The London Pass Reviews 24,140

TrustScore 4.5 out of 5

4.4

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Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers frequently highlight the excellent value for money, noting significant savings compared to purchasing individual tickets for attractions. Many appreciate the ease of use and the convenience of accessing numerous sights, often skipping queues and streamlining their visits. People also praise the wide selection of attractions available, encouraging them to explore places they might not have otherwise considered. However, some customers were not happy with the booking process, mentioning confusion regarding attraction points and unclear information about visiting hours or closures. A few also experienced difficulties with bus services, citing long waits and hard-to-find stops. Additionally, some reviewers found it challenging to book time slots for certain attractions through the pass, leading to wasted time and missed opportunities.

What people talk about most

Location

Consumers generally find the location options to be positive, appreciating the wide variety of sights and... See more

Value for money

People report positive experiences with value for money. Many consumers found the pass offers great savings,... See more

User experience

Clients share positive opinions on user experience, highlighting its ease of use for accessing attractions... See more

Price

Customers generally had positive experiences with the price, finding that it offered great savings and... See more

Booking process

Users describe ambiguous interactions with the booking process. Many found it smooth and easy, appreciating... See more

Based on these reviews

Rated 4 out of 5 stars

Everything worked perfect - easy and fast access to very many attractive sightseeings and museums. The Uber Boat trip is great and gives you a free view from the river. Only the Hop-on/ Hop-off-bu... See more

Company replied

Rated 4 out of 5 stars

When I used the London Pass, everything worked perfectly, as it should. I was able to see all the sights I wanted to see at a cheaper price. The only thing that is a bit confusing is that in one p... See more

Company replied

Rated 4 out of 5 stars

We got into the muesums faster and we saved a lot of money and time. We are a bit dissapointed with the buses cause we waited long to get on a bus and the bus stops weren't visibile and hard to unde... See more

Company replied

Rated 5 out of 5 stars

There is a good range of activities available. I think however that's disingenuous to include free activities on the passport as it inflates its value artificially. Having said that, I DID find it e... See more

Company replied


Company details

  1. Travel Aggregator

Information provided by various external sources

Discover more & spend less with The London Pass! Visit over 80 attractions in one of the world's greatest cities, including Tower of London, Westminster Abbey, and Windsor Castle at no extra cost - all with one convenient pass. Take in the view from The Shard, sail down the Thames, or learn about London's fascinating Royal history with the only all-inclusive pass. Great savings on admission prices! Learn more on londonpass.com

Learn more about the London Pass

Written by the company

Save Money!
Free entry to your choice of over 80 top London attractions
Save Time!
Skip the lines at a number of selected attractions saving you time during busy periods
Save Stress!
The London Pass has everything you need for the perfect day out helping you make the most of your time in the city

Contact info

4.4

Excellent

TrustScore 4.5 out of 5

24K reviews

5-star
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Rated 5 out of 5 stars

Great flexibility and easy entrance.

Great flexibility and easy entrance to every attraction. Well worth the price and we got to see a lot more than if we had just bought tickets as we went.

October 4, 2025
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Reply from The London Pass

Hi Derek,

We appreciate you taking the time to leave us a review. Your feedback is valuable to us as it gives us constant motivation to improve and provide the best services possible.

Regards,
Go City

Rated 5 out of 5 stars

Easy to use

Easy to use. Lot of attraction and other discounts.

October 7, 2025
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Reply from The London Pass

Hi Paulo,

We appreciate you taking the time to leave us a review. Your feedback is valuable to us as it gives us constant motivation to improve and provide the best services possible.

Regards,
Go City

Rated 1 out of 5 stars

Unreliable buses

Your pass gets you on to the Big Bus Tour, that runs every hour, so you’ll be standing at each bus stop waiting for your bus and you’ll watch multiple other tour companies pass and people get on and you’ll still be waiting for the Big Bus.

October 7, 2025
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Reply from The London Pass

We’re very sorry to hear about the long waits you experienced on the Big Bus Tour. We will be sharing this feedback with our partners to help improve bus frequency and reliability, so every guest can enjoy a smoother experience. Thank you for taking the time to let us know, and we hope you’ll give us another chance to make your city adventure more enjoyable.

