We visited your Oxford store a couple of times and on both visits we found the staff very helpful without being intrusive. On the second visit we were assisted by Sid who was extremely knowledgeable... See more
Company replied
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
See what reviewers are saying
Excellent overall experience mainly due to Alim who advised us on everything. What a change to actually deal with an advisor who took the trouble to to at least seem like he was interested in more tha... See more
Company replied
Our experience was fantastic, upron arrival we were welcomed by Darren at the Oxford brand who made us feel very welcome. we were offered coffees and hot chocolates for the kids and made very comforta... See more
Company replied
We were just passing the Botley Store and was not expecting to make a purchase quite yet. However, realising that this particular Branch is closing within the next month, and seeing a suitable and... See more
Company replied
Company details
- Furniture Store
- Furniture Accessories
- Home Goods Store
- Living Room Furniture Store
- Sofa Store
- Upholstery Shop
Written by the company
Whatever your thing is, we'll help you find furniture to match. We know that your sofa is more than just a place to sit - it’s where you get together with the people who matter most to you. That’s why for over 55 years we’ve been perfecting our craft of designing, making and selling high quality sofas, and furniture, at great value for money that we hope you’ll love for years to come. www.dfs.co.uk
Written by the company
Contact info
1 Botley Road, OX2 0HD, Oxford, United Kingdom
- 0333 999 9770
4.8
Excellent
2K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Ordering service was amazing ( Oxford…
Ordering service was amazing ( Oxford DFS) Sid was very helpful. Hoping the delivery and quality of sofa will be as expected.
February 24, 2024
Reply from DFS Furniture - Oxford
Good Morning,
Your feedback is greatly appreciated, thank you for sharing your review with others and we look forward to you receiving your new furniture!
Kind Regards,
Lia P
DFS Customer Support
Sid was awesome x so friendly an…
Sid was awesome x so friendly an knowledgeable x easy to talk to and discuss what I needed fir my space thank u so much
February 24, 2024
Reply from DFS Furniture - Oxford
Good Morning Kay,
Thank you very much for sharing your experience, we love to hear your feedback about our friendly staff!
Kind Regards,
Lia P
DFS Customer Support
The sales lady ia superb.we could not…
The sales lady ia superb.we could not decline her eye catching offer.very good customer care
February 23, 2024
Reply from DFS Furniture - Oxford
Good Morning,
Thank you so much for sharing this lovely 5* review with us. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store and we hope you love your furniture when it arrives!
Kind Regards,
DFS Customer Support
Sofa found with the help of Aleem.
The whole family went to DFS Oxford on Botley Road. We encountered a very helpful and competent young man called Aleem who found the right sofa for us! He informed us about the difference sizes, the difference in quality of the foam, delivery options etc. etc. We felt very well looked after, even being offered coffee! We decided for a sofa with a lounger in dark grey and it'll be delivered mid March. So all good and I can really recommend the DFS in Oxford. Not only Aleem, but all members of staff are friendly and helpful.
February 4, 2024
Reply from DFS Furniture - Oxford
Hello,
Thank you for taking the time to leave us your review. Your feedback is greatly appreciated. We are so happy to hear about the fantastic service received. Thank you so much for placing an order with us.
Kind Regards,
Holly M
DFS Customer Support
Reply from DFS Furniture - Oxford
Good Afternoon James,
Thank you for sharing your lovely 5* review, your feedback is greatly appreciated!
Kind Regards,
Jordan C
DFS Customer Support
We had a lovely shopping experience at…
We had a lovely shopping experience at DFS in Botley Road today, extremely helpful staff Sid in particular, no pushiness , just great help. Thank You!
February 19, 2024
Reply from DFS Furniture - Oxford
Good Morning,
Thank you for leaving us a 5* review. We are really happy that Sid met your expectations in store and you had a lovely experience when placing your order!
