Wide range of cars to choose from, no aggressive sales or hassle when looking around. Fair pricing for part exchange of my old car, even increasing the value after inspecting its condition. Fast and e... See more
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Written by the company
FOW is the original, multi-award winning Car Supermarket with two fantastic locations in Winsford, Cheshire and Trafford, Manchester. We were born in 1959 and have perfected the UK's easiest and most enjoyable car shopping experience with a focus on fantastic customer care and great prices - values that stay true to this day. To keep things nice and easy we launched FOW Perks to help make your car buying experience a great one! What does this mean? You can reserve any vehicle FREE for up to 48 hours (you won't find this elsewhere), buy online or instore with an expert handover and home delivery available, request a personalised video from home, arrange a test and even part exchange or sell your old car to us. To support this further, our technicians will prepare your new car to the highest standard using industry leading technology and processes. Every vehicle receives a PDI (Pre Delivery Inspection), PSI (Pre Sales Inspection) alongside quality control, multipoint photography process and final sold checks to ensure all aspects of your vehicle match the FOW quality standard. Chat to our team today, we'll help answer those all important questions and help you drive away in the car of your dreams - this is FOW.
FOW - Fords of Winsford
Written by the company

- Reserve any car for FREE up to 24 hours
- Peace of mind car shopping - reserve any car for FREE for up to 24 hours.
- Enjoy an Award Winning Online Experience
- Proud winners of the 2022 AM Awards - Online Consumer Experience of the Year.
- FREE Transfers Between our 2 Locations
- Enjoy the flexibility and freedom to view any vehicle at your leisure at the location nearest to you.
- No Hidden Costs or Admin Fees
- Simply the price you see is the price you pay.
- Enjoy a Personalised Video of Your New Car
- Our Product Specialists will showcase your new car in detail for you to enjoy from the comfort of your own home.
- Buy Online - Click & Collect - Home Delivery
- At FOW, you're in control. Enjoy the UK's most enjoyable car shopping experience, online or in-store with home delivery or click & collect available.
- Multipoint Inspection
- Every vehicle is prepared to the highest standard with a multipoint inspection completed by our technicians before you drive away.
- HPI Check
- Our complimentary HPI check is performed on every vehicle for your peace of mind - included at no extra cost.
- Finance to Match all Budgets
- PCP or HP? Our product specialists will discuss your options and help secure your dream car at a budget to suit.
- Over 60 Years of Trust
- Enjoy a completely hassle free and enjoyable car shopping experience built on solid foundations over 60 years ago.
- Part Exchange or Sell Your Old Car
- Quickly and easily part exchange or sell your old car with FOW today.
Great Service Time and Time Again
Why promise when we simply deliver

Contact info
Fords of Winsford Ltd Wharton Retail Park Weaver Valley Road Winsford, Cheshire, CW7 3AL, Winsford, United Kingdom
- 01606 866 199
- hello@fow.co.uk
- www.fow.co.uk
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Buying new car from FOW
Excellent service from start to finish lots of help and advice from the staff who helped us with buying our new car also gave us a fair price part exchange great company to deal with

Reply from FOW Winsford
Never again. Very disappointed with the overall…
Very disappointed with the overall experience of buying a car from FOW. I felt pressured to collect the car after completing the purchase even though I had paid for it in full. My old car was taken in part exchange and there was a slight delay (one day) in obtaining the log book V5C because I have a personal number plate. This meant I had to pay a further £500 retainer fee which I was told would be refunded after 3-5 days following receipt of the V5C, this actually took 9 days. In my opinion the after sales service was very poor. I have made telephone calls and sent e-mails but no-one has replied.
Fantastic customer service from Lana
Fantastic customer service from Lana, she was incredibly helpful and kept in touch with me during the week to confirm details. Very friendly and personable, made the whole experience very calm and enjoyable. Really happy with the service and my lovely new Renault Captur

Reply from FOW Winsford
Extremely disappointed
I've changed my review to one star after what has happened since I first gave my review. Three times I have asked for a call back today, after the car I purchased yesterday evening broke down this morning, and no one has called me back. I now have no vehicle to get to and from work and no one at FOW seems at all bothered about the issue with the vehicle I was sold, or assisting me with the situation I have been left in. The issue I raised hadn't even been documented correctly. Not impressed at all.

Reply from FOW Winsford
Great range of cars for us to look at but after sales customer service needs reviewing
Update...
Very disappointed to have to write this update. When I part exchanged my car I had a personal plate on it, I was told they will hold a £500 deposit until the new V5 arrived with them which I agreed to.
My V5 arrived and sent to FOW with a photo emailed to Lana , now this is when any car sales customer service proofs how good they are...
One email back confirming they had received the V5 , phoned a few days later and told the refund would take 3 to 5 days, left it a few days and emailed Lana no reply, emailed again no surprise no reply, phoned and told they will pass it onto a manager for a call back. Wait until I get home and phoned again as no calls.4 times cut off and once put on hold then cut off !!!!!
Now on hold again but not holding out much hope.
A garage is only as good as it's customer service and for me Fords of Winsford, they haven't gone any.....
Great range of cars for us to look at , great service from the reception staff to Lana who helped us in buying the car we wanted.

Reply from FOW Winsford
Great experience
I've never bought from FOW before or from any large dealership before. I have to say the experience was very good. Price of the vehicle was fair and the level of service was very good. They were really busy while I was at the Trafford Park branch and they made sure I was given excellent, personalised service. I would buy from FOW again.

