DFS Furniture - Luton Reviews 

2,463
TrustScore 5 out of 5

4.9

Unit 1, Chaul End Lane, Hatters Way Retail Park, LU48FD Luton, GB


While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

See what reviewers are saying

Rated 5 out of 5 stars

Excellent service from Fahima! She explained the entire process from start to finish and covered everything, from placing the order to caring for and maintaining the sofas. I honestly can't reco... See more

Company replied

Rated 5 out of 5 stars

We were able to walk around without staff following. Relaxed browsing makes it a better experience. Customer service was very good when needed.

Company replied

Rated 5 out of 5 stars

The store manager, FAHIMA, was a great person, and I was really happy with how he dealt with my friends and me when we entered the Luton showroom. He was very kind and professional, showing us the bed... See more

Company replied

Rated 5 out of 5 stars

Very relaxed atmosphere in the store. No pressure from sales advisors. When I’d decided what I wanted it was all explained to me and the guy even went over things twice just to make sure I understood... See more

Company replied


Company details

  1. Furniture Store
  2. Furniture Accessories
  3. Home Goods Store
  4. Living Room Furniture Store
  5. Sofa Store
  6. Upholstery Shop

Written by the company

Whatever your thing is, we'll help you find furniture to match. We know that your sofa is more than just a place to sit - it’s where you get together with the people who matter most to you. That’s why for over 55 years we’ve been perfecting our craft of designing, making and selling high quality sofas, and furniture, at great value for money that we hope you’ll love for years to come. www.dfs.co.uk

Written by the company


Contact info

  • Unit 1, Chaul End Lane, Hatters Way Retail Park, LU48FD, Luton, United Kingdom

  • 0333 999 9821

4.9

Excellent

TrustScore 5 out of 5

2K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.9

All reviews

(2,463)

102,030 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Beautiful store in Luton

Beautiful store in Luton, lots to choose from and the staff leave you alone without being in yoyr face the second you arrive

March 1, 2026
DFS Furniture - Luton logo

Reply from DFS Furniture - Luton

We really appreciate your kind 5* review, it is much appreciated and we can’t wait to deliver your lovely new furniture.

Kind Regards,
Vanessa
DFS Customer Support

Rated 5 out of 5 stars

Excellent service!

The sales assistant was very knowledgeable and helpful. He was very kind to my elderly mother, who was the main customer. It was a great sales experience and a very successful purchase

March 3, 2026
DFS Furniture - Luton logo

Reply from DFS Furniture - Luton

Hello,

Thank you for sharing your lovely review. We’re happy that you enjoyed your experience in the store. It is much appreciated!

Kind regards
Holly M
DFS Customer Support

Rated 5 out of 5 stars

Fantastic service by Fahima

Customer service by Fahima was a remarkable experience. She knew about the product and offered us the best solution to meet our budget. Fantastic customer service in all areas. Fahima was friendly, kind and knowledgeable about what DFS could offer.

March 3, 2026
DFS Furniture - Luton logo

Reply from DFS Furniture - Luton

Good morning,

Thank you so much for taking the time to write us a 5* review, your feedback is always appreciated. We are really happy to hear that you had a great experience in store with Fahima.

Kind regards,

Lia
DFS Customer Support

Rated 5 out of 5 stars

The sales executive was attentive and…

The sales executive was attentive and gave me.attention and time to.make my decision without rushing off somewhere else.

February 27, 2026
DFS Furniture - Luton logo

Reply from DFS Furniture - Luton

Good morning Mary,

We really appreciate your kind 5* review, it is much appreciated and we can’t wait to deliver your lovely new furniture.

Kind regards,

Lia
DFS Customer Support

Rated 5 out of 5 stars

Pleasant friendly service

Pleasant friendly service. Quick and straightforward. Didn’t feel pressured to buy anything I didn’t want .

March 2, 2026
DFS Furniture - Luton logo

Reply from DFS Furniture - Luton

Good morning Vanda,

Thank you very much for sharing your experience, we love to hear your feedback about our friendly team!

