Lulu Reviews 6,052

TrustScore 4.5 out of 5

4.3

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Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the excellent quality of the products, including impressive print quality, phenomenal production, and great color quality for art books. Many people find the platform easy to use, straightforward, and user-friendly for creating and publishing books, appreciating the smooth process and helpful templates. However, some customers also noted issues with the website and delivery service. A few people experienced challenges with the website, such as difficulties with account creation, verification emails, or specific features like adding barcodes or text to covers. Some reviewers were not happy with delivery service, mentioning delayed orders, incorrect shipments, or quality control issues upon arrival, including blank pages or damaged covers.

What people talk about most

Product

Customers consistently note positive experiences with product quality. Many reviewers praise the impressive... See more

Quality

Reviewers highlight positive aspects of quality, with many praising the impressive print quality, vibrant... See more

User experience

Clients share positive opinions on user experience, with many praising the ease of use for uploading files,... See more

Website

Users describe ambiguous interactions with the website. Many reviewers praise the platform for being easy to... See more

Delivery service

Reviewers mention ambiguous feedback about delivery services. While some customers praise fast delivery, with... See more

Based on these reviews

Rated 4 out of 5 stars

I received the proof copy of my book and the print quality is very impressive. Excellent. Navigating the process of publishing on Lulu has some challenges but at least they are very thorough and it ha... See more

Company replied

Rated 5 out of 5 stars

It's free to upload your book, cover & inner templates and rather user-friendly. You can preview the whole book before publishing. The process is quick, except for global distribution. They offer Lulu... See more

Company replied

Rated 5 out of 5 stars

The quality of production is phenomenal and it's super easy to use the platform for creating. I was originally writing out things manually and passing them along to people I encounter. With Lulu, I'm... See more

Rated 5 out of 5 stars

I am an Self Taught Photographer and I have been trying to Reach Out to Loyal People & A Fan Base. The Agent 's were Excellent. I really appreciate Lulu Press Inc. For the Opportunity to Print My Crea... See more

Company replied


Company details

  1. Book Publisher
  2. Digital Printing Service
  3. e-Commerce Service

About Lulu

Written by the company

Lulu is a global publishing technology company focused on digital book printing and fulfillment logistics.

Lulu’s all-in-one platform provides the infrastructure for creators, businesses, and publishers to create and sell print-on-demand books worldwide through direct ecommerce integrations, API-driven automation, on-demand production, and global fulfillment.

Lulu’s platform enables automated, scalable book production and fulfillment without inventory risk, offset minimums, warehousing, or manual logistics. The result is faster time to market, reduced waste, expanded margins, and ownership of the customer journey.

Lulu is built for individual creators monetizing ideas, businesses scaling direct-to-consumer book sales, and enterprises powering complex publishing operations. We support every step of the lifecycle:

  • Create and upload book files with flexible tools
  • Automate secure publishing workflows through API integrations
  • Print premium, on-demand books with intelligent global routing
  • Deliver direct to customers in 200+ countries and territories
  • Access to data and analytics for forecasting and sales visibility

As a certified B Corporation, Lulu is committed to sustainable practices, ethical business standards, and community empowerment.

Lulu prints books, but more importantly, Lulu powers the infrastructure behind modern print-on-demand publishing.

Lulu’s team is committed to the success of our creators and businesses every step of the way, which is why we offer comprehensiveguides and resources and have a fantastic support team.