Reply from FOW Winsford
Good selection of cars at a good price
Ruby was very helpful and we didn't feel pressured in anyway. This was the first time we bought a car from Fords of Winsford but we would definitely use them again.

Reply from FOW Winsford
Fantastic buying experience
Fantastic buying experience. The car was as described and good value. Dee at the Manchester branch was very polite, professional and a pleasure to deal with, would definitely recommend buying a car from FOW Manchester.

Reply from FOW Winsford
Ryan cain (winsford) sorted my car for…
Ryan cain (winsford) sorted my car for me and did a brilliant job! Im over the moon with my new car

Reply from FOW Winsford
Room for Improvement
We recently purchased a car from Fords of Winsford at Trafford Park, and overall we're happy with the experience.
From start to finish, Kerry handled every aspect of our purchase with complete professionalism, courtesy and enthusiasm. She made what was initially a very quick and straightforward sales process feel effortless, kept us informed throughout, and was a pleasure to deal with. She is a real asset to Fords of Winsford.
We bought the car on Thursday for collection at 10:30am the following Tuesday. Unfortunately, this didn't leave enough time for the vehicle to be fully prepared, which certainly wasn't Kerry's fault.
When we collected the car, there was still a dent in one of the doors that couldn't be repaired until the Dentman visited the following day. The valet also hadn't been completed to the standard we'd expected – the interior glass hadn't been cleaned and the 20-inch alloy wheels were still heavily covered in brake dust. We also didn't leave with the car until around 1:15pm.
Despite these issues, we still came away feeling satisfied with the overall deal, largely because of Kerry's outstanding customer service and positive attitude. Without her, our overall impression would probably have been quite different.
Fords of Winsford clearly sell a huge number of vehicles every month, but in our opinion they need to improve the final vehicle preparation process before handover. Get that right, and the customer experience would be excellent.

Reply from FOW Winsford
No details for collection
I wasn't informed details of the collection so waited along time. The man who then dealt with me was very good 👍

Reply from FOW Winsford
This is the first time I have used FOW…
This is the first time I have used FOW the staff are very helpful Mr Geoff Rollins was very helpful explaining the way how FOW sells a car he helped me from start to finish we are a happy customer 🚗😊

Reply from FOW Winsford
Easy and relaxed viewing of cars plenty…
Easy and relaxed viewing of cars plenty of staff about to help and answer any questions. No pressure from sales team to buy. All in all a pleasant experience.

Reply from FOW Winsford
Hi absolutely love the vehicle.Just aftersale Nightmare
Hi absolutely love the vehicle.Just what we wanted..However trying to pay for it was an obstacle course.paperwork completed incorrectly.First time put HP on it and TIA which we informed her we had already sold !plus car shine additive which we considered but before we left her said do not require.Paperwork arrived digitally incorrect ..Rang I.mediately asked her to amend ..came next day exactly same .Rang asked for figure. Paid it..No receipt received. Went to
Collect on appointment .Like free for all people standing and sitting just leaving In frustration. Had not cleared computor from service. Car now requesting service in 72 days. Took out Warranty. Cannot access informatio or sign in.AN AFTERCARE DISASTER.PAID £549 for RAC Warrantywe have no paperwork and no receipt for car payment. Staff chase sale but once booked moving on to next buyer before finishing last Sale...Happy with car just hope we don't need to access Warranty.

Reply from FOW Winsford
Overall experience excellent
Luke was very helpful, polite and pleasant. Shame the car had not been valeted before pick up. Luke got that sorted for us as well. Overall experience is excellent.

Reply from FOW Winsford
The whole process was made easy by the…
The whole process was made easy by the sales team. I did not feel pressured to buy or take up any of the warranty options offered. I received a fair price for my existing car and am very happy with my new car.

Reply from FOW Winsford
Fast professional service
I was able to select the car I wanted online. I called FOW who arranged for it to be transported to my local office in Trafford. The staff were friendly, knowledgeable and professional. I really liked the fact they didn’t try to push for finance etc when I said I wanted to pay cash. They sorted all of the paperwork for me so it was super easy. I viewed the car on Saturday and drove it away on Monday. I would highly recommend.

Reply from FOW Winsford
Very Positive
LH Sales provided excellent service very informative helpful professional. No pressure went through relevant information answered any concerns . Car not on site but as I have seen it on web sight it was decided to leave deposit. There was only one concern the car only had 6 months MOT is was agreed that 12 months was provided which I was happy with .
On collection no issues same professional service from LH . On collection of the car and drove away I did notice that although clean the interior was dusty I did expect some form of Valet . On arrival home it was clear this was. It done very well .perhaps that’s the only room for improvement

Reply from FOW Winsford
Recommended
Went to view vehicle however not on site . It Was the car I was really interested in . Was introduced to sales lady LH who was very helpful and was happy to answer questions . Explained why not onsite . So left deposit pending viewing I did have one concern that car only had 6 months MOT . However it was agreed that 12months would be given .The service provided by sales lady was of a very high standard . Felt reassured and happy to proceed . Upon payment and collection and drive away the car was not that well valeted was ok but expected better . But over all very happy with the service

Reply from FOW Winsford
Honest very helpful …
All the staff was over help in a great way 🍾
We were introduced to Geoff and what a great fella made everything so easy for us so special thanks to him but again from the front desk lady to the rest. Thanks so much.
Geoff thanks. 🤩

Reply from FOW Winsford
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