Rated 5 out of 5 stars

Great that it was OK if there was a…

Great that it was OK if there was a little delay.

October 7, 2025
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Reply from The London Pass

Hi Birgit,

We appreciate you taking the time to leave us a review. Your feedback is valuable to us as it gives us constant motivation to improve and provide the best services possible.

Regards,
Go City

Rated 4 out of 5 stars

It's easy to visit the major locations…

It's easy to visit the major locations in London with good overall price discount. However, some places that you can only visit in the afternoon, that reduced the efficiency of the arrangement. Overall, it's great Pass for visitors.

September 13, 2025
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Reply from The London Pass

Hi Zhu,

We really appreciate your feedback, and it will be used to help identify gaps and improve our service. It is great to hear that you enjoyed using the pass from Go City. We hope to serve you in near future.

Regards,
Go City

Rated 4 out of 5 stars

We had nice experience to use London…

We had nice experience to use London Pass to access all covered places and services. There is no issue at all!

September 30, 2025
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Reply from The London Pass

Hi Jing,

We really appreciate your feedback and it will be used to help identify gaps and improve our service. It is great to hear that you enjoyed using the pass from Go City. We hope to serve you in near future.

Regards,
Go City

Rated 5 out of 5 stars

Vacation in London

Had the opportunity to visit the most important places in London for 5 days using the London pass, very easy to get into the attractions with the 2d code, very easy to reserve the sites in the app, saved time by not having to get in líne to buy the tickets, saved money and time, excelent info by using the app and also e-mail notifications, I highly recommend to buy the London pass when visiting the great City of London, my wife and I had a wonderful time!!

September 30, 2025
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Reply from The London Pass

Hi Javier,

We are thrilled to receive your feedback. It would certainly boost our confidence as we strive to provide hassle-free experience. Thank you for taking the time to write a review. We really appreciate the positive feedback. We're happy to hear you enjoyed using the pass while visiting one of our cities.

Regards,
Go City

Rated 4 out of 5 stars

Londontrip-2025

Initially, I was hesitant to buy the London Pass because I assumed I wouldn’t be able to make full use of it. However, after purchasing it and planning my visits, I found it extremely worthwhile and ended up saving at least £40.

September 30, 2025
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Reply from The London Pass

Hi Veena,

We really appreciate your feedback, and it will be used to help identify gaps and improve our service. It is great to hear that you enjoyed using the pass from Go City. We hope to serve you in near future.

Regards,
Go City

Rated 3 out of 5 stars

I dont like uberboats

I dont like uberboats, it's very longer.
You are describ a Cruise, but this not a Cruise, it's same a bus

September 30, 2025
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Reply from The London Pass

Hi there, thank you for your feedback. We’re sorry to hear the experience didn’t meet your expectations. The UberBoat operates more like a water shuttle with multiple stops, rather than a traditional sightseeing cruise. We always recommend checking the Know Before You Go section, which highlights important details for each attraction, and our support team is always here to help if you have any questions. We appreciate your comments and will share them with our team as we continually review our experiences.

Rated 5 out of 5 stars
The London Pass logo

Reply from The London Pass

Hi Nancy,

We are beyond thankful for your review, and we are so grateful for your kind words. Your feedback is extremely important to us. It is great to hear that you enjoyed using the pass from Go City. We hope to serve you in near future.

Regards,
Go City

Rated 2 out of 5 stars

Regarding Thames clipper

People working have to remind who's got the pass. I paid twice, and my feelings are kind of disappointing. With regard to clipper along the Thames.

September 18, 2025
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Reply from The London Pass

Hi there, thank you for sharing your experience. This is certainly not what we expect, and we’d like to understand more about why you were charged twice. If you wish to share more details, please kindly contact us at customerfeedback@gocity.com.
We also wanted to note that with the UberBoat, customers should not scan the card reader themselves, as this will trigger a payment. This can be followed up with Thames Clipper directly to ensure it’s resolved. Our support team is always here if you need any assistance, and we appreciate your feedback as we work to improve the experience.

