We were served by Imran, lovely young man, very polite and friendly, gave us loads of options to choose which helped me to make my mind up with ease, he even stayed back because we were feeding our ba... See more
Company replied
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See what reviewers are saying
Let us have a look around without any pressure then offered us a nice hot drink as the salesman could see we had maybe settled with the one we were sitting on and he asked if we needed assistance. Yo... See more
Company replied
Great service today at the Camp hill Middleway store Birmingham- I didn’t get the guys name sadly but excellent service Not pushy for sale but helpful and answered all our questions brilliantly... See more
Company replied
Thank you to all the staff who helped us today. The service you offered was great. We didn't feel pressured or rushed and staff were on hand to answer questions and took the time to go through all opt... See more
Company replied
Company details
- Furniture Store
- Furniture Accessories
- Home Goods Store
- Living Room Furniture Store
- Sofa Store
- Upholstery Shop
Written by the company
Whatever your thing is, we'll help you find furniture to match. We know that your sofa is more than just a place to sit - it’s where you get together with the people who matter most to you. That’s why for over 55 years we’ve been perfecting our craft of designing, making and selling high quality sofas, and furniture, at great value for money that we hope you’ll love for years to come. www.dfs.co.uk
Written by the company
Contact info
John Kempe Way, B12 0HU, Birmingham, United Kingdom
- 0333 999 9782
4.9
Excellent
5K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
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Great service in store
Great service in store, awaiting sofa delivery so will update after.
June 21, 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you for taking the time to give us a 5* rating, it is much appreciated!
Kind Regards
Lorraine A DFS Customer Support
Saira is amazing and was very helpful…
Saira is amazing and was very helpful would definitely recommend her she got me a fab deal!
June 24, 2026
Reply from DFS Furniture - Birmingham
Hello Laura,
Thank you so much for taking the time to give us an amazing review and to share your experience with others. We really do appreciate it!
Kind regards,
Lia
DFS Customer Support
I was very happy with my shopping with…
I was very happy with my shopping with you. Everything was perfect.
June 24, 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!
Kind regards,
Lorraine A DFS Customer Support
Friendly, knowledgeable and helpful
Friendly, knowledgeable and helpful staff without the sales pressure.
June 21, 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you for your kind review.
Kind Regards,
Holly M
DFS Customer Support
The whole experience was easy from…
The whole experience was easy from start to finish. It did help that we knew what we wanted when we walked in, but it didn;t stop up from having one last reassuring look around, actively encouraged by our sales guide. After this the order process went smoothly, and whilst quoting an outline delivery period, said they would look to improve. Great experience all round.
June 21, 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!
Kind regards,
Lorraine A DFS Customer Support
Reply from DFS Furniture - Birmingham
Thank you so much for taking the time to give us a 5* rating and to share the experience with others. It is much appreciated!
Kind Regards,
Vanessa
DFS Customer Support
Got a brilliant set of sofas right colour scheme on a clearance deal and got further discount from the Birmingham store I would like to give Sandra a mention she was absolutley fantastic
It's coming home it's coming home my brand new sofas are coming home.
June 20, 2026
Reply from DFS Furniture - Birmingham
We are really grateful for your kind words and for taking the time to share your experience. Thank you so much!
Kind Regards,
Vanessa
DFS Customer Support
Our experience was great
My experience was great.Your colleague, her name Summer has a very nice professional sales capacity to navigate through your furnitures.We buy because of her advise to fit our choice and budget.Thank you Summer.
June 17, 2026
Reply from DFS Furniture - Birmingham
Hi there, it sounds like a 10/10 experience in the store here! We are thrilled to hear about it! Thank you for the feedback.
Kind Regards,
Vanessa
DFS Customer Support
Iram was very helpful thank you for…
Iram was very helpful thank you for your Assistance would definitely recommend being served by her.
June 17, 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you for sharing your great review with us.