Kind Regards,
Jordan C
DFS Customer Support
Fantastic customer service and…
Fantastic customer service and experience, hot chocolate kept my hyperactive son occupied
February 17, 2024
Reply from DFS Furniture - Oxford
Good Afternoon Andrew,
Thank you so much for your kind review, we’re happy to hear you had a lovely experience when visiting our store and received refreshments. We look forward to welcoming you again next time!
Kind Regards,
Lia P
DFS Customer Support
Promotions for Cheryl!
Cheryl was amazing, was very knowledgeable and made us feel comfortable. She made our experience at dfs smooth, stress free, and we were happy for her to be part of a milestone in our relationship in buying our first sofa as couple. We got exactly what we were looking for and more. We felt that Cheryl is very good at what she does and could have sold us a toothbrush in a sofa shop if she wanted to🤩. great company to deal with couldn’t be happier with our experience.
February 17, 2024
Reply from DFS Furniture - Oxford
Good Afternoon,
We're really grateful you shared this amazing 5* review. We are glad to hear that Cheryl helped you choose your lovely new furniture. It is really appreciated that you took the time to share your kind words and we hope you love your furniture when it arrives
Kind Regards,
Lia P
DFS Customer Support
Akim who served me was superb
Akim who served me was superb - attentive, considerate, kind and efficient.
February 6, 2024
Reply from DFS Furniture - Oxford
Good Afternoon Carys,
Thanks for the fabulous review, we really appreciate you taking the time to share with others!
Kind Regards,
Lia P
DFS Customer Support
Relaxing way to buy a sofa
We were given the time to walk round the showroom, without being 'pressed' to buy something. When we had decided on what to buy, their professional sales assistant took us through the purchase. All very relaxed and informative.
February 17, 2024
Reply from DFS Furniture - Oxford
Hello,
Thank you so much for your kind words and for taking the time to give us an amazing review. We really do appreciate it and hope you enjoy your furniture when it arrives!
Kind regards
Holly M
DFS Customer Support
Staff was very friendly and…
Staff was very friendly and informative, gave you options and time to think about them didn't force you into anything
February 17, 2024
Reply from DFS Furniture - Oxford
Hello,
We’re really grateful and appreciate you taking the time to share your experience with us.
Kind regards,
Holly M
DFS Customer Support
Very helpful staff
February 15, 2024
Reply from DFS Furniture - Oxford
Good Morning,
Great review, thanks for sharing!
Kind Regards
Lorraine A
DFS Central Customer Support
Sid was absolutely amazing 😀
Sid was absolutely amazing. He went through every detail with us. Showed us some different leathers. Explained about cleaning the sofas etc, He explained roughly how long it would take before delivery and he made the whole buying experience really easy. Thank you.
January 7, 2024
Reply from DFS Furniture - Oxford
Hello,
Thank you for choosing DFS to purchase your new sofa. We are grateful for you sharing your experience with others and giving us a 5 star rating. We hope you love the furniture when it arrives in your home!
Kind regards
Holly M
DFS Customer Support
My experience was great because of Cheryl !
My experience was made great by the very helpful Sales Assistant - Cheryl. Who obviously knew her product range + the additional extras that could be bought to supplement my buying experience. One small 'niggle' point the Automatic Doors were not open when I arrived at 10.00 am and had to enter the store through a delivery door. I then had to go in search of a Sales Assistant (it was a bit like the Marie Celeste) - when I found Cheryl. It would have been nice for some-one to be visible at the 'front door'- even if they were 'not open'
February 15, 2024
Reply from DFS Furniture - Oxford
Hello,
Thank you for sharing your great review with us, we are glad that you enjoyed your experience with Cheryl. I do apologise for the doors not being open on time, I will feed this back to the team to ensure this does not occur in the future.
