Jaques of London Reviews 

23,154
TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Considering 216 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the wonderful quality of the wooden toys and games, noting that they are sturdy, beautifully designed, and very engaging for little ones. People also love the stunning gift packaging that comes with every purchase, featuring ribbons and bespoke boxes that save time on wrapping for special occasions. Some reviewers were not happy with delivery delays and occasional communication issues when trying to get help from customer support. However, a few other people also noted receiving faulty items, damaged products, or experienced difficulties with external courier services losing parcels.

What people talk about most

Product

Users describe positive interactions with product, highlighting that toys are well made and of great quality.... See more

Quality

Reviewers highlight positive aspects of quality, expressing immense satisfaction with the traditional,... See more

Delivery service

Clients share ambiguous opinions on delivery_service. While many consumers praise the very fast shipping... See more

Order

Consumers find order experiences to be very mixed, with a stark contrast between smooth transactions and... See more

Customer service

Customers consistently note ambiguous experiences with customer service, reflecting a wide division in... See more

Reviews shaping this summary

Rated 4 out of 5 stars

I was disappointed when my parcel couldn’t be delivered due to damage, the disappointment was due to me having to chase the courier to find this out. However, once informed of the issue, I had an imme... See more

Company replied

Rated 5 out of 5 stars

Stacking coloured chunky wooden discs on a pole. Amazing toy for my little neighbour - gorgeously made in wood and painted in vibrant colours. It is very engaging and teaches so many things through t... See more

Company replied

Rated 5 out of 5 stars

Ordering is very easy and delivery does not take long to arrive. When the parcel comes it is so beautifully wrapped you feel you don’t want to open it! When you do you find the most amazing wooden toy... See more

Company replied

Rated 5 out of 5 stars

Delivered on time, really nicely packaged, little signed hand packed card was a nice touch. Bought dominoes set as a gift, really decent quality and weight. Recipient delighted, Dominoes are also in... See more

Company replied


Company details

  1. Toy Store
  2. Children's Toys Store
  3. Gift Shop
  4. Toy and Game Manufacturer

Written by the company

Jaques of London was founded in 1795 to bring joy to people’s lives. Still family owned and currently in their 8th generation, they have a passion for making learning fun for all children. They're the oldest games company and sports manufacturer in the world and are well-known as the inventors of many popular games such as Croquet, Ping Pong, Snakes and Ladders, Ludo, Tiddledy Winks, The Staunton Chess Set, Happy Families, Snap and many more.


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

23K reviews

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Asks customers to review

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Replied to 100% of negative reviews

Typically replies within 1 week

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4.4

All reviews

(23,154)

207 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Brilliant delivery time

October 10, 2025
Unprompted review
Jaques of London logo

Reply from Jaques of London

Thank you so much for your feedback! We can’t wait to welcome you back and help you find even more toys in the future!

Kind regards,
Jaques of London Customer Service Team

Rated 5 out of 5 stars

Amazing customer service

Amazing customer service, fast delivery and a brilliant range of toys.

October 11, 2025
Unprompted review
Jaques of London logo

Reply from Jaques of London

Thank you so much for your wonderful feedback! We’re delighted to hear you were impressed with our customer service and range of toys. We look forward to welcoming you back soon and helping you find even more toys to enjoy!

Kind regards,
Jaques of London Customer Service Team

Rated 1 out of 5 stars

We ordered the chess and draughts set…

We ordered the chess and draughts set ,when item arrived 2 of the draughts pieces was missing .No phoned number to contact them ,you can only submit a email to customer services which takes days for them to reply to . Now 17 days later we still not received the replacement pieces and and another email saying they are very busy and will get back when they can . After care is one of the worst I have ever dealt with and will never order from them again .

September 17, 2025
Unprompted review
Jaques of London logo

Reply from Jaques of London

Thank you for your review, and we're genuinely sorry to hear that your experience with us has not met expectations.

Our customer service team responded to your initial enquiry within 24 hours and arranged for the missing draughts pieces to be sent out promptly, as agreed. A follow-up email was also sent to confirm they were on their way.