Rated 5 out of 5 stars

Was unsure at first but saved heaps

Was unsure at first but saved heaps
Easy to use
And honoured everywhere

Loved the extras madam tussard
The eye
And the shard

Def recommend and will certainly purchase again

September 16, 2025
The London Pass logo

Reply from The London Pass

Hi Karen,

We are thrilled to receive your feedback. It would certainly boost our confidence as we strive to provide hassle-free experience. Thank you for taking the time to write a review. We really appreciate the positive feedback. We're happy to hear you enjoyed using the pass while visiting one of our cities.

Regards,
Go City

Rated 5 out of 5 stars

Well organize

September 30, 2025
The London Pass logo

Reply from The London Pass

Hi Lynn,

We appreciate you taking the time to leave us a review. Your feedback is valuable to us as it gives us constant motivation to improve and provide the best services possible.

Regards,
Go City

Rated 5 out of 5 stars

Very good value.

September 25, 2025
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Reply from The London Pass

Hi Elaine,

We are beyond thankful for your review. This made our day! Your review means a lot to us. We hope to serve you again in the future.

Regards,
Go City

Rated 5 out of 5 stars

This pass was excellent

This pass was excellent. We have been to London several times over the years and seen many of the attractions. This time, we used the London Pass and it took us places we had seen and had never seen. It is well worth the money.

September 30, 2025
The London Pass logo

Reply from The London Pass

Hi Philip,

We appreciate you taking the time to leave us a review. Your feedback is valuable to us as it gives us constant motivation to improve and provide the best services possible.

Regards,
Go City

Rated 4 out of 5 stars

Don’t miss this pass

The London pass should be for all travellers a must not an option. The pass offers a unique opportunity to visit Londons famous places of interest for less money.

September 30, 2025
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Reply from The London Pass

Hi Nielson,

We really appreciate your feedback, and it will be used to help identify gaps and improve our service. It is great to hear that you enjoyed using the pass from Go City. We hope to serve you in near future.

Regards,
Go City

Rated 5 out of 5 stars

Big thanks to London Pass!

We had great time in London,
We didn't have to line up each atraction saving a lot of precious time.
Smooth entering with Q code to each attraction was plus.
Convenient way of changing time slot was useful.

September 27, 2025
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Reply from The London Pass

Hello,

This made our day! Your review means a lot to us. We hope to serve you again in the future.

Regards,
Go City

Rated 5 out of 5 stars

Purchased the three day London Pass

Purchased the three day London Pass. If you plan properly, you will definitely come out ahead and save big. Tip - use the Big Bus Hop On Off, to get to consecutive attractions for the first two days. Pick a central Hotel, so you can walk to third day attractions or use the one day (In the Pass) Uber Thames Boat Hop On Hop Off. Planning is key.

September 30, 2025
The London Pass logo

Reply from The London Pass

Hi Frank,

We are beyond thankful for your review and we are so grateful for your kind words. Your feedback is extremely important to us. It is great to hear that you enjoyed using the pass from Go City. We hope to serve you in near future.

Regards,
Go City

Rated 5 out of 5 stars

London Pass was great!

I was skeptical if the London pass was worth it, but I saw many things on it that I wanted to do, so we bought it ahead of time. I was pleasantly surprised at how useful it was, how many things we could do and how easy it was to use it! Definitely worth it!

September 30, 2025
The London Pass logo

Reply from The London Pass

Hi Sarah,

We are thrilled to receive your feedback. It would certainly boost our confidence as we strive to provide hassle-free experience. Thank you for taking the time to write a review. We really appreciate the positive feedback. We're happy to hear you enjoyed using the pass while visiting one of our cities.

Regards,
Go City

Rated 4 out of 5 stars

Wrong time for Windsor Hop-on Hop-off

The time for the Windsor Hop on Hop off on the GoCity app were wrong, witch caused us to wait almost an hour for the buses, not the most optimal when you’re trying to get the most of your time. The rest was great, except for the fact that we still had to wait in line in some attractions, but what can you do.

September 30, 2025
The London Pass logo

Reply from The London Pass

Hi Leo,

This made our day! Your review means a lot to us. We hope to serve you again in the future.

Regards,
Go City

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