you!!!

December 15, 2023
Unprompted review
Rated 1 out of 5 stars

Do not buy Nice and Easy hair dye.

I used Nice and Easy Light Ash Blond on my blond/grey hair today. I'm horrified by the result, I now have pinky purple hair. I'm so upset and don't know what to do to rectify it. My scalp feels sensitive too. A total disaster. Do not buy this product.

September 23, 2023
Unprompted review
Rated 1 out of 5 stars

What happened with this dye.

Just finished using nice n easy 9b light beige blonde. I don’t know if they’ve changed the formula. But wow the smell was so strong and full on. My eyes felt like they were burning while using it. I opened the window and door while using it and still found it hard to breathe while using. It felt like I had mixed together chemicals that shouldn’t be mixed. I’ve used nice n easy many times over the years and never had this happen. Before. This felt like using straight bleach. Never will I ever use this again. Definitely don’t recommend at all.

September 22, 2023
Unprompted review
Rated 3 out of 5 stars

Bring back the old formula

Have been using Clairol medium ash blonde hair dye for years. Always been happy with colour and condition until they brought out their new and improved formula. It’s more runny, colour too light and the conditioner doesn’t make your hair shiny or brittle free, unlike the old conditioner. I know this because I had an unopened old tube of conditioner and, wow, what a difference to the condition of my hair after dyeing.

August 6, 2023
Unprompted review
Rated 1 out of 5 stars

I would give 0 🌟 if I could

I would give 0 🌟 if I could.
I bought the clairol 9A Light ash blonde so I could go a shade lighter and to get rid of the grey in my hair. All this did was give my hair a red tint and didn't cover up none of the grey and I bought 2 boxes of this stuff to make sure I had enough. I'm so disappointed in this product. I think I deserve a refund.

June 30, 2023
Unprompted review
Rated 1 out of 5 stars

Bought the nice and easy by Clairol in…

Bought the nice and easy by Clairol in shade light ash blonde 9A. My hair was already ash blonde so assumed this would be a shade lighter. For some reason my hair is darker than what it was and is nowhere near the colour shown on the box. Very unhappy as now have to wait weeks to redo my hair (will be using a different brand) so stuck with this stupid hair colour till then.

June 29, 2023
Unprompted review
Rated 1 out of 5 stars

If I could give this -5 stars I would

If I could give this -5 stars I would. I've used Clairol NicenEasy for around 10 years and have loved it until this last time.

I have lost at least 75% of my hair. It just fell out in hands full to the point where I was too afraid to even put a comb near it.

It has been a devastating experience for me.

Anyone want to join a class action against Clairol?

January 21, 2023
Unprompted review
Rated 1 out of 5 stars

Bad color Batch of Ash Brown /ash blonde/ash medium brown

I'm a licensed cosmetologist for 41 years. Have been using Clairol liquid and cream color with Clairol 20 Developer. The last 3 customers plus myself today. Their roots were red! Very noticeable red. I used cool tones and they've always had the same color for the last several months. They are younger and their hair has not changed. Clairol has a problem with their color or Developer peroxide. I used a cool color on my hair, it turned my color redish!!! Never again switching back to Framesi. I specialize in color and highlighting. This is not normal. Having to color to correct issues that are from a bad batch of colors and time involved plus not to mention their time and frustration.

March 22, 2023
Unprompted review
Rated 1 out of 5 stars

A complete waste of money

A complete waste of money! My hair yesterday, put a permanent Clairol colour on it this afternoon to remove any greys yet your product has proved to be an absolute pile of rubbish ! I am going to have to go and buy another product that works on grey hair (permanent like yours is supposed to be) just to do that job properly ! your product is junk 🤬

March 20, 2023
Unprompted review
Rated 1 out of 5 stars

I must say that was the worst hair dye…

I must say that was the worst hair dye product I have ever used! I felt kind of burning sensation after 10 minutes past application. Shampooed straight away only to discover my hair felt dry, weirdly ‘plasticky’ and wire like. I applied a lot of conditioner hoping that it will help! I don’t normally write reviews but this product should have a warning on the label!

January 8, 2023
Unprompted review

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