Kind Regards,
Holly M
DFS Customer Support
Great Service Today with Sara
We purchased a new sofa and footstool today from DFS and just wanted to say how professional and friendly Sara was in dealing with our purchase. She was very attentive and answered all of our questions and we left as 2 very happy customers. Well done!
June 17, 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you so much for taking the time to give us an amazing review and sharing your experience with others. We really do appreciate it.
Kind Regards,
Holly M
DFS Customer Support
Experience at DFS was absolutely…
Experience at DFS was absolutely amazing! So happy with their customer service the manager and the worker (don't know the name) were so friendly and amazing. Ordered theree 2 seater sofas and the manager and the co worker said delivery is gonna be free so so happy with the sofas and the customer service 😀
June 16, 2026
Reply from DFS Furniture - Birmingham
Good Afternoon,
Thank you for leaving us a 5* review. We’re happy that our fabulous store staff met your expectations and that you had a lovely experience when placing your order. We appreciate you sharing this review with others.
Kind Regards,
Jordan
DFS Customer Support
Reply from DFS Furniture - Birmingham
Hello,
Thank you for your kind review.
Kind regards,
Holly M
DFS Customer Support
⭐⭐⭐⭐⭐
⭐⭐⭐⭐⭐
Great experience with DFS so far. The staff were friendly, helpful, and knowledgeable, making the ordering process easy and stress-free. There was a great range of furniture to choose from, and I'm looking forward to receiving my sofa. Communication has been excellent throughout, and based on my experience so far, I would definitely recommend DFS
June 15, 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you for taking the time to give us a 5* rating, it is much appreciated!
Kind Regards
Lorraine A DFS Customer Support
Reply from DFS Furniture - Birmingham
Hello,
Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!
Kind regards,
Lorraine A DFS Customer Support
Amazing customer service
Lewis was really friendly and very helpful . Me and my partner couldn’t have asked for better customer service. He made the shopping experience stress free .
June 13, 2026
Reply from DFS Furniture - Birmingham
Hello,
We are really grateful for your kind words and for taking the time to share your experience. Thank you so much!
Kind regards,
Lorraine A
DFS Customer Support
Good Customer Service
THE AMBIENCE AND THE CUSTOMER SERVICE RENDERED BY KEV WAS IMPECCABLE
June 13, 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you so much for taking the time to give us an amazing review and to share your experience with others. We really do appreciate it!
Kind regards,
Lorraine A
DFS Customer Support
Overall Jimmy privided an excellent customer service. Jimmy was friendly and approachable. I appreciate that he changed his lunch time to attend us though he was already on his way out.
Jimmy was very informative and provided all the information. This was helpful in making the right choice in making the purchase. I was very happy with the overall service and friendly staff.
June 12, 2026
Reply from DFS Furniture - Birmingham
Hello,
We really appreciate your kind 5* review, it is much appreciated and we can’t wait to deliver your lovely new furniture.
Kind regards,
Lorraine A
DFS Customer Support
Bally at dfs birmingham is a absolute…
Bally at dfs birmingham is a absolute legend, went through so many sofa options with us untill we found the ones we wanted thanks to him. The service delivered was 10/10. highly recommend visiting that branch and getting help from bally.
June 12, 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you so much for taking the time to give us a 5* rating and to share the experience with others. It is much appreciated!
Kind regards,
Lorraine A
DFS Customer Support
Lady was very helpful
Lady was very helpful, didn't feel pressured, explained everything in detail, 10 out of 10
June 11, 2026
Reply from DFS Furniture - Birmingham
Thank you so much for taking the time to give us a 5* rating and to share the experience with others. It is much appreciated!
Kind Regards,
Vanessa
DFS Customer Support
I knew what I wanted prior to attending…
I knew what I wanted prior to attending store in Birmingham. Sales person was very helpful and efficient - providing good information. Happy with the outcome
June 11, 2026
Reply from DFS Furniture - Birmingham
Hello,
Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!
Kind regards,
Lia
DFS Customer Support
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