While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Considering 433 reviews, reviewers had a great experience with this company. Customers frequently praise the exceptional service and the helpful, friendly, and knowledgeable staff. Many people highlight the efficiency and speed of repairs, often noting that their devices were fixed quickly and returned in excellent working condition. Reviewers also appreciate the fair pricing, with some mentioning that the cost was much lower than expected or compared to other options. However, some people were dissatisfied with the product and quality of repairs, citing issues such as damaged components after a battery replacement or a phone that stopped working shortly after service. A few customers also experienced misdiagnosed issues or felt that the pricing was not clearly communicated, leading to unexpected costs.

What people talk about most

Service

People report positive experiences with service, often highlighting the helpfulness, efficiency, and... See more

Product

Clients share ambiguous opinions on product repairs and replacements. Many reviewers were satisfied, praising... See more

Staff

Users describe positive interactions with staff. Many customers praise the staff for being helpful, friendly,... See more

Price

Customers had ambiguous experiences with price. Many reviewers found prices to be good, reasonable, or even... See more

Quality

Consumers find quality to be ambiguous, with some reporting their phones are like new after repairs,... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Took my Samsung S24 Ultra to the Ismash branch on Bull St in Birmingham. The rep gave an exceptional service. I was struggling to back up my phone and expressed to him that my mums 80th birthday, my a... See more

Rated 5 out of 5 stars

Went to iSmash in St James Centre Edinburgh, staff member was really friendly and fixed my phone without any issues and quickly. Would highly recommend this shop for anyone needing repairs for iPhone... See more

Rated 5 out of 5 stars

I hadn’t really appreciated this business until I badly cracked the back of an otherwise perfectly good iPhone14. Much cheaper than replacing it or getting an OEM repair. Highly professional and ve... See more

Rated 5 out of 5 stars

What a very rare thing that a company like I-smash replaced my battery for iphone 13 pro max cheaper than local small shops, whilst being an approved repair dealer... Also, if you have phone insu... See more


Company details

  1. Electrical Repair Shop
  2. Computer Repair Service
  3. Phone Repair Service

Information provided by various external sources

iSmash specialises in the express repairs of smartphones, tablets & computers. We now have 27 conveniently located stores throughout London and Greater London, plus in Kent, Essex, Sheffield, Manchester and Bristol, Leeds, Brighton and Guildford - with more new stores nationwide coming soon. We offer a quick and easy online booking for store appointments. Our repairs are covered by a warranty. With over 500,000 happy customers, come to iSmash when your device needs some TLC.


Contact info

4.0

Great

TrustScore 4 out of 5

16K reviews

5-star
4-star
3-star
2-star
1-star

Hasn’t replied to negative reviews

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Display replacement

I was in a real bind with a broken Google pixel phone screen, but the staff Eliza in charge saved the day. Eliza replaced the entire display in less than an hour while I waited nearby. The screen looks factory-fresh, the touch response is perfect, and the pricing was very fair. Super friendly team and incredibly efficient service. I won’t go anywhere else for repairs!

February 6, 2026
Unprompted review
Rated 1 out of 5 stars

Dishonest, aggressive, and slow

Dishonest, aggressive, and slow. I was promised 3-4 business days - it has taken over 7. When I asked about it, they said they never promised any length of time. They claimed the parts were still on the way, until I came into the store then they are magically there. They are giving shorter repair windows to get business they wouldn't get if they gave accurate windows. 2 whole weeks without a phone that another store could have done in a few hours? A joke.

February 6, 2026
Unprompted review
Rated 5 out of 5 stars

Very helpful staff

Very helpful staff, know what they are talking about. Price given upfront, paid for after the job is done at their request.

They’ll take a look and make you aware of any issues or what could go wrong. As usual nothing went wrong.

Great staff, very friendly, very helpful.

February 4, 2026
Unprompted review
Rated 5 out of 5 stars

I had a fantastic experience at iSmash…

I had a fantastic experience at iSmash Leicester today. My SIM card tray was broken, and I was worried it would be a costly repair. However, Karan handled it quickly and professionally, saving me around £450 in the process! Exceptional service and huge savings—I can’t thank Karan enough for his help.

January 31, 2026
Unprompted review
Rated 1 out of 5 stars

Fake apple headphones

I bought some apple headphones from the London Bridge store. They were clearly fake and bad quality. When I try to get a refund, they weren’t having it. Their business model is based on the fact that you buy and travel onwards never calling them out more expensive than the Apple store for fake product. do not shop here

January 31, 2026
Unprompted review
Rated 5 out of 5 stars

Marc fixed my IPad and saved my final exams !!!

Edinburgh ISmash -Marc was fantastic , I brought my iPad to him in a panic as it’s suddenly stopped charging 3 weeks before my final exams ! He was able to help me with it and ultimately fix it . He even helped me understand the world of iCloud and how to choose certain things to back up !
I cannot recommend Marc and Ismash enough. Obviously I hope I never need them again but if I do I absolutely will becoming back !
Thank you Marc for everything !