We understand you've since requested to return the item, and the return process and instructions have now been shared with you. While we regret that this experience led to disappointment, we hope to have the opportunity to restore your confidence in the future.

Kind regards,
Jaques of London Customer Service Team

Rated 4 out of 5 stars

Very well laid-out website

Very well laid-out website, easy to use, attractively displayed and plenty of information about the products. Quick delivery of well-packaged toys, with frequent updates. Indicated age suitability was helpful.

September 16, 2025
Unprompted review
Jaques of London logo

Reply from Jaques of London

Thank you so much for your lovely feedback! We’re delighted to hear that you found our website easy to use and that the age guidance helped you choose the perfect toys. We can’t wait to welcome you back again soon to discover even more toys and games!

Kind regards,
Jaques of London Customer Service Team

Rated 5 out of 5 stars

Delightful wooden toys

Lovely quality toys, beautifully packed! Reasonable price (though I did catch a sale!)

September 10, 2025
Unprompted review
Jaques of London logo

Reply from Jaques of London

Thank you for your kind words! We’re thrilled to hear that you’re happy with our toys and signature gift wrapping. We can’t wait to welcome you back to discover more toys and games in the future.

Kind regards,
Jaques of London Customer Service Team

Rated 5 out of 5 stars

Some issues with the courier (Evri)…

Some issues with the courier (Evri) losing my parcel, but customer services quickly sent a replacement by another courier.

August 26, 2025
Jaques of London logo

Reply from Jaques of London

Thank you for your feedback. We’re delighted that our team were able to resolve this quickly and send a replacement. We hope your order is now being enjoyed, and can't wait to welcome you back in the future!

Kind regards,
Jaques of London Customer Service Team

Rated 5 out of 5 stars

Excellent website for shopping

Excellent website for shopping.
Fast and reliable shipping.

September 17, 2025
Unprompted review
Jaques of London logo

Reply from Jaques of London

Thank you for your kind words! We’re so pleased to hear that you found our website easy to use and that your order arrived quickly. We can’t wait to welcome you back to discover more in the future.

Kind regards,
Jaques of London Customer Service Team

Rated 4 out of 5 stars

What is the bag for?

I bought a magnetic travel chess & chequers set. The whole thing feels very sturdy, the pieces and the board all have a nice weight to them. But it came with a bag that is too small for the whole set to go in and too wide to fit inside the box with the chess pieces in. It seems odd that everything else is well designed and thought out but there is no bag to protect the box and no bag to store the pieces.

September 26, 2025
Unprompted review
Jaques of London logo

Reply from Jaques of London

Thank you so much for your thoughtful feedback regarding the Magnetic Travel Chess & Draughts Set. We're really pleased to hear that you're happy with the overall quality and sturdiness of the product.

The included bag is designed to hold the chess and draughts pieces separately from the folded board. Alternatively, the pieces can also be stored within the folded board itself. That said, we do appreciate that this may not be the most convenient solution for every customer.

We’ve passed your comments along to our product development team, as we’re always looking for ways to improve our products and customer experience.

Kind regards,
Jaques of London Customer Service Team

Rated 5 out of 5 stars

15” folding wooden board…

I bought the 15” folding wooden board and set of pieces for my grandson’s 11th birthday. My daughter says he is dead chuffed with it!

September 15, 2025
Unprompted review
Jaques of London logo

Reply from Jaques of London

Thank you for sharing this lovely feedback! We’re delighted your grandson is so pleased with his chess set! We can't wait to help you find more gifts in the future!

Kind regards,
Jaques of London Customer Service Team

Rated 5 out of 5 stars

Beautiful wooden children’s toys

Ordering is very easy and delivery does not take long to arrive. When the parcel comes it is so beautifully wrapped you feel you don’t want to open it! When you do you find the most amazing wooden toys which my grandchildren absolutely love playing with. Their parents love them too, so it’s a win win as far as we are concerned. They also keep inventing new items, so there’s always something new to discover.