Contact info

4.3

Excellent

TrustScore 4.5 out of 5

6K reviews

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Rated 3 out of 5 stars

Packaging not waterproof and no signed for shipping option

Completely Inadequate Packaging and Shipping
I ordered books from this company, and what should have been a straightforward purchase has turned into a very disappointing experience due to their inadequate shipping practices.
The company offers NO signed for delivery option. My order arrived in flimsy paper packaging - not waterproof, not protective. The postman left the parcel outside in the rain, and the books arrived damaged.
I contacted the company and specifically requested that they resend the order using a shipping option requiring a signature. To their credit, they sent a replacement quickly and free of charge, but they completely ignored my shipping request and sent it the exact same way - unsigned and in paper packaging. While the parcel was tracked, the tracking link they emailed me did not work. Once again, the postman left it outside, and this time the books arrived completely ruined.
It's genuinely heartbreaking to open a parcel you've been waiting for, only to find sodden, destroyed books. Twice. Books deserve better than this.
For a book printing company, the lack of basic protective packaging is astounding. Books are paper products that need waterproof packaging. The refusal to offer signed shipping is unacceptable, especially when a customer specifically requests it after the first delivery failure.
Yes, they replaced the order for free, but what's the point when it arrives in the same unusable condition? I still don't have usable books, and they've wasted resources on a replacement that was inevitably going to be ruined using the same method.
I have now received a full refund. However, it still has been a very disappointing experience.

February 1, 2026
Unprompted review
Lulu logo

Reply from Lulu

Hi Michaela,

We appreciate you bringing this to our attention, and we are so sorry to hear that your order was left in the rain, leading to damaged books. We are also sorry that the replacement also arrived in poor condition, despite our efforts.

It's highly unusual that this would occur twice, but we understand how frustrating this must be.

We aren't able to offer a sign for delivery shipping option at this time, as these options are typically significantly more expensive. If you have a known issue with a specific carrier in your area, we would reccomend choosing an upgraded shipping option which would ship through a carrier like UPS or FedEx.

Again, we are so sorry for all of the trouble that you had with your order, and we appreciate you reaching out to us.

Warm Regards,

Taylor P
Lulu Press, Inc.

Rated 5 out of 5 stars
Lulu logo

Reply from Lulu

Hi Albert,

We're happy to hear that you found the process simple and user-friendly. Thank you for your positive feedback; it means a lot to us.

Warm Regards,
Stephanie P.
Lulu

Rated 1 out of 5 stars

Pure trash

Pure trash! not only do you need to wait 2 weeks for the book, the book is full of issues with white edges and pixels on the cover!
I followed their guide completely! looks like an issue with them!
colors are dull too on a premium color page!

February 10, 2026
Unprompted review
Lulu logo

Reply from Lulu

Good afternoon,

We are sorry to hear that you experienced this. We would like the opportunity to get in contact with you and correct this. Please create a support ticket so that our support team is able to help you with this. You can create a support ticket here: https://help.lulu.com/en/support/tickets/new. They will view your message directly and reply as soon as possible.

Kind regards,

Regis E.
Lulu Press

Rated 5 out of 5 stars

Quick and easy at a bargain cost says…

Quick and easy at a bargain cost says it all.

February 8, 2026
Lulu logo

Reply from Lulu

Hi Emmett,

Thank you for sharing your experience! We’re glad to hear that the process worked smoothly for you and that you found value in using Lulu. If we can ever assist you with future projects, please don’t hesitate to reach out; we’d be happy to help.

Warm Regards,

Stephanie P.
Lulu Press

Rated 4 out of 5 stars

Well done, but difficulty uploading & unable to review before ordering.

I am pleased with the printing of my current book. Lulu did a good job.
1) It was difficult to upload the book in PDF without page numbers on: 1-the table of contents, 2-the introduction, and 3-a blank page. I was able to compromise the page numbers by attaching the Word document to the PDF as two documents: one without page numbers, and one with page numbers.
2) I added the blank page to offset the possibility of an insertion of two blank pages in the front of a previously printed book. When I contacted Lulu, I was told that blank pages could/would be randomly inserted. *Thankfully, there is only one blank page inserted at the end of this printing of: The Onus of Plight.
3) I was unable to review the manuscript on Lulu after I uploaded it, so although i wanted to, I was apprehensive about ordering a larger number of books, but as previously stated- Lulu did a good job.

February 3, 2026
Lulu logo

Reply from Lulu

Greetings,

We appreciate you sharing your experience. We're happy to hear that you were pleased with the printing of your book. If you ever have any questions or need assistance before finalizing your book, you may create a support ticket. We would be happy to assist you.

Thank you,

Regis
Lulu Press

Rated 5 out of 5 stars

Lulu is an excellent company to deal with

This company makes it very easy to produce a really nice looking book, and mine include illustrations, which come out just great. I'm pleased with the quality of the finished product, the communication from the company and the quick turn-round time for production.