Kind regards,

Lia
DFS Customer Support

Rated 4 out of 5 stars

Freindly service

Freindly service
Good range of sofas
Took the time to make sure we understood the options and costs

March 1, 2026
DFS Furniture - Luton logo

Reply from DFS Furniture - Luton

Hello,

Thank you so much for taking the time to give us an amazing review and sharing your experience with others. We really do appreciate it.

Kind Regards,

Lorraine A
DFS Central Customer Support

Rated 5 out of 5 stars

Great customer service

Great customer service. Did all the measurements and working out for me for the sofas. Help me choose the perfect fit.

February 28, 2026
DFS Furniture - Luton logo

Reply from DFS Furniture - Luton

Hello,

Thank you for sharing your lovely review. We’re glad that you enjoyed your experience with us in store. We hope that you enjoy the furniture when it arrives.

Kind Regards,

Lorraine A
DFS Central Customer Support

Rated 5 out of 5 stars

Henna helped me a lot that day

Henna helped me a lot that day. Plenty of choices and the sizes were tricky. Moreover, she explained briefly about the warranty and the insurance. She is professional and polite. DFS winter sale was amazing. They offered plenty of choices with good prices and free interest up to 4 years.

February 15, 2026
DFS Furniture - Luton logo

Reply from DFS Furniture - Luton

Good morning Zeinab,

Thank you so much for taking the time to write us a 5* review, your feedback is always appreciated. We are really happy to hear that you had a great experience in store with Henna.

Kind regards,

Lia
DFS Customer Support

Rated 5 out of 5 stars
DFS Furniture - Luton logo

Reply from DFS Furniture - Luton

We appreciate you taking the time to share your positive experience with us; we are so happy to hear that you felt welcomed and found our team friendly.

Kind Regards,
Vanessa
DFS Customer Support

Rated 5 out of 5 stars

I recently ordered a new sofa from DFS…

I recently ordered a new sofa from DFS and so far the experience has been excellent. The ordering process was smooth and straightforward, and the customer service team have been very helpful and responsive. Communication has been clear, and I’ve felt well-informed throughout. Looking forward to receiving the sofa!

February 21, 2026
DFS Furniture - Luton logo

Reply from DFS Furniture - Luton

Hello,

Thank you for taking the time to leave us your review. Your feedback is greatly appreciated. We are so happy to hear you had a smooth experience when placing your order with us.

Kind Regards,
Holly M
DFS Customer Support

Rated 4 out of 5 stars

Good experiences

Good experiences

February 21, 2026
DFS Furniture - Luton logo

Reply from DFS Furniture - Luton

Good morning Anita,

Amazing review, thanks for sharing!

Kind regards,

Lia
DFS Customer Support

Rated 5 out of 5 stars

Return customer, excellent

Return customer, needed matching set for second, friendly quicky located the previous order ordered again. Quick simple less than 30. This time armed with measurement job was a breeze.

February 15, 2026
DFS Furniture - Luton logo

Reply from DFS Furniture - Luton

Good morning,

Thank you so much for taking the time to give us an amazing review and to share your experience with others. We really do appreciate it!

Kind regards,

Lia
DFS Customer Support

Rated 5 out of 5 stars

Good service received throughout my…

Good service received throughout my purchase of two new sofas. Friendly staff.

February 21, 2026
DFS Furniture - Luton logo

Reply from DFS Furniture - Luton

Good morning,

Thank you very much for sharing your experience, we love to hear your feedback about our friendly team!

Kind regards,

Lia
DFS Customer Support

Rated 5 out of 5 stars

Impressively friendly sales team

Recently bought a sofa from the Luton branch and had such a friendly and helpful reception. Henna our sales lady, was just fantastic. A real bubbly and friendly personality, honestly couldn’t do enough to help us. Actually made the sale memorable and gave us all the information and advice we could need. Would definitely recommend this store. And the sofa was such a good deal. Cant wait for delivery.

February 19, 2026
DFS Furniture - Luton logo

Reply from DFS Furniture - Luton

Good afternoon Cass,

Thank you for leaving us a 5* review. We’re happy that our fabulous store team met your expectations and that you had a lovely experience when placing your order. We appreciate you sharing this review with others.

Kind regards,

Lia
DFS Customer Support

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look