September 9, 2025
Unprompted review
Jaques of London logo

Reply from Jaques of London

Thank you so much for your wonderful feedback! It’s lovely to know that you loved our signature wrapping, and that the toys have been such a hit with your grandchildren! We can't wait to help you find more toys for them!

Kind regards,
Jaques of London Customer Service Team

Rated 5 out of 5 stars

A lovely little game

A lovely little game! My little boy loves balancing the pieces on the boat and it was a great way to support him with his turn taking.

September 18, 2025
Unprompted review
Jaques of London logo

Reply from Jaques of London

Thank you so much for sharing your lovely feedback! We’re so pleased to hear that your little boy is enjoying his new toy. We can't wait to help you find even more toys for him in the future!

Kind regards,
Jaques of London Customer Service Team

Rated 5 out of 5 stars

Highly recommended

I recently ordered a Puzzle and the Happy Horse Stable from Jaques London and I’ve been genuinely impressed with both the quality and the charm of their products. The puzzle was beautifully made woth sturdy pieces, vibrant colors, and perfect for engaging young minds. The Happy Horse Stable was an absolute hit and so thoughtfully designed, with lovely details that really bring it to life. You can tell a lot of care went into crafting these toys.

Everything arrived beautifully packaged, which made it feel extra special, like opening a gift. It’s clear that Jaques of London takes pride in what they do, and that really shows in both the products and the customer experience.

I've already recommended them to a few friends who are looking for high-quality, meaningful toys and gifts. I’ll definitely be returning for more!

September 3, 2025
Unprompted review
Jaques of London logo

Reply from Jaques of London

Thank you so much for your wonderful feedback! We are delighted to hear that you're pleased with both the Puzzle and the Happy Horse Stable! We’re also so pleased that you loved our signature gift wrapping. Thank you so much for recommending us to your friends, we look forward to helping you find more meaningful and beautifully made toys again soon!

Kind regards,
Jaques of London Customer Service Team

Rated 5 out of 5 stars

This company has amazing and well…

This company has amazing and well thought out toys. Everything comes beautifully and carefully packaged. I am a bit addicted, I have made quite a lot of purchases for my grandsons. The quality of the toys is exceptional and they are fun. This company is getting it spot on!

August 30, 2025
Unprompted review
Jaques of London logo

Reply from Jaques of London

Thank you so much for your wonderful feedback! We are delighted to hear that you’re enjoying our toys and that your grandsons are having fun with them. It’s lovely to know that you love our signature wrapping! We can't wait to help you find more toys for them in the future!

Kind regards,
Jaques of London Customer Service Team

Rated 5 out of 5 stars

Easy to order and well packaged…

Easy to order and well packaged .Everything I’ve bought so far I haven’t been disappointed.great quality and well made

September 10, 2025
Unprompted review
Jaques of London logo

Reply from Jaques of London

Thank you so much for your lovely feedback! We're delighted to hear you've been pleased with everything you've purchased so far. Quality and craftsmanship are at the heart of everything we do and we are so pleased to hear that our customers appreciate this. We look forward to welcoming you back again soon.

Kind regards,
Jaques of London Customer Service Team

Rated 5 out of 5 stars

Jaques of London products are just exceptional quality …

Jaques of London products are just superb! The quality of the toys are exceptional and all come in a gift wrapped box with gorgeous ribbon….they look so classy!
It even has a handwritten note to say who has carefully packaged it for you.
Such great value for such beautiful toys that will last a lifetime!
I just love them and have built quite a precious collection of wooden toys for our Grandson!

September 10, 2025
Unprompted review
Jaques of London logo

Reply from Jaques of London

What a wonderful review, thank you so much for sharing this! We are delighted to hear how much you value our signature gift wrapping. We look forward to helping you and your grandson build up your collection of wooden toys!