February 6, 2026
Lulu logo

Reply from Lulu

Hi Rory,

Thank ypu so much for the 5-star review! We're happy to hear that our book creation process was easy to use and that your illustrations turned out great! We appreciate your positive feedback!

If you ever need asistance please don't hesitate to reach out, our team will be happy to help.

Warm Regards,

Stephanie P.
Lulu Press

Rated 5 out of 5 stars

The quality of the book itself was…

The quality of the book itself was excellent. The portal for ordering was easy to use too. A great experience all around!

February 8, 2026
Lulu logo

Reply from Lulu

Hi Suzanne,

We're happy to hear that you found the book quality excellent and the ordering portal easy to use. Thank you for sharing your great experience with us!

Kind Regards,

Taylor P
Lulu Press, Inc.

Rated 5 out of 5 stars

I am an Self Taught Photographer and I…

I am an Self Taught Photographer and I have been trying to Reach Out to Loyal People & A Fan Base. The Agent 's were Excellent. I really appreciate Lulu Press Inc. For the Opportunity to Print My Creative Calendar 's together. If you are interested please Go to Lulu Press Inc ShopThe Indie Online Bookstore Type in Shi*EyeZ Pic's Co.

February 10, 2026
Unprompted review
Lulu logo

Reply from Lulu

Hi Shannon,

Thank you for the 5-star review!

We're happy to hear that the agents were helpful! We appreciate you choosing us to print your creative calendars. Thank you for sharing your positive experience and promoting your work. We wish you success in reaching your audience!

Warm Regards,

Stephanie P.
Lulu Press

Rated 5 out of 5 stars

Lulu does exactly what they claim to do…

Lulu does exactly what they claim to do and provides a high-quality end product. Quickly, efficiently and with care, they sent my books to me.

February 10, 2026
Lulu logo

Reply from Lulu

Hi Gary,

We're happy to hear that you received high-quality books quickly and efficiently, just as expected. Thank you for your positive feedback; we appreciate it!

Kind Regards,

Taylor P
Lulu Press, Inc.

Rated 5 out of 5 stars

I love lulu.com

I love lulu.com. I've been using them since 2007 and the quality of their books are still just as good as ever. Publishing a book with them is easy and straightforward. I've never had an issue. Whenever I write a new book, I always return to Lulu.

February 9, 2026
Lulu logo

Reply from Lulu

Hi Justin,

We're happy to hear that you've consistently had a positive experience using Lulu.

We love offering authors a place to share their work and order high-quality prints of their projects/

We appreciate you always returning to us for your book publishing needs and for sharing your feedback.

Kind Regards,

Taylor P
Lulu Press, Inc.

Rated 4 out of 5 stars

Lulu always supply support when needed

Lulu always supply support when needed, tool is easy to use & does what's required.

February 8, 2026
Lulu logo

Reply from Lulu

Hello,

We appreciate your positive feedback! We're happy to hear that our tool is easy to use and that our support meets your needs. Thank you for your review.

Have a great weekend,

Regis
Lulu Press

Rated 1 out of 5 stars

Do exactly as promised.

A good company that works hard to meet the needs of writers.

February 6, 2026
Lulu logo

Reply from Lulu

Good afternoon Johnnie,

We appreciate you taking the time to leave us a review. It does appear that you may have chosen the wrong star while leaving your review. We hope we were able to meet all of your needs. For some reason, if this was not the case, please create a support ticket here so we may help you: https://help.lulu.com/en/support/tickets/new

Kind regards,

Regis
Lulu Press

Rated 5 out of 5 stars

I appreciate it.

It's free to upload your book, cover & inner templates and rather user-friendly. You can preview the whole book before publishing. The process is quick, except for global distribution. They offer Lulu ISBN if needed. You can create an author page in the Lulu Bookstore. It took 5 working days to print in France(4 books with a few copies).

February 1, 2026
Lulu logo

Reply from Lulu

Good afternoon,

We're happy to hear that you found our platform user-friendly for uploading and previewing your book. We appreciate your feedback regarding the global distribution timeframe and are glad you found the Lulu ISBN option helpful. Thank you for sharing your printing experience.