January 25, 2026
Unprompted review
Rated 1 out of 5 stars

Wasting time

Wasting time, been booked twice and at the end they said don't have parts, avoid this repair shop try to fix your devices somewhere else

January 24, 2026
Unprompted review
Rated 5 out of 5 stars

I took my handset into iSmash Edinburgh…

I took my handset into iSmash Edinburgh for a replacement battery and Jordan, the advanced technician, went above and beyond for me after noticing a previously unidentified fault when he opened the handset up. He explained the fault to me, how long it would take to complete the job and got the work done on time. My phone is now as good as new again!

January 23, 2026
Unprompted review
Rated 1 out of 5 stars

Ismash broke my perfectly working Samsung phone


If i could give zero starts i would but this review process doesnt allow it!!

My Samsung phone was working really well but i was now charging the battery twice a day so I took it to Ismash Westfield Stratford Shopping Centre for a simple battery replacement.

I picked up the phone after they repaired it but by the time I had got home the phone completely stopped working and the screen went black and was unresponsive.

I went back to Ismash the next day and they claimed my phone stopped due to liquid damage and that it was my fault even though I gave them a perfectly working phone which they destroyed but refused to admit!

My phone was immaculate, no scratches no cracks and I always keep my phones in wallet type cases for extra safety.

Ismash stated that my phones screen was now useless and I would need a new screen but they said it wasn't really worth putting a new screen on as it wouldn't last due to the liquid damage inside the phone and I would be left in the same situationas I was now.

Ismash created this liquid damage when trying to repair my phone but blamed it on me and refused to replace the screen and at that time stated they don't have screens and cant get hold of them.

So I ended up buying a new Samsung phone because of ISMASHS INCOMPETENCE in repairing my phone. I also temporarily had to repair my old Samsung phone with a new screen in order to access and move data on old phone which cost me money and I got another companyto do that as Ismash refused to help me.

Please DO NOT take your phone to Ismash for repair but instead go through Samsung itself otherwise you will regret it like me and it will cost you a lot of money! You have been warned!

I tried to contact Ismash Customer services and they were useless and not willing to accept that they broke my phone which again I state was working perfectly and in mint condition when I gave it to them. I am now taking legal advice over this and will pursue this.

AVOID, AVOID AVOID Ismash at all costs and stick with original Samsung stores for repairs for your Samsung phones.

December 15, 2025
Unprompted review
Rated 5 out of 5 stars

Great service at Shoreditch

Great service at Shoreditch - battery replacement very smooth and phone working brand new. Would recommend. Professional staff, quick turnaround and very reasonably priced.

January 18, 2026
Unprompted review
Rated 5 out of 5 stars

What a very rare thing that a company…

What a very rare thing that a company like I-smash replaced my battery for iphone 13 pro max cheaper than local small shops, whilst being an approved repair dealer...

Also, if you have phone insurance and make a claim( like i did on my google pixel) be sure to use them as you will "SAVE" on the excess and it will be repaired quicker than sending the mobile into your insurance company..

Great service guys (London bridge) keep it up...

January 20, 2026
Unprompted review
Rated 5 out of 5 stars

Amazing Customer Service

I feel completed to write a review of my experience of the Edinburgh St James Quarter branch . I had a absolute nightmare long story short i was trying catch a train down south when my samsung fell a victim to liquid damage. Needing a phone for tickets I made my way to the store hoping for a miracle. The member of staff (Jordan i belive sorry if I misheard ) couldn't have been for sympathetic and understanding of the situation. His honesty about the realistic turnaround of my current phone was much appreciated and went out of his way to find the next best used phone that I could use for the time being after I decided I needed to purchase one. He then spent the time and effort in assisting in moving the Sim card and assisting me in setting it up. To have someone go out there way to help like he did was amazing and allowed me to catch my train home .

January 16, 2026
Unprompted review
Rated 1 out of 5 stars

Poor quality iPad screen repair

Used iSmash to repair my iPad screen. Turnaround was fast, however when applying a screen protector and putting only a small amount of pressure on the screen, it unfortunately cracked. Having put screen protectors on it before, I am used to the amount of pressure required, so did not use excessive pressure. I reached out to iSmash to relay my concern over the quality of the repair in the hope that they would rectify this, but I never had a response.

September 13, 2025
Unprompted review
Rated 5 out of 5 stars

Great service!

I expected my phone required a new charging port, but it was fixed with a quick clean and service. Saving me after months of magsafe charging. iSmash were really helpful. Recommended!

January 12, 2026
Unprompted review
Rated 1 out of 5 stars

Poor customer service, London Bridge store

I needed to have the screen replaced on my phone so checked the iSmash website. The only place that had the available parts, according to the website, was the London Bridge store, so I booked a week in advance. Travelled up from West Sussex to be told that they "forgot" to call me to tell me they don't have the parts. I can't argue with whether or not they have the parts, but it's not good enough that they didn't manage to call me the whole week leading up to the appointment. Poor customer service, won't be returning ever

January 12, 2026
Unprompted review

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look