Kind regards
Holly M
DFS Customer Support
Dishonesty
Ordered a matching 2 seater sofa to go with my 3 seater. Told this came with 2 of the cushions when purchasing. Only one arrived. Flagged up on delivery. Manager called me back, saying this was correct and refused to send the second cushion but told me I could buy one from them for £60! Over £2k on sofas and £200 on delivery! Terrible service. You have lost any future purchase from me
February 14, 2024
Unprompted review
Reply from DFS Furniture - Oxford
Good Afternoon,
Thank you for taking the time to leave us your review. We do appreciate any feedback and I am really sorry to hear you’re not happy with the service received.
After looking into the order and the proof of delivery images we can confirm you have all the cushions that are included with this sofa. We apologise for any confusion caused at the point of sale but any additional cushions would be chargeable.
I can see you have been in touch with a member of the team and another call to discuss this with management has been requested. Please allow to be contacted within 48-72 working hours.
Kind Regards,
Lia P
DFS Customer Support
Sid was great with us informative…
Sid@Oxford was great with us informative friendly but not pushy. So happy with the service and ease of buying. Can't wait for our sofa!!
February 13, 2024
Reply from DFS Furniture - Oxford
Good Morning Cassy,
Thank you very much for sharing your experience, we love to hear your feedback about our friendly staff!
Kind Regards,
Lia P
DFS Customer Support
Very helpful staff
We visited your Oxford store a couple of times and on both visits we found the staff very helpful without being intrusive.
On the second visit we were assisted by Sid who was extremely knowledgeable and helpful. We were looking for a couple of sofas and he guided us through that process giving good advice when we asked questions. We were very happy with the way he treated us, offering options without being "pushy".
February 10, 2024
Reply from DFS Furniture - Oxford
Good Afternoon,
We are really glad to hear that our amazing store staff helped you choose the right furniture for you. It is much appreciated that you took the time out to share your kind review. We hope you enjoy the furniture when it arrives in your home!
Kind Regards
Lorraine A
DFS Central Customer Support
DFS is one of best quality
February 12, 2024
Reply from DFS Furniture - Oxford
Good Morning Shahbaz,
Thank you so much for taking the time to share your lovely review, it's much appreciated!
Kind Regards,
Lorraine A
DFS Central Customer Support
A nightmare from start to finish
We went to DFS Oxford where we were approached by one of the staff members who chose to only address my partner and ignore me. He spent most of the time chatting rather than doing his job and as a result gave the finance company the wrong email address meaning they didn’t send us any paperwork, delaying the delivery process. Before this, the company messed up the order number and I had to make several phone calls to confirm we paid our deposit as they were saying we hadn’t when we in fact had. We went back to the store the next week to talk to the sales rep who sold us the sofa and he saw us and deliberately avoided us. We finally got the money sorted and then when the delivery company called to confirm our time slot they said a certain time and were an hour and a half later than confirmed. They then proceeded to plonk the sofa pieces in our living room and told my partner to assemble it himself when we were under the impression that we had paid for delivery and assembly of the sofa. The sofa itself is lovely, but the service was unnecessarily stressful from start to finish. A bad experience all round so would not recommend DFS for anyone.
January 27, 2024
Reply from DFS Furniture - Oxford
Good Afternoon,
Thank you for taking the time to leave your review, your feedback is always greatly appreciated.
We're very sorry for the overall experience you have experienced with DFS and for any lack of communication in relation to your order. It is really disappointing to hear and certainly not the level of service we aim to provide to our customers.
Due to the nature of the issues raised within this review, we have escalated this internally to the relevant department to ensure you are contacted within 72 working hours.
I am very happy to hear that you do love your furniture.
If you do require any further assistance in the meantime, please don't hesitate to contact us.
Jordan C
DFS Customer Support
Cheryl was so very helpful but not pushy
February 11, 2024
Reply from DFS Furniture - Oxford
Good Morning Sally,
We really appreciate you taking the time to give us a 5* rating, thank you very much!
Kind Regards,
Lia P
DFS Customer Support
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.