Thank you,

Regis
Lulu Press

Rated 5 out of 5 stars

I love their quick response and…

I love their quick response and clarification.

February 3, 2026
Lulu logo

Reply from Lulu

Greetings,

We're happy to hear that our quick response and clear communication were helpful. Thank you for your positive feedback!

Have a good day,

Regis
Lulu Press

Rated 5 out of 5 stars

The UI is user friendly—even easier on…

The UI is user friendly—even easier on Mac than a PC. Process is seamless. Production could be faster but the books always come well made and flawless. You just have to be patient.

February 7, 2026
Lulu logo

Reply from Lulu

Hello,

We're happy to hear that you find our UI user-friendly, especially on Mac, and that the process is seamless for you. We appreciate your patience regarding production times and are glad the books' quality meets your expectations. Thanks for your feedback!

Have a terrific day,

Regis
Lulu Press

Rated 5 out of 5 stars

Timely and efficient

As always, I get timely, efficient answers to my questions.

February 6, 2026
Lulu logo

Reply from Lulu

Hello,

We're happy to hear that our answers to your questions are timely and efficient. Thank you for your positive feedback; we appreciate it!

Kind regards,

Regis
Lulu Press

Rated 4 out of 5 stars

Retail Sales profit versus Direct Lulu sales.

Of course I am pleased to be able to use Lulu to publish my books, and also my Virtual Pipe organ overlays. I do however, sometimes encounter the odd issue or little idiosyncrasy.
For example, I find the selection of pricing quite confusing and occasionally it behaves in an unexpected way. I like to have some of my publications available BOTH Direct Purchase from Lulu, AND by Retail Distribution but this results in either excessive profit from Direct Purchase sales or minimal profit from Retail Sales. It would be good if they were set up separately. I am considering creating two different products for the same publication, one Direct Lulu and one worldwide Retail, but that would be quite alot of work.
I would appreciate feedback on this topic, please!

February 7, 2026
Lulu logo

Reply from Lulu

Hello,

Thank you so much for reaching out to us, and for choosing Lulu for your publishing needs.

We recognize that the pricing options can be confusing, especially when balancing direct and retail distribution.

Your feedback regarding separate setups is valuable. Right now, the reason we don't offer this is that our Global Distribution partners may reject projects for distribution if the same title/ book can be purchased on another platform for a lower price. To give each project the best chance at approval, the listing price should be set the same for each sales channel.

An author's revenue is lower when books are sold via Global Distribution because of the associated fees that come out of these orders, to cover the cost of selling their book on those platforms.

We hope this helps to clarify some of the pricing structure. If you still have questions, please don't hesitate to reach out to our support team!

Kind Regards,

Taylor P
Lulu Press, Inc

Rated 5 out of 5 stars

The formatting tools were excellent

The formatting tools were excellent. The pricing and shipping was very good

February 6, 2026
Lulu logo

Reply from Lulu

Hello,

We're happy to hear that you found the formatting tools excellent and were satisfied with the pricing and shipping. Thank you for your positive feedback!

Best regards,

Regis
Lulu Press

Rated 5 out of 5 stars

This is one of several books I have…

This is one of several books I have used with Lulu. This time I needed it in time for a funeral. they did a great job
thank you
Joe Conrad

February 4, 2026
Lulu logo

Reply from Lulu

Hello Joseph,

We are so glad we could deliver your book quickly during such a difficult time. Thank you for your kind words and for using our services again.

Thank you,

Regis E
Lulu Press

Rated 1 out of 5 stars

Reordering disaster

First book came out perfectly. Then I ordered 50, and the covers came streaked and a completely different color compared to the original. I emailed for a reorder and eventually it arrived. The same exact color and a different shape. This has been a ridiculous process that’s lasted over a month and delayed my own personal order. I am very frustrated with the process and will not be using them again

February 6, 2026
Unprompted review
Lulu logo

Reply from Lulu

Hello Sarah,

We are sorry to hear that this has been your experience. In order to correct this for you, please send an email to the representative who assisted you so we can reopen this ticket.

Have a great day,

Regis
Lulu Press

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