Kitbag Reviews 8,022

TrustScore 3.5 out of 5

3.5

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Review summary

Created with AI, based on recent reviews

Considering 295 reviews, most reviewers were somewhat happy with their experience overall. Many customers appreciate the product quality and the wide selection of items available. Reviewers often find the delivery service to be quick and efficient, with items arriving well-packaged and in good condition. However, some people were dissatisfied with the customer service, reporting difficulties in communication and a lack of support for issues. There are also concerns regarding refunds, with some customers experiencing delays or not receiving full refunds for returned items. Additionally, a few people mentioned receiving incorrect or poor-quality products, including products of questionable authenticity.

What people talk about most

Product

Clients share ambiguous opinions on product quality and accuracy. Many reviewers report receiving fake,... See more

Order

Customers consistently note ambiguous experiences with order. Many reviewers report significant issues such... See more

Delivery service

Reviewers mention ambiguous feedback about delivery service. Many customers report positive experiences,... See more

Refund

Consumers express significant dissatisfaction with the refund process. Many reviewers report extensive... See more

Customer service

People report negative experiences with customer service, citing abysmal and horrendous communication. Many... See more

Reviews shaping this summary

Rated 4 out of 5 stars

I read the reviews for this company sadly after I had ordered from them.The general consensus from trust pilot was that the firm was OK but sadly the individual reviews showed a severe lack of custo... See more

Rated 3 out of 5 stars

Can't fault the service, very quick delivery but unfortunately the items we ordered didn't fit so had to be returned. Why only 3 stars then? The web site does state that refunds can take up to 14 da... See more

Company replied

Rated 3 out of 5 stars

Decent website with a good choice, very fast delivery too. Unforntuantly my initial return didn’t get refunded so I had to call to ask them to get it sorted, the call cost me over £14 to contact them... See more

Company replied

Rated 3 out of 5 stars

Poor customer service. No order status update, worse was never told when order had been dispatched or expected delivery date. It did arrive more information would have been nice.

Company replied


Company details

  1. Sportswear Store

Written by the company

We feel your passion and aim to provide you with everything you need to follow the beautiful game. Kitbag is the home for football online - Your club's colours run through our veins. When you think football, think Kitbag - we've got you sorted. A globally-renowned football specialist and authority in our field, www.kitbag.com is home to a huge amount of official replica kit for English Premier League giants Arsenal, Chelsea, Everton, Liverpool, Manchester City, Manchester United, Tottenham Hotspur and others. We are happy to offer a huge range of player and custom printing, so whether you're a fan of Sergio Agüero, Philippe Coutinho, Cristiano Ronaldo, Eden Hazard, Harry Kane, Lionel Messi, Wayne Rooney, Alexis Sánchez or Neymar JR, Kitbag Online Store UK can help you show your player passion like never before. Our website is managed by Fanatics (International) Ltd. As the global leader in licensed sports merchandise, Fanatics delivers to over 180 countries, runs stores in over 12 languages and supports multi-lingual call centres incorporating 11 languages. Fanatics extended the reach of its licensed sports merchandise business by acquiring UK-based international sports e-commerce company, Kitbag Online Store UK on February 2nd 2016. It now supports and compliments Fanatics’ successful U.S. operation by focusing on partnerships with the biggest sporting teams and organisations around the world. Operating from its base in the UK’s sporting stronghold of Manchester, the international business provides online, retail and end-to-end event solutions for nearly 30 partners across various sports. Fanatics has relationships with globally recognised English Premier League, La Liga, Bundesliga, Ligue 1 and SPL football clubs, along with representation across all major US Sports Leagues, Golf, Rugby, F1 and Tennis. Internationally, Fanatics also delivers specific global leadership in event, city centre and in-venue retail; providing expertise at leading soccer, rugby and golfing venues. Fulfilment and service infrastructure has also expanded internationally, leveraging the historic expertise of Kitbag Online Store UK in international markets and integrating with the marketing and technology solutions traditionally used by Fanatics across its sites and partners in the U.S. Kitbag Online Store UK at www.kitbag.com is operated under licence by Fanatics.


Contact info

3.5

Average

TrustScore 3.5 out of 5

8K reviews

5-star
4-star
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2-star
1-star

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Rated 5 out of 5 stars

Loved my uniform

Loved my uniform. The delivery was also fast - I'm living in South Korea, so I expected a month, but it only took like 2 weeks.

April 15, 2025
Rated 2 out of 5 stars

Improve customer experience

When you buy new kits at those prices paying international delivery, you expect kits arrive in perfect condition... this time wasn't de case and the propose solution was far from ideal making me pay extra money to send it back me paying the shipping and then hope for a refund, despite the extra taxes I pay for it. Not buying again. Maybe improve customer experience when things does not go as it should.

November 14, 2025
Kitbag logo

Reply from Kitbag

Hello Ivan, we are very sorry that the product you received did not meet your expectations and that the return process was inconvenient. In light of this issue, kindly, please contact our customer service team, we would like to always offer a free return of the damaged product. Ensuring our customers are fully satisfied with their purchases is very important to us, and we are taking steps to prevent situations like this from happening in the future. I hope that my actions will help in finding an appropriate solution as soon as possible. I reviewed your order and followed up in a separate email regarding the efforts made today. Best regards, Adrianna

Rated 1 out of 5 stars

One month later……still no kit!!!

It has been a month since my order was confirmed. Still no kit.
My son’s birthday has come and gone, despite ordering in good time ( it said 2-7 working days). I’m really upset because I ordered it so my son could wear it to his first ever match which was his other gift. Tried to contact company and just get a WhatsApp saying the factory is busy and they are working on it.

November 27, 2025
Kitbag logo

Reply from Kitbag

Hello Lucy, we sincerely apologize for any inconvenience this situation may have caused. According to our records, this order was delivered. We truly appreciate your time and confirmation, and we’re here to assist you further once we hear back from you. I reviewed your order and followed up in a separate email regarding the efforts made today. Best regards, Adrianna

Rated 4 out of 5 stars

Mostly very happy 4 star

Received a popular shirt in reasonable time and well packed 5 🌟
A previous order for football socks arrived badly packaged 2 🌟
Therefore overall experience I rated 4

November 27, 2025
Rated 1 out of 5 stars

Returned item which was straight…

Returned item which was straight forward enough, until a refund never arrived! I could see the proof of return via Royal Mail but was completely ignored through email. In the end my credit card issued the refund through investigation. I’ll never buy from kitbag again.

August 26, 2025
Kitbag logo

Reply from Kitbag

Hi, CK. We are sorry for the trouble with your return refund, and we appreciate your feedback regarding your experience. We have reached out to you via email. We hope to hear from you. Sincerely, Morgan

Rated 5 out of 5 stars

Great price

Great price , fantastic choice , item fit as described and speedy delivery, what is not to love ... highly recommended

September 25, 2025
Rated 2 out of 5 stars

This company does not like giving refunds

I purchased some shorts a while ago which didn’t fit. Returned them as prompted to not receive a refund.

November 26, 2025
Kitbag logo

Reply from Kitbag

Hi Debbee,
I am very sorry you had some issues regarding your order. This is not the experience we want for our customers! I have contacted you via email to resolve these matters. I look forward to hearing back from you! -Sharon

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