Kind regards,
Jaques of London Customer Service Team

Rated 1 out of 5 stars

The delivery company

The delivery company, Evri, did not deliver the package. They claimed that they came to our street but failed to drive along it to deliver it. I contacted Jaques about this and they said that they had sorted this and then I waited even more days and exactly the same thing happened. I don't believe that it will ever be delivered.

A few days later: Jacques was very good, sending the package again via a different courier and it has just arrived.

September 6, 2025
Unprompted review
Jaques of London logo

Reply from Jaques of London

We would like to take the opportunity to thank you for taking the time to review Jaques of London!

We are terribly sorry to hear that you did not receive your order. We always try to ensure a smooth buying and delivery process for our customers and are deeply sorry there was an issue with the delivery.

We’re glad you reached out to us, and we have been able to resolve the issue in question.

Once again please accept our sincere apologies for any inconvenience caused by this.

Kind regards,
Jaques of London Customer Services Team

Rated 1 out of 5 stars

Premium Delivery is a waste of money

I am perfectly happy with the item that I bought. My review is based on the service I received. I paid for “Premium Delivery” via Parcelforce. I was given a delivery date and time, waited home but the parcel didn’t arrive. It did arrive the following day, after I had waited home for a second day. Whilst I appreciate that Jaques are not responsible for Parcelforces delay, they were unconcerned about the fact that I paid for premium delivery but received standard delivery nor that my time was wasted. I won’t shop here again.

September 4, 2025
Unprompted review
Jaques of London logo

Reply from Jaques of London

Thank you for your feedback, and we’re truly sorry to hear about your delivery experience.

While we rely on trusted couriers like Parcelforce to deliver orders on time, we completely understand your frustration when a promised delivery timeslot is missed, especially when you’ve paid for a premium service and made arrangements to be home. This is certainly not the level of service we aim to offer our customers.

We are sorry to hear you felt your concerns weren’t taken seriously. Please know that we do care, and we would be happy to look into your order further to see if a delivery charge refund may be appropriate in this case.

If you haven't already, please contact our customer service team at gameon@jaqueslondon.co.uk so we can resolve this for you.

Kind regards,
Jaques of London Customer Service Team

Rated 5 out of 5 stars

Great website easy to order Noah’s ark

Great website easy to order , had a problem with evri delivery but contacted yourselfs brilliant results , received my Noah’s ark today by parcel force , wonderful

September 4, 2025
Unprompted review
Jaques of London logo

Reply from Jaques of London

Thank you so much for your kind feedback. We’re delighted to hear our team were able to resolve the delivery issue swiftly for you. We hope your new toy brings lots of fun to playtime and we cant wait to welcome you back in the future!

Kind regards,
Jaques of London Customer Service Team

Rated 1 out of 5 stars

I have not yet received the item

I have not yet received the item. I have messaged your company separately today.

August 26, 2025
Jaques of London logo

Reply from Jaques of London

We would like to take the opportunity to thank you for taking the time to review Jaques of London!

We are terribly sorry to hear that you did not receive your order. We always try to ensure a smooth buying and delivery process for our customers and are deeply sorry there was an issue with the delivery.

We’re glad you have reached out to us and our team are currently looking into this for you and will be in contact very soon.

Once again please accept our sincere apologies for any inconvenience caused by this.

Kind regards,
Jaques of London Customer Services Team

Rated 2 out of 5 stars

Very soft wood Kubb with lightweight…

Very soft wood Kubb with lightweight throwers - all denting very easily. Poor quality drawstring bag - skittles much better quality

August 26, 2025
Jaques of London logo

Reply from Jaques of London

Thank you for your feedback and we’re sorry to hear you’re disappointed with the quality of the Kubb set. While we aim to provide durable outdoor games, we understand that different wood types can perform differently under impact.

Your comments about the throwers and the bag quality have been noted and will be passed on to our product development team for review. We're really pleased to hear you were happy with the quality of our Skittles set and we hope that continues to bring joy to your games!

If you'd like to discuss your Kubb set further, please don’t hesitate to get in touch with our customer service team.

Kind regards,
Jaques of London Customer Service Team

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